Luke Foster - Product Design Portfolio 2021.

Portfolio Copy 1 | March, 2021

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Product Design Luke Foster

A brief introduction me

2 0 J u n e , 2 0 19 ^

Contact (+44) (0)771 3585700 LukePeterFoster@iCloud.com @LukeFosterDesigns

Intro My designs are contemporary in execution, justified by an inquisitive engagement with personal and global research.

Emphasis on delivering product, marketing and trend opportunities for my clients, while nurturing a plethora of ideation tools has helped in the pursuit of the most innovative design conclusions. In-tangent with optimal functionality, my products encourage user interpretation and curiosity - articulated by consideration for acute detail. This cultivates meaningful connections between user and product. It’s also essential to my process that sustainability is considered thoroughly, not just in materiality, but in interaction, and life cycle.

In designing for Instrmnt & Craighill I have developed an industry standard practicality in relation to predicting product success and trend, with an awareness for manufacture and material capabilities. While, I still maintain the up-most creativity during ideation. Co-opted by working at innovative design consultancy Forpeople, my ability to be dynamic in my approach and outcome, remains distinct.

I still regard myself as a student of design, and am eager to continue challenging and developing sed skills. I continue to apply myself with passion at every design stage, in order to achieve succinct, thoughtful design experiences.

Experience & Achievements work

Qualification Product Design - Bachelor of Ar ts Graduate

2020

N o t t i n g h a m Tr e n t U n i v e r s i t y

1s t C l a s s H o n o u r s D e g r e e

2 0 18

N e w Yo r k

3 Months

2 0 18

London

2 Months

2 0 19

Glasgow

7 Months

2020

Va l e n c i a

[ Freelance ]

2020

Va l e n c i a

[ Freelance ]

Experience

University Projects [ Commended ]

[ Second Prize ]

[ Commended ]

INSTRMNT

[ Chosen winner ]

[ Chosen Winner & Job ]

[ Commended ]

Collaborative competition with the Guangzhou Academy of Fine Ar ts

[ Chosen Winner & Exhibited ]

Award Winner

Asset stool

2020

‘Future thinking - product innovation, Design and Furniture’ First place Award Winner

1 - 2 3 - 4 5 - 12

Asset stool

S a i n s b u r y ’s H o m e P r o j e c t

13 - 2 6

Minor University Project

27 - 38

Personal Project

39 - 48

Client Project

49 - 54

S-Series

Simply put,

Plural

The Commuter Bags

Major University Project

Music

55 - 56

NTU Design Industries

57 - 58

Placement Experience

My time at Instrmnt was spent designing goods for the contemporary consumer, with emphasis on the evolution of Instrmnts’ uniformed design language. Particular attention to materiality was essential in creating long lasting, practical products that subvert trend, and encapsulated Instrmnts’ timeless ethos.

I was implemented during all phases of the design process - ideation, research, concept refinement and prototyping, while I was frequently responsible for managing projects independently, including the design of a stationary set. Other projects included early iterations for packaging concepts, the face of the Dive Watch, and handle development for the Umbrella, which have all been produced since.

“Luke was an enthusiastic, diligent and hard-working member of staff. He clearly has a keen eye for design and an understanding of the complexities of designing products for market that belie his years.”

2 0 19

Glasgow

2020

+ Freelance

Ross Baynham CEO of Instrmnt ltd

My duties extended beyond the design process as I was trusted with providing my insight into art and photography direction.

This was often executed for instagram, but I also took a prominent role in the artistic direction for the Umbrella shoot, were I helped develop a shot-list that aligned with our vision, edit the final imagery.

Umbrella

D ive Watch

Umbrella, Swimming pool Shoot 1

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Placement Experience

The Craighill studio nurtured a thoughtful design approach, with sensitivity to manufacturing processes which results in well balanced inquisitive desk scape products, grounded in function and curiosity.

Here I learnt to place emphasis on subtleties like how light manoeuvres around the surface of an object, and how to engage the user with texture and form, as well as function.

“Luke was a disciplined worker who was eager to learn, and forged strong relationships with all of his co-workers. He took direction well and also did an admirable job of speaking up and offering his own unique insights into design and process decision making. Luke displayed wisdom and poise, and it was a true pleasure to have him.”

I spent my time at Craighill finishing the surfaces of the products in the production line, which gave me a valuable perspective on material constraints, and so, design possibilities within sed constraints. This perspective led me to evaluate design ideas with attention to material and tooling costs to ensure we were not pursuing concepts that couldn’t be executed, and so we avoided spending / using resources on unrealistic projects.

CEO of Craighill

I worked on a number of projects where it was often imperative that our concepts celebrated the manufacturing techniques used, hence I built new approaches to ideating. Other ideating included modeling, and the discussion of ideas prior to sketches.

Zach Fried

Ve n n P u z z l e

2 0 18

N e w Yo r k

Desk Knife

M e d i c o P e n , R i p p l e O p e n e r, D e s k K n i f e , I n v a r C u b e 3

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Asset stool Brief

A modular stool system for the city living Sainsbury’s consumer, designed in response to their brief: Create a product for our homes that is adaptable to change, for our family lives, our working lives, and our own spaces.

A set of saddles can be purchased with the stool, which are tailored for work and other formal use cases. These saddles’ can be installed to facilitate a range of working occasions. The Asset stools assembly is screw-less, and utilises threaded legs to pinch the saddle and seat plate together, using their material friction.

The Sainsbury’s Argos Home Brief

Product Reveal

When considering the effects of covid-19, the role of the home has evolved to become more dynamic. From research I identified that people are now working from home in different ways; working entirely from home, partially, or not at all.

Future Thinking – Product Innovation, Design & Furniture

Sainsbury’s Argos Home invited the designers to design a product or an item of furniture to help develop design solutions post lock-down living.

First Place Award Winner

Research

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However, our furniture remains unprepared to adapt to these different formalities and unpredictable work settings, which has forced people to either purchase more furniture, or use products that are not equipped for the activity. The Asset stools avoids the over production of work furniture, by providing a series of attachments the consumer can purchase to adapt to their work occasions.

[ Commissioned ]

spec: Ash 20mm 7604 Aluminium tube

(Asset stool Attachment 1) Final product assembly

Ash is used for the core stool, to compete with the weight of the attachments and stop it from tipping. An upholstered seat cushion is screwed into the aluminium base plate, this base plate is anodised matte black to distinguish between the interchangeable element of the stool. As the stool can be completely disassembled, any of the components can be replaced, eliminating the need to purchase an entirely new stool / chair.

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(Sainsbury’s Product Evaluation) CMF

It seems that the products that the brand releases are usually the focal points of the home. Offering an in-offensive highlight of colour / pattern.

Sainsbury’s often use patterns, inspired by flowers / honeycomb.

Overall, Sainsbury’s / Argos home furniture remains very ‘middle market’, ceasing to challenge the norms, or offer specific attention to detail through joints, or new material use. My plan is to utilise a contemporary outlook, and design a product set that offers a radical function, expressed in It’s contemporary nature.

(Contemporary Product Evaluation) CMF

The material combination here is really interesting, while it still remains strong. Using aluminium in the centre seems to be a good source of strength.

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The Product -

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Attachment 1 A handle curves around the back of this piece, offering space for the hanging tray. This function is particularly helpful for storing work products inside. This tray is formed from recycled HDPE plastic.

Attachment 2 A backrest offers support for more formal occasions like working at a desk, as it offers lumbar support.

Attachment 3 The side table option can be turned 45 degrees to facilitate the placement of a laptop, for an informal work set up.

Attachment 1, 2 & 3 Features & Functions

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(Asset Stool development) Sketching

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Models

Stool Velcro & cardboard exploration

In using protective piping and Velcro sheet, I easily created a system to generate ideas, and test proportions.

I made the base size of the stool from cardboard and began constructing potential functionalities by attaching pipes around its sides. This allowed me to explore ideas quickly, without the need for a workshop - which was particularly helpful during the covid-19 pandemic.

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(Asset Stool) Situational render

A manual is included with the stool, to demonstrate the assembly of the product.

Clear info-graphics explain the simple assembly well.

(Asset stool) Assembly Instructions

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Upon formulating the physical language of the stool, It was essential to celebrate the classic stools form and assembly and to not distract from this. Using primary shapes for the functional attachments of the product helped visually distinguish the two elements.

Award Winner: Future Thinking – Product Innovation, Design & Furniture.

“We feel that Luke really achieved the brief and we enjoyed his exploration of market research to determine his target audience. We were thoroughly impressed by his attention to detail, sketchbook work and clear communication of thought. Resulting in a strong concept idea with intriguing functionalities and easy assembly features. A commercial product piece with a wellness lens and executed by using sustainable materials which would be an asset to any home.”

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A family of bags articulated for the casual cycling commuter, with emphasis on accessibility, & additional space. Designed for multi-disciplinary design studio Instrmnt.

The collection consists of two products, the (part I) bag, and the (part II) bag. Both bags share a primary strap to bare the majority of the weight, and a secondary strap for added stability - avoiding the overproduction of static straps. While Bananatex & Recycled Ripstop is used to retain a sustainability aspect in the design.

Brief Articles from ‘We are cycling UK’, and the BBC have documented an increase in city cyclist’s throughout the recent decade particularly accelerated by COVID-19.

Design a simple, but innovative cycling bag.

The bag must be designed for the modern professional, between ages 21-35 with awareness for the Instrmnt branding, style, and market.

Research

The Commuter Bags

With this in mind, the cycling bag market remains mostly sympathetic to the pro commuter, resulting in visually technically products. The market offered limited options for the casual, but contemporary commuter - identifying a logical gap in the market for Instrmnt to capitalise on.

Major Project Live Brief

(part I) Top (part II) Bottom Product Reveal

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INSTRMNT

(part I) spec: Black Abacá Bananatex Military grade ring pull YKK Aquagaurd zip

(part II) spec: Cream Herringbone webbing Polyester Mesh Oyster recycled Ripstop

Merino Wool insert

Black Recycled Ripstop Drawstring (Seattle) YKK Adjuster

Musette bag; a bag handed to cyclist’s during races, packed with essentials.

(Inspiration) CMF, & Mood board

Light Tan Black

Primary research In the research phase, it was found that commuters may commute to participate in other activities as well as shopping or work.

Extra bags.

Phone / wallet / keys / bike lock / laptop / notebook

Phone / wallet / keys / bike lock / laptop / notebook & Shopping, & carrier bags

Pub

Cafe

Work

Shopping

The pub is the place to relax, not to worry about work.

Having to bring multiple items to the pub could distract from this downtime.

The user still has the intention of working, so it’s important to stay presentable through the ride from a too the cafe.

Important items need to be kept safe.

The user has just come from work. They will bring extra bags to carry their shopping.

Bag needs to be strong & cleanable.

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Phone / wallet / keys / bike lock / laptop / notebook

Full Contents.

Phone / wallet / keys / bike lock

Full contents.

Minimum Contents.

To ensure the commuter was only ever carrying an appropriate weight and contents, activities such as going to the pub, cafe, work, and supermarket shopping where considered, with reference to the properties the bag may need to work efficiently in these scenarios.

Bag needs to remain presentable.

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Needs an extra bag / capacity extension.

Solutions:

Solutions:

Solutions:

Solutions:

Strong and cleanable material, strong stitches.

Again, a cleanable, strong material that can’t be stained.

Offering structural support and protection for all the items.

An extra capacity feature, to cater for more items.

This is analysis of someone who cycles with luggage. This particular analysis considered the difficulties with riding with a bike lock.

Here it was found that placing the bike lock in a specific pocket within the bag would help avoid the lock scratching the bike, while also making it easier for retrieval.

I predict that this bag is far more appropriate in the pre-cycling phase than a backpack.

It was interesting to find that the user was moving the bag around their body to adapt to the process.

STAGE 1: Taking Lock from bike.

They retrieved their keys well here, but it’s fair to assume that some consumers might have to search extensively for their keys - if they fall to the bottom of their bag.

Collecting Keys Pt 1

Bag moves from a side angle, to a back cross body angle.

Opens bag, clinching Removes keys, pocket against the strap to remains loose.

why?

Zips close the pocket, with keys in hand.

hold the bag still.

This was to retrieve items, and then begin to ride.

The user prepared to bend down and remove the bike lock, by pushing the bag to their back. It seemed successful for the user.

Removing Lock Pt 2

Moving bag, back around to prepare for taking the lock off.

Unlocking from opposite side.

the Pulling bike lock from through the bikes spokes.

Moving bag Pt 3

Locking the lock back around the neck of the bike seat.

Lock hanging the bike.

from

“It rattles and shakes a lot. It’s even scratched my bike a little bit.

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(part I) Modelling & Sketch work

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Concept Phase -

On bike

Walking

Remove straps from musette bag, and clip it to the shopping tote. This makes the bag appropriate for shopping.

INSTRMNT

INSTRMNT

Laptop case, perhaps made from Naoron paper

Musette style bag, made from Canvas

Large shopping bag

Roll up the large shopping bag, and clip to the musette bag

(Collection) Initial Concept board

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Exploring materiality was paramount for the project.

With Instrmnt exploring sustainable packaging solutions, It seemed logical to introduce this ethos into product materials too.

Bananatex Black 100% Abacá 450 g/m2

Aluminium Adjuster 25 mm

Aluminium Hook 25 mm AP

Stone Herringbone Nylon webbing 25 mm

Polyester Mesh 2 mm

YKK AquaGuard matte zip Open ended

Abacá Bananatex offers a tight & tidy weave. The material marries quality and sustainability - a rarity in sustainable soft goods. To mirror It’s beeswax waterproof coating, a YKK Aquagaurd zip adorned with a military grade pull-zip, hooped - for ease of grip - was utilised on both bags.

Matte Leather JT Batchelor 2 mm

Recycled Ripstop Cream 90 g/m2

Polyester waterproof Oyster 100 g/m2

Here, an ‘oyster’ waterproof polyester mesh offset the colour choice well, which when partnered with stone herringbone nylon webbing, created a unique but still contemporary colour pallet for the project.

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Modeling Sewing bag prototypes, to test and evolve, remained the primary driver behind the development of the project.

Strap construction was considered to provide the user the most comfort on their shoulders. In this case a double sided construction offered slight padding and comfort.

It was found that buckles and hooks that used recycled polymers lacked in general strength, hence Aluminium buckles & hooks were selected for their strength and finish.

These were sourced from China.

Anodised silver hooks were used, and a black adjuster - to blend into the strap colour.

An important consideration during the project was the pattern of the part I bag. This was carefully considered so the split line across the centre of the bag didn’t pull the bottom panel upwards.

By creating a reinforced seam across the bottom of the bag, the construction was strengthened.

(part I & strap bundle) Modelling & Material analysis

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The Product -

(part I) Product Details

(part I) Through an extensive interview process, I identified two design opportunities. The first being: casual commuters’ claimed they wanted greater access to their valuables while on their commute.

Particular examples included their phone to check their maps, their keys to unlock / lock their bike, and their water bottle to re-hydrate. The designer responds to this need with the (part I) Instrmnt cycling bag.

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Inspired by the cycling musette in shape, this bag offers a vertical zip across on the front panel. By limiting the bag to one dominant strap, it can be easily moved around the body to facilitate the retrieval of the users’ items.

The YKK Aquaguard zips ensure the bag is fully waterproof, while the entirely sustainable Bananatex material sports a waterproof beeswax surface.

Inside, is space for a 13” laptop, and popular Kryptonite D-lock mini - both protected by Merino wool inserts.

A polyester mesh pocket can also be found on the exterior of the bag. This is ideally used for a water bottle.

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(part II) The second opportunity highlighted was the shopping process. Currently, consumers who don’t wish to attach a basket / holster to their bike have no real space for additional shopping items. The (part 2) bag manages additional space well. The pack offers a pocket for the (part 1) to slide into, using a hood system to protect it during the commute. While, it can also be worn once packed down for when the

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user does not have their (part I). In utilising 70oz Ripstop the product is entirely waterproof, potentially recyclable, while also being lightweight for the rider.

Inside, the bag offers space for valuables (in the stuff pocket), and a net pouch for any delicate items.

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(strap bundle) The Primary strap adopts the Bananatex materiality from the (Part I) bag, while creating continuity between the range. The material offers strength, and comfort for the rider, as It’s canvas style weave is soft against the skin.

The Secondary strap provides extra stability for the bag, keeping it stable on more taxing commutes.

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Hooks Lightweight, but strong aluminium hooks were sourced from Tang Hai manufacturing.

The hooks are anodised silver; a common CMF combination used in Instrmnts’ range.

Loop System Two loop systems’ are offered on the main strap. This is so the secondary strap can be positioned to accommodate the female form, or general preference.

Adjustment With the main strap hanging away from the rider, the user can simply pull it away from the body to adjust - in accordance with their cycling position. This strap is situated beneath the dominant arm of the rider, so they can adjust the strap without re-adjusting their position.

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Plural

The spoon and fork balance the eating & cooking performance with great sensitivity.

To ensure the user feels comfortable with bringing the utensil between the cooking, and eating process.

In utilising Nylon plastic for the products, they can be used to cook with, and eat with, while eliminating concern for harmful BPA’s.

Minor Project

(part I) Product Reveal

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Create an adaptive kitchen utensil set, that minimises the utensil count for either the preparing, cooking, storing & eating phases of solo ‘Meal times’ in the home, for the modern professional [ UK market ].

The informal nature of solo dining has encouraged adaptive utensil use. An example of sed behaviour would be - using a fork to stir in a pan, and then using it to eat with after. The products respond to the inefficiencies of adapting kitchen tools, with a safer alternative.

Research

Plural is a set of contemporary kitchen tools, appropriate for the pan, and the plate. The dual function minimises utensil count, washing up time, and so - time spent cooking.

Personal Brief

According to an ISNGlobal article, 28% of people are living on their on own, and so dining on their own.

Brief

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Additionally, peoples’ unpredictable work schedules move priority from cooking, to work related tasks, meaning less people want to engage with time spent cooking / washing up.

Research Summary A summary of secondary and primary research was formulated to ensure the narrative of the product was coherent. This helped when beginning the ideation phase of the products.

A new design opportunity emerges..

Research Findings Part I 30 years ago

Why?

Eating together was a necessary evening activity for most families.

Participants said they used the same utensil so they had less to wash up. However, these utensils were largely in-affective when being used for multiple tasks.

Using a fork to mash potatoes, then using it to eat with after.

But now?

Using a spoon to stir a pan of food, and then using the same spoon to eat with.

People are dining alone more than ever.

What are the effects of this?

Solo diners are eating and cooking with their utensils holistically.

17% of people have jobs with ‘irregular scheduling’.

Meaning people are now finding it difficult to find time to dine with their families, and so - often dine alone.

Due to busier lifestyles, people don’t wish to spend time cooking or cleaning.

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(Plural spoon)

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Ideation, and sketching

Prototypes

(Spoon & Fork) 3D Printing & Testing

To ensure that both products didn’t neglect the expressive nature of cooking, or the sensitive performance of eating, I meticulously reviewed the radius’ and fillets’ on the head of the items, in accordance to thorough user testing. In creating a handle that could manage interchangeable heads, different head functions were tested, and reviewed, until a final design was achieved.

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The Plural Fork

With It’s low front volume, the Plural Fork makes It easy to scoop beneath any food items in the pan. The single prong allows for great precision when pushing into foods, while not hindering its ability to flip an egg, or pancake.

(Plural Fork) Studio Shoot 03/04

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(Plural Fork) Features

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The Plural Spoon

The Plural Spoon offers a raised back likened to a ladle, which acts as support when plating large amounts of food, while the shallow front lip is appropriate to sit comfortably in the mouth.

(Plural Spoon) Studio Shoot 01/02

(Plural Spoon) Testing

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(Plural Spoon) Features

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Features -

Profile

Both utensils collectively adopt three features, to help facilitate their predominant function, and aid the user in adapting to this new dining approach. Sed details are articulated for guidance, and allow interpretation in use - everyone eats differently, and this set encourages this.

To manage such interaction, an added a grip on the bottom half of the product provides purchase for the user.

A gap between both utensils allows for heat to escape from the utensils thin body.

Thus, cooling the utensil after the cooking phase, in preparation for eating.

The end of the utensils are made to curl upwards.

This is made to rest on the space between the finger and the thumb.

In sliding their fingers up / down the channel, the user navigates between the appropriate position for cooking & eating.

Curl

Cooling

A circular profile gives the user freedom to roll the product into different orientations for both cooking & eating tasks.

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Both utensils bare the Plural logo, angled at 45 degrees to face the user once the utensils are placed down.

(Collection) Promotional Campaign

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(Spoon & Fork) Packaging, & Inserts

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Brief

This wireless lamp can be moved around the home or outside, to help create lighting environments for both work and relax cases.

Design a product or scheme that uses light to enhance or improve focus and wellbeing in a home-working setting.

Personal Brief

Product Reveal

Research

Partnered with this lamp, the user can negotiate activity space around the entirety of their home - not only the spaces that are statically lit. The ‘Simply, Put’ brand offers a charging bay for the lamp, while it negotiates space for up to two phones & a smart watch to be charged also.

With the interjection of COVID-19, people are finding new ways / places to relax and work in the home. The monotony of working at the same desk / table has encouraged the user to move to new locations around the house, in search for isolation, and new scenery.

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spec: Stainless Steel Rubber

The difficulty that remains is finding consistent lighting environments in these new places.

There’s a lack of wireless lamps on the contemporary market also, meaning there is opportunity for commercial potential too.

(Inspiration) CMF, & Mood board

The concept was inspired traditional by Japanese stacking trays, and how they utilize vertical stacking space, and horizontal. The function, and shape inspired the final design.

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(Sketching) Development of Concept

Initial ideas included a concept where a wireless light source could be placed in different shaped / treated glass containers to simulate analogue dimming, however it was important for the project to remain commercial to appeal to a larger customer base.

Through concept reviews, a lamp that could rest inside a charging bay - to avoid being knocked over - was chosen. Here it was decided that the product would be offered with a charging bay that holds the lamp, and two additional products like phones. Later in the development a magnetic plate was added, that could be moved above the phone, to offer places for non-electronic items that could be placed a bedside table, ultimately maximizing its space.

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Oyster Yellow Lime

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A CMF study, exploring different avenues for the colour, material and finish of the Lamp, Tray and Bay.

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The yellow tray on the top of the product offers space for non-electronic, miscellaneous items like jewellery, or credit cards to be stored. The tray can slide across the top of the product, maximising the products storage offerings.

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(Lamp & Single Pod) Stylised shot

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Features -

The products were dimensioned in accordance with an average bedside table size. The Lamp can be used when charging (8 Hours), but once the lamp is lifted from the bay, it begins using it’s battery power.

On the surface of the bays’ one can find the target emblem. This alerts those inspecting the product that it does have a function, and is currently not in use.

(Bottom of Bay)

The button on the top of the lamp is used to turn the product on, while holding sed button opens the Bluetooth connection for a phone or laptop.

This is where the products dimming feature can be controlled, and battery life monitored.

On the bottom of the lamp there is a rubber pad, for non-slip purposes. A notch is located here to remove the bottom of the product to access the internals.

(Bottom of Lamp)

(Top of Lamp)

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Application -

Application

(Adjustment features) Application

The Simply Put, app offers a range of features to adjust your lamp. First, connect your lamp using the ‘add lamp’ feature, and adjust the brightness via the adjustment tab.

To minimise LED usage on the product, the app will alert the user that the lamp is charged.

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(Charging Bay) spec: QI Wireless charging coil, includes 8 hours of battery life.

Anodised, Matte Aluminium Textured Rubber base & soft touch paint.

Rubber wire casing

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A stationary set designed for multi-disciplinary design studio Instrmnt Applied Designs. The set translates the values of Instrmnt well, while offering modern interpretations of very traditional parts.

The set includes a pencil Sharpener, Ruler and Eraser. The Ruler & Sharpener are made from aluminium, finished with leather bumpers, and the rubber - TPU.

Client Brief

S-series Product Reveal

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Brief Design an innovative stationary set for Instrmnt. The set should offer considered functional features to elevate its identity on the market.

Premise

Stationary Set

Humbled and defined by it’s functionalities, the Stationary Set considers its own presence in a real world environment. Anodised aluminium, gaps for shadows, and small radii work in concert to achieve a considered design set appropriate for the desk, and for Instrmnts catalogue.

[ Commissioned ]

Confidently understated; relying on material.

(Inspiration) CMF, & Mood board

Moon Black

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Concepts The client selected an idea presented early in the project, where the pencil sharpener, and rubber would sit flush onto a ruler. It was therefore important to offer a range of ideas for the third component.

(Concept) Chosen Concept

Upon defining the sharpener and rulers tablet inspired shape, a series of 3D prints were made to evaluate size, and predict functionality.

Specific considerations include a leather tab glued into a recess on the bottom of the product, and adjustments too the barrel size and angle.

Creating the barrel for the pencil sharpener was the most difficult component for the project.

This took moving the angle at increments of 2 / 3 degrees, and adjusting the depth in accordance so the pencil could push flat against the blade.

The Product -

The pencil sharpeners’ barrel is positioned to guide pencil shavings onto the bed. With the shavings collected, the user can leave them and re-align their focus to the task at hand, delaying their any travel to dispose of the shavings.

The ruler concept as adjusted so that the markings were positioned on the side of the body, This was so the user could accurately mark without estimating the drop from the top of the ruler to the surface.

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Experience & Achievements outside of design

Music -

Writing, producing, recording, and releasing music continues to prove itself as a passion of mine, alongside design. I have now performed at a range of venues across the UK as a support act for mercury nominated artists like Loyle Carner, while also being a claimed as a BBC Introducing artist. I have worked with a multitude of companies such as Radio 1, Latitude festival, and rough trade - while also organising and selling out 5 of my own headline shows.

These industry experiences have helped me develop valuable self management skills, while also evolving my self promotion, marketing, and publicity tools.

These skills have directly translated into my design work, especially when working with clients, conducting professionalism, and managing time scales.

Critically Acclaimed Gigs

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London

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Suffolk

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Critically Acclaimed Support

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Norwich

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London, Leeds, Birmingham

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Cambridge

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Huw Stephens

2 0 19

Thomas Little

Major Radio Plays

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Bodega Headline show ^ R o u g h Tr a d e H e a d l i n e s h o w ^ 56

Experience & Achievements outside of design

NTU Design Industries -

While studying at Nottingham Trent University, I volunteered to work in EXPO - the team responsible for re-branding the NTU design industries company.

Design industries is the brand the university uses to showcase the final years’ work from the three design cohorts.

We worked collaboratively to formulate the brand language, which was brought to fruition through identifying the characteristics of t h e m o d e r n d e s i g n e r. T h e w o r d ‘ D y n a m i c ’ b e c a m e t h e

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leading inspiration behind the language. From studying current colour trends, we found a shade of ‘terracotta’ for the brand logo. We believed this represented a colour steeped in history - reminiscent of NTU - but also modern in its neutral, but inclusive tones.

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Thank you For a further insight into a project, I am offering the development packs upon request.

Additionally, detailed design documentation can also be found at my instagram @LukeFosterDesigns.

I appreciate that you took time to look through my 2020 portfolio - thank you for considering my work, I hope to hear from you soon.

Luke.