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PORT– FOLIO I L L U S T R AT I O N + GRAPHIC DESIGN

FRANCESCA AVERY / 2018


CONTENTS /01

PACKAGING & BRANDING Honesty Box Redesign / Flux Mobile / Insinkerator / Grimes CD Design

/02

PRINT

Normann Copenhagen AGR / Astrid and the Space Boy / Posters

/03

PHOTOGRAPHY Fashion Phootshoot / Industrial Photoshoot


HONESTY BOX REDESIGN


Honesty Box Redesign

Packaging & Branding

C RUSHED

100% NZ

AP

PLES

This was a brief to reinvent a fast moving consumer goods design. I took Boundary Road’s Honesty Box and put a more vintage and type heavy spin on the design to sit in line with their other products.


FLUX MOBILE CORPORATE IDENTITY


Flux Mobile Corporate Identity

Packaging & Branding

“Flux Mobile” is a concept for a mobile carrier company. The name is based on its definition; “the continuous change of movement; the rate of flow of fluid, particles, or energy”. This represents the company values of the change of technology influencing their customers needs.

FV Almelo Logo font

Roboto Slab Bold Heading

Roboto Slab Light Body copy

Logo

Colour Palette


Packaging & Branding

Insinkerator


INSINKERATOR

The brief was to come up with an approach to give the consumer the ability to customise and have control over the aesthetic of their Insinkerator, and make it an integrated part of their kitchen. We recreated the packaging to give the Accessories range more consistency and updated the website to match the new design.


GRIMES CD REDESIGN

I designed a concept for an alternate release of Grime’s 2012 album, “Visions”. The brief was to create a collector’s edition, with an art style inspired by the music video for the song “Genesis”. It includes a poster of the cover illustration and a lyrical booklet. The illustrative style reflects Grime’s own artwork and doodles.

MONTSERRAT EXTRALIGHT Title font + Back cover

MONTSERRAT SEMIBOLD Numbers

Colour Palette


Grimes CD Design

Packaging & Branding


Print

Normann Copenhagen AGR


Astrid and the Space Boy is a children’s book about a young girl who finds an alien boy on the moon through her telescope, and becomes friends with him despite their distance. It is a heartwarming tale of friendship and courage, illustrated digitally in photoshop and bound in hard cover.


Astrid and the Space Boy

Print


“Yummy” + “Organic Tea” Posters

Print


Fashion Photoshoot

Photography


Photography

Industrial Photoshoot


ILLUSTRATION + GRAPHIC DESIGN

ABOUT ME Art and design is something I have always been passionate about. Since I discovered digital illustration at a young age, I have been dedicated to bringing my creativity into the world, producing concepts and ideas, and constantly challenging myself to achieve more. I’ve expanded my skill set to creating motion graphics, photography, and graphic design. I believe in working in an industry you are passionate about. Creative industries give me a pathway to build my career on content creation, and bringing ideas to life. Studying at Yoobee School of Design in 2016 has given me more confidence about my design abilities, and competence to work through briefs to find innovative solutions.

CONTACT behance.net/madebyfran 022 699 1285

WORK EXPERIENCE •

francesca.m.avery@gmail.com

I learned a variety of skills as an intern, from website design and management, working alongside clients to reach a positive outcome, and creating commercial packaging. I worked on the Accessories series for Insinkerator, and created multiple TV advertisements for RMD’s Countdown products.

SKILLS ADOBE SUITE

(Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Lightroom)

PENN PRODUCTIONS / 2016 – 2017 FREELANCER Provided motion graphics and creative video editing for various projects and promotional material. I worked on motion graphics creating videos for World Vision and Emsisoft. Also edited promotional videos for the 2016 Fitness Expo.

PHOTOGRAPHY I am self taught, and generally work on portraits and stylised planned shoots. MOTION GRAPHICS + EDITING I started using After Effects during South Seas, and put post production skills into practise editing short films. I use my design skills to tie in with creating motion graphics, to convey ideas in a dynamic format.

TINY AXE / 2017 CREATIVE CONTRACTOR Designed a series of fast turnover infographics for a food testing company. Produced two infographics weekly to educate on food safety protocols, and promote brand awareness.

I first began to use Photoshop 9 years ago, and have been steadily building my skill set across different programs since. GRAPHIC DESIGN + ILLUSTRATION Expressing my creative abilities through these mediums allows me to put my skills to good use. I enjoy creating vectors, logos and branding, posters, and concept art.

BUBBLE PRODUCTION / 2017 GRAPHIC DESIGN INTERN

EDUCATION •

ACG YOOBEE SCHOOL OF DESIGN / 2016

SOUTH SEAS FILM & TELEVISION SCHOOL / 2015

PAKURANGA COLLEGE / 2010 – 2014

FRANCESCA.M.AVERY@GMAIL.COM

Diploma in Computer Graphic Design (Level 6)

Diploma in Post Production (Level 5)

Studied Film, Media, Photography, Design (Level 1-2)

WWW.BEHANCE.NET/MADEBYFRAN


Graphic Design Portfolio 2018  
Graphic Design Portfolio 2018  
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