Premier Flooring Retailer Q2- 2018

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Providing superior customer service is the number one priority at Coles Fine Flooring Coles Fine Flooring is an active member of the community. They take part in charitable causes, such as being a primary sponsor of the San Diego Humane Society. Coles has hosted several pet adoption events in the last two years, partnering with the San Diego Humane Society and Stainmaster. Coles also supports the area’s YMCA Youth and Family Services, Music Matters, the Princess Project of San Diego and the area BBB.

Customer service is Coles’ highest priority Providing superior customer service is the number one priority at Coles Fine Flooring. With a dedicated customer service department, the company has a knowledgeable representative on site seven days per week to handle any flooring situation that a customer may be concerned with. In addition to manufacturer’s warranties, Coles offers their own, unique One Year Satisfaction Guarantee that is one of the strongest guarantees in the industry. If any customer is NOT satisfied with their flooring for any reason during the first year, Coles will replace their floor, with the homeowner only paying for replacement labor.

Coles’ focus is on existing and new customers Customer Retention is a key part of Coles’ business strategy. Customers are encouraged to Like their Facebook page; subscribe to their monthly e-mail newsletter; and leave a

review of their experience with the company through links on their website. Coles works with ReviewBuzz to encourage customers to share their experiences on any of our online review sites such as Yelp, Angie’s List, and Google Business pages. Coles’ newsletter provides design and home improvement ideas, plus a range of general interest topics that are linked to the blog on their website. This online connection allows Coles to remain ‘top of mind’ for all their client’s flooring needs. Coles provides information on proper maintenance, creating a relationship of trust and offers a full selection of floor care products including vacuums. Post-installation calls are made to every Coles customer to be sure they are completely satisfied. Any problems discovered are quickly referred to the company’s Customer Service department for fast resolution. New customers are solicited through advertising across all media including radio, TV, newspaper, direct mail, and a strong commitment to online marketing strategies. Coles maintains a dynamic website and is active on social media. They also advertise online with dynamic mobile, geo-fencing, eblasts and online banner ads. Coles is also continually searching for the latest trends to keep in front of the public. Coles maintains an extensive area rug and carpet remnant department that attracts customers for a more

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