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GOLDWELL Oribe Hair Care partner and luxury color brand, Goldwell, took the stage to tackle a modern twist on the iconic blonde. In a two-segment presentation, Goldwell paraded bold blondes resembling the likes of Madonna, Nicole Kidman and Jennifer Lopez onto the stage to show the impact the icons have had in the vein of fashion and hair. “Our segment traveled through time and spoke to color being a hidden gem,” said Rebecca Hiele, Goldwell’s National Artisitc Director. “Our color story opened with Marilyn Monroe and closed with Lady Gaga in order to show where the iconic blonde started and where we are now.”

Rebecca Hiele Goldwell’s National Artisitc Director

ORIBE MAINSTAGE

The Portfolio - Front Row Edition  
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