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savvy

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Table of Contents Executive Summary....................................................................................................................................................3 Industry and Market Analysis ............................................................................................................................4-5 Description of Industry Top Three Competitors Entering the Industry Government Regulations Mission and Vision ................................................................................................................................................6-8 Company Overview ............................................................................................................................................9-10 Company Name Location Business Structure Corporate Culture Strategy and Structure How will we be successful? Business Ownership Market Segmentation Products and Services ....................................................................................................................................11-13 Products Services Marketing Plan....................................................................................................................................................14-15 Target Market Place Promotion Price Organization of company................................................................................................................................16-17 Organizational Structure Facility Layout Quality Control Measures Inventory Systems Purchase and sources of supplies 1


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Human Resource Management………………………………………………………………………………….........................18-19 Recruitment Selection Orientation and Training Performance and appraisal Compensation Employee Financial plan………………………………........................……………………………………………………………………………………20-24 Start-up financial costs Beginning inventory Decorating expenses Projected revenue for years 2 to 5 Appendices……………………………........................…………………………………………………………………………….............. 25-50 Appendix A: Owner Biographies …...................……………………………………………………………………….25-26 Appendix B: Map of Location........……………………………........................……………………………………….......27 Appendix C: Code of Ethics……………………………........................……………………………………………………....28 Appendix D: Photos of Products…………........................……………………………………………………...............29 Appendix E: Sample Advertising Copy………….......................……………………………………………………....30 Appendix F: Organizational Chart.................……………………............................………………………………....31 Appendix G: Facility Layout.................………………………………………………......................................……....32 Appendix H: Liability Forms.............................................................................................................33-36 Appendix I: Decorating Expenses.................……………………………………………………...............................37 Appendix J: Beginning Supplies Inventory........................……………………………………………………........38 Appendix K: Class Schedules.................……………………………………………...................................………....39 Appendix L: Marketing Promotional Plan.................……………………………………………………................40 Bibliography.......................…………………………………………………….....................………………………………………………........41 Works Cited.................…………………………………………………….....................……………………………………………………........42 Debriefs.................…………………………………………………….....................……………………………………………………........43-50

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Executive Summary We are Savvy Designs, and our mission is to create a culture between the artists and designers in the city of Savannah. Our process of selling our products is a simple and effective way to get the tourists and local art community of Savannah to buy our merchandise. In laymen’s terms, we make an agreement with an artist to have them sell their product in our store for a percentage of the profit. The artist is able to have a selling venue and we are able to receive a wide variety to sell to our customers. A little information about our company. Our business was founded when six young fashion college students from The Savannah College of Art and Design decided to create a store that brought the art and tourist community of Savannah closer to local artist. Savvy Designs was founded by Rebecca Morgan, Isabela Humphrey, Mariana Flores, Kaj Sultan, Jessica Ferreira, and Annette Zuozo. The responsibilities of the store are divided in customer relations, marketing, inventory control, services, finances, and sales. In addition to that, the six owners run the store themselves and divide the profits evenly. Our business ownership is a general partnership, because we don’t have many liability issues, and we will split the profits evenly, pooled resources and share responsibility. Located on 126 E Bay Street, we pride ourselves on being a store that brings Savannah’s citizens closer to Savannah’s artists. Savvy Designs offers a wide variety of artisan goods and crafts from students and local artist in Savannah, Georgia. We offer multiple produced products such as jewelry and small gifts. Also we sell original paintings and sculptures and other pieces of art that are not replicated. In addition to our products we offer a number of services for the costumers. Some of our basic business information. Our strategy is based on differentiation, there are not many other art retail stores that aim to bring the citizens of Savannah and the artist of Savannah closer together at a lower price point. Our market structure is a monopolistic competition format, and we are planning for success by having diverse products at a cheaper price than our competitors. We have our market segmentation based on psychographic division, which are people who have an interest in art. Therefore, our target audience is mainly tourists and citizens of Savannah who are interested in the arts. Our future plans for the company are to expand the store in size, in order for more pieces to be on display and have more diversity in what products are in sale. This is on the timeline of a five year goal plan. For owner biographies refer to Appendix A. For map location refer to Appendix B.

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Industry & Market Analysis Description of Industry The Art Consignment industry is making an impact in today’s world. Art galleries are popping up everywhere in the heart of Savannah’s historic district due to the popular demand of tourists. The Art consignment in this industry, includes art galleries that sell original and limited edition artwork. The companies sell the artwork that they previously purchased from an artist or individual owners. The artwork is then sold to the consumers with little to no alterations. Combined annual revenue of $8 billion was accumulated from about 6,000 art galleries and art retail companies in the United States (Dun & Bradstreet Corporation, 2013, p.). In order to compete successfully as a small company in this industry we have to offer unique products, provide excellent customer service, and serving the local market. The market structure is monopolistic competition because of low boundaries to entry and most companies use product differentiation as their strategy.

Top Three Competitors Savannah is home to many artists, including students from Savannah College of Art and Design, and Armstrong Atlantic State University who create beautiful and inspirational artwork. Therefore, there are several galleries in Savannah that sell a variety of artwork, which makes them all unique. Our main competitors are ShopSCAD, The A.T. Hun Gallery, and The Kobo Gallery. ShopSCAD is an art consignment store that only accepts artwork from SCAD students to be sold in their store. They offer various products ranging from paintings, jewelry, furniture, décor, and fashion. Their products are so distinctive that they price them highly to accommodate the time and hard work by the artist. ShopSCAD has been mentioned in top magazines like Vogue, Southern Living, the South Magazine, Woman’s Day, and Lucky Magazine. The A.T. Hun Gallery is located in Savannah’s City Market, which is a popular attraction for tourists. This gallery features local and international contemporary artists. Their products vary from paintings and prints to sculptures, jewelry, postcards, coffee mugs, and magnets. They were awarded the city’s most eclectic art gallery in Savannah. They host monthly gallery events to showcase new artist’s works.

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Entering The Industry Savannah is known for its high number of tourists during the warmer seasons because of its historic buildings and local artists. We will be an in-store market place where SCAD students and local artisans can sell their wares to people looking for handmade novelty items. Our company should be able to scale the business profitably without an outsized investment in customer acquisition. We are going to approach local markets to establish a strong local presence, attracting more sellers by using local Savannah artists. Our goal is for any potential customer that comes across our business to become a loyal customer. It is all about the great shopping experience; by offering our customer services (workshops), eventually we will increase the merchandise volume and will lead to more profit. Savvy Designs should be seen as more than just an art consignment, but as a gift shop of hand made goods that fall under category of artistic products. These products will merchandise around other gift giving occasions, such as birthdays, holidays, and seasons; and have its sellers market them.

Government Regulations Art Consignment stores comes with an attachment of many risks by trying to open and survive in the small industry. There are three types of laws that will protect the artists. The first law, being the Uniform Commercial Code, are set of acts that tries to harmonize state laws. It states that if an artist’s work is damaged by the art consignors, the store must compensate them for their loss. The second law is the Georgia Consignment Law, which demands for a written consignment agreement between the artist and the gallery for these protections to exist. The final law is the Written Art Consignment Agreementwhich is to reinforce the written agreement between the artist and the consignors. Also, our Art Consignment store requires a fire inspection to be held by our local fire department.

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Vision and Mission Mission Savvy Design’s mission is to create a culture between the artists and designers in the city of Savannah. Savvy Designs differs from other stores because we are selling a multitude of different types of designs because local artists have designed all of the items we carry. Our store offers art classes, such as Painting, Sewing, Jewelry making, etc., which will allow more people to contribute to Savvy Designs and promote the store. The art classes will be taught by local artists, who sell their artwork to Savvy Designs. This will ensure a long and secure partnership with those who want to contribute to our art and design store. We are different from our competitor because our prices are affordable and make it easier for more customers to buy our products. We inspire local artist to create items for our store, while also being able to promote their creations. We strive to make a difference in the community by having another handmade shop that will help benefit the local artist community and promote tourism.

Vision 1st Year: Savvy designs will do extreme promotions and advertising across the city of Savannah. We will start off with a few groups of artists to test out what will work best for the business of Savvy Designs. During the Saturday farmer’s market, the store will have its own stand to inform locals on the store and spread the word about our promotions and special classes offered. We will have small exhibitions of local artists’ works to give examples of what the store envisions for other artists contributions. The local artists, who regularly donate their pieces will be asked and paid to teach small classes once or twice a week for 1 and a half hours for the citizens of Savannah. Savvy Designs will have special events and fundraisers to the city of Savannah, in order to raise money for the store. We will also sell a few art and design pieces from local artists to see what can benefit and improve customer needs. Artists will receive a commission of 80 % and sign a contract stating that they agree to the terms and conditions of our store, while the owners of Savvy Designs also get a profit. In order for artists to provide art works for the store, they must fill out a liability form explaining in detail why they are interested in selling, what makes their work compelling and basic contact information. On the opening night of the store, there will be a large party for any townspeople to come and visit the store with food and beverages being provided.

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2nd Year: From raising money, we will have expanded the business of Savvy Designs by acquiring more artworks and designs from local artists and selling them. Our sales, we project, will increase by 5%. We will recruit more artists who fit the image of Savvy Designs. Savvy Designs will advertise new artworks designs that go on sale in the store across the town, in order to inform others on the special deal. If art works have been up for display and does not sell, then we will return the art back to the actual artist and ask for the artist to resubmit it at a later date. The art classes offered by Savvy Designs will increase in popularity due to the successful fun learning environment that the teachers created. 3rd Year: Less promoting will occur, since Savvy Designs will have had obtained my local artists who are constantly willing to provide to the store. Our competition will be eliminated asa major factor against us. Also our sales will increase 10 % from the last year. We will have created a consistent schedule for the weekly classes taught by the local artists with online sign-up sheets. Savvy Designs will continue to gain more students who’ll sign up for the art classes. 4th Year: Savvy Designs will have obtained a steady profit from tourists and locals shopping at the store. Our class service will have gained in popularity, providing a large increase in our revenue. Our revenue will almost be as much as our product sales. With this in mind our yearly revenue will increase by 10%. Since the store is located in the heart of the City Market, local artists will create art works on special events outside the store to attract more buyers. The number of art students will increase who sign up for Savvy Designs art classes by the spread in advertisements and successful reviews by former students. Since the popularity of classes will continue to increase, Savvy Designswill create a waiting list for students who still wish to take a class in case somebody who is signed up for it drops it. 5th year: Savvy Designs will expand the store in size, in order for more pieces to be on display and have more diversity in what products are in sale. Year five we also create a separate building for our classes. Our class revenue is reaching equality to our product revenue compared to our first year, which will increase our total revenue by 13%. This will be due to the popularity of the classes. Also product sales will increase 5%. Savvy Designs will have a substantial increase in the number of students to sign up for classes. The second location for the art store will allow more students to have the ability to take art and design classes with Savvy Designs.

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Company Overview Company Name Savvy Designs is the name of our local art gallery selling designs and art work made by the students and local artists of Savannah. The reason for naming it Savvy Designs is to create a friendly and local environment and a place where we can support the local community. We wanted to give the company’s name a bit of an edge by calling it ‘Savvy’ and not Savannah. The company’s name says it all by including the town name as well as what will be sold.

Location The company’s plan is to start off its first location on Bay Street. After researching where many of the Savannah art galleries are, the best location for the company was to pick Bay Street since it isn’t overpopulated with art galleries as City Market. Bay Street is the number one location in Savannah for tourism and tourists can easily access the store by taking casual strolls. Our location is conveniently located next to hotels and restaurants and creates a close distance from the store to the tourist spots. By the fifth year, we hope to expand to second location to make it accessible to more townspeople and tourists. For those who don’t live in town of Savannah, Savvy Designs will have an online store where anyone can be a part of the Savvy Designs Community and purchase pieces.

Business Structure The business will use differentiation since our store is offering one of a kind goods to a specific market, which makes us stand out. Savvy Designs sells art and design works made by only the artists of Savannah and provides classes for any of those who want to expand the skills in the art and design field. Savvy Designs will also use a monopolistic strategy since there will be many other art galleries and art related stores located close to where the store is.

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Corporate Culture When entering Savvy Designs, the store’s atmosphere will be very diverse and exciting. Products will be arranged separately into what categories they are in. Store employees will also add some creativity to the store by styling pieces together to create display sections. One piece will lead the customer to the next, in order to keep the customer’s attention. The store employees will be the owners of the company since the business is made up of six members. The owners will engage in various ways to recruit and promote local artists of Savannah. Each member will have a specific responsibility in order to achieve success for the bu siness. For example, one person will be in charge of finance, while the other owner will be responsible for advertising. Each artist that is interested in giving a piece of their work to Savvy Designs must fill out a Contract where the agree to the terms and agreement of their piece goin g on display in the store and Savvy Designs receiving commission. There will be an application for interested artists to fill out explaining what makes their art work compelling compared to others and why their art should be chosen to go on display at Savvy Designs. Pieces will go on display for a particular amount of time and if not sold will be given back to the artist and will be asked to resubmit later on. Overall, Savvy Designs is joining the community of Savannah and displaying the pieces for tourists and townspeople to look at and hopefully purchasing. Art works and designs are one of a kind, which makes the store stand out among many local art shops in Savannah. The community can engage in provided classes, where people can broaden the skills in the art and design industry. Refer to Appendix G to see the facility layout.

How Will We Be Successful? We will be the cheaper option of our competitor and our suppliers are more diverse that our competitor and we have a broader range of products.

Business Ownership We have agreed to arrange our business in a general partnership, because we don’t have many liability issues, and we will split the profits evenly, pooled resources and share responsibility.

Market Segmentation We will segment our market based on people who have the interests in arts and things of that matter, or more simply a psychographic segmentation. Our target audience will be tourists and citizens of savannah who are interested in the arts. 10


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Products and Services Savvy Designs offers a wide variety of artisan goods and crafts from students and local artist in Savannah, Georgia. We offer multiple produced products such as jewelry and small gifts. Also, we sell original paintings and sculptures and other pieces of art that are not replicated. In addition to our products, we offer a number of services for the customers (described further down below). Refer to Appendix D for photographs of products.

Product Description The following is an overview of our product line by category: All things listed are subject to change because we add products based on what artist offer us to sell. Multiple Produced Pieces: These products are ones that artist are able to mass produce, usually at a small scale with non-expensive materials. Price-points in this category range from $5 - $100+. •Gifts •Apparel •Dresses, shirts, skirts •Home décor •Shoes •Calendars •Knickknacks •Greeting Cards •Art Supplies Commission Pieces: We will offer clients the choice to commission pieces from any of the artist that we display in store to create a style that is pleasant to the customer. Pricepoints in this category range from $50 - $1000+. •Paintings •All kinds of portraits •Costume made apparel and jewelry •Sculptures •Photography services •Furniture 11


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Hand Made Pieces: These are products that are made in replication, but are hand-made resulting in a higher quality of product at a slower supply. Price points in this category range from $5- $150. •Artisan Jewelry •Professionally made crafts •Souvenirs •Fabric Pieces One-time produced pieces: These are the more complex and traditionaly artistic products thatartist only create once. These pieces are more display pieces rather than daily usage, and thus cost more. Price point in this category range from $50- $500 +. •Paintings •Sculptures •Prints

Service Description To make ourselves unique from all of the other art galleries and art stores in Downtown Savannah, we offer a range of services for both, the customers and the artists we buy from, so they always keep wanting to come back. Gift Cards: Gift cards are available to customers when purchasing a gift if the gift recipient is a little hard to shop for. We offer $25 - $100 gift cards. Commission Services: In order to satisfy our customers’ needs we have made a commission service that benefits both the artist and the customer. If a customer comes in looking to have a unique piece commissioned for their own personal collection, we will be able to show them works from the artist that we partner with for the store. The customer will choose an artist whose style corresponds to their needs and commission the piece through us. For the artists that agree to do consignment pieces through us, we will have a division of the profits of the consignment. Art Classes: For customers that are looking for a little fun education, a hobby, or an interest, we will offer a few art classes. The classes will be taught by the artists that sell their pieces at our store for a salary. Classes will be charged by individual class sessions or a discount rate for multiple classes. Each class is $100 for meeting twice a week. We offer five different classes every season besides the summer months. 12


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For summer classes, we offer an intensive program where we hold them for two hours every day, Monday through Saturday. These seminars are open for the same classes that we offer during the year. For the regular class schedule, they meet twice a week for two hours. For a detailed explanation of the yearly class schedule please refer to Appendix K. Classes offered will be jewelry design, painting, sketching, figure drawing, and more. Artist sales: This service is the core of our operation. Our store is mainly about finding local and student artists will to put their work out to the public to buy. The artist can schedule an appointment with us to review the products that they would offer us. In term for receiving their product, we sell it in our store for a percent of the final sale cost. The pricing will be decided upon our appraisal of the item they wish to sell, depending on the product. Pricing: Our products will be priced at a mark up percent of 21%. The sellers, or the artists of the artwork, will come in to pitch their products and come to a mutual agreement of a price between the store and themselves. Depending on the product and the agreement the profits of the items will be divided up between the respected parties. There will be seasonal and periodic sales on merchandise due to the possible overstock of inventory.

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Marketing Plan Target Market Savvy Designs is established to accommodate the needs of our targeted customers ranging from the ages of 18 to 65. Our main targets include tourists and the local community of Savannah who appreciate the works of local and upcoming artists. Our company’s goal is to create a warm, welcoming, and inviting ambience. As a company we want to be able to show our customers what they could be able to achieve through the guidance of our local artists by taking our art classes.

Place Savvy Designs is located in the heart of Savannah’s historic district on Bay Street. Our location is one of the biggest tourist attractions in the city. Bay Street is home to many restaurants and touristic shops where people visit before heading down to the beautiful and historic river. We are unique to Bay Street because we are one of few art galleries that are solely located in that area. We plan to stay open year-round because our company targets not only tourist, but also our local community. However, during the heat of tourist season we will extend our hours of operations to accommodate our customers.

Promotion Savvy Designs will bring unique and innovative designs made by local artists and students that will not only attract one generation, but all. Since we will always be interchanging new artists’ work on display, it will attract our customers to keep coming back. We plan to reach out to the local magazines, like The South Magazine, Southern Living, and The Savannah Magazine. We are, also, going to be posting flyers and posters announcing our events around Savannah, including the SCAD buildings, local coffee shops, etc. We hope to form a long-lasting relationship with our customers so they can eventually advocate our company to others. Not only will we be advertising verbally and through literature, but also online. Our company website will include schedule of events and art classes. Additionally, we will be putting up pictures and information of all the artwork and designs that is being sold in our home based store. Refer to Appendix E and Appendix L for a previsualization of our promotional plan.

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Price Savvy Designs was created with the customer in mind. We want to be ableto provide a variety of artworks at a reasonable price. Our goal is to satisfy the customer and the artist to create that long-term relationship. Multiple Produced Pieces: These products are ones that artist are able to mass-produce, usually at a smaller scale with not so expensive materials. Price-points in this category range from $5 - $100+. Commission Pieces: We will offer clients the choice to commission pieces from any of the artist that we display in store to create a style that is pleasant to the costumer. Pricepoints in this category range from $50 - $1000+. Hand Made Pieces: These are products that are made in replication, but are made by hand resulting in a higher quality of product but a lower supply. Price points in this category range from $5 - $150. One-time produced pieces: These are the more complex and traditionally artistic products that artist can only be able to create once. These pieces are considered to be more of display pieces on walls, thus costing more. Price-points in this category range from $50$500 +.

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Organization of Company Organizational Structure Savvy Designs will be a general partnership company because we don’t have many liability issues. This means that there will be two or more owners of our business and everyone shares profits and losses. This allows for all of the owners to share everything about the business equally. We will be pooling our resources and be sharing responsibilities for the company. Savvy Designs will be owned and managed by six people. The store will start off with three designers to help supply items to stock the store and later will acquire more designers. Refer to Appendix F for Organizational chart.

Facility Layout Our business will be located on Bay Street. This is a desirable location for our business because Bay Street is the most touristy street in Savannah, making it a good location to start a business. The store will start off small and when customers enter our store they will first see industrial design products will be on the right in front of the store. This section will lead to a sectioned off room that will be styled and decorated by the products local artists give Savvy Designs to represent an Ikea-esque room. It will give the customers a better feel of what to buy and where to use the products. This room will lead to a shoes and accessories section in the back right, where there will be available seating for customers to try things on and then this space will lead to an open lounging area for customers to sit while trying things on fitting room in center back of store with curtains. Conveniently located next to the apparel section of the store, clothes will be displayed on mannequins and hangers for customers to have an idea of how clothing may look on them. Front left part of the store will be fine art pieces separated from clothing section by one attached wall creating an L-shape and one floating wall. Cash register will be placed in the center of the store so employees/managers working will be able to oversee the whole store and customers can easily access the cash register. The stock room will be located in a room in the back behind the store. The classes will also take place in a room in the back beside the stockroom.

Quality of Control Savvy Designs will inspect all products upon arrival to our store. Each garment or item we receive must have great construction and look like a professional design. If the products 16


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we receive do not meet our standard we will not sell it in the store. Our managers require all the skills necessary to run a business selling handmade goods. Each person employed to our business must be motivated, have customer service skills, organized, and for our artists supplying our products they must show originality in their products as well as being able to negotiate.

Sources of Supplies For purchasing supplies for our store we will be using multiple suppliers. For bathroom/cleaning needs, supplies will come from Costco, Amazon.com, and Wholesalejanitorialstupply.com. Supplies such as mannequins, hangers, hooks, nails and shelves, bookshelves, and wire will be purchased at storesupply.com, Ikea, Amazon.com, and Home Depot. Display cases and jewelry stands and racks will be purchased from discountshowcases. com and staples.com. Light bulbs and light fixtures will be from totalbulklighting.com and Ikea. Easels, tables, and chairs for the classroom will be bought from aswexpress.com, fleetfarm.com, and Ikea. Furniture for the seating room, curtains, curtain rods and rugs will be purchased from Costco and Ikea. Bowls, small racks, and gift bags will come from wholesaleflowersandsupplies.com and Amazon.com. All office supplies will be purchased from Office Depot. Lastly, a cash register and an iPad will be purchased from Amazon.com.

Inventory Systems For keeping track of our inventory we will use a perpetual system to be able to easily know what we have. This will update our inventory continuously for our store to be able to know what we have available in stock as well as what we need to reorder from artists. This perpetual inventory system will allow us to keep track of prices of products, quantity, and when certain items were purchased.

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Human Resources Recruitment Savvy Designs will be recruiting various talented artists from across Savannah. Since Savvy Designs won’t require hiring employees, because the business owners will be running the store. The company will advertise for special promotions and artist features through social media sites, flyers and announcements through Savannah College of Art and Design. The company will also recruit new artists through social networking, local radio stations and newspapers, and signs/flyers across the city of Savannah.

Selection Each artist that applies to Savvy Designs will be evaluated based off of technical design and how well the piece can sell. Upon decision by the company owners to sell a piece, a price percentage is arrange between Savvy Designs and the artist selling.

Orientation/Training The selected artists that will teach art and design classes for Savvy Designs, will undergo an orientation and training session in order to be fully prepared for the class. The business owners will give the artist a tour of the store and step-by-step instruction of how the specific class has to be run. The business owners will act like the students of the class, while the artists will be practicing how to teach the class.

Performance and Appraisal For performance evaluation we will be doing employee self-rating techniques for the six owners of the store. Each owner will write evaluations on each other owner and vice versa. In addition they will each write a self-evaluation to see how they are preforming. This method will allow for growth and improvement in the work place.

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Compensation The total profits of the store will be divided based on a prearranged plan. The artists will receive the percentage of their sales from having their items sold in the store. After that, the profits left over are to be distributed to the six owners on an equal division.

Employees The business owners of Savvy Designs will be the official store employees. All the business owners will be in charge of the cash register and will have a schedule of who is running it at a particular time. Since there are six owners one to three people will officially be in charge of one task. Three people will be in charge of advertising and promotions, in order to get different perspectives and artistic skills. Two owners will be in charge of the financial statements to avoid any mistakes and ask one another for help. Three owners will be in charge of recruiting new artists across Savannah. They will also go to visit The Savannah College of Art and Design and promote student artists to be featured in the store. Two owners will handle the orientation process of introducing an artist to teach a class for Savvy Designs. Everyone will be involved in creating an exciting atmosphere for the store and assist in displaying the merchandise.

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Financial Plan Itemized Start-Up Costs DECORATING EXPENSES TOTAL ELECTRONICS TOTAL BATHROOM DECOR TOTAL FURNITURE AND SUPPLIES TOTAL DECORATING EXPENSES PURCHASE OF EXISTING PROPERTY STORE TOTAL PURCHASE PRICE BEGINNING INVENTORY SECURITY SYSTEM OFFICE SUPPLIES CLEANING SUPPLIES ART CLASSES SUPPLIES TOTAL BEGINNING INVENTORY TOTAL START UP COSTS:

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$ 508.00 $ 219.97 $17091.00 $ 17818.97

$ 900,000.00 $900,000.00

$244.95 $ 994.10 $ 498.94 $1032.49 $2770.48 $920589.45


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Explanation of Itemized Start-Up Costs Decorating Expenses: Upon purchasing the store space we decided which items we would showcase and use as permanent decor. We research what regular retailing and gift shops use and took ideas on how to decorate. The store concept has a very artistic and poetic atmosphere by juxtaposing different decorating elements. The store will not have a calculated store appearance, which is why we would include nature inspired crafts and one of a kind pieces. In addition we purchased a sound system for customers to have a more exciting shopping experience. (A more detailed listing of all decorating expenses can be found in Appendix I.)

Purchase of Existing Store Space: After researching the available properties in the downtown area we chose to purchase the existing store space located at 126 E. Bay Street. The purchase price of 900,000 is just for the store space. The bathroom space (toilet, sink, and shelf) is included within the cost of the store space.

Beginning Inventory: For keeping our start-up costs low we purchased an Ipad to use as a cash register and a computer. For security procedures we purchased a security system in case of any break-ins during store closing hours and for shoplifting. Other beginning inventories of office, cleaning, and art classes’ supplies were purchased in moderation. (See appendix J)

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Year One Projected Revenue JANUARY FEBRUARY MARCH PRODUCTS MULTIPLE PRODUCED PIECES GIFTS APPAREL HOME DÉCOR STATIONARY

JULY

$750.00 $560.00 $900.00 $205.00

$750.00 $350.00 $600.00 $294.00

$450.00 $350.00 $450.00 $294.00

$900.00 $700.00 $600.00 $147.00

AUGUST SEPTEMBER OCOTBER NOVEMBER DECEMBER YEAR 2014

$10,140.00 $6,370.00 $7,800.00 $2,674.00

$1,200.00 $420.00 $675.00 $235.00

$1,200.00 $560.00 $675.00 $294.00

$1,500.00 $700.00 $900.00 $206.00

TOTAL $1,477.00 $1,544.00 $2,122.00 $2,415.00 $1,994.00 $1,544.00 $2,347.00 $2,210.00 MULTIPLE PRODUCED PIECES

$2,766.00

$2,530.00

$2,729.00

$3,306.00

$800.00 $176.00 $397.00 $800.00 $945.00 $3,118.00

$900.00 $235.00 $485.00 $900.00 $1,155.00 $3,675.00

$1,200.00 $294.00 $706.00 $1,200.00 $1,680.00 $5,080.00

$1,200.00 $206.00 $794.00 $1,200.00 $1,890.00 $5,290.00

$8,960.00 $2,674.00 $5,203.00 $8,960.00 $12,390.00 $38,187.00

$235.00 $235.00 $750.00 $230.00

$176.00 $176.00 $1,050.00 $500.00

$235.00 $235.00 $1,200.00 $630.00

$294.00 $294.00 $1,200.00 $430.00

$206.00 $206.00 $1,500.00 $430.00

$2,674.00 $2,674.00 $10,140.00 $5,025.00

$1,014.00 $1,268.00 $1,474.00 $1,685.00 $1,868.00 $1,368.00 $1,624.00 $1,450.00

$1,902.00

$2,300.00

$2,218.00

$2,342.00

$20,513.00

ONE TIME PRODUCED PIECES PAINTINGS SCULPTURES TOTAL ONE TIME PRODUCED PIECES

$750.00 $700.00 $525.00 $147.00

JUNE

$1,050.00 $490.00 $1,050.00 $176.00

HAND MADE PIECES ARTISAN JEWELRY CRAFTS SOUVENIRS FABRIC PIECES TOTAL HAND MADE PIECES

$450.00 $350.00 $450.00 $294.00

MAY

$750.00 $700.00 $525.00 $235.00

COMISSION PIECES PAINTINGS APPAREL AND JEWELRY SCULPTURES PHOTOGRAPHY SERVICES FURNITURE TOTAL COMISSION PIECES

$390.00 $490.00 $450.00 $147.00

APRIL

$400.00 $560.00 $400.00 $600.00 $600.00 $800.00 $700.00 $800.00 $147.00 $294.00 $147.00 $205.00 $294.00 $294.00 $147.00 $235.00 $264.00 $264.00 $221.00 $221.00 $308.00 $529.00 $441.00 $573.00 $400.00 $560.00 $400.00 $600.00 $600.00 $800.00 $700.00 $800.00 $630.00 $630.00 $525.00 $525.00 $735.00 $1,260.00 $1,050.00 $1,365.00 $1,841.00 $2,308.00 $1,693.00 $2,151.00 $2,537.00 $3,683.00 $3,038.00 $3,773.00

$147.00 $147.00 $390.00 $330.00

$294.00 $294.00 $450.00 $230.00

$147.00 $147.00 $750.00 $430.00

$205.00 $205.00 $750.00 $525.00

$294.00 $294.00 $750.00 $530.00

$294.00 $294.00 $450.00 $330.00

$147.00 $147.00 $900.00 $430.00

$26,984.00

$250.00 $250.00

$250.00 $250.00

$250.00 $250.00 $250.00 $250.00

$250.00 $350.00 $250.00 $250.00

$250.00 $250.00

$250.00 $250.00

$250.00 $250.00

$350.00 $250.00

$250.00 $250.00

$250.00 $250.00

$3,200.00 $3,000.00

$500.00

$500.00

$500.00 $500.00

$500.00 $600.00

$500.00

$500.00

$500.00

$600.00

$500.00

$500.00

$6,200.00

TOTAL PRODUCTS MONTHLY REVENUE $4,832.00 $5,620.00 $5,789.00 $6,751.00 $6,899.00 $7,195.00 $7,509.00 $7,933.00

$8,286.00

$9,105.00 $10,527.00 $11,438.00

$91,884.00

SERVICES CLASSES JEWELRY DRAWING SEWING PAINTING FIGURE DRAWING TOTAL CLASSES

WINTER $1,200.00 $2,400.00 $1,200.00 $1,200.00 $1,200.00

SPRING $1,200.00 $2,400.00 $1,200.00 $1,200.00 $1,200.00 $7,200.00

$7,200.00

TOTAL PRODUCTS AND SERVICES PROJECTED REVENUE

SUMMER $7,200.00 $8,400.00 $7,200.00 $7,200.00 $7,200.00 $37,200.00

FALL $1,200.00 $2,400.00 $1,200.00 $1,200.00 $1,200.00 $7,200.00

$10,800.00 $15,600.00 $10,800.00 $10,800.00 $10,800.00 $58,800.00

$150,684.00

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Explanation of Year One Projected Revenue Savvy Designs will be making the least amount of money in the first month of opening because customers will be just familiarizing themselves with the new store. Savvy Designs will gradually pick up more revenue as the months pass by because there will be more customer awareness. Citizens of Savannah will be informed about our store through advertisements and through word of mouth. Month nine, which is October, will be the highest selling month for Savvy Designs, due to the upcoming holiday season since customers will be buying products as gifts for holidays such as Christmas, Hanukkah, Kwanza, and etc. Furthermore, we forecast our yearly revenue will increase according to our vision statement. Furniture, souvenirs, and gifts are the three most popular items for customers to purchase from Savvy Designs. Furniture will apply to all customers because many customers will be looking to furnish their homes. Souvenirs are also popular items of choice because many customers just come looking to buy little things to bring back. Lastly, like said above, gifts are a very popular purchase because of holiday seasons, birthdays, anniversaries and etc.

Future Projected Revenues

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Explanation of Yearly Vision Plan We came up with our projected revenues for year one for Savvy Designs by researching customer habits and statistical models using a variety of economic data. Our forecast is just a prediction as we do not know what will exactly happen throughout the year, therefore this is an estimate for the future. We based our forecast upon our vision for Savvy Designs relying on data collected from the Standard Industrial Classification (SIC) Code for our industry, Gift Shops (5947.0104). We used the information for broader category Gift, Novelty, and Souvenir shop (5947) to generate the industry profile ratios shown in the following table.

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Appendix A-Owner Biographies Annette Zuozo was born in Miami, Florida, but decided to leave to pursue her career in fashion at The Savannah College of Art and Design. She graduated in 2016 with a major in Fashion Marketing and Management, and a minor in Business Management. Her passion for everything in the art world grew, so her and her friends decided to open up an art consignment store. They decided to open their store, Savvy Designs, where they all met, in the heart of the Historic District in Savannah, Georgia.

Kaj Sultan was born and raised in Amherst, Massachusetts. During her life she spent time moving around to different countries including Laos, South Africa, Mexico and The United States. She, also, spent much of my time visiting different countries on vacations and learning about new cultures. Perhaps it was this exposure to the world that made her fall in love with fashions from different cultures. Most of her life’s passions have revolved around fashion and style, so she decided that she wanted to pursue an education in that field. She attended The Savannah College of Art and Design, majoring in Fashion Marketing and Management and minoring in photography. She had heard of the business venture some of her friends were planning to open up their own art consignment store and joined in. She is now a part-time owner of Savvy Designs. Mariana Flores lived in Chihuahua for 16 years with my mom, dad, and sister. She enrolled herself in extracurricular activities to develop her technical sewing skills as well as in art classes to expand her creativity. Her mom is an artist and an interior designer and her dad owns a factory of springs. Really motivated by her mom’s artistic side and her dad’s entrepreneurship, she decided to launch a business within the art community of Savannah, Georgia with some of her college classmates in 2013. 25


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Rebecca Morgan was born on Cape Cod, Massachusetts. She graduated with a major in Fashion Design and a minor in Fashion Marketing and Management from The Savannah College of Art and Design. Following graduation she decided to stay in Savannah. She then decide to pursue in a business plan that a group of friends and her had created. They opened a store called Savvy Designs in which to support the local art community.

Isabela Humphrey was born in Chapel Hill, NC. She gained a love for the fashion industry as a young child. Through out the years, she decided to teach herself how to sew and learn about fashion designers. Following her desire to be in the fashion industry, Isabela decided to pursue her education at The Savannah College of Art and Design. She and some of her friends decided to get together and create a business plan in order to open a small store selling and promoting local artists in Savannah, Georgia.

Jessica Ferreira is from Chapel Hill, North Carolina who graduated from The Savannah College of Art and Design in Fashion Design with a minor in Business Management. Her dream was to always open an art store to represent the culture of Savannah and for they’re to be a dialogue between well established artists and designers. Jessica believes in spreading art and for everybody to play a role in it. During her free time, Jessica loves to sew, paint and travel and most importantly spend time with her friends and family.

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Appendix B- Map of Location 126 E. Bay St Savannah, GA 31401

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Appendix C- Code of Ethics The mission of Savvy Designs is to create a friendly and inviting channel for local artists and the citizens of Savannah to come together. Along with providing excellent services suited to our customer’s needs, we offer a wide variety of products at a lower price point. We want to make sure that all products that we offer area meeting point of the best quality and at the best price and that we will offer services that will further enrich the lives of the customers that come into our store. This code of ethics is very important to the owners of Savvy Designs. We put the responsibility in each owner of Savvy Designs to up hold the code of ethics in every business transaction that we do. In our code of ethics we strive to fallow the law as well as fallowing personal values and morals that all of the owners agree upon. We will always try to hold our code of ethics above all else. The code of ethics is what will govern our decision making process in our everyday actions of running Savvy Designs. If we ever do not meet up to our code, we will do everything in our power to correct that issue.

1. Follow the law. There will be no business transactions that go against local or federal laws.

2. Treat everyone as equals and never discriminate against any prejudice that you may have a. This includes race, gender, religion, association, orientation ETC. 3. Uphold customer satisfaction above all else. a. The customer is always right. b. Any paying customer has the right to purchase our products. c. Provide warm and friendly service as much as possible. d. Our goal is to satisfy customers, not be consumed by profit. 4. Respect you fellow workers. a. Disagreements are to be handled professionally and with grace. b. Disrespecting coworkers is not allowed. c. Maintain a professional work environment towards each other and customers. 28


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Appendix E- Sample Advertising Copy

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Appendix D- Photos of Products

We have a section of shoes that are made by the local artists and students

We have sections of jewelry, furniture, home decor, calendars, and prints being sold.

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Appendix F- Organizational Chart

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Appendix G- Facility Layout

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Appendix H- Liability FormsChildren's Form

Child’s Name: ____________________________ Child’s email: ______________________________ ___ School: __________________________________ Date of Birth: ______/______/_______ Age: ______ Address: _________________________________________ City:___________________ Zip:_________ Parent/Guardian Cell #: ____________________________ Home Phone #: ______________________ Parent/Guardian Email:_________________________________________ (for class information only) Parent/Guardian Name(s):_________________________________________ Emergency Contact: _____________________________________ Liability, Medical, & Publicity Release I, the parent/guardian of the above named participant, understand the possibility of injuries resulting from Savvy Designs activities. I hereby acknowledge and accept all risks and hazards incidental to participants in such activities. I hereby release, absolve, indemnify and hold harmless Savvy Designs and its directors, employees and agents. I understand there is no health insurance coverage provided by Savvy Designs for participants and that such coverage constitutes a responsibility of the participant to and/ or the undersigned. I hereby consent to emergency medical treatment of participant to ensure prompt treatment, and I understand that such treatment may be provided by either a physician or trained emergency care technician. I consent and authorize Savvy Designs to take the participant’s photograph for educational and/or publicity purposes. _______________________________________________ Parent or Legal Guardian signature Please indicate for which workshop you are signing up _________________________________________________ PLEASE complete form and send it with a $100 deposit check (non-refundable, and yet applied to tuition) Made to Savvy Designs to our mailing address: Savvy Designs / 126 East Bay St. / Savannah / GA / 31401 Contact Savvy Designs at 912-684-9780 or write to savvydesignsclasses@gmail.com

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Adult's Form Adult’s Name Name: ________________________ Adult’s email: _______________________________ School: __________________________________ Date of Birth: ______/______/_______ Age: ______ Address: _________________________________________ City:___________________ Zip:_________ Adult’s Cell #: ____________________________ Home Phone #: ______________________ Emergency Contact: _____________________________________ Liability, Medical, & Publicity Release I, am the adult of the above named participant, understand the possibility of injuries resulting from Savvy Designs activities. I hereby acknowledge and accept all risks and hazards incidental to participants in such activities. I hereby release, absolve, indemnify and hold harmless Savvy Designs and its directors, employees and agents. I understand there is no health insurance coverage provided by Savvy Designs for participants and that such coverage constitutes a responsibility of the participant to and/or the undersigned. I hereby consent to emergency medical treatment of participant to ensure prompt treatment, and I understand that such treatment may be provided by either a physician or trained emergency care technician. I consent and authorize Savvy Designs to take the participant’s photograph for educational and/or publicity purposes. _______________________________________________ Adult signature Please indicate for which workshop you are signing up _________________________________________________ PLEASE complete form and send it with a $100 deposit check (non-refundable, and yet applied to tuition) Made to Savvy Designs to our mailing address: Savvy Designs / 126 East Bay St. / Savannah / GA / 31401 Contact Savvy Designs at 912-684-9780 or write to savvydesignsclasses@gmail.com

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Children's Summer Program Form Child’s Name: ____________________________ Child’s email: _________________________________ School: __________________________________ Date of Birth: ______/______/_______ Age: ______ Address: _________________________________________ City:___________________ Zip:_________ Parent/Guardian Cell #: ____________________________ Home Phone #: ______________________ Parent/Guardian Email:_________________________________________ (for class information only) Parent/Guardian Name(s):_________________________________________ Emergency Contact: _____________________________________ Liability, Medical, & Publicity Release I, the parent/guardian of the above named participant, understand the possibility of injuries resulting from Savvy Designs activities. I hereby acknowledge and accept all risks and hazards incidental to participants in such activities. I hereby release, absolve, indemnify and hold harmless Savvy Designs and its directors, employees and agents. I understand there is no health insurance coverage provided by Savvy Designs for participants and that such coverage constitutes a responsibility of the participant to and/or the undersigned. I hereby consent to emergency medical treatment of participant to ensure prompt treatment, and I understand that such treatment may be provided by either a physician or trained emergency care technician. I consent and authorize Savvy Designs to take the participant’s photograph for educational and/or publicity purposes. _______________________________________________ Parent or Legal Guardian signature Please indicate for which workshop you are signing up _________________________________________________ PLEASE complete form and send it with a $300 deposit check (non-refundable, and yet applied to tuition) Made to Savvy Designs to our mailing address: Savvy Designs / 126 East Bay St. / Savannah / GA / 31401 Contact Savvy Designs at 912-684-9780 or write to savvydesignsclasses@gmail.com

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Art & Design Teacher Form This is a legally binding agreement signed by me ____________________________ to ________________________ on the ___________________day of ____________________. By signing this liability form, I understand that I have given up my considerable future legal rights and take full responsibility for any personal injury or damage to personal property associated with _____________________ art classes organized by _____________________.t Teacher’s Name: ______________________________________________ Teacher’s Email: ______________________________ Teacher’s Cell #: ____________________ Teacher’s Home #: _________________________________ In case of Emergency Emergency Contact Name: ___________________ Emergency Contact #: _________________ Signature: ______________________________________ Any existing medical information mention below:

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Appendix I- Decorating Expenses BATHROOM DECOR MIRROR $100.00 SOAP DISPENSER $5.00 PAPER DISPENSER $90.00 HAND TOWELS $24.97 TOTAL $219.97 FURITURE AND SUPPLIES MANNEQUINS $556.00 RUGS $225.00 LIGHTNING $150.00 DISPLAY CASES $3,000.00 JEWELRY STANDS $2.00 CURTAINS $40.00 SEATING AREA FURNITURE $900.00 CHAIRS $260.00 BOOKSHELVES $100.00 RACKS $65.00 BOWLS $65.00 GIFT WRAPPING $291.00 CLOTHING HANGERS $7,400.00 LIGHT BULBS $69.00 NAILS $20.00 SHELVES $124.00 WIRE $44.00 BRANCHES N/A EASELS $3,000.00 TABLES $780.00 TOTAL $17,091.00 ELECTRONICS IPAD $499.00 IPAD CARD READER $9.00 TOTAL $508.00 TOTAL DECORATING EXPENSES

$17,818.97

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Apppendix J- Beginning Supplies Inventory ART CLASSES SUPLIES WASHABLE MARKERS PK 200SET ART CRAYONS 400CT SET GRAPHITE PENCIL/ CLASS PACK 144CT VARIETY OF PAINT BRUSHES STUDENT TEMPERA/ BASIC ½ GAL SET/6 ALL PURPOSE NEWSPRINT/ WHT 18X24 500SHT TOTAL CLASS SUPPLIES SECURITY SYSTEM SECURITY CAMERAS TOTAL SECURITY SYSTEM OFFICE SUPPLIES PAPER BINDER STAPLER PENS PAPER ROLLS PRINTER INK PHONE STAPLER STAPLES NOTEBOOKS TOTAL COST OF OFFICE SUPPLIES CLEANING SUPPLIES CLOROX BLEACH PAPER TOWELS TOILET PAPER PLUNGER TRASH BAGS MOP BROOM VACUUM STEAMER CLOROX WIPES SWIFFER TOTAL CLEANING SUPPLIES TOTAL BEGINNING INVENTORY

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$69.75 $22.40 $51.89 $433.59 $160.86 $294.00 $1,032.49 $244.95 $244.95 $41.99 $20.94 $10.49 $8.99 $6.99 $149.99 $26.99 $123.95 $28.58 $17.45 $37.74 $474.10

$79.00 $30.00 $23.00 $8.00 $20.00 $15.00 $15.00 $200.00 $79.00 $9.97 $19.97 $498.94 $2,250.48


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Appendix K- Class Schedules STORE HOURS: M-F 9 AM – 5 PM SAT 10 AM – 7 PM SUN 10 AM – 4 PM CLASS SCHEDULE:

JEWELRY DRAWING SEWING PAINTING FIGURE DRAWING

JEWELRY DRAWING SEWING PAINTING FIGURE DRAWING

JEWELRY DRAWING SEWING PAINTING FIGURE DRAWING

JEWELRY DRAWING SEWING PAINTING FIGURE DRAWING

JEWELRY DRAWING SEWING PAINTING FIGURE DRAWING

MONDAY ADULT 6-8 PM

TUESDAY ADULT 6-8 PM

WINTER QUARTER JANUARY 10 - MARCH 11 WEDNESDAY THURSDAY ADULT 6-8 PM ADULT 6-8 PM

CHILDREN 4-7 PM CHILDREN 4-7 PM

FRIDAY

SATURDAY

CHILDREN 9-11 PM CHILDREN 9-11 AM ADULT 11 AM-1 PM ADULT 11 AM-1 PM

CHILDREN 4-7 PM CHILDREN 4-7 PM

SPRING QUARTER MARCH 20 - MAY 31 MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY CHILDREN 4-7 PM CHILDREN 4-7 PM CHILDREN 4-7 PM CHILDREN 4-7 PM ADULT 11 AM-1 PM ADULT 11 AM-1 PM CHILDREN 9-11 AM CHILDREN 9-11 AM ADULT 6-8 PM ADULT 6-8 PM ADULT 6-8 PM ADULT 6-8 PM

MONDAY ADULT 6-8 PM

TUESDAY ADULT 6-8 PM

SUMMER QUARTER JUNE 10 -AUGUST 11 WEDNESDAY THURSDAY ADULT 6-8 PM ADULT 6-8 PM

CHILDREN 4-7 PM CHILDREN 4-7 PM

FRIDAY

SATURDAY

CHILDREN 9-11 PM CHILDREN 9-11 AM ADULT 11 AM-1 PM ADULT 11 AM-1 PM

CHILDREN 4-7 PM CHILDREN 4-7 PM

FALL QUARTER SEPTEMBER 20 - DECEMBER 1 MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY CHILDREN 4-7 PM CHILDREN 4-7 PM CHILDREN 4-7 PM CHILDREN 4-7 PM ADULT 11 AM-1 PM ADULT 11 AM-1 PM CHILDREN 9-11 AM CHILDREN 9-11 AM ADULT 6-8 PM ADULT 6-8 PM ADULT 6-8 PM ADULT 6-8 PM

MONDAY 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM

TUESDAY 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM

CHILDREN SUMMER PROGRAM JUNE 10 -AUGUST 11 WEDNESDAY THURSDAY 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM

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FRIDAY 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM

SATURDAY 8-10 AM 8-10 AM 8-10 AM 8-10 AM 8-10 AM


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Appendix L- Marketing Promotional Plan

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Bibliography Small Business Association, U. (2013). Finance your business. Retrieved from http://www.sba.gov/ombudsman/7046 McBride, C. (2013). How to calculate projected revenue. Retrieved from http:// www.ehow.com/how_6199424_calculate-projected-revenue.html Mind Tools, ltd. (2013). Mission statements and vision statements. Retrieved from http://www.mindtools.com/pages/article/newLDR_90.htm Dardis, R. (1974). Fashion behavior: a consumerist view. Retrieved from http:// www.acrwebsite.org/search/view-conference-proceedings.aspx?Id=5733 Buck Consultants. (2013). Consumerism 360 overview. Retrieved from https:// www.buckconsultants.com/consumerism360/overview.aspx

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Works Cited html

Mowry, L. (2011). My articles. Retrieved from http://www.lisamowry.com/my-articles.

Hoovers, inc. (2013). Art galleries and industry profiles. Retrieved from http://www. firstresearch.com/Industry-Research/Art-Dealers-and-Galleries.html Reuters, T. (2013). Laws governing art consignment. Retrieved from http://smallbusiness.findlaw.com/intellectual-property/laws-governing-art B Plans. (2013). Free sample business plans. Retrieved from http://www.bplans. com/sample_business_plans.php

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Debriefs Date: _____________Sept 22___________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? Jessica and Isabela: They did the vision and mission piece of the business plan working very diligently to get it all thorough and complete. Annette and Rebecca: They started to do the industry and market analysis and go very far on the process of this very long section of the business plan Mariana and Kaj: They did the products and services page and finished it within the meeting time that helped get the plan moving along. What were we saying or doing that hindered? Some of us were distracted by homework from other classes and responsibilities that we had to do. This made it hard at times to focus on the task at hand. What will we do differently for next meeting? We plan on continuing to work on our assigned projects as we projected we would on the business plan timeline. Also we will try to all meet at the arranged time more promptly in order to get working faster.

Facilitator: _______Mariana_______________ Rev 08/09 BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING

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BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING Date: ______________Oct 6__________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? Mariana and Kaj: They started the rough draft of the extensive financial plan. Isabela and Jessica: They were doing the HR section of the plan in full completion. Annette and Rebecca: They completed the marketing plan for their section of the business plan. What were we saying or doing that hindered? Everyone was working very hard on their assigned subjects. We did not stray from our tasks as much as we did during the last meeting. But they starting time of the meeting was pushed back a lot and this delayed our progress. What will we do differently for next meeting? For the next meeting we plan to continue with the same plan that we have had for all our previous meetings because it works well enough that we get work done. Facilitator: _____Annette_________________ Rev 08/09

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BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING Date: _OCT 13___________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? Mariana said, “We were very organized and we even got ahead in the timeline.” Annette said, “We all contributed to getting our work done.” Jessica said, “We improved our team communication.” Isabella said, “We focused on our group project first before slacking.” Rebecca said, “We worked pretty good as a whole team, aside from our individual assignments. Kaj, “I got the girls to start working.” What were we saying or doing that hindered? Mariana said, “We should not eat food while working.” Annette said. “Too much talking about other non related stuff.” Jessica said, “We were a little bit disorganized on our product assortment plan.” Isabella said, “We were not all on time.” Rebecca said, “We didn’t get the adequate meeting place.” Kaj, “ We discussed things individually and not as a whole group.” What will we do differently for next meeting? Mariana said, “ We will not eat food or bring distractions to meetings.” Annette said, “ We have to discuss everything together so everyone is on the same page.” Jessica said, “ We will be more organized on our work timeline.” Isabela said, “ We will be on time.” Rebecca said, “ We will change our meeting place.”Kaj said, “We will be more focused on the editing of our plan.” Facilitator: ______Rebecca________________Rev 08/09

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BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING Date: _____________Oct 27___________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? ~ The group was all able to add a great deal to the details of the financial plan. ~ Annette and Jessica did a lot of research in terms of the specific items that would go into the store and found the exact sites and prices of each item. ~ Isabela and Rebecca did a very good job of creating a detailed floor plan. ~ Mariana did the core of the financial plan and was the main channel which all work went through. ~ Kaj helped looking for the exact location of the store and figuring out the pricing that it would require. Also created the debrief. What were we saying or doing that hindered? ~ Not all team members arrived on time to the meeting. ~ There were only two computers available for use, so this slowed down productivity. What will we do differently for next meeting? ~ For the next meeting we are planning on meeting in a different location. We think that the library will be better to work in because it has more computers available than the student’s center. Also we plan on doing more of a editing aspect to our business plan instead of adding to it. Though we will still be adding components it will not be the main focus of our meeting. Facilitator: _______Jessica___ ____________Rev 08/09

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BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING Date: ____________Nov 3 ____________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? ~ The new meeting place of the library really helped in production of work due to the fact that everyone had access to a computer and printers. ~ Isabela and Jessica worked on the floor plan and editing the organization of the company. ~ Kaj worked on the organizational structure of the company, worked on adding to the company overview, and debriefings. ~Mariana worked a lot on adding specific details to the financial plan and was the main channel for work to be relayed to each team member. ~ Annette and Rebecca did the industry and market analysis part together. ~ All team members worked very hard for the entire time period of the meeting. What were we saying or doing that hindered? There was not much that was counterproductive in the meeting. Everyone was working through the whole meeting time and contributed to their assigned tasks. What will we do differently for next meeting? For the next meeting we are planning on going to Morris Hall. The meeting will be more focus on the editing and planning of the presentation. We will continue to edit the business plan and begin to put it into its final format. Facilitator: ______Isabela________________Rev 08/09

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BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING Date: ___________Nov 9_____________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? Mariana and Rebecca: They both worked together on the financial plan some more making complete and detailed enough for completion. Kaj: She worked on a few appendix pieces including the class schedule, the organization chart and the floor plan in computer format. Jessica: Worked on the floor plan and was in charge of revising her section. Annette and Isabela: They worked on separate pieces through group email. What were we saying or doing that hindered? Not everyone was able to make it to the meeting place in Morris Hall this weekend, but everyone either telecommuted their work through group email or was present at the meeting place.

What will we do differently for next meeting? We are planning on meeting every single day after class so to maximize our progress on the business plan as the due date approaches. Facilitator: ________Kaj______________ Rev 08/09

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BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING Date: ___________Nov 16_____________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? This day was dedicated to the editing of documents to go into the final version of the business plan. Also it was the day that we put all of the documents together into one cohesive word document. Mariana: Worked on the financial plan and was the coordinator for organizing the final document. Kaj: She worked on editing the products and services and human resources. Isabela: She did part of the Appendixes and the logo design. Jessica: She put in all of the liability forms and appendixes. Annette: She worked on biographies. Rebecca: She editing products and services and did the table of contents. What were we saying or doing that hindered? Nothing was hindered. We were all working so hard that at the end, some people didn’t have any more work left to do and we were all able to leave at a good time. What will we do differently for next meeting? We are meeting earlier next time, so we can have some time to practice the PowerPoint.

Facilitator: ________Mariana______________

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BUSN 101 FUNDAMENTALS OF BUSINESS DEBRIEF FOR BUSINESS PLAN MEETING Date: ___________Nov 17_____________________ (The facilitator will ask the three questions below, one at a time, as listed. Record individual responses, do not summarize. Remember the focus is on process – the goal is to improve the efficiency and effectiveness of your team meetings as you progress through the term) What were we saying or doing that helped? Today the entire group was finishing the business plan and printing it out. Only two sections of the Vision and Mission and the Finical Plan had left to be revised. The group members were able get these sections done in a good amount of time. The presentation was also created and finnish on that day. Mariana: She worked on the Finical Plan making even more detailed and complete Kaj: Worked on the vision and mission statement and the debriefs for the group. Isabela and Jessica: Worked on helping with the PowerPoint and editing the last few documents. Annette and Rebecca: Worked on the majority of the PowerPoint What were we saying or doing that hindered? Sense it was our last day, there was a no distraction, and everyone was working very hard and focused. What will we do differently for next meeting? We will present our project, because this is the last time we are meeting. Facilitator: ______Rebecca________________Rev 08/09

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Savvy Designs