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The Audience. Select and discuss one of the following questions. Conduct research using the text and the Universityâ€™s Online Library to support the position you take. Respond substantively to at least two of your classmatesâ€™ postings. a. Assess the public relations implications of the senior market in the United States. Identify a specific senior audience. Is this an influential audience? Why or why not? b. Determine the characteristics of the youth (Generation X and Generation Y). What are the public relations implications regarding the use of their media habits and preferences?