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Media Group Media information 2016

BLUE NEWS BLUE MEDIA BLUE EVENTS BLUE JOBS

DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


CONNECTING THE DOTS Maritime Technology Public Sector

Transport

Resources from the sea

Maritime Danmark

Maritime Service

danish maritime magazine

/ PAGE 18

DAILY NEWS ON WWW.MARITIMEDANMARK.DK

Leisure & Tourism

Research & Education


BLUE NEWS DKK 49,50

ARITIME DANISH MMAGAZINE July 2015

No. 3

DANMARK

DKK 49,50

August 2015 17. ÅRGANG

maritimedanmark.dk

NR. 8 DKK 49,50

magasinet for fiskesektoren

59. årgang · februar 2015 nr. 1-2

ROYAL ARCTIC LINE Renewing its fleet

SHIP DESIGN Wärtsilä

Issues: Print: E-magazines: Total:

+

EFFICIENSEA 2 Merging Technologies

6 per year 3,320 2,092 5,412

REGNSKABSANALYSE

STÆRK FORMAND

CYKELLØB

Sådan klarede de sig i 2014

Portræt af Per Jørgensen

Cykler i centrum på Fayard

Issues: Print: E-magazines: Total:

12 per year 4,181 3,097 7,278

Danske fiskere kvæles i bureaukrati Stortrawler indkøbt til Thyborøn Regeringen freder havbund

Issues: Print: E-magazines: Total:

12 per year 3,182 1,694 4,876

www.maritimedanmark.dk www.maritimedenmark.dk

744,500 310,000 81,000 articles read per month

visits per month

users

All news channels are free for users * Audited circulation for the calendar year 2014 DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


RESULTS FROM THE LATEST USER SURVEY maritimedanmark.dk:

The Magazine Maritime Danmark:

76% visit the website daily 93 % are satisfied/very satisfied

read the magazine online or in print

with the website

63 %

have a household income of 399,000 – 999,999 DKK on average

12 %

have a household income of more than 1,000,000 DKK on average

91 % 78 %

66 % read the newsletter every

day

Danish Maritime Magazine:

consider the news in the newsletter to be good quality and relevant

90 %

read Danish Maritime Magazine online or in print

66 %

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10,200

receive the Danish newsletter daily

think that the Magazine Maritime Danmark is a good and professional magazine

think that Danish Maritime Magazine is a good and professional magazine danish maritime magazine

Newsletter (Danish):

DAILY NEWS ON WWW.MARITIMEDANMARK.DK

91 %

Newsletter (English):

2,608

receive the English newsletter


FREE MARITIME NEWS Day ! very

E

maritimedanmark.dk and maritimedenmark.dk gives its users an instant overview of the most important developments in the maritime world, both domestically and abroad.

1

The editorial staff follow the flow of information closely the whole day and continuously select the news items that are most relevant. Shipping, offshore, ports or the maritime industry – all sectors are included. You only have to look at one site to get it all.

2

In all of the eight years that the news portal has existed, it has been the Danes’ preferred maritime media resource, regardless of where in the world they are. maritimedanmark.dk | maritimedenmark.dk - maritime news right here and now

Banner prices and sizes 1

3

Top banner 760 x 90 px DKK 8,000 per month € 1,100 per month

Right banner 160 x 600 px DKK 7,000 per month € 950 per month

Left banner 140 x 350 px DKK 3,500 per month € 475 per month

Content banner 610 x 250 px DKK 7,000 per month € 950 per month

3 months -10 %

6 months -15 %

2 3 4

12 months -20 %

5

4

NEWSLETTER Is sent out every day at 12 PM

Banner prices and sizes Top banner

5 760 x 90 px

DKK 6,000 per month € 800 per month

Bottom banner 760 x 90 px DKK 4,000 per month € 550 per month

DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


July 2015

No. 3

DKK 49,50

ROYAL ARCTIC LINE Renewing its fleet

SHIP DESIGN Wärtsilä

DANMARK

EFFICIENSEA 2 Merging Technologies

Target Audience Decision makers in foreign maritime companies – shipping companies, ship yards, agencies, organizations, and trade organizations. International organizations, the EU Commission as well as central Danish and foreign EU politicians.

Frequency The magazine is sent out 6 times per year and is distributed via post directly to key players in the field, companies, organizations, and Danish representatives abroad. Distributed at leading trade fairs and conferences globally. Circulation Print: 3,320 E-magazines: 2,092 Total: 5,412

MARITIME DANMARK MAGAZINE

maritimedanmark.dk

NR. 8 DKK 49,50

REGNSKABSANALYSE

STÆRK FORMAND

CYKELLØB

Sådan klarede de sig i 2014

Portræt af Per Jørgensen

Cykler i centrum på Fayard

DKK 49,50

59. årgang · februar 2015 nr. 1-2

Target Audience Central decision makers within the Blue Denmark. Companies, organizations, trade organizations, trade unions and public authorities. Politicians locally, regionally and at the national level. Frequency Maritime Danmark is sent out 12 times per year and is distributed

via post directly to selected persons and a long list of private and public companies, politicians and paying subscribers both domestically and abroad. Circulation Print: 4,181 E-magazines 3,097 Total: 7,278

FISKERBLADET

magasinet for fiskesektoren

Profile The 59-year-old magazine that is independent of special interests and goes behind the news in the whole fishing industry. Provides information about new tools and products, presenting portraits of interesting companies and people within the industry.

Danske fiskere kvæles i bureaukrati Stortrawler indkøbt til Thyborøn Regeringen freder havbund

danish maritime magazine

Profile A magazine that goes behind the news in the Blue Denmark. In-depth background information and analysis – spiced with portraits of innovative Danish companies and the movers who maintain Denmark’s place as one of the leading seafaring nations in the world, as well as in the offshore area.

/ PAGE 22

Target Audience Commercial fishermen, fish farmers, fish processing companies, wholesale dealers and exporters, fish dealers, the industry’s schools and research institutions, service and equipment suppliers serving the sector as well as public authorities, organizations and politicians.

DAILY NEWS ON WWW.MARITIMEDANMARK.DK

Frequency FiskerBladet is sent out 12 times per year. Distributed via post specifically to named subscribers. Circulation Print 3,182 E-magazines: 1,694 Total: 4,876

FiskerBladet The Magazine Maritime Danmark

August 2015 17. ÅRGANG

Profile English language magazine that provides information to foreign readers about new developments in the Blue Denmark. Contains relevant portraits of innovative Danish companies and key players who plot the course not only for Denmark, but also for the whole of the global maritime sector.

Danish Maritime Magazine

DANISH MARITIME MAGAZINE

ARITIME DANISH MMAGAZINE


Deadline Publication

March

May

July

September

November

January 2017

08.02 29.02

04.04 29.04

01.06 24.06

08.08 02.09

10.10 04.11

04.12 03.01.17

1/2 page 190 x 128 mm 90 x 261 mm DKK 7,300 € 985

1/4 page 90 x 128 mm 190 x 56,5 mm DKK 4,300 € 580

Classified ad 90 x 61,5 mm

Discount

DKK 2,500 € 335

10 insertions – 25 % (Full Flex)

Advertising prices 2/1 page 1/1 page and sizes 2 x 210 x 297 mm 210 x 297 mm

(width x height)

Deadline Publication

DKK 25,000 € 3,360

DKK 14,200 € 1,900

5 insertions – 15 %

Feb.

March

April

May

June

July

August

Sep.

Oct.

Nov.

Dec.

Jan. 17

11.01 01.02

08.02 29.02

07.03 31.03

04.04 29.04

02.05 27.05

01.06 24.06

04.07 01.08

08.08 02.09

05.09 30.09

10.10 04.11

07.11 02.12

04.12 03.01.17

Advertising prices 2/1 page and sizes 2 x 210x 297 mm

DKK 25,000 € 3,360

1/1 page 210 x 297 mm DKK 14,200 € 1,900

1/2 page 190 x 128 mm 90 x 261 mm DKK 7,300 € 985

1/4 page 90 x 128 mm 190 x 56,5 mm DKK 4,300 € 580

Classified ad 90 x 61,5 mm DKK 2,500 € 335

Discount

5 insertions – 15 % 10 insertions – 25 % (Full Flex)

(width x heiht)

Advertorials Advertorials create insight into your brand and enhance its coverage. Here you can decide what you should say about your company as well as the message you would like to get across. Advertorials are one of the strongest and most efficient forms of written communication. If you wish, your Advertorial can not only be published in our magazine but we can also handle a special print run for special occasions such as trade fairs or exhibitions. Contact us for more information. Prices from DKK 14.200 / 1,900 EUR

DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


”IN THE END OF 2013 WE WERE APPROACHED BY MARITIME DENMARK REGARDING ADVERTISING ONLINE AND IN MAGAZINES. AFTER AN INFORMATIVE MEETING WITH A CONSULTANT, WE DECIDED FOR A CROSS PLATFORM STRATEGY, USING THE VARIOUS MEDIAS MARITIME DANMARK OPERATES. WE STARTED WITH A 2 PAGE ADVERTORIAL, DESCRIBING OUR COMPANY AND OUR INNOVATIVE PRODUCT AND FOLLOWED UP BY SMALLER ADVERTISEMENTS IN MAGAZINES AND BANNERS ON THE WEBSITES AND IN THE NEWSLETTERS. WHEN MARITIME DANMARK LATER ANNOUNCED THAT THEY WERE STARTING THE FIRST MARITIME EXHIBITION IN DENMARK, WE WENT INTO DIALOGUE WITH THE CONSULTANT AGAIN AND HE CONVINCED US THAT IT WOULD BE A BENEFICIAL MARKETING PLATFORM FOR US. FOR A SMALL NEWLY STARTED COMPANY WITH AN INNOVATIVE PRODUCT, THE FIRST CHALLENGE FOR US IS TO GET SPEAKING TIME WITH THE DECISION MAKERS AND TO DEMONSTRATE THE POTENTIAL OF OUR INNOVATION. IN THAT RESPECT OUR CO-OPERATION WITH MARITIME DANMARK HAS BEEN VALUABLE.”

LARS GERNER LUND CHIEF OPERATING OFFICER DASPOS

danish maritime magazine

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DAILY NEWS ON WWW.MARITIMEDANMARK.DK


BLUE MEDIA The media planners at Media Group Maritime Denmark´s office have deep insight into the maritime business, not only in Denmark, where our own news channels cover the entire maritime business, but also outside Denmark.

Finally, we have gathered information about all relevant trade shows on a global scale, including our own, Danish Maritime Fair – established in 2014, and we can assist you in deciding where you should be in order to expand your business.

We have hands on experience in using international maritime medias, both in print and online and we are skilled in utilizing the opportunities in Social Media.

Your one stop marketing partner Our ambition is to help you to get your message out, not only in Denmark but also on a global scale. Our one stop marketing solutions are especially attractive for companies without dedicated marketing resources in house. Even experienced marketing profiles, will benefit of our deep understanding of the business and our up-to-date lists

On top of this, we have designers who can do the artwork for you, journalists who can write informative and selling advertorials, experienced photographers and video production teams.

of relevant medias and potential customers. Receive a free report with valuable and useful information When you draw up the budget for the coming year, set up up a meeting with one of our skilled consultants who will visit you in order to discuss what you want to accomplish. Based on the feedback, we will shortly after the visit send you a report on relevant medias, events and exhibitions and a proposal for a marketing strategy.

GO wide

CONTACT US FOR MORE INFORMATION E:

sales@maritimedanmark.dk T: +45 7020 4155 DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


WITH A CREW OF MORE THAN 1.000 SEAFARERS ON VESSELS IN OUR TECHNICAL MANAGEMENT, WE HAVE A LOT OF FOCUS ON SAFETY INITIATIVES. SAFETY MUST BE APPROACHED WITH CONSTRUCTIVE ADVICE AND A LOGICAL TONE, SUPPORTING KNOWLEDGE, SHARING AND COMMUNICATION. WE WISH TO CREATE A CULTURE WHERE EVERYONE TAKES RESPONSIBILITY FOR THE WELL-BEING OF HIS OR HER COLLEAGUES. SHARING CASES AND EXPERIENCES WITH OTHER SHIPOWNERS IS AN EXCELLENT OPPORTUNITY TO LEARN AND CONTRIBUTE.

EMMA WAHLBERG BRANDING & COMMUNICATION MANAGER CORPORATE BRANDING & COMMUNICATION

danish maritime magazine

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DAILY NEWS ON WWW.MARITIMEDANMARK.DK


BLUE EVENTS In 2014 the Media Group Maritime Denmark decided to launch the first professional international maritime exhibition in Denmark, Danish Maritime Fair. The decision was backed up by a number of CEOs and Sales Managers who saw a potential in a professional maritime exhibition in Denmark.

Danish Maritime Days umbrella and only 7 months after taking the decision, we were able to open the doors to a large-scale maritime exhibition in Bella Center in Copenhagen with 180 exhibiting companies. A number of maritime conferences and events backed up the exhibition.

Shortly after, a new governmental initiative called Danish Maritime Days was introduced. Danish Maritime Days is one week in Denmark, packed with maritime events, conferences and other maritime activities. The event is targeting all sectors and all levels, from top executives to students.

The interest from the market was overwhelming and approx. 4.500 maritime profiles from all over the world passed through the entrance.

It was a logic decision to integrate the Danish Maritime Fair into the

In 2015, we decided to take the step further and organize our own series of conferences, The Danish Shipping & Ship Management Conferences (DSSMC) in co-operation with Maritime Development Centre of Europe (MDCE).

At the time of writing, there is two weeks to the next Danish Maritime Fair and more than 210 companies and organizations are ready to exhibit. The Media Group Maritime Danmark will continue the development of the conference and event department. If you consider hosting a workshop, a theme based conference or another type of event with maritime theme, contact us to discuss possibilities. Our experience can save you a lot of time.

CONTACT US FOR MORE INFORMATION E:

booking@danishmaritimefair.dk T: +45 7020 4155 DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


EFFECTIVE JOB ADVERTISING When you look for the right candidate for the job, Maritime Denmark’s Job market is the most effective way of attracting new professional candidates – regardless of whether the job is ashore or at sea. The important thing is to get as many qualified applicants for the job as possible, and it is therefore critical

that your ad has the biggest possible visibility and penetration power. Maritime Denmark is without doubt the biggest maritime media house in Denmark. We have many more readers than other maritime media, so both passive as well as active candidates are turning to us.

Budget package:

With the many platforms that we have at our disposal, we can work with your company to create a really effective job campaign. Besides using our own media, we can also ensure distribution to most ships because of our cooperation agreements.

DKK 2,995 / 395 EUR

One month at maritimedanmark.dk/jobmarked and maritimedenmark.dk/careers + First day: sent out in the newsletter to 10,000 recipients.

Standard package:

DKK 5,995 / 810 EUR

One month at maritimedanmark.dk/jobmarked and maritimedenmark.dk/careers + First day: sent out in the newsletter to 10,000 recipients + ¼ page in the Magazine Maritime Danmark or Danish Maritime Magazine

Executive package:

DKK 9,995 / 1,350 EUR

One month at maritimedanmark.dk/jobmarked and maritimedenmark.dk/careers + First day: sent out in the newsletter to 10,000 recipients + ½ page in the Magazine Maritime Danmark or Danish Maritime Magazine + 1 left banner at the front page of both maritimedanmark.dk/jobmarked and maritimedenmark.dk/careers

LinkedIn bolt-on to above mentioned solutions:

danish maritime magazine

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DAILY NEWS ON WWW.MARITIMEDANMARK.DK

DKK 2,500 / 335 EUR


BLUE JOBS The most important asset in your company is your employees. Hiring the wrong people can be an expensive experience and you want to avoid this. When you are looking at hiring new people, you can break up the process in 3 important steps:

forced to terminate profiles and in order to allow your employee to continue his career best possible way, you may consider investing in an outplacement procedure.

1. Attracting people from the market and generate relevant applications 2. Short list and select the right people 3. Getting your new talent onboard in an efficient and professional way

We can help you with all four steps. Our deep insight into both own and external media and social media, will allow us to promote your open position in a way and in medias that reflects the profiles competencies. A job board is normally a great place to look for talents, but in the maritime business, this cannot stand-alone.

You may add one step more. In some circumstances you may be

Unemployment for skilled maritime profiles, in all sectors, are nearly

non-existing, so you may in reality be forced to attract people from other jobs. Unlike many marketing and headhunting companies, our roots are in the maritime sector. We don´t pretend to know anything about other business areas – but within the maritime, we can assist you with a sharp prognose of the task you have in hand. We can help you writing the job add and we can even make sure that the job will be listed on external Medias and LinkedIn. Get a free consultation before you start advertising.

“WE HAVE TRIED AND TESTED JOB ADVERTISEMENT SOLUTIONS FROM MARITIME DANMARK AND WE ARE VERY SATISFIED WITH THE RESULTS. WE GET RELEVANT CANDIDATES AND WE APPRECIATE THE INPUT WE GET ON POSITIONS THAT ARE HARDER TO FILL. WE RECOMMEND MARITIME DANMARK IF YOU ARE LOOKING FOR A PROFILE WITH A MARITIME BACKGROUND.”

LISBETH NOWACK HR MANAGER MAN DIESEL & TURBO

CONTACT US FOR MORE INFORMATION E:

sales@maritimedanmark.dk T: +45 7020 4155 DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


SAVE THE DATES Danish Maritime Fair will be back in 2016 Danish Maritime Days will be back again in week 41 in 2016 and Danish Maritime Fair will be an important part of the concept once again. The venue will be the Train Workshop and the dates is October 25th , 26th and 27th, 2016. If you are interested in being part of the concept, as exhibitor, visitor, contributor to conferences and events or something else, then do not hesitate to contact the organizer team on booking@danishmaritimefair.dk or on +45 7020 4155

October

25TH - 27TH 2016

The Train Workshop

danish maritime magazine

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DAILY NEWS ON WWW.MARITIMEDANMARK.DK


WE WERE EXCITED WHEN WE HEARD THAT MARITIME DANMARK WAS LAUNCHING A NEW MARITIME EXHIBITION TO ENHANCE THE FOCUS ON THE BLUE DENMARK, SO WE DECIDED TO BE A PART OF IT. AS A GLOBAL MARINE INSURANCE PRO-VIDER, WE THOUGHT IT WAS AN IMPORTANT EVENT AND WE WERE PLEASED TO SEE A LARGE AND SATISFIED GROUP OF DANISH COMPANIES FROM THE MARITIME INDUSTRY ON THE LIST OF EXHIBITORS. CONSIDERING THE FACT THAT THE EVENT TOOK PLACE FOR THE FIST TIME, WE WERE SATISFID WITH THE OUTCOME, AND THE VENUE PROVED TO BE USEFUL FOR BUSINESS AND NETWORKING.

HELLE LEHMANN SENIOR VICE PRESIDENT HEAD OF SKULD COPENHAGEN

DAILY NEWS ON WWW.MARITIMEDANMARK.DK

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danish maritime magazine


Contact Sale

Editorial staff

Administration

Nordre Strandvej 119 B1, Parterre 3150 Hellebæk Denmark

Esplanaden 30.4 1263 København K T: +45 7020 4155 redaktionen@maritimedanmark.dk

Nordre Strandvej 119 B1, Parterre 3150 Hellebæk Denmark

T: +45 7020 4155 E: sales@maritimedanmark.dk

Editor in Chief

T: +45 7020 4155 adm@maritimedanmark.dk

Martin Uhlenfeldt

Jakob le Fevre Sales- and Development Director M: +45 6160 6062 jlf@maritimedanmark.dk

+45 2366 2899 mu@maritimedanmark.dk

René Wittendorff

Journalist

M: +45 2889 4955 rw@maritimedanmark.dk

Martin F. Strube Account Manager T: +45 6021 3014 mfs@maritimedanmark.dk

bm@maritimedanmark.dk

PA

Journalist

lw@maritimedanmark.dk

Office Manager Birgitte Holten Hansen T: +45 7020 4155 bhh@maritimedanmark.dk

FiskerBladet Kasper Kristensen T: +45 7610 1144 kk@rosendahls.dk

Bent Mikkelsen

Brian Petersen

CEO

Lone Wulff

bp@maritimedanmark.dk

DTP

Journalist

ms@maritimedanmark.dk

Finn Bruun fb@maritimedanmark.dk Journalist

Jens Nørgaard jn@maritimedanmark.dk Journalist

Tina Altenburg ta@maritimedanmark.dk

Michael Storm Translation

Simon Connell Jakob Schluckebier Jonas Schluckebier Proofreading

Birthe M. Christensen Technical support

Henrik Hansen

danish maritime magazine

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DAILY NEWS ON WWW.MARITIMEDANMARK.DK

Media Kit Media Group Maritime Denmark  

A short overview of our activities

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