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SWOT Analysis STRENGTHS

WEAKNESSES

Enjoy working in a community relation’s role.

Not strong on public affairs

Likes creative and practical elements and can produce good work on different platforms, such as InDesign and Photoshop.

Can get stressed or irritated if things aren't going to plan, or people aren't pulling their weight in group work

Can be professional, can easily speak to the public and form relationships

Could improve better on time management of assignments, although start time in time sometimes the pressure is felt of multiple assignments at once

• • •

(Internal, you) What do you both do really well? What do you really enjoy doing? What do others see as your strengths?

Complimented as Friendly and Professional, creative, a good team leader.

• • •

(Internal, you) What do you find really difficult? What could you improve? What are others likely to see as weaknesses?

Motivated and organised

Can lose focus sometimes, especially if with a group of people

Can manage time well with university lectures, a job, social life and course work

Put too much description into work

OPPORTUNITIES

THREATS

(External) • What opportunities are open to you? • What trends could you take advantage of? • How can you turn your strengths into opportunities? Career help such as mock interviews and CV tips Gaining important contacts

(External) • What could stop you achieving your potential? • What is your competition doing? • What threats do your weaknesses expose you to? If focus is lost then work may not be as good as it can, therefore this could be a threat to job opportunities

Social media – being able to connect with company’s and people on LinkedIn and Twitter

Peers may have better opportunities out of work experience or been to more recognised agencies

Gaining lots of Work experience to gain hands on experience to further knowledge

Other universities who have sandwich year placements – these students will already have a years experience in the field and hold stronger CVs.

Finding work in a community relations role or role that involves creative elements

Group work not being as good as it could be due to different individuals Not completing assignments to best of ability if there is pressure of multiple assignments


Swot Analysis