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su·per  [soo-per]

–noun

1. Informal . a. a superintendent, especially of an apartment house. b. supermarket. c. supernumerary. d. supervisor. 2. an article of a superior quality, grade, size, etc. 3. (in beekeeping) the portion of a hive in which honey is stored. 4. Printing . supercalendered paper. 5. Television . an additional image superimposed on the original video image: A super of the guest’s name is included under the picture when the guest is introduced. –adjective 6. of the highest degree, power, etc. 7. OF AN EXTREME OR EXCESSIVE DEGREE. 8. Informal . very good; first-rate; excellent. 9. (of measurement) superficial. 10. superfine.

LUCY ELIZABETH ROBERTS.


CONTENTS ONE...

SUPER NATURE

SEVEN...

SUPER TOUGH

THIRTEEN...

SUPER HERO

NINETEEN...

SUPER COOL

TWENTY FIVE...

REFERENCES


THE TREND FOR SPRING SUMMER 2012 IS SUPER. ANYTHING SUPER. IT HAS TO BE EXTREME, DIFFERENT, DARING, IT WILL BE A NEW WAVE OF FASHION. SUPER TRENDS DISREGARD THE OLD, EMBRACE THE NEW, AND PUSH A FRESH GENRE OF FASHION FORWARD INTO THE SPOTLIGHT.

SUPER NATURE

EXAMINES THE EFFECT OF NATURAL DISASTERS ON LANDSCAPES AND BUILDINGS AND RELATES TO FASHION THROUGH THE DISTRESSING OF MATERIALS AND FABRICS.

SUPER TOUGH

IS A JEWELLERY TREND BASED ON SOLID, TOUGH ARMOUR FROM THE MEDIEVAL CENTURIES SHOWN THROUGH EMBOSSED SILVERS, CHAIN MAIL NECKLACES AND OTHER EXTREME PIECES.

SUPER HERO

FORCES YOU TO EMBRACE YOUR INNER HEROINE BY USING MAKE UP AND COSMETICS TO BRING OUT YOUR INNER ALTER EGO. IT WILL MAKE YOU THE PERSON YOU WERE ALWAYS TOO AFRAID TO BE, BUT ALWAYS DREAMED OF BECOMING.

SUPER COOL

IS A TREND BASED ON THE QUALITY OF ICE, PERSPEX, PLASTIC AND GLASS ARE BROUGHT TOGETHER TO REPRESENT THE COOLEST ELEMENT OF ALL.

EVERYONE WILL BE SUPER THIS SPRING. NOW, CHOOSE YOUR TREND.


FRAY IT RIP IT

SUPER NATURE one.

TEAR IT BLEACH IT DESTROY IT


SUPER NATURE TAKES ITS CUE FROM THE AFTERMATH AND EFFECTS OF NATURAL DISASTERS ACROSS THE WORLD. EARTHQUAKES, TSUNAMIS AND STORMS ALL LEND INSPIRATION TO A TREND FEATURING RIPS, HOLES, FRAYING AND BLEACHING. SUPER NATURE IS ABOUT TOUGHENING YOURSELF AGAINST THE ELEMENTS AND PREPARING FOR THE NEXT STORM.

two.


three.

SUPER NATURE TAKES DISTRESSING TO A NEW LEVEL. FABRICS ARE SYSTEMATICALLY AND INDIVIDUALLY DESTROYED. THE LINK BETWEEN AN EARTHQUAKED LANDSCAPE AND RIPPED DENIM IS SHOWN THROUGH THE TREND ON A NEW LEVEL. LEATHERS, DENIMS, JERSEYS, SILKS, ARE BLEACHED, TWISTED, RUINED, DESTROYED.


SUPER NATURE IS ABOUT SYMBOLISING THE DESTRUCTION OF LANDSCAPES IN FASHION. THE TEAR OF LEATHER SIGNIFIES THE RIP OF LIGHTNING, THE BLEACH OF DENIM SHOWS THE WAVE OF A TSUNAMI AND THE HOLES IN JERSEY REPRESENT THE AFTERMATH OF A TORNADO.

SUPER NATURE IS BOLD. IT IS OUT THERE. IT IS UNDEFINED. IT IS INDIVIDUAL. IT IS A LIFESTYLE. THE WOMAN WHO WEARS SUPER NATURE IS EMPOWERED, SHE IS CONFIDENT, SHE IS CREATIVE. SHE IS NOT AFRAID TO CREATE HER OWN SUPER NATURAL DISASTER.

four.


COLOUR PALETTE AND MATERIALS..

SUPER NATURE IS A CONTRAST OF LEATHERS AND JERSEYS, DENIM AND SILK. BLACK LEATHER IS GENTLY DISTRESSED BY THE ELEMENTS WHILE DENIM IS BLEACHED TO WHITE AND SHREDDED. SOFT JERSEYS HAVE ALSO BEEN TORN TO REVEAL HOLES ACROSS THE MATERIAL WHILE SILK REMAINS PURE AND FLUID. THE TOUGH BUT DISTRESSED FABRICS REPRESENT THE EFFECT NATURAL DISASTERS HAVE ON LANDSCAPES AND BUILDINGS WHILE THE SOFTER JERSEYS SIGNIFY THE POWERFUL BEAUTY OF NATURE DESPITE THE AFTERMATH. THE COLOUR PALETTE INCLUDES HARSH BLACKS, SOFT GREYS, WEATHERED BROWNS AND HUES OF BLEACHED BLUES AND WHITES. EACH COLOUR REPRESENTS A DIFFERENT PART OF THE SUPER NATURAL DISASTER.

five.

PANTONE 426C

PANTONE 7C

PANTONE 551C PANTONE 551C

PANTONE PANTONE424C 424C

PANTONE 1C

PANTONE 7530C

PANTONE 1C

PANTONE 7530C


na¡ture  [ney-cher]

–noun 1. the material world, especially as surrounding humankind and existing independently of human activities. 2. the natural world as it exists without human beings or civilization. 3. the elements of the natural world, as mountains, trees, animals, or rivers. 4. natural scenery. 5. the universe, with all its phenomena. 6. the sum total of the forces at work throughout the universe. 7. reality, as distinguished from any effect of art: a portrait true to nature. 8. the particular combination of qualities belonging to a person, animal, thing, or class by birth, origin, or constitution; native or inherent character: human nature. 9. the instincts or inherent tendencies directing conduct: a man of good nature. 10. character, kind, or sort: two books of the same nature. 11. characteristic disposition; temperament: a self-willed nature; an evil nature. 12. the original, natural, uncivilized condition of humankind. 13. the biological functions or the urges to satisfy their requirements. 14. a primitive, wild condition; an uncultivated state. 15. a simple, uncluttered mode of life without the conveniences or distractions of civilization: a return to nature. 16. A prose work (1836), by Ralph Waldo Emerson, expounding transcendentalism. 17. Theology . the moral state as unaffected by grace.

six.


SUPER TOUGH seven.


SUPER TOUGH IS A JEWELLERY TREND BASED ON ARMOUR. TOUGH, DURABLE, SILVER DESIGNS ARE EMBOSSED, SCULPTED AND SUPERSIZED INTO EXTRAVAGANT ACCESSORY PIECES. CHAINMAIL, STERLING SILVER, CHAINS AND SILVER PLATES ARE TWISTED, LAYERED AND DESIGNED TO MIMICK BATTLE ARMOUR. DECLARE WAR ON THIS TREND AND ATTACK IT WITH ALL GUNS BLAZING. THERE IS NO IN BETWEEN.

eight.


CORNELIA WEBB nine.

SUPER TOUGH WORKS ARMOUR INSPIRED PIECES IN A FASHION FORWARD WAY. SUPER TOUGH IS A NEW TAKE ON THE ARMOUR TREND, IT INCORPORATES HEAVY, NEW MATERIALS, SUCH AS CHAIN AND CHAIN MAIL, STUDS AND STERLING SILVER. SUPER TOUGH KEY PIECES STRAY AWAY FROM THE CONVENTIONAL RINGS, NECKLACES AND BRACELETS TO DECORATE WHOLE AREAS OF THE BODY. BACKS ARE DRAPED WITH CHAINS, NECKS ARE EMBELLISHED WITH LAYERS OF CHAINMAIL, ARMS ARE COVERED WITH TWISTED DESIGNS, FINGERS ARE HIDDEN BENEATH ARMOUR STYLE RINGS. SUPER TOUGH IS NOT TO BE TACKLED BY THE MEEK, IT IS A TREND FOR THE BOLD.


SWEDISH BORN FANNIE SCHIAVONI IS REKNOWNED FOR HER UNIQUE CHAIN ACCESSORIES. HER WORK PROVIDES INSPIRATION FOR THE SUPER TOUGH TREND AS IT CAPTURES THE LINK BETWEEN ARMOUR AND FASHION. CHAINS BECOME BEAUTIFUL ACCESSORIES, WORKS OF ART. SUPER TOUGH IS ALL ABOUT BEAUTY IN ODD PLACES, BEAUTY IN ARMOUR.

ten.


COLOUR PALETTE AND MATERIALS..

PANTONE 6C

PANTONE 9C

PANTONE 434C

PANTONE 5C

PANTONE 11C

PANTONE 426C

eleven.

MATERIALS REMAIN PREDOMINANTLY WITHIN STERLING SILVER AND CHAINS, AS WELL AS A FEW DECORATIVE METALS, WHILE COLOURS LIE MAINLY IN THE SILVER GREY SPECTRUM. EMBELLISHMENT IS PROVIDED IN THE FORM OF CHAINMAIL, SCULPTED METALS AND ENGRAVING. SUPER TOUGH ACCESSORIES SHOULD BE WORN WITH TOUGH CLOTHES, TO MATCH AND SET OFF THIS UNIQUE JEWELLERY TREND. SOLID SILVERS AND GLEAMING GREYS MAKE THIS TREND, EMBRACE THE METALLICS.


tough [tuhf]

   

–adjective 1. strong and durable; not easily broken or cut. 2. not brittle or tender. 3. difficult to masticate, as food: a tough steak. 4. of viscous consistency, as liquid or semiliquid matter: tough molasses. 5. capable of great endurance; sturdy; hardy: tough troops. 6. not easily influenced, as a person; unyielding; stubborn: a tough man to work for. 7. hardened; incorrigible: a tough criminal. 8. difficult to perform, accomplish, or deal with; hard, trying, or troublesome: a tough problem. 9. hard to bear or endure (often used ironically): tough luck. 10. vigorous; severe; violent: a tough struggle. 11. vicious; rough; rowdyish: a tough character; a tough neighborhood. 12. practical, realistic, and lacking in sentimentality; tough-minded. 13. Slang . remarkably excellent; first-rate; great.

twelve.


SUPER HERO

thirteen.


SUPER HERO IS ALL ABOUT CREATING AN ALTER EGO THROUGH MAKE UP. BIG, BOLD, COLOURFUL EYES ARE THE BASIS OF THIS TREND AND SHAPES INCLUDE SMUDGES, SQUARES, CIRCLES AND SLASHES. SUPER HERO IS SOLELY ABOUT SELF EXPRESSION, AND THE ABILITY TO CREATE A MASK USING COSMETICS. MAKE YOUR MASK DARING, DIFFERENT, DEVILISH OR DARLING, ANYTHING YOU WANT AS LONG AS IT’S BIG. THIS IS NOT A TREND FOR THE FAINT HEARTED.

BE YOUR OWN SUPER HERO.

fourteen.


SUPER HERO SHOULD CREATE A NEW SHAPE AROUND YOUR EYES. ANY SHAPE WILL DO. A CIRCLE. A SQUARE. A CURVE. A SLASH. OR A DESIGN. MAKE THE COLOURS BIG, BOLD, EXPRESSIVE, EXTRAVAGANT. METALLICS AND MATTES COLLIDE IN AN EXPLOSION OF COLOUR TO CREATE A NEW SHADE OF SELF EXPRESSION AND A NEW WAVE OF BEAUTY.

WHO NEEDS SUPERMAN ANYWAY?

fifteen.


SUPER HERO CAN BE INTERPRETED WITH AN ARTISTIC TWIST, FLECKS OF METALLIC PAINT, SWIPES OF PRIMARY COLOUR PAINT, CHILDLIKE STAR DESIGNS OR JUST LASHINGS OF COLOUR APPLIED FREELY, THIS TREND IS ABOUT EXPERIMENTING, ABOUT GETTING TO KNOW YOUR ALTER EGO, ABOUT EXPRESSING THE PERSON YOU ALWAYS WANTED TO LOOK LIKE BUT WERE TO AFRAID TO BE.

sixteen.


COLOUR PALETTE AND MATERIALS..

PANTONE 419C

PANTONE 653C

THE COLOURS WHICH FEATURE MAINLY IN SUPER HERO ARE GREENS, BLACKS, GOLDS AND BLUES. EACH HUE IS A METALLIC GLITTER, MAKING EYES POP, DAZZLE AND SPARKLE. METALLICS ARE COMBINED WITH MATTE COLOURS LIKE BLACK AND WHITE, TO CREATE A STRIKING CONTRAST BETWEEN THE TWO MATERIALS. THE DIFFERENCE BETWEEN METALLIC AND MATTE HAS A BOLD EFFECT, MAKING THE TREND FIERCE AND FORCEFUL. SUPER HERO IS A STRONG, STATEMENT TREND TO DRAW ATTENTION TO EYE MAKE UP IN A NEW WAY. EMBRACE THIS TREND AND EXAGGERATE YOUR PERSONALITY.

BE A SUPER HERO. PANTONE 350C

seventeen.

PANTONE 7414C


he·ro  [heer-oh]

–noun, plural -roes; for 5 also -ros. 1. a man of distinguished courage or ability, admired for his brave deeds and noble qualities. 2. a person who, in the opinion of others, has heroic qualities or has performed a heroic act and is regarded as a model or ideal: He was a local hero when he saved the drowning child. 3. the principal male character in a story, play, film, etc. 4. Classical Mythology . a. a being of godlike prowess and beneficence who often came to be honored as a divinity. b. (in the Homeric period) a warrior-chieftain of special strength, courage, or ability. c. (in later antiquity) an immortal being; demigod. 5. hero sandwich. 6. the bread or roll used in making a hero sandwich.

eighteen.


SUPER COOL nineteen.


SUPER COOL IS A TREND BASED ON THE CLEAR QUALITY OF GLASS AND ICE. PERSPEX ACCESSORIES, PLASTIC RAINCOATS, GLASS HANDBAGS AND SEE THROUGH CLOTHES ARE THE FOUNDATION OF THIS TREND. SUPER COOL MIMICKS GLASS AND ICE, AND THIS IS EVIDENT FROM THE KEY MATE RIALS. SUPER COOL STRETCHES ACROSS FASHION, FOOTWEAR AND ACCESSORIES.

I CAN SEE RIGHT THROUGH YOU.

twenty.


SEE THROUGH BOOTS, SEE THROUGH BAGS. ALL OF A SUDDEN THERE IS NO SUCH THING AS PRIVACY. SUPER COOL IS ABOUT LAYING IT ALL OUT, LET PEOPLE SEE INSIDE THE BAG, LET THEM WONDER IF YOU’RE WEARING SHOES OR IF IT’S A TRICK OF THE EYE. SUPER COOL IS A DARING TREND WITH A SPLASH OF SOMETHING NOT QUITE MODERN BUT NOT QUITE RETRO.

twenty one.

IS IT AN ILLUSION?


SUPER COOL ACCESSORIES ARE MADE FROM GLASS, PLASTIC, PERSPEX AND OTHE MAN MADE MATERIALS. THE TREND TAKES INSPIRATION FROM THE GHERKIN IN LONDON, SHARDS OF GLASS AND ICE. THE HUSSEIN CHALYAN BUBBLE DRESS OF 2007 SPARKED AN INTEREST FOR THE SEE THROUGH TREND, SUPER COOL TAKES ITS CUE FROM THERE.

twenty two.


COLOUR PALETTE AND MATERIALS..

PANTONE 423C

PANTONE 7502C

THE COLOUR PALETTE FOR SUPER COOL IS ALL CLEAR WITH SMALL HINT OF COLOUR. BLUES AND GREYS REPRESENT THE GLASS AND ICE INFLUENCES, WHILE WARMER SHADES OF PEACH FEATURE OCACSIONALLY. THE COLOURS ARE MAINLY IN THE PASTEL COLOUR SPECTRUM, SO AS NOT TO DETER FROM THE CLEAR MATERIALS. A HINT OF COLOUR ACCENTUATES THE CLARITY OF THE MAN MADE MATERIALS USED. THE MATERIALS FEATURED IN SUPER COOL ARE ALL CLEAR AND MODERN. GLASS JEWELLERY, PERSPEX SHOE HEELS AND CLEAR PLASTIC HANDBAGS ARE ALL A BIG PART OF THE TREND, AS WELL AS CLEAR RAINCOATS.

YOU’RE SO TRANSPARENT. PANTONE 5305C

PANTONE 5035C

PANTONE 645C

PANTONE 11C

twenty three.


cool  [kool]

adjective, -er, -est, adverb, noun, verb –adjective 1. moderately cold; neither warm nor cold: a rather cool evening. 2. feeling comfortably or moderately cold: I’m perfectly cool, but open the window if you feel hot. 3. imparting a sensation of moderate coldness or comfortable freedom from heat: a cool breeze. 4. permitting such a sensation: a cool dress. 5. not excited; calm; composed; under control: to remain cool in the face of disaster. 6. not hasty; deliberate: a cool and calculated action. 7. lacking in interest or enthusiasm: a cool reply to an invitation. 8. lacking in warmth or cordiality: a cool reception. 9. calmly audacious or impudent: a cool lie. 10. aloof or unresponsive; indifferent: He was cool to her passionate advances. 11. unaffected by emotions; disinterested; dispassionate: She made a cool appraisal of all the issues in the dispute. 12. Informal . (of a number or sum) without exaggeration or qualification: a cool million dollars. 13. (of colors) with green, blue, or violet predominating. 14. Slang . a. great; fine; excellent: a real cool comic. b. characterized by great facility; highly skilled or clever: cool maneuvers on the parallel bars. c. socially adept: It’s not cool to arrive at a party too early.

twenty four.


SUPER NATURE REFERENCES http://www.wacowla.com/2009/09/%e6%bd%aefashion-ripped-hose-%e5%b0%b1%e6%98 %af%e8%a6%81%e6%90%9e%e7%a0%b4%e5%a3%9e/ http://www.zimbio.com/Fashion+Funda/articles/23/ Rules+Wrap+Ripped+Fashion+Jeans http://thedirtyfashion.blogspot.com/2009/12/tights-nailed.html http://jamblichus.wordpress.com/2010/03/09/earthquakes-sex-death-financialregulation/ http://www.fashionising.com/clothing/b--Street-style-ripped-and-held-2886. html http://c1608352.cdn.cloudfiles.rackspacecloud.com/97248_1277133568_486x486. jpg http://www.sambag.com.au/media/catalog/product/cache/1/image/9df78eab33525d 08d6e5fb8d27136e95/y/a/yasmin-khaki-v1.jpg http://beckas.deviantart.com/art/black-leather-texture-141085550 http://fashionetshit.tumblr.com/post/2432228363 http://emiliecross-09obsessions.buzznet.com/user/photos/32-rippedclothing/?id=59674421 http://pixdaus.com/single.php?id=16307 http://www.diamondsinchampagne.com/2009/05/new-campaign-bettina-liano.html http://www.flickr.com/photos/sauer-thompson/3498169586/ http://insightdesigns.co.uk/blog/2010/08/15/free-texture-grab-ripped-andstitched-denim-textures/ http://connect.in.com/haiti-another-earthquake/photos-1-1-1-

twenty five.


SUPER TOUGH REFERENCES http://crimzonite-fashionhaven.blogspot.com/2009/05/she-makes-woman-stray. html http://yourlittlebean.blogspot.com/2010/06/ring-ding-ding.html http://hypeed.com/Summer-Essentials-Jewels-and-Watches--i82#p2098 http://www.frock-and-roll.com/wp-content/uploads/2010/10/armor2.jpg http://www.flickr.com/photos/danorbit/347144214/ http://archives.jewelry.oneofakindantiques.com/3912_los_castillos_taxco_ mexico_sterling_silver_cuff_bracelets_1.htm http://www.frock-and-roll.com/wp-content/uploads/2010/10/jewellerytrends11. jpg http://belleelle.wordpress.com/ http://www.fashiongrapher.com/2009/11/26/daphne/ http://ellapearceheath.blogspot.com/2010/03/fannie-schiavoni-aw10-bodyamour.html http://www.corneliawebb.com/en/collection/dressed/draped-bolero http://www.youngbritishdesigners.com/blog/2011/02/28/chains-of-love/ http://blog.arcademi.com/de/?tag=fashion&paged=15 http://www.asos.com/Fannie-Schiavoni/Fannie-Schiavoni-Oxidized-Steel-Top/ Prod/pgeproduct.aspx?iid=1325557&r=2 http://www.freudiankicks.com/en/webshop/product1945/ http://alexdonald.wordpress.com/2010/01/ http://fashionforlunch.com/2010/11/preview-fannie-schiavoni-spring-2011/

twenty six.


SUPER HERO REFERENCES http://thegalactica.com/?tag=make-up http://www.makeupandbeautyblog.com/cosmetics/urban-decay-fall-2009-whatwould-you-get/ http://www.eyeshadowlipstick.com/202/purple-and-blue-eyeshadow-ideas/ http://www.bloglovin.com/en/blog/2178918/eyeshadow-lipstick-makeup-ideaseyesha http://america-virgin-tattoo.blogspot.com/2011/03/how-to-do-eye-makeup.html http://exuberantcosmetics.com/shimmeres.aspx http://makeupforlife.net/2010/11/buxom-stay-there-eyeshadow-review.html http://www.google.co.uk/imgres?imgurl=http://www.vampyvarnish.com/wp-content/uploads/2010/07/Hard-Candy-Meteor-eyes-Baked-Glitter-Eyeshadow-Asteroid.jpg&imgrefurl=http://www.vampyvarnish.com/2010/07/07/hard-candy-meteoreyes-baked-glitter-eyeshadow-swatches-review/&usg=__SfaMLJZeKS7TJibfZS-ajKc DXRg=&h=455&w=500&sz=195&hl=en&start=14&zoom=1&tbnid=PejuALuarWzEHM:&tbnh=1 18&tbnw=130&ei=qMSATcnKDMawhQfotsW0Bw&prev=/images%3Fq%3Dblue%2Beyeshadow%2 Bpot%26hl%3Den%26gbv%3D2%26biw%3D1419%26bih%3D715%26tbs%3Disch:1&itbs=1 http://fabricmag.com/fabric-magazine-beauty/dree-hemingway-for-vogue-japan/ http://www.fabsugar.com/tag/Metallics http://katoclaytonburke.blogspot.com/2011/03/eye-makeup-extreme.html http://mode.newslicious.net/2010/11/seeing-stars-frida-gustavsson-by.html http://www.robroysblog.com/tag/selling/

twenty seven.


SUPER COOL REFERENCES http://creative-hunter.blogspot.com/2009_03_01_archive.html http://hapsical.blogspot.com/2010/05/thursday-fashion-pictures.html http://nospaceformycloset.blogspot.com/2010_05_01_archive.html http://www.pubsub.com/Natalie-Portman-and-Pride-and-Prejudice-and-ZombiesTrade-Roundup-topic-fashion-Trade-Roundup-Danny-McBride-David-Go-aPUibRLdOseS http://www.fashionising.com/pictures/s--Abbey-Lee-Kershaw-i-DSpring-2010-5736-1.html http://fashioninout.blogspot.com/2010/11/clear-rain-boots-ankle-version. html http://anotherbagblog.blogspot.com/2008_11_01_archive.html http://www.gabrielweinberg.com/blog/2010/11/code-icebergs.html http://aimelle-stock.deviantart.com/art/ice-texture-02-83979884 http://aestheticlab.com/nic/?p=24 http://0scion0.deviantart.com/art/Broken-Glass-100544832 http://www.butterboom.com/2010/03/19/prada-hong-kong_plastic-bags/ http://www.dailymail.co.uk/news/article-475381/The-gherkin-washers-Justdont-drop-squeegee.html http://www.fetishists-notes.com/2010/11/clear-coat-for-rainy-day.html http://fashionesedaily.com/blog/2009/03/14/chanel-perspex-briefcase-yay-ofnay/

twenty eight.


LUCY ELIZABETH ROBERTS.


SS12 Trend Predictions