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MBA Sports & Leisure Management The MBA Sports and Leisure Management offers a unique combination of strategic management development, covering all of the key functional areas managers need to have an awareness of in today’s complex business environments, along with modules tailored specifically to the sports and leisure industries. This new programme has been developed specifically to meet the needs of those who wish to progress into management and leadership roles within the sport and leisure industries. Learners will benefit from working with those in a range of roles across the industry and from engagement with tutors who are at the leading edge in developing both theory and practice in sport and leisure management. Available for either part time or full time study, this programme is ideal for those who are currently in employment and seeking a professional development opportunity to help them develop their skills and capabilities, or those seeking to move into management and leadership roles within the industry. Image: Š

Swansea Business School

MBA Sports and Leisure Management Programme Structure (Credits in Brackets) PART I Compulsory modules Financial Management (20)

PART II Choose one of three options

Strategic Management (20) A) Dissertation (60)

Human Resource Management (20)

Contemporary Issues in Sport and Leisure Management (20)

Marketing Management (20)

Global Business of Sport and Leisure (20)

B) Integrated Case Study (60) C) Business Development Proposal (60)

What you will learn

Study Modes

On this programme you will develop both the academic and practical skills necessary to understand the modernisation and commercialisation of the sport and leisure industries, identifying the key influencing agencies and trends which contribute to effective management of sport and leisure organisations. The broad range of perspectives that you will be encouraged to explore will enable you to review the challenges of serving and responding to the global sport and leisure landscape.

Study part time or full time with start dates in September and January.

Alongside specialist sports and leisure modules, your programme includes study of the core functional and leadership skills you need to progress in any organisation. This will enable you to engage with MBA students from across different industries/ sectors promoting the sharing of new ideas and approaches as you learn about strategic management, marketing, financial and people management. The pathway modules will then allow you to focus on industry specific themes. Key issues will be explored blending current academic theory with practical application of ideas. You will engage in sport and leisure specific study to enable the development of knowledge and skills in strategic management of sports and leisure organisations, event planning/management and impacts assessment, managing operations in large scale facilities, modernisation of sport and leisure and the exploration of new management and business models within the sector. You will also analyse the global reach of sport and leisure including identifying the economic and social influence on world regions and markets through the growth of sport for development programmes, exploring a variety of international models and considering the effects of globalisation and commercialisation.

How you will learn The MBA Sport Management programme will be delivered via a combination of lectures, seminars/workshops and online/virtual communication. You will be encouraged to carry out independent research after being introduced to contemporary issues and industry specific management models which you can apply to functional areas/ organisations with which you are familiar. Such conceptual and theoretical issues are studied during weekly lectures and tutorials. These sessions will allow you to explore topics and their application to case studies pertaining to sport and leisure management in a variety of UK and international contexts. During tutorials, students will also have the opportunity and encouragement to apply these issues to their chosen organisation and gain individual, formative feedback working with industry speakers, visiting lecturers, and blending this approach with e-learning platforms and networking opportunities.

Assessment The programme uses a range of assessment methods designed to closely integrate skills required for professional practice with academic abilities. These include reports, reflective accounts, group work and presentations and aim to support students in developing their leadership and management capabilities throughout the programme.

Alternative formats: If you require a copy of this publication in an alternative format (e.g. electronic file for use with text reader) please email Disclaimer: All information contained in this publication is correct at time of press (June 2013). Swansea Metropolitan reserves the right to change course information at any time and without prior notice. All programmes and modules specified are offered subject to sufficient numbers of enrolled students. Please see for the latest programme information. Swansea Metropolitan is a registered charity. Our charity reference number is 1139800.

Typical Career Pathways Graduates of this programme will be ideally placed to pursue careers in: • Marketing, human resource and strategic management in sport and leisure organisations • Sports development • Management in the voluntary sector at National or International governing body level • Sport and leisure event management • Entrepreneurial ventures • Stadia/arena management • Leisure Facility Management

Entry Requirements We encourage applications from individuals of all disciplines who currently hold degree and/or professional qualifications. We also encourage applications from individuals with professional, leadership and managerial experience who may be admitted onto a master’s programme at the discretion of the Programme Director. Please see for full details of entry requirements or contact the Programme team using the details below.

Fees and Application Please see for detailed information about fees and to apply online.

Admissions Contacts Richard Dunstan MBA Admissions Tutor Email: Phone: +44 (0)1792 481124 Steven Osborne Lecturer in Sport and Recreation Management Tel: +44 (0)1792 481151 Email: For further information visit

The Swansea Business School MBA Sports and Leisure Management  
The Swansea Business School MBA Sports and Leisure Management  

The MBA Sports and Leisure Management offers a unique combination of strategic management development, covering all of the key functional ar...