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Look Book

2012 COLLECTION!


LOVA WEDDINGS embraces modern romantic design with timeless elegance as their key elements when designing their Scandinavian inspired scarf accessories. LOVA’s feminine ruffled scarves make any ordinary look exciting and colorful. With the softness of 30% silk and 70& cotton the LOVA Ruffled Scarf is smooth and dream like around your neck. Wear it as a scarf, wrap it around an elegant evening dress, add a splash of color to the LBD or black power suit, wear it as a bikini wrap, or even use it as a blanket for a sleeping baby on a hot summer day! Love it – wear it - and feel good about giving a small portion of the proceeds charity for each scarf sold. LOVA also offers evening gowns, flower girl dresses, accessories and wedding consultation. LOVA WEDDINGS is based in Shanghai, China with its flag ship showrooms in Shanghai.  Lovisa Tedestedt is LOVA's original founder and executive designer.

LOVE

WEAR

GIVE


Designer profile! Lovisa Tedestedt is LOVA's original founder and executive designer. Lovisa is known as a designer that brings simple elegance to a wedding gown design. She creates a luxurious, European style in a gown, and designs a dress that lets each bride feel as beautiful and stylish as royalty on her wedding day. She is able to meld modern and traditional into gorgeous gowns for today’s brides who want glamorous and sophisticated gowns reflecting their individual style, Lovisa attended the University of Rhode Island and has a Bachelor’s degree in Textiles, Fashion Merchandise & Design and Economics.


Lova Ruffled Scarves collection

apple green

aubergine

black

cherry blossom

china red

fuschia

light grey

lova grey

midnight blue

nude


Lova Ruffled Scarves collection

stone

turquoise


Holiday!!


Press

Talk Magazine May 2012

Successful Dreamers TOM MANGIONE

Dragon News May 2012

Shanghai is a city that breeds ambition. Its busy streets and high risers on the rise cast a spell on many a foreigner, finding themselves possessed with the idea of pursuing careers that were once little more than dreams. But business is still business even if you're running a nightclub, shop, restaurant or art gallery, and hard work remains essential in the alchemy of success.

Lova Weddings' Lovisa Tedestedt

In 2009, when Lovisa Tedestedt began producing custom-made wedding dresses in Shanghai for export to her native Sweden, she ran her business from a four storey, 500 square metre villa in Pudong. However, she soon realised the importance of the growing Chinese market. " In Sweden, 50,000 people get married, but here in China, nine million people get married every year. The scale is just so huge here." But it wasn't just China's size that made sense to Tedestedt, it was also its accessibility. “Location is everything. When we first opened, we had no clients visiting us in Pudong." Luckily for Tedestedt, one of her clients was able to offer her the boutique's current location on Nanchang Lu in Luwan District where business is now booming. Still, it was more that just relocation that brought Tedestedt success. It took over a year of work to find reliable suppliers for the materials for her dresses. "One day your supplier is a factory, the next day it's an auto shop. You can't rely on anyone too much, because the next day they might be gone." And on this issue, and others in the business, Tedestedt recommends finding a mentor or a coach. "Investing

in knowledge is something I'd highly recommend. We have many of the same problems that H&M has, but on a different scale, of course." Lova Weddings. 205 Nanchang Lu, near Maoming Nan Lu. Tel: 5406 6151. Web: www.lovaweddings.com


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Sept  27,  2012  feature  with  LOVA  Ruffled  Scarves    -­‐  h=p://aqiuqiuvip.blog.sohu.com/239737010.htm   l  


”More Than Aware” Charity Event in Shanghai Love

wear

give

Love it – wear it - and feel good about giving a small portion of the proceeds to charity for each scarf sold.  


Contact Us! Lovisa Tedestedt Email: lovisa@lovaweddings.com Phone: +86 21 5406 6151 Phone: +86 159 009 42 607 Website: www.lovaweddings.com Join us at Facebook, Twitter & Weibo


LOVA SCARVES