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Maps of the Bay Area and the Silicon Valley See Zoom


These maps are part of a series of illustrations I have included in my graduate master’s thesis on the gentrification of the city of East Palo Alto. The map on the left illustrates the larger Bay Area region. The map on the right zooms into the Silicon Valley regional ensemble.


Map of the East Palo Alto neighborhoods University Avenue, in red, works as the central corridor of the city, concentrating activities and newer residential projects. It is also the direct connection between the Palo Alto Caltrain station and the Facebook campus.

Map of the new LIHTC financed residential developments in East Palo Alto These twelve projects, mostly built throughout the early 2000s, are concentrated in the southern fringes of the city, conveniently located close to the nearby high-tech job clusters. If part of the new units are affordable, the projects contribute to the recent addition of upscale units in the city.



Charts illustrating issues of urban mobility, housing growth and interurban fiscal comparisons.



Map on the bottom left illustrates the housing shrinkage in San Francisco, based on a comparison of San Francisco Housing Inventory and Forecast Reports. This shows the growing gap between the volume of units completed and the evaluated demand in the San Francisco MSA. Map on the top left shows the comparative approach I used on two case studies regarding transnational migrations in urban and rural settings, namely in Costa Rica’s Central Valley and the San Francisco Bay Area. Map on the top right represents the comparison of four cities’ tax bases in the Silicon Valley, showing how the city of East Palo Alto has the least entries in terms of property and tax bases.

COGNITIVE MAPS AND ANALYSIS | Urban representations: perceptions of crime and fear in East Palo Alto This map is a condensed graphic representation of a series of surveys that I conducted among the population of residents and users of both East Palo Alto and Palo Alto. The themes discussed with interviewees had to do with the reputation of the city, the places they would go to or not, as well as their behavior towards potential housing in the area.


Diagrams taken from student competitions and graduate reports Maps on far left and top right are part of boards presented at the ULI Urban Design student competition on a site located in the north of downtown Nashville, Tennessee. The focus was on urban regeneration and the creation of a healthy district. Maps include land use and measurements of street activity throughout the week. Map on bottom right synthesizes the different scenarios for an industrial site relocation in Rosa, a city in northern Italy characterized with important historic preservation sites.


GIS MAPPING AND REPRESENTATIONS | Fig.2 Pentes et réseau hydrographique sur la zone d’action du CeDRE

Localisation de notre terrain d’étude

Fig.3 Utilisation des sur hydrographique le territoire du CeDRE Fig.2 Pentes etsols réseau sur la zone d’action du CeDRE

Fig.3 Utilisation des sols sur le territoire du CeDRE

Vers Paris A6

Fig.3 Utilisation des sols sur le territoire du CeDRE Vers Clermont-Ferrand


A43 Vers Chambéry A72

Vers Albertville




Légende Tissu urbain discontinu



Vers Gap


Tissu urbain discontinu Zones industrielles et commerciales Légende

Zones industrielles et commerciales Pentes Prairies Prairies 0 - 2 % culturaux et parcellaires complexes Systèmes Systèmes culturaux et parcellaires complexes 2discontinu -5% Tissu urbain Surfaces essentiellement Surfaces essentiellement agricoles,agricoles, 5 - 8 %par des espaces naturels importants interrompues interrompues par des espaces naturels importants Zones industrielles et commerciales 8 13 % Forêts de feuillus Forêts de feuillus 18 % Prairies Forêts13de-conifères Forêts de conifères 18 25 % Forêts mélangées Systèmes culturaux et parcellaires complexes 25 -etmélangées 40 % Forêts Pelouses pâturages naturels


Pentes 0-2% 2-5% 5-8% 8 - 13 % 13 - 18 % 18 - 25 % 25 - 40 %

Surfaces essentiellement agricoles, Landes et broussailles Réseau hydrographique Pelouses et pâturages interrompues par des espaces naturels naturels importants Forêts et végétations arbusives en mutation Courset d’eau principaux Landes Forêts de feuillus broussailles

Réseau hydrographique Cours d’eau principaux

Graduate Professional Report written for the Economic Development Department of Ardeche (France) The study involved the local long-term economic impacts of the creation of new small businesses triggering more tourism in the area.

Forêts et végétations arbusives en mutation

Forêts de conifères Forêts mélangées

Pelouses et pâturages naturels

Fig.6 Part des pluriactifs en 2000 A9

Vers Marseille

CeDRE 17% à 22% 22% à 24% 24% à 29% 29% à 36%

Légende Les territoires imbriqués... Région environnante Ardèche Zone d’action du CeDRE Départements voisins

...et les réseaux qui les lient 1. Réseau routier

Fig.11 Evolution de la part de logements secondaires entre 1968 et 2007 Légende


Vers Montpellier

Fig.10 Part des logements broussailles Fig.7 Evolution deLandes la partetdes plurisecondaires en 2007 Forêtset et2000 végétations arbusives en mutation -actifs entre 1988

Légende CeDRE -53% à -25% -25% à -10% -10% à 10% 10% à 25% 25% à 38%

Légende 1% à 8% 8% à 25% 25% à 39% 39% à 51% 51% à 86% CeDRE

-89% à -38% -38% à -10% -10% à 15% 15% à 40% 40% à 68% 68% à 101% 101% à 138% 138% à 188% 188% à 275% 275% à 2404% CeDRE

Liaisons principales Liaisons autoroutières 2. Réseau ferroviaire Voies régionales Voies TGV



COMMUNITY OUTREACH MAPPING | Converting policy questions into answerable research projects: the asset of qualitative tools (Left map) For a graduate project, I took part in the testing of a newly launched discourse analysis Textometry Software used for a site study. conducted at the Lake Leman (the FrenchSwiss Tourism Office).

How satisfied are you with your transportation to the park?


(Right map) This community outreach graduate project was conducted for a client of MIG Communications, the San Francisco Recreation and Parks Department. It involved the study of perceptions and level of satisfaction regarding the amenities of McLaren Park.

Magda Maaoui - Urban Planner/Geographer Master of Geography and Urban Planning, 2014 École Normale Supérieure de Lyon, France University of California, Berkeley Contact http://www.magdamaaoui.com https://www.linkedin.com/pub/magda-maaoui/76/798/559 magdamaaoui@gmail.com


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Magda Maaoui\ Graphic and Mapping Samples  

Magda Maaoui\ Graphic and Mapping Samples