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MAILEZY MONTHLY

Edition 8 - February 2011

Digital Colour!

Offset print quality on our NEW Canon Advance Pro Digital Press. Tired of getting more printing than you need? Want quick turnaround times? Want small print runs? Then See Page 2! design

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Image Runner Advance Pro We are proud to announce the installation of the all new Canon Advance Pro Digital Press – the first on the Sunshine Coast. It has all the traditional advantages that come with any office digital printer – quick turnaround times and cost effective on short runs along with the flexibility to output variable data printing. However where this machine transforms from a digital printer into a digital printing press is in the print quality. Without doubt, it produces the highest quality print I’ve seen from a digital print machine. As the market leader in digital print equipment, Canon’s expertise and heritage in professional printing has enabled them to create the most technologically advanced digital press series to date. Combining excellent image quality, high end finishing and powerful workflow integration, it represents the next step in print production. Able to print: •

Letterhead

Gloss brochures/flyers

With Compliment slips

Booklets

Mailing cards/postcards

Business cards

From Behind the Desk On behalf of us all here at Mailezy we’d like to send our prayers & best wishes to those that have been impacted on by the recent devastating floods throughout Qld. Luckily Mailezy has been unaffected, but personally I was cut off coming back from Bundaberg at Xmas and then more recently left Toowoomba about two hours before the wall of water arrived on that fateful day. I’ve never seen such masses of water in my life. And whilst we all are digging deep and trying to help those in need most, I’d like to make you aware that we will be donating 20% of our profit on all jobs during February to the Premier’s Flood Appeal. Hopefully from here 2011 will be more positive and we can look to getting our lives and our state back to normality. Stay safe until next month. Nathan.

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Why Is Branding Your Small Business Important? For a small business, branding is half of the game. It is different from large-scale businesses which have all the means and machinery to promote the company. Most small businesses would like to be well known in order to win the loyalty of its target market. At the same time solid branding helps to position the small business to compete with bigger businesses and competitors. One of the chief reasons your business brand is important is because of its powerful recall. If there is recall, then there will be preference over the products and services provided by competing small businesses. Subconsciously, the company becomes the answer to the target market’s needs. Instead of going for the products offered by the competitor, they will give preference to the one that they are familiar with. It is a matter of mind games. Consumers want what they know. Another reason why branding your business is important is that small businesses need a quick way to be interesting. Your business brand adds a little something extra to the company. It helps to attract the people to come and check out what the company is all about. Your company must attract its perspective clients in order to win them. The key here is to have a strong brand. A strong brand is the type that is united and polished. It must not be susceptible to multiple interpretations by the people who see it. It must also convey a good image. Competitive edge against other competitors, whether big or small, is the greatest contribution a brand makes to your small businesses. Get the most for your business by establishing a good product brand. Without a good business brand, the identity of your business becomes loose and unorganized. This makes it hard for the target market to get a recall and make a purchase.

New Clients Market Mail

Club Partners

Australia Zoo

ADFX

Reeves Legal

Sunshine Coast Regional Council

Asset Agents

Adelaide Digital Hearing Solutions

Bundaberg RSL

Core Business & Management Solutions

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February 2011

Printing Special! 250 A5 colour brochures only $25! 500 A5 colour brochures only $45! 250 A4 colour brochures only $40! 500 A4 colour brochures only $75! Full colour on 150gsm gloss. Printed both sides

No, it’s not a misprint. Unit 3, 100 Sugar Road Maroochydore Qld 4558 Postal:

Orders must be placed during February 2011. Price based on print ready PDF supplied with 3mm bleed.

PO Box 6168 Maroochydore BC Qld 4558 Phone: 1300 MAILEZY

Brain Teasers 2.

If you want to get from one side of a 100ft long and a 100ft deep canyon to the other side and all you have is a 12ft ladder and a endless supply of rope how do you get to the other side.

3.

There is a submarine that will only operate if there are exactly 20 passengers on the ship. If the first 19 seats were taken by averaged sized men and the last seat was taken by a fat over weighted lady how come the submarine sank?

This free newsletter is supplied as a complimentary service. We hope you find it informative and interesting, but if for some reason you would not like to receive it in future please email us at mail@mailezy.com.au and you will be removed from our mailing list. Any images used in this newsletter are indicative only.

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Answers.

Monday - Friday

11 cartons total - 7 large boxes (7 * 8 = 56 boxes) / 4 small boxes (4 * 10 = 40 boxes) / 11 total cartons and 96 boxes

A merchant can place 8 large boxes or 10 small boxes into a carton for shipping. In one shipment, he sent a total of 96 boxes. If there are more large boxes than small boxes, how many cartons did he ship?

Fill the canyon with the rope and walk across.

Trading Hours: 8:30am - 5:00pm

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07 5302 6693

Submarines are supposed to sink.

Fax:

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(1300 624 539)

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February 2011 Newsletter  

Mailezy February 2011 Newsletter