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Design creates culture. Culture shapes values. Values determine the future. Robert L. Peters

, Designer s Statement Design is a sea journey that does not have a

the words and that’s why graphic designers

lief Pakistan by drawing calligraphic Islamic

shore. In this journey curiosity and the love

consider typography as an important part

type. The period of time which I spent in

of discovery never ends. Tools such as effort,

in expressing feeling and emotions. Arabic

Pakistan gave me opportunities to deal with

tender and patience are required. Throwing

and English typography are my visual ele-

people from different cultures, share with

ideas through the hock of creativeness catches

ments for my translated messages. My great

them ideas and respect their believes and

objectives. I am inspired by the purity and

experience was in Pakistan when I spent

thoughts. Through my designs I want to make

beauty of nature. The shine of the golden sand,

one year studying in international school. I

change in social life where conflicts can be

the glitter of the sea and the gradient of the sky

loved Pakistan›s nature, people and culture.

solved through visual communications and

are always my passion in designs. Feelings and

I participated in a competition for Islamic Re-

also to serve humanity.

emotions could be addressed in the shape of

GRAPHIC DESIGN BOARD GAME BARZATNA Spring 2013 Digital Logo Concept Barzatna is a bilingual-multiplayer-

conservation has become a critical issue in

educational Emirati board game, which is

the region with globalization focusing on

based on Emirate theme. It is hard to find

English as the “most important� language

Arabic games in the region, especially

to learn. Playing a board game with family

Emirate themed games. This project aims to

and/or friends facilitates learning fun, easy,

provide edutainment while playing a game

and engaging. More importantly kids learn

people will learn the basic Arabic. It will

better in groups such as a family gathering.

help raise awareness about the importance

AUDIENCE: Age 7 and above multicultural

of learning Arabic. Barzatna is a tool to

audience (Arabs and Non-Arabs alike)

improve communication and to nurture cultural pride, which will help everyone learn basic Arabic and value the language. WHY A BOARD GAME: Language





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Board Game





Front and Back

Front and Back



Game Business Card

‫ﺃﻳﻦ ﻳﻘﻊ ﻗﺼﺮ ﺍﻟﺤﺼﻦ؟‬

Emirati Game

‫ﻟﻌﺒﺔ ﺇﻣﺎﺭﺍﺗﻴﺔ‬

Emirati Game

‫ﻟﻌﺒﺔ ﺇﻣﺎﺭﺍﺗﻴﺔ‬

What does the word “shu” mean?

Promotional Posters

‫ﻣﺎ ﺍﺳﻢ ﻫﺬه ﺍﻟﻌﻼﻣﺔ )!( ؟‬

Emirati Game

‫ﻟﻌﺒﺔ ﺇﻣﺎﺭﺍﺗﻴﺔ‬

Emirati Game

‫ﻟﻌﺒﺔ ﺇﻣﺎﺭﺍﺗﻴﺔ‬ What is the name of this mark (!) ?

Edge Exhibition

Artist Mattar Bin Lahej

Presenting my senior project

GRAPHIC DESIGN BRANDING SYSTEM ISEA Conference Summer 2012 Digital Logo Concept The logo for the ISEA 2014 Dubai Conference uses both English and Arabic to represent the merging of cultures in the location of Dubai. The Arabic typography repeats the word ÂŤDubaiÂť on 4 sides to communicate the cultural context in which the conference will take place. The logo is designed to represent both electronic art and the modern side of Dubai. The type is also configured to represent the old buildings in Dubai with a small dot to signify pinpointing a location on a map.


Name badge 10 x 4 cm

Ticket 15 x 6 cm

Letterhead A4 Size


Folder 31 x 22 cm





Booklet Package


Booklet overview Pages: 8/12 15 x 15 cm

A ISE L NA TIO ART A N NIC m ER ro INT TRO ts f e TH ELEC l artis at th E I T N d a e N n at and , E o , O i t e c s W M rna rld lo cienc ation , U ET t TH POSI s nte 0 i e wo f art, resen orking . 0 M h Y 1 t S tw ore to rp er er Ov ll ov poin Pape ps, ne nd m a a ing . o , y ksh nts ss og cro chnol , wor l eve te nels ecia pa s, sp g etin me


er b tem 014 p Se 2 Poster A2 Size


DUBAI 2 0 1 4

i a b







Everything is Connected .......................... We Can Make a Change


Global Warming. -High temprature. -Ice melting, increase in water level.

Human over demanding for scarce resources.

Land , Unconscious energy behavior. and water waste.


Extraction DeforestaProdution tion. Distribution.

Toxic & chemicals from industries.





Providing services and developing technologies for countris who are suffuring from povert to make their life easier.

Build an educational environments for public schools and create environmental proects.

create new types of public services that make a real difference in everyday lives.

The design workshop will focus on creating and designing a set of public domain symbols and icons to visually communicate Neighborhood Revitalization.

Short life expectancy.

Nation of consumption. Technology growing. Increase the demand of energy. Endangered species (Extinction).

-Over production waste. -Industrial waste.

Problems Causes Effects Reactions Consequences

Over population. -Increase the gap between rich and poor, poverty and refugee camps.

the problems which our earth is facing and designers by creating an infographic which

Unbalanced on earth (circle of life).


This project was designed to shed light on find some solutions which were made by

Green house gasses (Carbon Dioxide).


Design Make Change Fall 2012 Digital

What is the problem ?

Circle of life is endangered.

Why is it important ? Because we are all envolved.

How can we solve it ?

We should be more responsible to our behavior and start looking for solutions to return the balance to the environment and our lives.

can show the facts and the solutions.

GRAPHIC DESIGN TYPOGRAPHY Maitha typeface Fall 2012 Digital This project was an opportunity for me to design a bilingual typeface. The typeface is inspired by the flow of henna. It was a great experience for me to get into the process of designing a typeface and also appreciate type designers. I named it Maitha because it was based on my handwriting and I think in some way it represents me.

Promotional Poster A1 Size

8.092 Collaboration Spring 2012 Digital A3 Size Collaborative project between Zayed

Dubai has the potential to be the Middle East’s leader in innovation according to some leading global innovators.The extensive range of inspirational projects and pioneering developments that are taking place in the Emirate, from the world’s tallest tower to the world’s largest airport, highlight Dubai’s bold, forward-thinking attitude towards innovation, setting it as the region’s most innovative city.

University students and San Francisco University students. Phase one of the project was to design two posters that represents Dubai and San Francisco. Phase two of the project was to design two posters based on a persona that we were asked to create and exchange it with my partner overseas to make edits. Phase three was to re-design the poster which my partner edited.

Dubai Poster

where the soul of nature is revealed where the soul of nature is revealed

San Francisco Poster

Package Dieline


Project Overview For this project the idea was to create a package for a local food. I have chosen to create a package for sweet dates which most of locals admire it.

Final Look

Brand Story I want the package to look luxury through colors and components; the logo and the package will assist the idea. The package will include a recipe in the back side of the package. It has some titles such as royal taste, emirate recipes and 100% local sweet dates just to grab people’s attention.


GRAPHIC DESIGN LOGO PROCESS Chinese and Japanese Restaurant Fall 2012 Digital


Digital Sketch

Shape Study

Logo final sketches

Final Logo Shape Design


Zayed University

Project Overview For this project the idea was to create a website for Art students where they can share events information and ideas and being updated with the department news and events.

About News & Events Specializations Contact Us Zayed University. College of Arts and Design All rights reserved 2012

GRAPHIC DESIGN KINETIC TYPOGRAPHY Fall 2012 Video This project was designed for -Design for Social Change- course; it was an awareness project designed by using Adobe After Effects. These are some screen shots from the original video.

Visual Arts Painting Book cover Summer 2012 water color on paper A4 Size

Photography Title: The Soul of my Grandfather Spring2012 A3 Size

Biography Maitha Ali Alblooshi, is a Graphic Design major graduate from Zayed University in College of Art and Design. She chose graphic design major because she likes designing posters, cards and logos. She thinks that designers have more opportunities to globalize their messages to people. Her great experience was in Pakistan when she spent there one

year and participated in a competition for Islamic Relief Pakistan 2007. In 2008 and 2009 she was a member in Emirate club in American University of Sharjah and created posters and cards to support the club. Also, she participated in Zayed University Students’ Annual Exhibition 2012 with three different works such as posters design, video installation and traditional wall tapestry.

Maithaalbloushi portfolio  
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