Maison Maurice Headlines July - August 2022

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Headlines July - August 2022

01474 361 200

WWW.MAISONMAURICE.CO.UK

SALES@MAISONMAURICE.CO.UK


Maison Maurice

Dear customer… A very warm welcome to the summer edition of Headlines! As we move towards the holiday season, with fine weather and longer evenings there is a huge opportunity to boost trade in your venue. As part of Unitas Wholesale, Headlines features the very best deals on summer drinks as well as category advice to help you make the most of the summer Bank Holiday together with advice on Great British and international beers. As we build business back

jul

up following the recent challenges it is more important than ever to support our independent regional brewers who bring us such great British beer. There is plenty of sport to enjoy with the climax of Wimbledon and the Finals weekend on 9th -10th July, the Tour de France from July 1st -24th and the roar of the British Grand Prix is back on 3rd July. The 150th Open Golf Championship will take place from the 14th to 17th July with the worlds’ best golfers competing at St Andrews.

jul

1 24 jul

british grand prix

5 the open championship

HEADLINES · JUL-AUG 2022

So, stock up for summer and get organised well in advance, taking advantage of the fantastic deals in Headlines!

9 10

aug

14 17

The Summer Bank Holiday on the 29th August is a major focal point for sales with families and ideal for making the most of your outdoor areas.

jul

3 Tour de france

In this World Cup year there’s also an early return for the Premier League on the 5th August.

premier league season early start

wimbledon finals weekend

aug

29 August summer bank holiday Dates correct at time of printing


Maison Maurice

TITANIC BREWERY KEG RANGE

PLUM PORTER 4.9% £91.95

STOUT 4.5% £78.95

ANYTIME IPA 4.5% £78.95

Order now by contacting us at

01474 361200 sales@maisonmaurice.co.uk

Titanicbrewery.co.uk

@titanicbrewery

@titanicbrewers

@titanicbrewery JUL-AUG 2022 · HEADLINES


Maison Maurice

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Maison Maurice

WORLD LAGER SURGES POST LOCKDOWN

**

The world lager category has prospered in the years following the pandemic with its wide appeal to aspirational drinkers who prefer to trade up to a more premium option. Standard lager has lost share to world lager and premium 4%, so it is important to offer the right mix of beers to customers to maximise sales this summer.

WORLD LAGER

PREMIUM 4%

WORLD LAGER ACCOUNTS FOR

VOLUMES

VOLUMES

33%

7.2%

3.4%

**

SINCE 2019***

SINCE 2019***

OF ALL LAGER SALES

TOP 10 LAGER BRANDS IN THE ON TRADE

*

= PREMIUM

2

1

4

3

6

5

8

7

10

9

*www.morningadvertiser.co.uk/Article/2021/11/29/What-are-the-best-selling-alcohol-brands-of-2021 • **cgastrategy.com/world-lager-prospering-after-lockdown/ • ***BBPA & CGA Quarterly Beer Overview 2021

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Maison Maurice

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Maison Maurice

Get a epic offer Buy any 3 X 70cl Warner’s gins and receive a FREE case (24 x 200ml) Fever-Tree mixers.* *Offer applies to 70cl Rhubarb, Raspberry, Elderflower, London Dry and Honeybee gins. Max of 3 deals per customer. Choose from Fever-Tree Mediterranean Tonic, Lemon Tonic or Ginger Ale.

220321-Warners-FeverTree.indd 1

21/03/2022 16:21

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Maison Maurice

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Maison Maurice

Funkin Purées

LEMON & LIME

£5 OFF PER CASE

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Maison Maurice

KRAEMER BRUT

BRUT DARGENT BRUT

&

BRUT DARGENT ROSÉ 24 x 200ml

£42 per case

£5.79 per bottle

Romeo & Juliet Rosé BUY 12 & get an ice bucket FREE While stocks last

C a s t ell L l or d C ava Bru t

buy 1 1 ge t 1 free £7.49 per bottle

£ 6 .9 5

per bot tle JUL-AUG 2022 · HEADLINES


Maison Maurice

VINOIR

ROSÉ SYRAH

£5.39

per bottle

BUY 11 GET 1 FREE £5.15

per bottle

BUY ANY 5 GET 1 BOTTLE OF SEMILLON CHARDONNAY FREE

HEADLINES · JUL-AUG 2022


Maison Maurice

only

£5.29 per bottle

BUY 11 GET 1 FREE Valpolicella

Lyme Bay Winery

BACCHUS £10.49 per bottle

Only £6.99 per bottle

Buy 11 get 1 FREE! JUL-AUG 2022 · HEADLINES


Maison Maurice

£5.49 per bottle

25p from every sale goes to the NHS

HEADLINES · JUL-AUG 2022


Maison Maurice

Bank on profits this summer SUMMER BANK HOLIDAY 29TH AUGUST It’s the variety of events and opportunities that make summer such a great time for the On Trade. People want to eat and drink outdoors, to spend their leisure time relaxing in the company of family and friends.

Summer & soft drinks!

Mix it up!

Barbecues!

Make sure you have an attractive range of options available for your customers as giving them a varied soft drinks offer is just as important as the choice you offer for beers, wines and spirits, and it can deliver a high level of profit. With their refreshing, thirstquenching appeal, bright colours and links to health and diet concerns, soft drinks are a fantastic opportunity to make the most from the Summer months.

Long mixed drinks and summer cocktails offer high margins. Cocktails are more popular than ever in pubs, bars and restaurants! Pitchers of cold cider, lager and cocktails are great for long sunny weekends when groups of friends meet up.

Easy to organise and great fun for customers, barbecues are a guaranteed and versatile winner in the summer months. So if you have the space at your venue get ready for a summer of outdoor eating and drinking. Barbecues are great if there’s a big event on.

Why not try this summer cocktail

BRITISH GRAND PRIX 3RD JULY WIMBLEDON FINALS 9TH - 10TH JULY PREMIER LEAGUE START 5TH AUGUST

Passion In The Tropics

*

Ingredients

40ml Whitley Neill Mango and Lime Gin 30ml Mango Juice • 20ml Cranberry Juice

The great outdoors!

Festivals & fun days!

Make your venue inviting with hanging baskets to brighten things up, attract passing trade and set a cheerful, welcoming tone. Comfortable furniture, parasols, patio heaters and clean, litter free areas will help attract customers and keep them there for longer.

Summer is the time for beer, cider and wine festivals, events which give your customers the chance to enjoy new drinks in a great atmosphere. It’s also the time when the arts take centre stage, so think about the opportunities for live music and theatre events to bring the crowds in for extended periods.

Fever-Tree Mexican Lime Soda Passion Fruit • Mint sprig • Cubed Ice

Method

1. Add the gin and juice to a spritz glass or large wine glass filled with ice. 2. Stir gently to blend ingredients and top-up with soda. 3. Garnish with a halved passion fruit and mint sprig.

*www.whitleyneill.com/cocktail/passion-in-the-tropics

JUL-AUG 2022 · HEADLINES


GREAT BRITISH CRAFT BEER WHAT MAKES A GENUINE BRITISH CRAFT BEER?*

1

It comes from a

SMALL INDEPENDENT brewery

5

It commands a

PREMIUM PRICE

which consumers are happy to pay

9

It is made by a brewery with

STRONG ETHICAL VALUES

2

It is brewed with the finest

QUALITY

ingredients by

3

It has

GENUINE PROVENANCE

ARTISANAL BREWERS

6

It comes from an

INNOVATIVE

brewing business

7

from a brewer embedded in its community

It is full of

TASTE & FLAVOUR

4

Beer

QUALITY & CONSISTENCY

8

are guaranteed through the SIBA FSQ or similar

It comes from a business that

REINVESTS PROFIT in its local community

10

local vs global

It is a

HANDCRAFTED

According to our survey local craft beer remains the preference for almost half of drinkers, with almost

product with a lot of human input in the production process

6 OUT OF 10 25-34-year-olds DRINKING CRAFT BEER FROM A

LOCAL BREWERY

94%

F ALE DRINKERS SAY THE MOST O IMPORTANT FACTOR IN CHOOSING A PUB IS BEER QUALITY**

SUPPORT BRITISH REGIONAL BREWERS

By promoting cask beer, it will help to boost sales in your venues and help small independent breweries too.

** Marston’s On Trade Beer Report 2019 *YouGov survey, conducted in January for the 2020 British Craft Beer Report,SIBA

COMING

SOON !

sep

oct

22- 2

Maison Maurice Ltd. K1-K5 North Fleet Ind. Estate, Lower Road, North Fleet, Kent, DA11 9BL Tel: 01474 361 200 Email: sales@maisonmaurice.co.uk Web: www.maisonmaurice.co.uk AWRS URN: XFA W000 0010 0638

Cask ale week

oct

3

national curry week

oct

31

halloween

Terms and Conditions 1. All offers are available from 1st July to 31st August 2022 unless otherwise stated. 2. All offers are subject to regional availability and prices are exclusive of VAT. 3. We will not accept orders where they would breach a beer tie or other contracts that the buyer holds with a third party. 4. E.&.O.E. 5. This brochure is not intended as an inducement to breach any contract, which may exist between a tenant & their landlord to purchase beers or any other products. In such cases only those products, which are excluded from such agreements, should be considered. 6. We treat the buyer placing an order with us as the buyer’s confirmation that there is no such tie. 7. All prices featured may be subject to a duty increase.