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Zasqr Mobile Marketing

“Promote, attract, build loyalty in a straight and efficient way�

Shopping Centers, February 2013


56% of internet users got access through smartphones (Spain, 2012)

Representing the 40% of the population 05/03/2013

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Mobile Marketing: Facts • Internet users use smartphones more often every day • Smartphones makes interaction easy with shopping centers, products, brands, advertising, displays.. • Smartphones integrates online and offline in a unique and new paradigm


What is Zasqr?

• A mCommerce and mPromotion platform designed to generate traffic to point of sale and make the client be loyal through involving experiences • Reading a QR code or a barcode with Zasqr is possible to get discounts, take part in contests, share photos in a new and social way.


Zasqr turns any off-line element into a “call to action� experience

Creating new contact points with consumers and adding value to the consumer experience 05/03/2013

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Scan the code!

To understand how Zasqr can help you, please follow our story by reading QR codes‌

How to engage? The story begins in the street (or in printed advertising) 05/03/2013

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A QR code can drive traffic to the shopping center 05/03/2013

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The game goes on in the shopping center Scan the code!

Unlike On-line contests, Zasqr gets traffic to shopping center and makes 05/03/2013 it social

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Un sorteo para fidelizar, como si se tratara de Facebook‌. 05/03/2013

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Scan the code!

Y esto… ¿Para qué me sirve?

…. Connecting consumers to brands


or perhaps a photo contest ..... 05/03/2013

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Rewarding the loyalty of shopping center visitors 05/03/2013

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Offering new formulas for sampling and promotions 05/03/2013

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‌ informing the customer in a easy and different way 05/03/2013

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Lead generation, promotion and retention in the mall with the same ease and cost of an online media .... …. Without the development of a microsite for each action …. In 5 minutes

…. In all languages ​needed

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A new opportunity for shopping centers Generating traffic to the shopping center through offline activities (outdoor advertising, press advertising)

Taking the shopping experience to the next level by promoting, building loyalty, rewarding, adding value to consumers in a funny, social way in the shopping center.


Some functions •

Photo contest: reading a Qr code you will be able to share a photo and to see photos from other people that are participating.

Scratchcards: reading the code win a prize randomly and immediately.

Participation: review, participate, leave a message starting from the reading of a code.

Form: contests, surveys, sweepstakes ...

Coupons and discounts

Receiving information:, catalogs, brochures, offers, newsletter ...


Zasqr value - Fast and cheap: it’s no necessary to develop a landing page for each promotion, the use of barcodes avoid the packaging problems, stocks breakings …. - Dynamic: the Qr codes and barcodes can change its funcionality at the time, so it’s not necessary to replace them every time a new promotion starts. - Global: every user interacts with their own language.

- Lead generation: tracking information of every read, including the email address of users who read the code. - Easy for users: it’s not necessary to register every time you participate in a promotion. 05/03/2013

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“white label” allowed Increase downloading of the APP of the shopping center

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12.000 usuarios in Spain are using Zasqr


Prices for shopping centers Number of (different) active codes in a month from 1 to 5

Monthly fee

30,00€ / month

6-10

50,00€ / month

21-50

150,00€ / month

11-20

51-100

80,00€ / month

200,00€ / month

For further information and subscriptions tellme@zasqr.com http://zasqr.com http://youtube.com/zasqr


http://zasqr.com http://youtube.com/zasqr

Zasqr for shopping centers  

How to engage, promote and drive traffic to shopping centers with Zasqr

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