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Designing the search experience

by Tyler Tate, TwigKit


ux

search


Local Government

Healthcare Broadcast

News media

Aerospace Intelligence

Electronics


Photo by David Woo


Photo by Paul Robertson


Photo by Mark Hillary

Photo by Paul Robertson


?! Surely there’s a better way?!


Document

Document Representation

Query

Information Need

Classic information retrieval


Iterative information seeking


Lookup


Learn

Lookup


Investigate

Learn

Lookup


Investigate Explore Learn

Lookup


Investigate

Learn

Lookup


The Lookup Process


Recognise the need for information

The Lookup Process


Recognizing a need for information


Recognizing a need for information

Known-item


Recognizing a need for information

Known-item

Navigational


Recognizing a need for information

Known-item Exploratory

Navigational


Formulate the query

The Lookup Process


Autocomplete


Autosuggest


Instant Results


Run the query

The Lookup Process


Running the query


Running the query


Running the query


Running the query


Running the query


Running the query


Running the query


Running the query


Running the query


Review the results

The Lookup Process


Use Clear Titles


Use Hit Highlighting


Use Hit Highlighting


Group like results


Group like results


?

The Lookup Process


Investigate

Learn

Lookup


The learning process 1

2

3

4

5

6


uncertainty apprehension

The learning process 1

2

3

4

5

6


Selection optimism

The learning process 1

2

3

4

5

6


Selection

Exploration confusion uncertainty doubt

The learning process 1

2

3

4

5

6


Selection

Exploration Formulation confidence

The learning process 1

2

3

4

5

6


Selection

Exploration Formulation Collection

The learning process 1

2

3

4

5

6


Selection

Exploration Formulation Collection

The learning process 1

2

3

4

5

6


Selection

Exploration Formulation Collection

The learning process 1

2

3

4

5

6


Explore


Browse


Flexible filtering


Data Visualization


Data Visualization


Re-find


Highlight visited pages


Bookmark items


Recently viewed items


Recently viewed items


Organise


Add tags


Assign to a group


Capture relationships


Compare


Side-by-side product comparison


Chart comparison


Annotate


Comment on and rate saved properties


Investigate

Learn

Lookup


Monitor


Saved Searches


Email alerts


Email alerts


Email alerts


Collaborate


The like button


Collaborative bookmarking


Collaborative bookmarking


Collaborative bookmarking


Collaborative bookmarking


Investigate

Learn

Lookup


We must think beyond the individual query and help users accomplish their goals over time, across space, and with the people they trust.


Companies who help users throughout the entire learning process are more likely to: ✴ Create passionate, devoted users ✴ Benefit from the resulting transaction


The end goal is to provide value to our users, which in turn brings value to the business.


✴ Gary Marchionini, Exploratory Search: From

Finding to Understanding, 2006 ✴ Carol C. Kuhlthau, Inside the Search Process:

Information Seeking from the User’s Perspective, 1991 ✴ Ann Blandford and Simon Attfield, Interacting

with Information, 2010 ✴ Marcia Bates, The Design of Browsing and

Berrypicking Techniques for the Online Search Interface, 1989


ENTERPRISE SEARCH

Meetups

www.searchmeetups.com

ENTERPRISE SEARCH

London

ENTERPRISE SEARCH

Frankfurt


Thank You! @TylerTate @TwigKit http://twigkit.com/blog/ http://SearchMeetups.com


Tate Tyler - Designing the Search Experience