Portfolio 2012-2013 SVA

Page 53

P A C K A G I N G

53

P R O J E C T

Happy End PROBLEM

Create packaging for a bands whole career’s worth of records. Utilize the history, lyrical qualities, and overall experience derived from the bands and there music. Form a way to encapsulate all the albums, as well as design the albums if necessary.

SOLUTION

Given the Japanese folk/rock band Happy End, there were a few things to consider before creating a package directly relating to the essence of the band. Happy End sounds just like any other American classic rock band, but notably they sing in Japanese, therefore communicating there image as something of American cultural decent, seemed like a correct approached. The band three main albums, are in-cased in a large band poster, which furthers the cult qualities that some American bands are known to have; the Greatful Dead, for example.

INSTRUCTOR

N i c Ta y l o r & B r e t t K i l r o e


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