Europe Electric Scooter and Motorcycles Market Analysis, 2020

Europe Electric Scooter and Motorcycle Market Analysis, 2020

Document Outline

Table of Content Market Segmentation, Scope of Work

Research Process & Methodology Key questions answered in the report, Research process, Primary Research, Secondary Research, Respondent Profile

Sample Pages Europe Electric Scooter and Motorcycle Market Analysis, 2020

Commercials Company Profile About the company

Contact Details

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

02

14

21

58

60

62

2

Market Segmentation Europe Electric Scooter and Motorcycle Market Segmentation

By Battery Capacity

By Maximum Speed

By Battery Type

By Cooling System

By Company

• <2 kWh

• <40 km/h

• Lead-Acid

• Natural Convection

• GOVECS AG

• 2-2.5 kWh

• 40-80 km/h

• Lithium-Ion

• Liquid

• Gogoro Inc.

• >2.5 kWh

• >80 km/h

• Forced Air Convection

• Torrot Electric Europa

By Product

By Charging Time

By Range

By Voltage

S.A. • Kwang Yang Motor Co.

• Scooter

• <4h

• <50 km

• 48V

• Low-powered

• 4-6h

• 50-100 km

• 60V

• unu GmbH

motorcycle

• >6h

• 101- 150 km

• 72V

• BMW AG

• >150 km

• 100V and above

• Niu Technologies

• High-powered

Ltd

• Askoll EVA SpA

motorcycle

By Country

By Power

By Battery Changing Mode

• Zero Motorcycles Inc • Lightning Motors Corp

• UK

• The Netherlands

• <1.5 KW

• Removable

• Piaggio & C. SpA

• Germany

• Austria

• 1.5–5 kW

• Non-removable

• Alta Motors

• France

• Spain

• 6-15 kW

• Italy

• Others

• >15 kW

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

• Others

3

Historical Year: (2016-19) Base Year: 2020

Table of Content (1/10)

Forecast Year: (2021-26) Table of Content

1.

Introduction 1.1. Product Definition 1.2. Research Process 1.3. Assumptions 1.4. Market Segmentation

2.

Executive Summary

3.

Europe Electric Scooter and Motorcycle Market Analysis, 2016-2026F 3.1. Market Size & Analysis 3.1.1. Market Revenue 3.1.2. Units Sold 3.2. Market Share & Analysis 3.2.1. By Product 3.2.1.1. Scooter 3.2.1.2. Low-powered motorcycle 3.2.1.3. High-powered motorcycle

3.2.2. By Power 3.2.2.1. <1.5 KW 3.2.2.2. 1.5â&#x20AC;&#x201C;5 kW 3.2.2.3. 6-15 kW 3.2.2.4. >15 kW Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

4

Historical Year: (2016-19) Base Year: 2020

Table of Content (2/10)

Forecast Year: (2021-26) Table of Content

3.2.3. By Battery Type 3.2.3.1. Lead-Acid 3.2.3.2. Lithium-Ion 3.2.4. By Voltage 3.2.4.1. 48V 3.2.4.2. 60V

3.2.4.3. 72V 3.2.4.4. 100V and above 3.2.5. By Cooling System 3.2.5.1. Natural Convection 3.2.5.2. Liquid 3.2.5.3. Forced Air Convection 3.2.6. By Range 3.2.6.1. <50 km 3.2.6.2. 50-100 km

3.2.6.3. 101- 150 km 3.2.6.4. >150 km 3.2.7. By Battery Capacity 3.2.7.1. <2 kWh 3.2.7.2. 2-2.5 kWh Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

5

Historical Year: (2016-19) Base Year: 2020

Table of Content (3/10)

Forecast Year: (2021-26) Table of Content

3.2.7.3. >2.5 kWh 3.2.8. By Battery Changing Mode 3.2.8.1. Removable 3.2.8.2. Non-removable 3.2.9. By Charging Time 3.2.9.1. <4h

3.2.9.2. 4-6h 3.2.9.3. >6h 3.2.10. Maximum Speed 3.2.10.1. <40 km/h 3.2.10.2. 40-80 km/h 3.2.10.3. >80 km/h 3.2.11. By Region 3.2.11.1. UK 3.2.11.2. Germany

3.2.11.3. France 3.2.11.4. Italy 3.2.11.5. Netherland 3.2.11.6. Austria 3.2.11.7. Spain Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

6

Historical Year: (2016-19) Base Year: 2020

Table of Content (4/10)

Forecast Year: (2021-26) Table of Content

3.2.12. By Company 3.2.12.1. Revenue Shares 3.2.12.2. Strategic Factorial Indexing 3.2.12.3. Competitor Placement in MarkNtel Quadrant 4.

The UK Electric Scooter and Motorcycle Market Analysis, 2016-2026F 4.1. Market Size & Analysis

4.1.1. Market Revenue 4.1.2. Units Sold 4.2. Market Share & Analysis 4.2.1. By Product 4.2.2. By Power 4.2.3. By Battery Type 4.2.4. By Voltage 4.2.5. By Cooling System 4.2.6. By Range

4.2.7. By Battery Capacity 4.2.8. By Battery Changing Mode 4.2.9. By Charging Time 4.2.10. By Maximum Speed 5.

Germany Electric Scooter and Motorcycle Market, 2016-2026F Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

7

Historical Year: (2016-19) Base Year: 2020

Table of Content (5/10)

Forecast Year: (2021-26) Table of Content

5.1. Market Size & Analysis 5.1.1. Market Revenue 5.1.2. Units Sold 5.2. Market Share & Analysis 5.2.1. By Product 5.2.2. By Power

5.2.3. By Battery Type 5.2.4. By Voltage 5.2.5. By Cooling System 5.2.6. By Range 5.2.7. By Battery Capacity 5.2.8. By Battery Changing Mode 5.2.9. By Charging Time 5.2.10. By Maximum Speed 6.

France Motorcycle Electric Scooter and Motorcycle Market, 2016-2026F

6.1. Market Size & Analysis 6.1.1. Market Revenue 6.1.2. Units Sold 6.2. Market Share & Analysis 6.2.1. By Product Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

8

Historical Year: (2016-19) Base Year: 2020

Table of Content (6/10)

Forecast Year: (2021-26) Table of Content

6.2.2. By Power 6.2.3. By Battery Type 6.2.4. By Voltage 6.2.5. By Cooling System 6.2.6. By Range 6.2.7. By Battery Capacity

6.2.8. By Battery Changing Mode 6.2.9. By Charging Time 6.2.10. By Maximum Speed 7.

The Netherlands Electric Scooter and Motorcycle Market, 2016-2026F 7.1. Market Size & Analysis 7.1.1. Market Revenue 7.1.2. Units Sold 7.2. Market Share & Analysis 7.2.1. By Product

7.2.2. By Power 7.2.3. By Battery Type 7.2.4. By Voltage 7.2.5. By Cooling System 7.2.6. By Range Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

9

Historical Year: (2016-19) Base Year: 2020

Table of Content (7/10)

Forecast Year: (2021-26) Table of Content

7.2.7. By Battery Capacity 7.2.8. By Battery Changing Mode 7.2.9. By Charging Time 7.2.10. By Maximum Speed 8.

Spain Electric Scooter and Motorcycle Market, 2016-2026F 8.1. Market Size & Analysis

8.1.1. Market Revenue 8.1.2. Units Sold 8.2. Market Share & Analysis 8.2.1. By Product 8.2.2. By Power 8.2.3. By Battery Type 8.2.4. By Voltage 8.2.5. By Cooling System 8.2.6. By Range

8.2.7. By Battery Capacity 8.2.8. By Battery Changing Mode 8.2.9. By Charging Time 8.2.10. By Maximum Speed 9.

Italy Electric Scooter and Motorcycle Market, 2016-2026F Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

10

Historical Year: (2016-19) Base Year: 2020

Table of Content (8/10)

Forecast Year: (2021-26) Table of Content

9.1. Market Size & Analysis 9.1.1. Market Revenue 9.1.2. Units Sold 9.2. Market Share & Analysis 9.2.1. By Product 9.2.2. By Power

9.2.3. By Battery Type 9.2.4. By Voltage 9.2.5. By Cooling System 9.2.6. By Range 9.2.7. By Battery Capacity 9.2.8. By Battery Changing Mode 9.2.9. By Charging Time 9.2.10. By Maximum Speed 10. Austria Electric Scooter and Motorcycle Market, 2016-2026F

10.1.Market Size & Analysis 10.1.1. Market Revenue 10.1.2. Units Sold 10.2.Market Share & Analysis 10.2.1. By Product Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

11

Historical Year: (2016-19) Base Year: 2020

Table of Content (9/10)

Forecast Year: (2021-26) Table of Content

10.2.2. By Power 10.2.3. By Battery Type 10.2.4. By Voltage 10.2.5. By Cooling System 10.2.6. By Range 10.2.7. By Battery Capacity

10.2.8. By Battery Changing Mode 10.2.9. By Charging Time 10.2.10. By Maximum Speed 11. Europe Electric Scooter and Motorcycle Market Policies, Regulations, Product Standards 12. Europe Electric Scooter and Motorcycle Market Trends & Insights 13. Europe Electric Scooter and Motorcycle Market Dynamics 13.1.Growth Drivers 13.2.Challenges 13.3.Impact Analysis

14. Europe Electric Scooter and Motorcycle Market Hotspot & Opportunities 15. Europe Electric Scooter and Motorcycle Market Key Strategic Imperatives for Success & Growth 16. Europe Competition Outlook 16.1.Competition Matrix 16.1.1. Product Portfolio Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

12

Historical Year: (2016-19) Base Year: 2020

Table of Content (10/10)

Forecast Year: (2021-26) Table of Content

16.1.2. Brand Specialization 16.1.3. Target Markets 16.1.4. Target End Users 16.1.5. Research & Development 16.1.6. Strategic Alliances 16.1.7. Strategic Initiatives 16.2.Company Profiles (Business Description, Product Segments, Business Segments, Financials, Strategic Alliances/ Partnerships, Future Plans) 16.2.1. Govecs Ag 16.2.2. Gogoro Inc.

16.2.3. Torrot Electric Europa S.A. 16.2.4. Kwang Yang Motor Co. Ltd 16.2.5. Unu Gmbh 16.2.6. Bmw Ag 16.2.7. Niu Technologies 16.2.8. Askoll EVA SpA 16.2.9. Zero Motorcycles Inc 16.2.10. Lightning Motors Corp 16.2.11. Piaggio & C. SpA 16.2.12. Alta Motors 16.2.13. Others 17. Disclaimer Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

13

Europe Electric Scooter and Motorcycle Market Outlook, 20162026F

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

Europe Electric Scooter and Motorcycle Market Analysis, 2016-2026F Figure XX: Europe Electric Scooter and Motorcycle Industry Revenues (USD Million) & Units Sold (Thousand Units), 2016- 2026F

2016

2017

2018

Revenue: XX% Units Sold: XX%

CAGR

CAGR

Revenue: XX% Units Sold: XX%

2019

2020 Revenue (USD million)

2021F 2022F 2023F Units Sold (Million)

2024F

2025F

2026F

Source: MarkNtel Advisors, E: Estimated, F: Forecast

Market at a Glance â&#x20AC;˘ Europe Electric Scooter and Motorcycle market is snowballing owing to their higher power levels, electric motorcycles witnessed around 120% increase in their sales in 2018, from the preceding year. In France alone, the sales of high-powered electric motorcycles jumped by 220% from 2017. Major manufacturers, such as Zero Motorcycles Inc., BMW AG, and Vectrix, are offering electric motorcycles with motor power more than 30 kW and have also announced their plans of launching models of higher motor power. â&#x20AC;˘ Moreover, Accelerating rate of environmental degradation caused by greenhouse gas emissions has become a major concern for the governments across the world. This has resulted in various government initiatives to reduce carbon emissions on a larger level. Hence, the governments has been increasingly encouraging the adoption of electric vehicle such as electric scooters and motorcycles. Hence, it would Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

15

Europe Electric Scooter and Motorcycle Market, By Product (1/3) Figure XX: Europe Electric Scooter and Motorcycle Market Volume Share (%) 2020 & 2026, & Market Units Sold (Thousand Units), By Product, 2016- 2026F

Market Share, By Product

Units Sold, By Product (Thousand Units)

Inner Circle: 2020; Outer Circle: 2026

Scooters Low Powered Motorcyle High Powered Motorcyle

2016

2017

2018

2019

2020

2021

2022

2023

2024

2025

2026

Scooter

X

X

X

X

X

X

X

X

X

X

X

Low Powered Motorcycle

X

X

X

X

X

X

X

X

X

X

X

High Powered Motorcycle

X

X

X

X

X

X

X

X

X

X

X

Source: MarkNtel Advisors

Introduction â&#x20AC;˘ On the basis of product, the European electric scooters and motorcycles market is classified into electric scooters, low-powered motorcycles, and high-powered motorcycles. In scooters, vehicles falling under L1e-B category as per the EU (Regulation 168/2013) are considered. Maximum speed of these vehicles does not exceed more than 45 km/h and maximum continuous rated power is not more than 4 kW. A low-powered motorcycle is the one which run on electricity and has maximum rated power of less than 30 Kw and a high powered motorcycle is considered to be an electric two-wheeled motorcycle whose maximum rated power is more than 30 kW. Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

16

Europe Electric Scooter and Motorcycle Market, Growth Analysis By Power (2/4) Figure XX: Europe Electric Scooter and Motorcycle Market Opportunity Metrix, By Units Sold, By Power, 2021-26 100%

XX Growth, XX Market Share

High

1. 1.5-5 KW

Market Share (%)

Market Share Analysis XXX

â&#x20AC;˘ Electric scooters and motorcycles having motor

XXX

power between 1.5 kW and 5 kW dominated the market during historical period, These vehicles

50%

are widely used for last-mile connectivity. Some

models of electric scooters and motorcycles that XXX

fall under this category are the M1S, the M - SERIE MS, and the M1 Pro by Niu Technologies; and the SNE002 by SNE eMobility GmbH.

XXX 0%

Low 0%

High 13%

25%

â&#x20AC;˘ However, the market during the forecast period is

expected to witness faster growth in the category of electric scooters and motorcycles with motor power above 15 kW.

CAGR 2021-2026F Source: MarkNtel Advisors,

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

17

Europe Electric Scooter and Motorcycle Market, By Battery Type (1/4) Figure XX: Europe Electric Scooter and Motorcycle Market Volume Share (%) 2020 & 2026, & Market Units Sold (Thousand Units), By Battery Type, 2016- 2026F

Market Share, By Battery Type

Units Sold, By Battery Type (Thousand Units)

Inner Circle: 2020; Outer Circle: 2026

Lead-Acid

2016

2017

2018

2019

2020

2021

2022

2023

2024

2025

2026

Lead-Acid

X

X

X

X

X

X

X

X

X

X

X

Lithium-Ion

X

X

X

X

X

X

X

X

X

X

X

Lithium-Ion Source: MarkNtel Advisors

Longer Life Span of Li-Ion to Galvanize the Growth • Europe electric scooters and motorcycles market is also categorized into lead acid based electric scooter and motorcycle and Li-ion based electric scooter. Lithum-ion batteries captured a significant market share in the Europe electric scooter & motorcycle market as Li-ion batteries are fast-charging batteries (which only take 1–2 hours for charging) as compared to lead acid batteries (which take 7–8 hours for charging). Also, lead acid batteries pose higher environmental risks when compared to Li-ion batteries.

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

18

Europe Electric Scooter and Motorcycle Market, Growth Analysis By Maximum Speed

(2/4) Figure XX: Europe Electric Scooter and Motorcycle Market Opportunity Metrix, By Units Sold, By Maximum Speed, 2021-26 100%

XX Growth, XX Market Share

High

1. 80 km/h

Market Share (%)

Market Share Analysis XXX

• Electric scooters and motorcycles having a

XXX

maximum speed of 40–80 km/h held the largest volume share in 2019. However, the market for

50%

electric scooters and motorcycles having a speed

above 80 km/h is expected to witness the fastest XXX

growth in the forthcoming period, owing to the increased use of high-speed electric motorcycles for sports.

XXX 0%

Low 0%

High 13%

25%

• XXX

• XXX • XXX • XXX

CAGR 2021-2026F Source: MarkNtel Advisors,

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

19

Europe Electric Scooter and Motorcycle Market, By Competition- Competition

Characteristics Table XX: Europe Electric Scooter and Motorcycle Market Competition Characteristics Sr. No.

Name XXX XXX XXX XXX

1.

Competition Concentration Highlights

• • • •

2.

Number of Companies in the Market

• XX+

3.

Competitive Factors

• XXX • XXX • XXX

4.

Key End User Groups

• Automotive, XXX, XXX

5.

Major Market Participants

•

6.

Market Share of Top 5 Competitors

• X%

7.

Other Notable Participants

• XXX, XXX, XXX, XXX

8.

Notable Strategic Events

• XXX

Aisin Seiki Co., Ltd., XXX, XXX, XXX, XXX

Source: MarkNtel Advisors,

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

20

Europe Electric Scooter and Motorcycle Market, By Competition- Competitor’s Market

Share Figure XX: Europe Electric Scooter and Motorcycle Market Share, By Competitors, 2020

Others (USD XXXX Million)

Aisin Seiki Co., Ltd. (USD XXX Million)

 XXXX

 The company offer products across the globe, XX

 XXXX

which is supporting them to maintain position amid leading players in the global market.

XX

 XXXX

 XXX  XXX XX

Skeleton Technologies (USD XXXX Million)

XX

USD XX Billion

 XXXXX

Continental AG (USD XXX Million)  XXXXX

 XXXXX

 XXXXX

 XXXXX

 XXXXX XX XX

Maxwell Technologies (USD XXX Million)

Eaton Corporation Plc (USD XXX Million)

 XXXXXX

 XXXXX

 XXXXXX

 XXXXX

 XXXXXX

 XXXXX Source: MarkNtel Advisors Primary Surveys, Annual Reports, Press Releases

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

21

Italy Electric Scooter and Motorcycle Market Outlook, 20162026F

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

Italy Electric Scooter and Motorcycle Market Analysis, 2016-2026F Figure XX: Italy Electric Scooter and Motorcycle Industry Revenues (USD Million) & Units Sold (Thousand Units), 2016- 2026F

2016

2017

2018

Revenue: XX% Units Sold: XX%

CAGR

CAGR

Revenue: XX% Units Sold: XX%

2019

2020 Revenue (USD million)

2021F 2022F 2023F Units Sold (Million)

2024F

2025F

2026F

Source: MarkNtel Advisors, E: Estimated, F: Forecast

Market Overview â&#x20AC;˘ Italy is the largest market for electric two-wheelers in Europe, with around 245,000 new two-wheeler registrations in 2018 alone. Popular brands such as Guzzi, Morini, Gilera, Aprilia, Benelli, MV Agusta, Ducati, Laverda, Piaggio, and Mondial were established in Italy in the early decades of the 20th century, and most of these brands still offer their two-wheeler models in the market, which remain symbols of premium design and high quality. â&#x20AC;˘ With the arrival of eco-friendly variants of two-wheelers, the market has witnessed considerable reduction in conventional fuel-based moped registrations. Moped registrations in the country dropped from 26,031 in 2017 to 21,326 in 2018, representing a decrease of 18.1%. This reduction in registrations can be largely ascribed to the implementation of Euro 4 standards in the country.

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

23

Italy Electric Scooter and Motorcycle Market, By Product (1/3) Figure XX: Italy Electric Scooter and Motorcycle Market Volume Share (%) 2020 & 2026, & Market Units Sold (Thousand Units), By Product, 2016- 2026F

Market Share, By Product

Units Sold, By Product (Thousand Units)

Inner Circle: 2020; Outer Circle: 2026

Scooters Low Powered Motorcyle High Powered Motorcyle

2016

2017

2018

2019

2020

2021

2022

2023

2024

2025

2026

Scooter

X

X

X

X

X

X

X

X

X

X

X

Low Powered Motorcycle

X

X

X

X

X

X

X

X

X

X

X

High Powered Motorcycle

X

X

X

X

X

X

X

X

X

X

X

Source: MarkNtel Advisors

Introduction â&#x20AC;˘ Scooters grabbed the highest market share in Italy electric scooter and motorcycle market in 2019. During the forecast period, however, the market is expected to witness the fastest growth in the category of high-powered motorcycles. High-powered electric motorcycles have evolved in the market, especially in terms of speed and range. Besides, the consumer preference in urban areas is shifting toward high-speed electric motorcycles for sports. Hence, the market is expected to witness increased demand for high-powered electric motorcycles in the coming years.

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

24

Italy Electric Scooter and Motorcycle Market, Growth Analysis By Range (2/4) Figure XX: Italy Electric Scooter and Motorcycle Market Opportunity Metrix, By Units Sold, By Range, 2021-26 100%

XX Growth, XX Market Share

High

1. 50 km

Market Share (%)

Market Share Analysis XXX

• In terms of sales volume, electric scooters and

XXX

motorcycles having range below 50 km held the largest market share in the Italy electric scooter

50%

and motorcycle market. This can be mainly

attributed to the high sales of Skull EVA Spa’s eS1 XXX

electric scooters/mopeds, which cater to most of the customer demand in the Italian market.

• However, during the forecast period, the market is

XXX 0%

Low 0%

High 13%

25%

expected to witness the fastest growth in the

category of electric scooters and motorcycles with 101–150 km range.

• XXX

CAGR 2021-2026F Source: MarkNtel Advisors,

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

• XXX

25

Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.

26