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Tabla 3 El término "strategy" en Journal of Public Relations Research NOMBRE(S) H M TITULO DEL ARTICULO AUTOR(ES) Revistas "Public Relations" o "PR" - Búsqueda "Strategy" JOURNAL OF PUBLIC RELATIONS RESEARCH Vol.12, Nº4, 2000

Hon, Linda Childers; Brunner, Brigitta

Vol.15, Nº2, 2003

Kuperman, Jerome C.

2

Diversity Issues and Public Relations

1

0

Using Cognitive Schema Theory in the Development of Public Relations Strategy: Exploring the Case of Firms and Financial Analysts Following Acquisition Announcements

Vol.16, Nº2, 2004

Englehardt, Kimberly Joy; Sallot, Lynne M.; Springston, Jeffrey K.

1

2

Compassion Without Blame: Testing the Accident Decision Flow Chart With the Crash of ValuJet Flight 592

Vol.17, Nº1, 2005

Roper, Juliet

0

1

Vol.17, Nº3, 2005

Werder, Kelly Page

0

1

Vol.18, Nº2, 2006

Gower, Karla K.

0

1

Vol.18, Nº2, 2006

Grunig, James E.

1

0

Vol.18, Nº4, 2006

Vlad, Ion; Sallot, Lynne M.; Reber, Bryan H.

2

1

Vol.18, Nº4, 2006

Werder, Kelly Page

0

1

Vol.21, Nº1, 2008

Sheldon, Catherine A.; Sallot, Lynne M.

0

2

Vol.20, Nº3, 2008

Huang, Yi-Hui

0

1

2

1

Developing a Crisis Management Index: Applications in South Korea

1

0

Hot Waste in Utah: Conflict in the Public Arena An Investigation into the Role of Image Repair Theory in Strategic Conflict Management

Vol.20, Nº3, 2008 Vol.20, Nº4, 2008

Kim, Yungwook; Cha, Heewon; Kim, Jangyul Robert Plowman, Kenneth D.

0

Vol.21, Nº2, 2009

Holtzhausen, Derina R.; Roberts, Glen F.

1

1

Vol.21, Nº4, 2009

Werder, Kelly Page; Holtzhausen, Derina

0

2

Vol.22, Nº3, 2010

Sweetser, Kaye D.

0

1

Symmetrical Communication: Excellent Public Relations or a Strategy for Hegemony? An Empirical Analysis of the Influence of Perceived Attributes of Publics on Public Relations Strategy Use and Effectiveness Public Relations Research at the Crossroads Furnishing the Edifice: Ongoing Research on Public Relations As a Strategic Management Function Rectification Without Assuming Responsibility: Testing the Transgression Flowchart With the Vioxx Recall Responding to Activism: An Experimental Analysis of Public Relations Strategy Influence on Attributes of Publics Image Repair in Politics: Testing Effects of Communication Strategy and Performance History in a Faux Pas Trust and Relational Commitment in Corporate Crises: The Effects of Crisis Communicative Strategy and Form of Crisis Response

An Analysis of the Influence of Public Relations Department Leadership Style on Public Relations Strategy Use and Effectiveness A Losing Strategy: The Impact of Nondisclosure in Social Media on Relationships


Vol.22, Nº3, 2010

Levenshus, Abbey

0

1

Vol.23, Nº1, 2010

Seltzer, Trent; Zhang, Weiwu

2

0

Vol.23, Nº1, 2010

Brown, Kenon A.; White, Candace L.

1

1

Vol.23, Nº2, 2011

Bae, Jiyang; Park, Sun-A

0

2

Vol.23, Nº2, 2011

Kim, Sora

0

1

Vol.24, Nº1, 2012

Sisco, Hilary Fussell

0

1

Vol.24, Nº3, 2012

Jin, Yan; Pang, Augustine; Cameron, 2 Glen T.

1

Vol.24, Nº4, 2012

Sohn, Youngju.; Lariscy, Ruthann

0

2

Vol.25, Nº4, 2013

Sommerfeldt, Erich J.

1

0

Vol.25, Nº5, 2013

Ivanov, Bobi; Sims, Jeanetta D.; Parker, Kimberly A.

1

2

Vol.26, Nº1, 2014

Kim, Sora; Sung, Kang Hoon

1

1

Vol.26, Nº2, 2014

St John, Burton, III; Arnett, Robert

2

0

Vol.27, Nº1, 2015

Grappi, Silvia; Romani, Simona

0

2

H vs. M TOTAL 19

31

AUTORES TOTAL "STRATEGY"

Online Relationship Management in a Presidential Campaign: A Case Study of the Obama Campaign's Management of Its Internet-Integrated Grassroots Effort Toward a Model of Political Organization-Public Relationships: Antecedent and Cultivation Strategy Influence on Citizens' Relationships with Political Parties Organization-Public Relationships and Crisis Response Strategies: Impact on Attribution of Responsibility Socio-Contextual Influences on the Korean News Media's Interpretation of Samsung's $847.6 Million Donation Transferring Effects of CSR Strategy on Consumer Responses: The Synergistic Model of Corporate Communication Strategy Nonprofit in Crisis: An Examination of the Applicability of Situational Crisis Communication Theory Toward a Publics-Driven, Emotion-Based Conceptualization in Crisis Communication: Unearthing Dominant Emotions in Multi-Staged Testing of the Integrated Crisis Mapping (ICM) Model Resource-Based Crisis Management: The Important Role of the CEO's Reputation Online Power Resource Management: Activist Resource Mobilization, Communication Strategy, and Organizational Structure Leading the Way in New Product Introductions: Publicity's Message Sequencing Success With Corporate Credibility and Image as Moderators Revisiting the Effectiveness of Base Crisis Response Strategies in Comparison of Reputation Management Crisis Responses The National Association of Manufacturers' Community Relations Short Film Your Town: Parable, Propaganda, and Big Individualism Company Post-Crisis Communication Strategies and the Psychological Mechanism Underlying Consumer Reactions 50

Fuente: Elaboración propia

Tabla 3: El término “strategy” en Journal of Public Relations Research  

Tabla correspondiente al artículo académico "Estrategia y Relaciones Públicas: un estudio bibliométrico comparativo"

Tabla 3: El término “strategy” en Journal of Public Relations Research  

Tabla correspondiente al artículo académico "Estrategia y Relaciones Públicas: un estudio bibliométrico comparativo"

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