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PRINCE RUPERT Historic Structure Proves Popular With

Tax Strategies for Business




Now in Terrace

City Hall & Business: Partners In The City’s Future

Scottish Visionary

City Of Terrace’s Downtown Revitalization Plan Underway

Leaves a Legacy With


a View




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ERR ACE – In Northern Br it ish Colu mbia t hey know how to get things done. If something isn’t right, or if something needs doing, the favoured approach is for the community to pull together, roll up its collective sleeves, and take care of the problem. The downtown revitalization effort underway in Terrace is yet another example of this proven policy in action. “In about 2006 there was a small ad hoc group of downtown merchants who were concerned that the downtown area was struggling and needed some help,” explained David Block, the City of Terrace’s Director of Development Services. “The city council of the day undertook a downtown planning process in 2007 / 2008 that SEE TERRACE  |  PAGE 6

The long range goal is to attract more visitors and shoppers into the downtown, such as at this Farmer’s Market

Northern BC Tourism Association Connects Travelers with “Real Wilderness” in Rapidly Changing Times As Technology Redefines Consumer Behaviours, The Prince George Based Destination Marketing Organization Is Redefining Tourism In The North


RINCE GEORGE—In the summer of 2016 a special backpack made the rounds of northern BC’s most pristine natural settings. Although many an adventurer has carried many a pack into these environments, this particular one had a special pedigree: it belongs to Google. “We have been trekking destinations around northern BC all summer and we are excited

that these destinations will provide users with virtual access via Google Maps to some of our most wild places and best experiences,” explains Clint Fraser, CEO of Northern BC Tourism Association (NBCTA). Fraser’s Prince George based Destination Marketing Organization finalized their deal with one of the world’s largest and most disruptive companies back in the

fall of 2015. It was part of Google’s expansion of its “Streetview” project to include locations that can only be reached by foot. In fact, Northern BC was one of the world’s first destinations to host the “Google Trekker”, the camera backpack that records 360-degree views of the environments it is carried into. NBCTA secured the backpack for three months in partnership

with Destination BC, the province’s tourism-promoting Crown corporation. The initiative says a lot about NBCTA’s core intention: to creatively market its region’s tourism opportunities in a rapidly changing world. If the Google Trekker project is any indication, Fraser and his team are SEE TOURISM  |  PAGE 13

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Business Examiner Peace Cariboo Skeena - September 2016  

Business Examiner Peace Cariboo Skeena includes business news from Fort St. John and Dawson Creek to Prince Rupert and Kitimat, and from 100...

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