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EXECUTIVE LEARNING MASTERCLASSES Hands-on workshops with top LSB speakers for your talent development


A NEW SOURCE OF LEARNING For the past 20 years, we have provided outstanding people from all over the world to speak at client events, and we passionately believe that the value of our international network for these purposes is difficult to rival. However, in preparing our clients for the challenges of our ever-changing working environment, we need to continually stay ahead ourselves. Led by our clients’ requests, we have extended our portfolio of services to provide a greater level of engagement than keynote speeches can offer. In short, the journey is from a simple monologue towards a richer dialogue between our clients and our speakers that will equip the audience with practical tools and techniques to meet the business challenges of tomorrow, help develop competencies, change mindsets and deliver long-lasting results.

50 MASTERCLASSES Together with our top speakers and a team of experienced instructional designers, we have created a portfolio of masterclasses, each of them uniquely designed to provide best practices and proven tools in Leadership, Team Performance, Technology, Management, Communication, Global Markets, Cyber Security, Risk to name a few. We are highlighting 50 of these programmes here. Since we began this quest in 2014, we have successfully delivered more than 500 in-depth practical sessions for our clients, all customised to serve their strategic business needs, and have witnessed tremendous positive impact on team performance, motivation, culture change and business results.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CONTENTS TEAM PERFORMANCE 01 BUILDING AND SUSTAINING A HIGH-PERFORMANCE TEAM: James Kerr 02 BUSINESS OF FORMULA 1: Mark Gallagher 03 TURNING AMBITION INTO ACHIEVEMENT: Jamil Qureshi 04 MUSIC AND TEAM PERFORMANCE: Dominic Alldis LEADERSHIP 05 THINK LIKE AN ENTREPRENEUR: Sahar Hashemi 06 MANAGERS TO TRANSFORMERS: R. Gopalakrishnan 07 LEAD TO THE FUTURE – BECOME THE IMPOSSIBLE: Tommy Weir CULTURE & ENGAGEMENT 08 ELEVATED LEADERSHIP: Annicken R. Day 09 HAPPINESS FOR ENGAGEMENT AND PERFORMANCE: Malene Rydahl 10 EMOTIONAL INTELLIGENCE: Yasmin Al Bulushi AGILITY & CHANGE 11 DOING THINGS DIFFERENTLY: Mark Stevenson 12 TRANSFORMATIONAL CHANGE: Roger Flynn 13 BUILDING A CULTURE OF CONTINUAL INNOVATION: David Price ENERGY & WELLBEING 14 EXECUTIVE ENDURANCE: Alex Panayotou 15 ACCELERATE: Edith Bosch & Hidde de Vries PERCEPTION & BIASES 16 MAGIC OF BEHAVIOURAL ECONOMICS: Paul Craven 17 EMBRACE UNCERTAINTY TO DELIVER INNOVATION: Beau Lotto

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CONTENTS CREATIVITY 18 THE CREATIVE POWER OF FUNNY THINKING: Tim Reid 19 BUSINESS CREATIVITY: Fredrik Härén CUSTOMER EXPERIENCE 20 PUT THE CUSTOMER AT THE CENTRE OF ALL ACTIVITY: Hamish Taylor 21 DEFINE YOUR BRAND WITH EMPLOYEE-DRIVEN CX: Andrew McMillan 22 SERVING IS THE NEW SELLING: Catherine DeVry 23 SUPERCHARGE YOUR SALES: Alan O’Neill EFFECTIVE COMMUNICATIONS 24 ENGAGEMENT OUT OF THE BOX: Jon Duschinsky 25 TRUST AND COMMUNICATIONS IN THE NEW NORMAL: Robert Phillips 26 COMMUNICATE LIKE HOSTAGE NEGOTIATORS: Richard Mullender 27 SPEAK LIKE A TED EXPERT: Jack Milner BRANDING & SOCIAL MEDIA 28 BUILDING A SOCIAL BRAND: Huib van Bockel 29 CAPTURING THE ATTENTION YOUR BRAND DESERVES: Kinvara Balfour 30 WIN THE MARKET WITH PRESIDENTIAL CAMPAIGN TOOLS: Roger Fisk DISRUPTION 31 THE ATTACKER MINDSET: Azran Osman-Rani 32 FRUGAL INNOVATION: Charles Leadbeater 33 HOW TO THRIVE IN A GAME-CHANGING WORLD: Gordon Hewitt

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


STRATEGY 34 DISRUPT YOUR STRATEGY FOR WINNING: Costas Markides 35 ACCELERATE YOUR STRATEGY EXECUTION: Antonio Nieto-Rodriguez 36 THRIVING IN AN AGE OF DISCOVERY: Christopher Kutarna SUSTAINABILITY & ETHICS 37 THE INTEGRATION OF PROFIT AND PURPOSE: Christian Busch 38 IMAGINE BETTER AND MAKE IT HAPPEN: Ed Gillespie 39 LEAD WITH INTEGRITY: Roger Steare RISK 40 BIOLOGY OF RISK-TAKING: John Coates 41 ADAPT TO EMERGING GLOBAL THREATS: Jakob Scharf INTERNATIONAL BUSINESS 42 THE GLOBAL MACRO OUTLOOK: Thierry Malleret 43 THE AGE OF COMPETITION: Oliver August 44 ACCELERATE BUSINESS GROWTH ON A GLOBAL STAGE: Nenad Pacek TECHNOLOGY & INNOVATION 45 HOW TO FIX THE FUTURE: Andrew Keen 46 TRANSFORMATION IN THE NEW AI FUTURE: Inma Martinez 47 MASTER THE INTERNET OF THINGS: Alexandra Deschamps-Sonsino 48 THE FUTURE, NOW: Shivvy Jervis CYBER SECURITY 49 CYBER SECURITY AWARENESS: Jamie Woodruff 50 CYBER SECURITY WORKSHOP FOR SENIOR EXECUTIVES: Jessica Barker

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01 BUILDING AND SUSTAINING A HIGH-PERFORMANCE TEAM High-performing teams think, feel and act differently – the challenge is to create an environment of perpetual personal and professional growth and, as time goes on, continually reinvent the conditions that enable this. In response to this challenge, James Kerr has developed an evidence-based methodology that creates the conditions needed in teams for extraordinary performance. His process is inclusive, helping leaders and teams to co-create their own high-performance environment through a menu of engaging, empowering and sometimes provocative interventions that cut through to a deepened sense of belonging and commitment.

MASTERCLASS LEADER: James Kerr James Kerr is a writer, speaker and consultant focusing on developing team identity to deliver the best performance. His bestselling book Legacy 15 Lessons in Leadership, takes the All Blacks – the world’s most successful rugby team – as a case study for what it takes to develop a world class ‘values-based, vision-led, purpose-driven’ cultural environment. James has worked with leaders and elite teams in diverse organisations, from operational teams in the British Army and the US Navy to front-line sales teams at Morgan Stanley, HSBC, Raffles, Savoy, Oxfam and the NHS.

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connection which went down so well with our audience. Truly inspiring and thought-provoking!” Client in Argentina, 2017

What is covered: Understand what a high-performing team is really like beyond the cliché and provide a pathway towards achieving that Help the leadership group bring alive its 'narrative' – who are you and what are you trying to achieve? Identify priorities and set goals in the short, medium and long-term that focus on fulfilment of whatever narrative you identify Further develop the existing ground rules on how the group should operate, setting expectations about behaviours, accountability and delivery Enable the team to have deeper, richer discussions about uncomfortable topics, dealing with challenges and conflict, constructively Develop a leadership-team style in which strategic goals are clear to all, and people are empowered to make tactical decisions

Value and expected outcomes: A ‘common cause’ that is understood and invested in by the wider team A set of standards and expectations that is signed up to by all parties An understanding and implementation of the everyday actions required to deliver on the team’s ambitions

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TEAM PERFORMANCE MASTER CLASS 01 LEADERSHIP

"James has this incredible gift for human empathy and


02 BUSINESS OF FORMULA 1: Leadership and High Performance Teamwork Formula One (F1) teams compete in the world’s most complex, highspeed technology sport, designing and racing their cars against a backdrop of compliance, immovable deadlines and a relentless quest for performance combined with operational excellence. For competitive teams employing around 900 staff, the leadership challenge is significant and the performance of each member of the team is critical. With his exceptional experience gained from working on the management board of two F1 teams, Mark Gallagher is uniquely qualified to steer any business in any field to achieve the highest level of performance.

MASTERCLASS LEADER: Mark Gallagher Mark Gallagher has been an executive in Formula One and international motorsport since 1983. He has worked with champion drivers including Michael Schumacher, Mika Hakkinen, Jenson Button and David Coulthard, advised some of the world’s top brands and become an expert on the inner workings of this fascinating industry. In 1990 Mark became part of the original management at Jordan Grand Prix, described as ‘the most motivated team in F1’. He later became head of commercial affairs for Red Bull Racing, and in 2005 he founded his own team which won the World Cup of Motorsport. 8

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room very enthusiastic, energised and motivated. And great insights to take home – messages which are very relevant for our business!” Head of Global Strategic Marketing, Actelion Pharmaceuticals

What is covered: Leadership – creating vision, identifying goals, empowering staff, driving accountability, creating an environment for success which includes having a sense of urgency and using mistakes to drive a culture of continuous improvement Teamwork – drawing on practical examples, Mark describes the key attributes of personal commitment and the role of the individual, in establishing a cohesive approach Motivation – discussing definitions of success, creating reviews to help your staff build towards the ultimate goal and celebrate achievements along the way Breaking Down Silos – like any business, large F1 teams need to ensure excellent cross-functional communications and strong alignment across the organisation. It is vital to build respect, trust and to understand the big picture This masterclass is full of practical examples of creating the right environment for the attainment and maintenance of success. Value and expected outcomes: Participants are enabled to identify the strengths of those who achieve world-class status and build these strengths in themselves Insights into how teams compete to achieve success, learning from the stories behind some of the most successful people and teams in the sport of Formula 1 Practical tips on achieving and maintaining strong motivation – often the only difference between a champion and a runner-up 9

TEAM PERFORMANCE MASTER CLASS 02

"Mark was very inspiring, and entertaining too! People left the


03 TURNING AMBITION INTO ACHIEVEMENT This interactive session shares with the audience practical insights into the psychology of attaining high performance as an individual or team. Jamil's knowledge in the area of optimising human potential comes from his experience of working with top performers in the world of sport and business, many of whom have been in the top 10 in the world in their chosen professions, and indeed in six cases, number one. Having spent 15 years working with the world's elite, he is in a genuinely unique position to define 'the difference that makes the difference'. His sessions are fun, and always engaging and thoughtprovoking.

MASTERCLASS LEADER: Jamil Qureshi In 2006, Jamil was appointed the first-ever official golf psychologist to the European Ryder Cup team, since then he has worked with over 22 golfers inside the world top 50. Ranked amongst the most influential figures in British sports in 2009, Jamil was voted into the top 100 powerful men in golf by his international peers. He has also worked successfully with English Premiership football clubs, Formula 1 racing drivers, England cricketers, fighter pilots, and medical teams. He is one of the few external experts chosen to work with astronauts on the NASA space programme. 10

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TEAM PERFORMANCE MASTER CLASS 03

What is covered: How we can change what we think, to change what we do How we can best motivate ourselves and others How we can forge a ‘growth mindset’ in changed environments How our belief system dictates our actions How to achieve sustainable success through customer relevancy How we can remove fear of failure Jamil will showcase such tools as: Unique think-feel-act thinking process ResponseAbility Purpose alignment What, want, why triangle of performance Jamil delivers all his sessions in 'learning points' to ensure audiences obtain real value from the content and can take away the content in the most personally beneficial way. Value and expected outcomes: Learn how we can create a culture of high performance Learn proven tools and techniques to boost your own performance and that of your team and organisation Drive mindsets and behaviours for high performance by recognising value creation in the eyes of the customer

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04 MUSIC AND TEAM PERFORMANCE The world of music is rich with examples of creative individuals collaborating to produce stunning performances. The symphony orchestra, like any large organisation, must recruit and retain talent, motivate individuals to collaborate around a common purpose and elect an inspiring and effective ‘maestro’ to lead. Jazz bands resemble small teams or start-ups, with their focus on creativity, improvisation and disruption of the musical status quo. Most organisations today need to maintain the ‘classical’ values of strategic alignment and corporate hierarchy, while fostering the ‘jazz’ mindset of innovation and rapid response to change. How might looking through a musical lens break old habits of thought and inspire leaders to find new and inspiring solutions?

MASTERCLASS SPEAKER: Dominic Alldis Dominic Alldis is a jazz musician and conductor. His fresh and unique take on music as a metaphor for business led to the formation of the training consultancy Music & Management. He now runs innovative corporate events exploring business leadership and teamwork using live music. He is an Honorary Associate of the Royal Academy of Music and a Steinway Artist. Previous clients include leaders and elite teams at WPP, eBay, Google, Barclays, Deutsche Bank, Siemens, Pfizer, the United Nations and Columbia Business School.

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leaders to stretch to their fullest potential.” Director of Worldwide Training, WPP Group PLC

What is covered: Leadership – learn how the conductor of an orchestra leads and inspires with passion and purpose. Explore the contrasting role of leadership within the ‘disruptive’ environment of jazz Teamwork – use the analogy of music to heighten awareness of the key ingredients of team success: listening, trust and practice Innovation – learn how jazz musicians thrive in a turbulent environment and master the art of soloing, accompanying and jamming within a corporate culture The masterclass begins by examining how artistic metaphors are transforming organisational learning and development. Each participant is encouraged to think as a creative artist as well as a corporate decision-maker. In this masterclass different leadership styles are explored using video examples of legendary orchestral conductors. Through a live performance by professional musicians the contrasting world of jazz can be experienced with its emphasis on innovation and teamwork. Value and expected outcomes: Develops leadership potential, bringing out the personal leadership style of every participant Provides fresh ideas on how to lead effectively while fostering an innovation-friendly environment Re-energises individuals and teams around an exciting new vision of how they can work together to produce exceptional results

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TEAM PERFORMANCE MASTER CLASS 04 LEADERSHIP

"You bring to life what leadership embodies, inspiring our


05 THINK LIKE AN ENTREPRENEUR – ACT LIKE AN ENTREPRENEUR Entrepreneurship is not about personality, nor is it restricted to startups. It’s a set of habits that anyone can learn – habits that are becoming increasingly important in large organisations. To keep up with the pace of innovation, big companies need to act small. They need to behave much more like entrepreneurs – more agile, curious, creative, resourceful and connected to customers; less rigid and complacent. That is what Sahar’s unique, energising masterclass is about. It gives participants the inspiration, tools and confidence to think and behave more like entrepreneurs.

MASTERCLASS LEADER: Sahar Hashemi Sahar Hashemi co-founded Coffee Republic, the UK’s first US style coffee bar chain, and built it into one of the UK’s most recognised high street brands with a turnover of £30m. She is the author of two books including the bestselling Anyone Can Do It. She was awarded an OBE in 2012 for services to business and charity. She co-chairs the government's Scale-Up Taskforce and is involved in a new coffee concept, Change Please, a social enterprise that trains and hires homeless people to become baristas.

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questions. She intuitively excites and enriches how people think” Frank Dick OBE

What is covered: This masterclass focuses on six easy-to-adopt, practical habits that participants can use in their work every day: Step into customers’ shoes – innovation and disruption doesn’t start with ideas – it starts with empathy Get out of the office – beware of busy-ness. Get out into the world of your customer – that’s where it's all happening Become clueless – try to forget what you already know. Ask the naïve questions Notching up No’s – the only way to avoid failure is to do nothing. Remove the fear by allowing failure – it’s the best way to learn Bootstrapping – extreme resourcefulness. You can’t make new ideas happen down conventional paths – perfection is enemy of innovation Take 100% of yourself to work – there is a direct correlation between how much you enjoy your work and how well you do it This masterclass is based on real, personal experience and not abstract theory. Sahar has a story to tell which she harnesses to drive deep behavioural change. Value and expected outcomes: An understanding of entrepreneurial mindset: what it is, why it’s important and how to make space for it in a corporate environment Learning and practice of six tangible habits they can take away and immediately apply 15

LEADERSHIP MASTER CLASS 05

"Sahar has incredible ability to connect ideas and generate


06 MANAGERS TO TRANSFORMERS A career in business management is like a journey: from being a ‘doer of things’ to becoming a ‘manager of people’, from a ‘manager of people’ to a ‘leader of ideas’, and finally, from a ‘leader of ideas’ to a ‘shaper of institutions’. This journey asks us to transit from dealing with the ‘known problem-known solution’ arena to the ‘unknown problemunknown solution’ arena. Sharing the story of his own journey and of those he worked with sideby-side at Unilever and Tata, in this masterclass R. Gopalakrishnan (or Gopal as he is known) will take a unique deep dive into the leader’s journey that resonates both with experienced top managers and those just starting out.

MASTERCLASS LEADER: R. Gopalakrishnan Gopal has spent 46 years in business management. For the first 31 years he worked for Unilever, rising to vice chairman in 1996. In 1998 he joined Tata Sons as a director and is currently a non-executive director and vice chair or chair of several publicly-listed Tata companies. He is also an independent director of Akzo Nobel India and Castrol India.

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LEADERSHIP MASTER CLASS 06

What is covered: This masterclass covers concepts such as the ‘Bonsai Manager’, the ‘Clementine Mirror’ and the ‘ImOpCoRe cycle’. Gopal guides the group through some of the crucial questions one confronts on the journey from manager to transformer: Am I really doing what I enjoy doing? What is my ‘purpose’? How can I better learn lessons that are inherently difficult to teach? How can I learn by reflecting on my experiences? Do I have faults that may affect the progress of my career? This workshop is reflective and inspirational rather than instructional and uses lots of examples, lessons learned from personal experience and motivational stories from different parts of the world. Value and expected outcomes: The act of thinking about individual issues will trigger the desire to learn more and develop an individual plan of action. Tools for this will be provided during the programme This masterclass develops leadership potential and helps form a personal leadership style for every participant Attendees gain a motivational boost, inspiration for personal growth and insights to perfect their leadership and team management skills

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07 LEAD TO THE FUTURE: Become the Impossible When it comes to leading to the future and achieving what no one else has, businesses turn to see what Dubai did. They wrote the modernday story of doing what others dream of – becoming so successful it outpaces all the indices, earning a prominent spot on the world’s stage. Curious to know how Dubai grew against the odds from being a poor city with limited resources? Dr. Tommy Weir discovered 12 leadership habits that pass the test of time and today help organisations around the world achieve what others say is impossible. Based upon Dr. Weir’s Amazon bestseller, Leadership Dubai Style: The Habits to Achieve Remarkable Success, this inspiring and energetic masterclass will coach you to form those habits. His captivating stories and practical models take you behind the scenes and offer practical insights that will challenge you to change the way you lead. Not only will you learn what to do, you will learn how.

MASTERCLASS LEADER: Dr. Tommy Weir A thinker, speaker, and writer to the core, Dr. Weir is a growth specialist. CEOs around the world turn to him for trusted leadership advice on how to become the best they can be and how their organisations can achieve rapid growth. Dr. Weir’s 25 years of experience includes working with companies that have doubled, trebled and quadrupled their revenue in short periods of time and others who became the most profitable amongst their peers. 18

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LEADERSHIP MASTER CLASS 07

What is covered: Based upon the premise that to achieve what others aren’t, you must do something differently, Dr. Weir argues you must lead differently. If you do what’s always been done, then you’ll get what you’ve always got. What is covered: Ambition – seeing what others don’t Courage – being brave to choose a 'what is possible' strategy and sticking with it Execution – delivering more than promised, ahead of time, 100% of the time

Value and expected outcomes: Identify what’s possible for your business – seeing what others don’t – the real opportunity Build organisational courage to pursue ambition rather than being limited by past patterns Create an environment in which others succeed Speed up execution through focus and micro-monitoring without micromanaging These 12 leadership habits will help you to grow against the odds. They’re proven to get results!

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08 ELEVATED LEADERSHIP: Lift your Corporate Culture to New Heights The culture of an organisation is the single most powerful driver of its future performance. Winning cultures are created through elevated leadership, deploying teams that are highly engaged, innovative and high-performing. Elevated leadership harnesses the energies of individuals who are motivated to deliver the highest levels of achievement – not because they have to, but because they want to. In this powerful masterclass Annicken R. Day demonstrates how mindsets, behaviours and actions can build, reinforce and transform your corporate culture into one with infinite possibilities.

MASTERCLASS LEADER: Annicken R. Day Annicken R. Day, CEO and founder of Corporate Spring, is a respected specialist in corporate innovation, motivation, collaborative teams and technologies. As Chief Cultural Officer and VP HR at Tandberg, a large Norwegian electronics manufacturer, she helped transform the company from a 300-employee start-up into a 1,700-employee global market leader, while leaving its unique culture intact. When Tandberg was acquired by Cisco, Day seamlessly integrated the two organisations’ cultures without losing business momentum and served at Cisco as Culture Ambassador.

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CULTURE & ENGAGEMENT MASTER CLASS 08 LEADERSHIP

What is covered: This masterclass is full of practical examples and is structured around ‘seven elevators’ for leadership: Purpose – inspire team members to define their own personal purpose Identity – be clear about who you are as a team, what you stand for and believe Trust – trust your team and they will trust you Care – coach your team with empathy, even when you have to say something they don’t want to hear Growth – help people to learn, grow, stretch and develop themselves by creating a safe environment in which to do so Passion – always look for opportunities to inspire passion in your team and yourself Joy – enjoy yourself at work and inspire others to do the same Value and expected outcomes: An in-depth understanding of how culture and engagement can deliver success New insights into how to think, work and lead in the 21st century Tools that will take your leadership and team culture to new heights Strategies for creating a culture based on passion, trust, empathy and a clear vision that inspires and motivates individuals to grow and innovate

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09 CULTIVATE HAPPINESS for Higher Engagement and Better Performance Happy and engaged employees are essential to any corporation to ensure future growth, yet 87% of employees across the world say they are disengaged in what they do. It has been proven that companies with high trust and individual freedom have more innovation and better financial performance. In this very inspiring masterclass, Malene Rydahl demonstrates how we can build a solid base of trust and freedom to be ourselves with a high degree of individual responsibility. To attract and keep the best talent, companies need to have a common project with higher purpose.

MASTERCLASS LEADER: Malene Rydahl Malene Rydahl has 18 years of rich and extensive experience in the corporate world, most recently as director of corporate communication for Hyatt Hotels & Resorts in EMEA. She is the author of the best-selling book Happy as a Dane translated into 12 languages. She explores why Danish employees are some of the happiest in the world and how that directly impacts financial results in a positive way. She works with major French and international companies and is a frequent speaker at schools (INSEAD, ENA, HEC) and institutions such as OECD on wellbeing in corporations.

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CULTURE & ENGAGEMENT MASTER CLASS 09 LEADERSHIP

What is covered: This engaging masterclass will focus on tools and techniques to cultivate engaged, innovative and happy employees based on a purpose-driven culture with high trust, freedom to be yourself and empathy as core drivers: Trust – defining and moving obstacles to build trust in a common project Freedom to be yourself – knowing myself and my values to better understand others by using empathy as a guide to communicate Purpose – understanding the purpose of the company to engage employees by also finding their own purpose

Value and expected outcomes: Defining and moving obstacles to create a culture of trust with individual responsibility and engagement from the employees By becoming more conscious about our own values and navigation in life, this will enable a better understanding of others to improve communication and sense of freedom to be ourselves. This leads to more innovation, creativity and productivity Defining the common purpose of the company generates more committed and engaged employees. Being aware of their own purpose in life also activates this commitment

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10 EMOTIONAL INTELLIGENCE: Predicting Leadership Trends and Performance In business we are dealing with people, and dealing with people simply means ‘dealing with emotions’. Thus, being able to recognise and manage our own emotions and those of others is fundamental to building powerful, meaningful, and long-term relationships in life and business. Emotional intelligence (also known as EQ) is critical to leadership and organisational performance. For leadership positions, EQ competencies are said to account for up to 85% of what sets outstanding managers apart from the average. This workshop will utilise the powerful, brain-based methodology, proven frameworks and tools to bring EQ concepts to life for yourself and others.

MASTERCLASS LEADER: Dr. Yasmin Al Bulushi Dr. Yasmin Al Bulushi has spent her lifetime acquiring practical experience in both academia and training, with the main purpose of further enhancing the development of Omani society. Dr. Al Bulushi is a well-respected figure in Oman and has held many senior positions in education and training. She now spends most of her time inspiring the next generation of leaders to achieve, not only in business but in all areas of their lives. She specialises in developing high-potential employees and preparing them for managerial roles and has led numerous workshops for corporations such as HSBC, National Bank of Oman, Bank Muscat and Bank Dhofar. 24

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CULTURE & ENGAGEMENT MASTER CLASS 10 LEADERSHIP

What is covered: Emotionally intelligent people: Can bring emotional insights into their decision-making in an appropriate way Are able to understand what’s driving their own behaviours and perceptions Build more functional and better performing teams Have a skilled level of consequential thinking, are more efficient in conflict solving and managing team dynamics In this interactive workshop, Dr. Yasmin Al Bulushi will guide your team through key aspects of developing EQ competency: ‘Know Yourself, Choose Yourself, Give Yourself’ model and approach Review the latest research on the brain, emotions, and performance Take the Six Seconds Emotional Intelligence Assessment (SEI®), a well validated, effective suite of tests that measures EQ and provides a framework for putting emotional intelligence into action Get your Brain Brief Profile: how does your brain focus, decide, and drive? Value and expected outcomes: Increase your mastery of emotional intelligence Learn tools that can be applied immediately to fuel positive change at work and at home

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11 ARE YOU FUTUREPROOF?

Start Doing Things Differently There probably isn’t a music or newspaper mogul in the world today who wouldn’t like to wake up tomorrow morning and find out the internet had just been a bad dream. But the digital revolution was just a taste of far bigger things to come. Some business leaders will understand this, many will not – and become irrelevant, and possibly dangerous as a result. Drawing on lessons from commerce, art and science, this workshop will help you understand the megatrends that will shape your business (and global economics) over the next 30 years; illustrate how definitions of wealth, leadership and power will shift over the next decade; and it will explore the new rules of corporate agility that will determine whether you prosper – or fall victim to the unavoidable impact of rapid change.

MASTERCLASS LEADER: Mark Stevenson Mark Stevenson is one of the world’s most respected thinkers on technology and societal trends – helping you see where the world is going and how to adapt. He is the author of the international bestsellers An Optimist’s Tour of the Future and We Do Things Differently. Via The Atlas of the Future he is helping organisations across the globe see their role in creating a better world. His many advisory roles include working with Sir Richard Branson’s Virgin Earth Challenge, the GSMA, Ashoka and CivilisedBank. 26

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mindedness, clarity and reason.” Chris Anderson, TED Curator

What is covered: Mixing inspiration with challenging thinking, Mark will: Guide you through the mega-trends and technologies that will bring unprecedented threats and opportunities in the decade ahead Give you practical, no-nonsense techniques for embracing this future You will learn: How emerging technologies and trends will disrupt our geopolitics and transform your industry, your business, your career and your personal life How definitions of wealth, leadership and power will change over the next decade – and what this will mean for you and your organisation The eight principles of future-literate organisational agility Value and expected outcomes: Enable you to anticipate and avoid new threats Identify and harness new opportunities Help you deal with the big ‘what if?’ questions Share insights that will give your change agenda the support it needs Help attendees align their personal and professional aims while shaping the future

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AGILITY & CHANGE MASTER CLASS 11 LEADERSHIP

"Stevenson wears no blindfold. His tools are curiosity, open-


12 TRANSFORMATIONAL CHANGE: How to Deliver Change at Scale The market is driving incredible changes to products, services and business models and the pace of change is accelerating. The opportunities and challenges for businesses mean we need to react and adapt at speed to survive. As a leading expert in transformational change, Roger Flynn brings a wealth of practical experience in what it takes to drive change, lead people and deliver outstanding business success.

MASTERCLASS LEADER: Roger Flynn Roger Flynn is an expert in transformational change with unique experience as a CEO leading transformational change in Virgin, British Airways, Prudential and the BBC working with thousands of staff and millions of customers. Roger worked directly with Sir Richard Branson launching new ideas; delivered a major transformation of distribution in the airline industry; he was responsible for the turnaround of a £2 billion UK financial services business; and the creation of £1 billion of shareholder value from the service functions of the BBC.

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value in the ventures businesses” BBC Director General

What is covered: Roger will share real-life case studies, personal insights and practical tools to: Understand the key components and drivers of a successful transformation Think differently about the demands of leaders and who the real leaders are Challenge the way we think about culture and people Engage your staff and harness their energy for your change Create awareness of the risks and headwinds you will face and how to overcome them Roger is renowned for his engaging, thought-provoking and humorous style that inspires and motivates teams to drive successful change for any organisation in any sector.

Value and expected outcomes: Understanding of what makes change go well and what doesn’t New approaches to change that will transform your business Different ways of thinking about how to engage and inspire staff to come on the transformational journey Leadership teams that pull together and are energised to tackle change

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AGILITY & CHANGE MASTER CLASS 12 LEADERSHIP

"Roger achieved a remarkable turnaround and created real


13 BUILDING A CULTURE OF CONTINUAL INNOVATION & IMPROVEMENT Increasingly, the difference between high-performing organisations and the rest comes down to the ability to constantly innovate and constantly improve. Innovation can’t be imported – it has to be part of your culture and part of your mindset. It’s not about the ephemera of creativity: the brainstorms and bean bags. It’s about having a go-to process that you can use every day – because it works. David Price has created a step-by-step process, to ensure that everyone in your organisation makes innovation and improvement the cultural engine that drives success.

MASTERCLASS LEADER: David Price David Price has spent a lifetime helping organisations learn, and therefore perform, better. His book, OPEN: How We’ll Work, Live And Learn In The Future has been an Amazon bestseller since its publication, and topped the Goodreads list of Important Books About Education. He has spent the past 16 years speaking, writing, advising and training people in formal and workbased learning. Clients have included some of the world’s most successful entrepreneurs and most innovative organisations. He was awarded an OBE for services to education by Her Majesty the Queen in 2009. 30

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AGILITY & CHANGE MASTER CLASS 13 LEADERSHIP

What is covered: A 10-stage process for ‘disciplined innovation’, using real-life challenges that participants bring Using design thinking to find novel solutions to long-standing issues Understanding that not all innovations lead to improvement, so working out how, and what, you should measure The importance of ‘rapid prototyping’ How to work with others so that lessons are quickly learned and improvements made

Value and expected outcomes: By the end of the session, participants will have: Solutions to their specific challenges, and a clear plan to implement, manage and measure their changes. This process can be applied to any and all operational areas A process that they can use throughout the organisation, that has the potential to transform the working culture Tools, materials and resources to use with their staff

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14 EXECUTIVE ENDURANCE: Avoid Burnout and Stress Syndrome Balance is essential in today’s professional world and is vital to reach and maintain top performance over the long term, despite the high levels of stress that come with the responsibilities of today’s corporate environment. Burnout is the ‘corporate epidemic’ of our times. This unique masterclass focuses on how to deal with the unavoidable effects of stress in today’s corporate world in a realistic, manageable, and sustainable way, and on how to maintain optimum health, energy, and wellbeing as an individual and as a professional.

MASTERCLASS LEADER: Alex Panayotou Alex Panayotou is a changer of lives. She is an executive and personal mentor, charismatic keynote speaker and ultra-endurance athlete. She has proved that she walks the talk both in her professional and her athletic careers. She has developed a series of corporate and personal development programmes that achieve long-term tangible results. Her method is innovative and unique, and she herself stands out in her capacity to understand people and to help them achieve their objectives. She lives what she teaches, and her energy is unparalleled. Her work draws out the best in the people and groups she works with all over the world.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


ENERGY & WELLBEING MASTER CLASS 14 LEADERSHIP

What is covered: The facts about burnout and stress syndrome – its effects on the company, the careers, and the individuals To identify the signs and symptoms. Prevention is always better than the cure The four vital areas for long-term balance and sustainability; where you find yourself currently; what are your solid areas; and which are your potential weak areas Simple and applicable, bespoke long-term solutions taking into account your character, job, responsibilities, and preferences How to ‘Find Balance in an Unbalanced World’. The aim is to empower each person with the knowledge and tools necessary to thrive regardless of whether times are easy or tough Alex’s unique experience with clients from all over the world makes this a motivating and interactive masterclass. Value and expected outcomes: Knowledge about the effects of stress and imbalance on your company, career, health, and personal life Clear focus on what you need to achieve long-term executive endurance while performing at your maximum level Personalised solutions for prevention of or reversal of any potential problems The knowledge necessary to help identify signs of burnout or stress syndrome in colleagues, employees, or family Commitments for realistic step-by-step changes and a follow-up plan to ensure lasting and tangible results 33


15 ACCELERATE: Energise your Team and your Business The last 15 years have drastically increased our pace of life. Technological advancements, digital transformation and being always on, create a huge opportunity for our business. However, it will continue to increase. Businesswise as well as on a personal level. This means great opportunities for businesses who know how to take advantage of this development. It also requires a holistic approach towards your employees and business strategy. How can you make not only your company thrive, but also your team? During the masterclass Edith and Hidde will share insights and tools in order to directly improve the way you work. An energetic and engaging session which will challenge you to think outside of the box and increase your opportunities in the current playing field.

MASTERCLASS LEADER: Edith Bosch Edith Bosch is a former top athlete. As a judoka, she has three Olympic medals, one world title and four European titles to her name. She won the TV show Expedition Robinson and was one of the presenters for the Olympics in Brazil. After her sports career she became a performance coach, speaker and vitality trainer.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


ENERGY & WELLBEING MASTER CLASS 15 LEADERSHIP

MASTERCLASS LEADER: Hidde de Vries Hidde de Vries is a performance coach and vitality trainer. He is the founder of The Recharge, an international wellbeing company. During his time at Google prior to starting his own company, he developed a wellbeing programme for the Google European leadership team, as well as being involved in several company-wide wellbeing initiatives. What is covered: What is going on inside and outside of your business Thinking in opportunities – how to translate your challenges into a head start Learn about our brain capabilities and how to improve Experience tools that help you and your team perform better Build a vital strategy for your business The programme can be adjusted to personal needs and/or business situations. Value and expected outcomes: Get in-depth understanding of how our brain works and how we can set it up for changing environments Build strategies to better work under these changing environments Take an advantage on competition by better utilising your team’s performance Prepare your team for further growth

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16 MAGIC OF BEHAVIOURAL ECONOMICS This masterclass is focused around behavioural economics, shining a light on the psychology of decision-making, both individually and as part of a group or crowd. In business broadly, it explores how choices are made and decisions reached, often subconsciously, from the highest executive boards to ordinary consumers. In the investment world it seeks to understand how markets can be distorted or made inefficient due to the influential biases of its participants. Understanding key aspects of social psychology is an important defence against what is often referred to as ‘groupthink’.

MASTERCLASS LEADER: Paul Craven Paul Craven is a world-renowned expert in behavioural economics. He retired from Goldman Sachs Asset Management in 2013 after six years as a managing director with the firm and latterly was head of European Institutional Business. Paul worked for four years at PIMCO Europe, where he was head of UK Business Development, and for 17 years at Schroders as a portfolio manager and later head of UK Institutional Sales. Paul is a Freeman of the City of London and is on the advisory council to the CFA in the UK. He is currently partner in a specialist coaching firm, Salomon Partners.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


PERCEPTION & BIASES MASTER CLASS 16 LEADERSHIP

What is covered: A deep dive into the psychology of human decision-making, with a focus on persuasion and influence techniques Why human beings have hardwired biases and often make 'mental shortcuts’? What can we do about these biases? And, equally important, how can we turn them to our advantage in our business and personal lives? How can individuals in a decision-making body use behavioural economics to increase self-awareness with particular selfdiscipline techniques – for instance checklists and the use of devil’s advocates? How can teams avoid ‘groupthink’ and improve their decisionmaking process? Individual and group exercises to master self-awareness, communication and self-discipline techniques

Value and expected outcomes: Increase individual and collective decision-making capabilities Improve processes for defining the correct decision frames, improving confidence in potential business outcomes Manage and reduce common biases to boost decision-making effectiveness

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17 EMBRACE UNCERTAINTY TO DELIVER INNOVATION Among the most common fears in management and decision-making are complexity and uncertainty – something that all organisations and leaders try to avoid. But in doing so, they may be losing the very thing that guarantees their long-term survival. Complexity is itself the engine of collaboration that creates insight and inspiration and delivers the innovation much desired by the leaders of today. Dr. Beau Lotto and Lottolab draw on the latest knowledge in neuroscience, behavioural science and design thinking to oer a new way of looking at human behaviour and the process of decisionmaking. The lab is a pioneer in its understanding of human perception and applies it to create transformational experiences, helping leaders and organisations to embrace uncertainty and use it to their advantage.

MASTERCLASS LEADER: Dr. Beau Lotto Dr. Beau Lotto is a globally renowned neuroscientist whose studies in human perception have taken him beyond the scientific domain into the fields of business, education and the arts. He is equally at home creating scientific experiments, running his two start-ups, giving talks, delivering workshops designed for corporate leaders or making TV programmes (for the BBC, the National Geographic Channel and PBS). Beau has given two main-stage TED talks and has spoken at a Google Zeitgeist event, WIRED and at the G8 Summit in 2013. 38

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


fantastic, thank you very much!” TechUK

What is covered: The interdependent relationships between right leadership and right decisions: Dealing with uncertainty – your brain knows how to solve this challenge The (potential) power of diversity Creativity of groups and the effects of others on individual decisionmaking The concept of emergence and how to bring great ideas to life How leaders can foster a space for innovation Beau’s style is entertaining and informative. He explains not just HOW but WHY, which enables you to apply his perceptual framework to your own life. His approach is very interactive and gathers live data throughout his masterclass – an approach that enables you to actively absorb the information being explored. Value and expected outcomes: Understand how to use uncertainty and complexity to your advantage Master how to manage and adapt to change and address the innovation challenge within your organisation Learn how to apply the principles of human creativity to the diverse activities and challenges you encounter You will actually be part of this process of discovery in a lab environment, asking questions and finding answers that will transform the way you think

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PERCEPTION & BIASES MASTER CLASS 17 LEADERSHIP

"What a knockout! The feedback from all the members was


18 THE CREATIVE POWER OF FUNNY THINKING The importance of creative thinking and the ability to generate bigger, better ideas has never been greater. And the teams who will succeed will be those who understand that. As advertising legend David Ogilvy said, ‘The best ideas come as jokes’, and that you need to ‘make your thinking as funny as possible’. Tim Reid draws on years of experience from leading hundreds of idea sessions for global brands, and working with some of the UK’s favourite comedians to demonstrate how we can all up our creativity by applying the tools and techniques used by top comedy professionals to help tackle any challenge.

MASTERCLASS LEADER: Tim Reid Tim Reid is probably best known as the co-creator and co-writer of BAFTA winning sitcom Peter Kay’s Car Share. As well as being a successful comedy writer, Tim is a world-class innovation expert, and he's passionate about combining these two skills to help organisations become as creative as comedians. Tim has worked for some of the world’s most creative companies, including global ad agencies, innovation consultancies and the BBC. He's helped clients from beer brands to broadcasters, confectioners to condom makers, to reimagine the future and reinvent their businesses. He is running creative masterclasses for a wide range of international clients. 40

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CREATIVITY MASTER CLASS 18 LEADERSHIP

What is covered: During this engaging and interactive half-day or full-day session, Tim will explore: What is creativity and why creative thinking is something we can all become brilliant at? What makes us laugh and what’s that got to do with how we have ideas? How laughter stimulates the bit of our brains that solves problems How to collaborate more constructively and build ideas together The behaviours we can ‘turn up’ to embrace funny thinking A range of tried-and-tested idea generation tools and techniques used by comedians, comedy writers and the most innovative organisations How to capture an idea effectively When to get judgmental

Value and expected outcomes: A new attitude to creative thinking that will energise and unleash the creative potential of your teams A toolbox of simple, tried-and-tested idea generation tools and techniques An evidence-based rationale for having more fun at work A simple but effective process for having bigger, better ideas and making them more likely to actually happen

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19 BUSINESS CREATIVITY: Inspiration, Tools & Insight The primary objective of this masterclass is to equip employees who attend with the ability to be able to contribute creatively to the organisation and to inspire the rest of the employees by how easily creativity and innovation can be inculcated in the workplace. The session starts with the big picture of the value of innovation in the workplace and then we work ourselves down to creativity in an organisation, and end up with how we can develop our own creative skills. We will move from big picture to small and personal, from listening to participating.

MASTERCLASS LEADER: Fredrik Härén Fredrik Härén is an author and expert on creativity, change and global business. He is the author of nine books, including The Idea Book which was included in The 100 Best Business Books of All Time. His latest book, One World, One Company, explains how some companies are becoming global and shares lessons that can be learned from their successes and mistakes. He was voted Speaker of the Year in Sweden as well as being selected as one of the ‘The Best Swedish Speakers Ever’.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CREATIVITY MASTER CLASS 19 LEADERSHIP

What is covered: What is creativity? The developments in creativity in the world Why the ability to think creatively is becoming more important? What can we learn about creativity from developed and developing countries? Why don't most people know how to develop their creativity? How are organisations working with developing the creativity of their staff? What kills creativity? Examples of companies and organisations that have developed effective ways of collecting ideas from within the organisation – and from the outside This workshop has an open agenda whereby the interest, input and ideas from the group are incorporated into the workshop. Fredrik will draw on his experience of having done more than 2,000 speeches, seminars and workshops on innovation and creativity in more than 60 countries.

Value and expected outcomes: Learn different techniques to develop creative thinking Learn how to set the problem or question to find the most creative solution Develop your own creative process

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20 PUT THE CUSTOMER AT THE CENTRE OF ALL ACTIVITY Customer focus is much discussed but rarely applied to great effect. To do it successfully, your business must change its thinking and its platform of activity, as well as how it engages with customers. Whatever your leadership challenge – innovation, change management or improving team performance – this masterclass gives you all the right tools for success and demonstrates why putting the customer at the very heart of all activity is the most powerful leadership tool of all.

MASTERCLASS LEADER: Hamish Taylor Hamish Taylor is widely recognised as one of the world’s leading experts in innovation, change, customer focus, brand management, leadership and performance. Originally trained in brand management at Procter & Gamble, he became a management consultant at PwC, head of brands at British Airways, CEO of Eurostar, and CEO of Sainsbury’s Bank. Whenever he moved on, he left behind a record of impressive growth achieved by a willingness to challenge industry and organisational norms and put the customer first, above all else.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


thinking and made us view some of our leadership issues as opportunities.” Camelot

What is covered: Hamish draws on numerous case studies from his many years working as a management consultant with some of the world’s leading bluechip names. He covers the four key customer-focus challenges faced by all businesses, whatever market they are in: Change the way you understand your customers Change the platform for your activity Change your thinking Change the way you engage with customers Hamish is renowned for an engaging, energetic and humorous style that inspires genuine change in thinking. He receives outstanding testimonials for his deeply practical guidance, relevant to all industries and every kind of challenge. Value and expected outcomes: Step-by-step guidance for achieving breakthroughs for you and your team, putting the customer at the centre of everything New approaches to innovation, change and improving your team’s performance New customer insights and a new way of thinking, beyond your existing environment Guidance on how to change the platform of your activity A radically different approach to engaging with customers

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CUSTOMER EXPERIENCE MASTER CLASS 20 LEADERSHIP

"Dynamic and energetic messages; Hamish challenged our


21 DEFINE YOUR BRAND With Employee-Driven Customer Experiences The quality of the experience delivered through your staff is as vital as the quality of your products and services. Developing a best-in-class customer service strategy – and a corporate culture to match – will be a major point of differentiation in a crowded marketplace. Andrew McMillan, leading expert in customer service strategy and the brains behind the legendary customer service that defined the success of retailer John Lewis, leads this masterclass. It is designed to show you how to develop – through your employees – a distinct and differentiated customer experience that defines your brand.

MASTERCLASS LEADER: Andrew McMillan Andrew McMillan is a renowned service and sales culture specialist. He spent more than 20 years with the John Lewis Partnership where he led customer service across the department store division, with 20,000 customer-facing partners in 26 stores across the UK. As a consultant he has worked with clients in both private and public sectors: he has helped local authorities deliver distinct and differentiated customer experience; worked with National Health Service Trusts to define and develop their patient experience; and advised several high-profile private sector clients, including Virgin Atlantic. 46

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CUSTOMER EXPERIENCE MASTER CLASS 21 LEADERSHIP

What is covered: This masterclass will be divided into two sessions and cover both strategy and execution. Strategy – ways to differentiate your product or service; setting clear strategic goals; the power of customer experience in differentiating an organisation Execution – six steps to create and sustain a defined employee-led customer experience – define, measure, communicate, lead, reward and recognition/recruitment Andrew is as engaging as the messages he conveys, and his passion for delivering unbeatable service to the customer is reflected in his unwavering connection with every audience he addresses.

Value and expected outcomes: A deeper understanding of the power of customer experience A framework by which to judge the effectiveness of your own organisation Practical solutions to any identified weakness in your strategy A step-by-step guide to delivering a distinct and differentiated customer experience

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22 SERVING IS THE NEW SELLING: Build a Powerful Customer Service Culture No matter the size of your company, quality customer service needs to drive your business model – and the motivation of your team. What you need are simple-to-implement ideas you can put into practice right now to boost your reputation, staff morale and the bottom line without raising costs. Good service is a powerful way to differentiate your business from the competition and grow your market share. Your front-line staff must learn how to increase brand loyalty by turning complaints into opportunities. They must combine high-tech and high touch for top results, creating customers for life, while having a life themselves! MASTERCLASS LEADER: Catherine DeVrye Catherine DeVrye is a world authority on customer service and resilience in an ever-changing world. Winner of the Australian Executive Woman of the Year Award, she is the author of number one bestseller Good Service is Good Business and is renowned for her international management experience in both private and public sectors. Before founding her own business, Catherine was a marketing executive with IBM, then HR manager for Asia Pacific in Tokyo, where she took on the company’s customer education and leadership development programmes across South East Asia. She has truly ‘walked the talk’ in countless reallife situations. 48

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CUSTOMER EXPERIENCE MASTER CLASS 22 LEADERSHIP

What is covered: Boost your bottom line without increasing costs Use service to differentiate you from your competition Gain market share through exceeding customer expectations Increase brand loyalty by turning complaints into opportunities Have major impact on the internal and external stakeholder experience Add more value to customers through creating more valued staff Eliminate waste Create customers for life – as well as a life for your people This is an inspirational and informative masterclass that follows a clear, commonsense approach to transforming a ho-hum customer service profile into a recognised service leader. Whether at C-suite level or with front-line staff, Catherine combines substance with humour to motivate and empower others to bring out the best in themselves and the best for their organisation. Value and expected outcomes: Catherine will share her long experience, important case studies and hands-on tools Attendees learn the practical ‘how-to’ rules of first-class customer service while gaining greater awareness of ‘why-to’ considerations You create motivated, inspired, empowered people ready to make vital changes that boost your bottom line and enhance reputation

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23 SUPERCHARGE YOUR SALES There are three outcomes that every organisation across all industry aspires to... they all want customers to buy from them today… come back again… and recommend them to a friend. The common denominator that drives all three outcomes is proven to be great customer experiences. Customer experience is the new differentiator in a very busy, sophisticated and changing world, where globalisation and commoditisation are the new norm. The real challenge is in defining what good looks like for your organisation relevant to your brand… and then ensuring consistency. Organisations that have cracked that, know how to exploit it to supercharge their sales.

MASTERCLASS LEADER: Alan O’Neill Alan knows exactly what it takes to supercharge sales right across all businesses. His front-line management career began in retail. A respected management consultant since 1991, Alan has led major culture-change projects in Ireland, the UK, Europe and the Middle East. He headed up an ambitious customer experience project at London’s Selfridges from 2004 to 2013, which gained the retailer the official title of ‘Best Department Store in the World’. He has also supported similar change projects for Chevron, Fortnum & Mason, Lufthansa, Nissan, RBS, Symantec and Vodafone.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CUSTOMER EXPERIENCE MASTER CLASS 23 LEADERSHIP

What is covered: Alan shares real-life case studies and hands-on practical tools to answer key questions: How to get the full organisation on board with the sales challenge? What is customer service in the new digital world? How to achieve relevance and consistency, day in, day out? How to overcome inevitable obstacles to success? What are best practices in measurement? What role does culture play? Alan’s highly engaging masterclass has helped retailers, banks, the motor industry, manufacturers, distributors and professional services to adapt to digital-age challenges. This is not a classic sales-training workshop on the art of personal selling. This has an organisationwide focus to ensure that customer experience is a priority across all divisions in order to supercharge sales. Value and expected outcomes: In-depth knowledge of how great customer experiences are impacting other sectors Guidance on how to overcome obstacles, maximise opportunities and successfully instil a customer-centric culture Guidance on how to develop a change strategy and achieve eective long-term results

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24 ENGAGEMENT OUT OF THE BOX Do you have enough customers, brand advocates and internal leaders? If you were on primetime TV tomorrow for 30 seconds, would you know what to say to give the viewers goose bumps and come flocking to your brand? That is exactly what this unique masterclass will deliver for you. Jon’s high-energy, challenging and inspirational masterclass is designed specifically for the senior leadership of organisations that want to unlock the next stage of their potential and growth.

MASTERCLASS LEADER: Jon Duschinsky Jon Duschinsky is CEO and co-founder of The Conversation Farm, a global team of creative talent that develops ways to change how people talk about and engage with brands, issues and causes. Its clients include NASCAR, Beauty Gives Back, the NFL and Alzheimer’s Disease International. After 20 years working in the philanthropy sector, in 2013 Jon was voted the second most influential communicator in social innovation, second only to President Bill Clinton. Jon is the author of two books, Philanthropy in a Flat World (2009) and (Me)volution (2013).

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


EFFECTIVE COMMUNICATIONS MASTER CLASS 24 LEADERSHIP

What is covered: By the end of this masterclass, you’ll have created three things that will be transformative in helping unlock the potential that lies within your firm: Your ‘stand’: you’ll articulate what you stand for in the world in a way that nurtures deep emotional connection with both your staff and your customers A series of actions to allow people to ‘stand with you’ and become champions and advocates for you and your brand A workable plan to go to market and begin engaging more people in a new and inspiring way

Value and expected outcomes: Create unique conversation that your brand deserves Develop an engagement plan to grow your stakeholder base and make your firm more inspiring and connected Enhance public communications competence within your executive team

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25 TRUST AND COMMUNICATIONS IN THE NEW NORMAL It’s no secret: the world has changed. Public relations is dead and public leadership, public value and permanent engagement have taken its place. Trust is now more fragile than ever and must be hard won every day. The company of the future is a de facto social movement – its communications function is a network of highly connected community organisers. New strategies need to speak to the world of tomorrow. New models of engagement and leadership are essential. Accountability to citizens and society must replace the sterile and outdated measurement metrics so beloved by generations of consultants. MASTERCLASS LEADER: Robert Phillips Robert Phillips is an international authority on the future of communication. Formerly president and CEO of Edelman, the world’s largest PR firm, he is co-founder of Jericho Chambers and a Visiting Professor at Cass Business School. He counsels at senior level and his clients include AkzoNobel, Aviva, Diageo, KPMG, Microsoft, O2, Shell, Sony and Unilever. In his recent book, Trust Me, PR is Dead, Robert boldly suggests companies take a more idealistic approach in which enlightened behaviour and beliefs are in lockstep. But the book is not so much an assault on the PR industry as a prescription for its ills.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


EFFECTIVE COMMUNICATIONS MASTER CLASS 25 LEADERSHIP

What is covered: At the heart of the session is Robert's famous 'The Seven Strategies of We', designed to help you navigate the new normal: Accept chaos as reality Radicalise honesty and transparency Build coalitions Take to the social dance floor Be the media Love the citizen crowd Communicate through actions, not words This masterclass provides speedy and deep immersion in progressive thinking about trust, communications and business leadership. It addresses issues of purpose in business, along with the role of networks, wise crowds and building coalitions of the informed. The principles of public leadership, public value and permanent engagement are clearly articulated through real-life experiences. Value and expected outcomes: Guidance on how to survive and thrive in the new normal New insights into how to think and ask bigger questions about your organisation Skills required to co-produce solutions with employees and stakeholders Strategies to develop public value accountability Discover the tools required to place public leadership at the core of your business 55


26 COMMUNICATE LIKE HOSTAGE NEGOTIATORS We’re all taught to talk. None of us are taught to listen. And yet we know that all effective communication starts with listening. Listening is a skill that’s seriously undervalued in the business world. This training is developed by an experienced hostage negotiator to help you and your team gain a skill very few people have and use it ethically to influence and persuade. Expect to be entertained; be challenged; and learn valuable skills from the closely guarded world of hostage negotiation.

MASTERCLASS LEADER: Richard Mullender Richard worked as a detective investigating serious crimes at the London Metropolitan Police before he became a hostage negotiator and lead trainer at Scotland Yard’s National Hostage and Crisis Negotiation Unit. He was part of the team that negotiated the high-profile release of three UN workers held hostage by the Taliban in Afghanistan in 2004 and his listening expertise contributed to the intelligence that informed the rescue of Norman Kember in Iraq in 2006. He has also trained and advised international government bodies including: The United Nations, The World Food Programme, The Maltese Government and The Indian secret services.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


EFFECTIVE COMMUNICATIONS MASTER CLASS 26 LEADERSHIP

What is covered: Listening – discover what to listen for; interpret the true significance of what’s being said; and test your hypothesis without offending the other person Questioning – learn the specialised techniques used by Scotland Yard detectives Preparing and planning – walk away with the ability to prepare and plan like a hostage negotiator for an important conversation Dealing with difficult people – learn how to discover the root cause of the problem and discuss it frankly, and find and apply a solution that’s acceptable to both sides Negotiation skills – use language to optimum effect to engage and involve Persuasion skills – build obligation and engender trust; see how we are programmed to confront and how this can be harnessed A hostage negotiation scenario can be played as part of the masterclass to put your new skills to the test in a controlled ‘life or death’ crisis situation. Value and expected outcomes: Bust the five big communication myths Learn to listen like a hostage negotiator Learn to apply the rules of negotiation to get the outcome you want Use language to influence and persuade others and win tough negotiations

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27 SPEAK LIKE A TED EXPERT Communicating eectively through good public speaking skills has never been so important. In the future the best public speakers will probably look and sound like stand-ups – in fact many already do. It is time to learn the skills of great public speaking. In this refreshingly funny, insightful and interactive masterclass, world-renown communication expert and comedian, Jack Milner, will share the benefit of his years of experience from the world of comedy and in the media to give you all the tools needed to influence, persuade and engage with any audience and take your presentations into the 21st century.

MASTERCLASS LEADER: Jack Milner Jack Milner is one of the most versatile and prolific performers on the London comedy scene and a leading expert on the art of public speaking, running workshops with many of the current FTSE 100. He has been involved in more than 100 productions in theatre, television, film and radio, both on stage and behind the scenes and knows how to take often dry, technical information and render it clear and memorable, no matter who the audience. His stand-up approach to presenting is valued by a wide-range of clients including Google, Microsoft, Citigroup, AIG, Pru Health, Lloyds, Pfizer, Innocent, Cisco, Commerzbank and TED speakers.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


EFFECTIVE COMMUNICATIONS MASTER CLASS 27 LEADERSHIP

What is covered: Learn how to focus your talk and not overload your audience Learn techniques to make the nerves work for you not against you! Learn how to ‘wow’ your audience TED style Learn how to make your talk a persuasive, memorable and inspiring story Deliver your TED-style talk and receive one-to-one feedback from Jack The best take-home of all is that your personal confidence in giving talks in the future will massively increase and you can be happy in the knowledge that your audience will be blown away, every time! Value and expected outcomes: Deep understanding of public speaking and how to avoid being stranded alone in the land of the PowerPoint The skills to read an audience and guarantee you win them over every time The knowledge to create and deliver talks that are clear, valuable, entertaining and human scale The tools needed to influence, persuade and inspire your audience

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28 BUILDING A SOCIAL BRAND In just 10 years, the everyday landscape has changed fundamentally and with it the way people interact with each other and with brands. Social media have emerged from their infancy – but when it comes to brands and businesses have we fundamentally changed our behaviour? In today’s hyper-connected marketplace, it’s not about being ON social media, it’s about BEING social. But how do we cut through the endless advertising clutter and avoid the fast-growing ad-blocking trend? A key factor: giving people the ability to truly appreciate your brand’s message, making them WANT to listen. The Brand Bank Account – a tool developed by Huib van Bockel – enables brands to discover their many different possibilities, to give value to people, so they make deposits instead of constant withdrawals.

MASTERCLASS LEADER: Huib van Bockel Digital marketing and media thought leader, writer of The Social Brand and former head of marketing at Red Bull, Huib was named one of the top 100 most influential marketers of 2015. His career kicked off at Unilever before moving to MTV where he developed one of the world’s first social networks. At Red Bull he played a key part in its transition from energy drink business to the respected media player it is today.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


BRANDING & SOCIAL MEDIA MASTER CLASS 28 LEADERSHIP

What is covered: During the seminar Huib explains the simple four-step process that enables your brand to give something of value to the customer and gives your message the power to cut through the clutter and – crucially – to deliver the Holy Grail of marketing: customer loyalty. The Social Era: what it is and how to harness it Social media: should you even be on it – and if so how How to stop pushing your brand messages into ever more media outlets. Step back and ask yourself, what value you can add What is the secret behind the world's most successful brands such as Nike, Red Bull, Apple and Google How to turn your brand into something bigger to inspire your stakeholders and turn them into committed brand fans How to use the Brand Bank Account to ensure your brand gives more than it takes

Value and expected outcomes: You will learn how to create content and marketing that cut through and build long-term loyalty You will acquire hands-on tools you can use right away to make your brand truly social and generate a growing community of loyal customers

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29 CAPTURE THE ATTENTION YOUR BRAND DESERVES In our tech-driven world every brand must shout loudly if it’s to win the attention it needs to be successful. In a marketplace weighed down by information overload, no brand – whatever its size or character – can ignore the need to communicate its uniqueness in different ways and on a global scale. The old-style press release has given way to sophisticated media strategies and innovative concepts that capture the spirit of a brand and excite the imagination of existing and potential consumers. Kinvara Balfour, respected ‘consultant of cool’ for culture-conscious international companies and major brands across the world, brings a wealth of experience to this masterclass as she shares her insights on how to capture and hold consumer attention.

MASTERCLASS LEADER: Kinvara Balfour Kinvara Balfour is a leading brand, style and retail expert, creative director, producer, host, entrepreneur and renowned interpreter of global cultural trends. Kinvara has consulted for international brands including Apple, AOL, Wella, Max Factor, Pantene, Jimmy Choo, Richemont, Coutts, Smythson and the British Fashion Council. She also has extensive editorial experience as fashion assistant at Condé Nast, style editor at the Saturday Telegraph Magazine and has created a digital blog platform for Time Out.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


BRANDING & SOCIAL MEDIA MASTER CLASS 29 LEADERSHIP

What is covered: World creation – how does your brand best create a world consumers want to inhabit? Social media – how do I navigate the virtual jungle? Owning a moment – how your brand best creates a ‘moment’; how does it promote that moment to maximum effect? Print vs. digital – which is more powerful and where should your brand spend its time, money and resources to build a winning strategy? Case study – which key global brand is getting it right today – how and why? Know the zeitgeist – key trends that define the spirit of our time; a précis to excite and inspire Trend sources – which websites and social media feeds lead the way? Value and expected outcomes: Sharpen your awareness of key trends and be inspired by them Get tools to create a strategy that embraces the essence of a brand, captures the imagination of consumers and creates a world they want to join Get tools to achieve a brand ‘moment’ and maximise its effect Gain insight into harnessing digital and social media as powerful instruments of success and realise your brand ambitions

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30 WIN THE MARKET: Applications of American Presidential Campaign Tools Presidential campaigns in the US are marketing exercises of a massive magnitude; tens of millions of people, billions of dollars, and all driving a national conversation that touches every corner of the country. Navigating the growth from start-up to billion-dollar corporation to victory or defeat in 18 months is rapid scaling on steroids, but having worked three presidential campaigns Roger Fisk can share with you the cutting-edge tools that provide precision in targeting, the constantly evolving on-line tools that engage key demographics, and how a winning culture drives results and value.

MASTERCLASS LEADER: Roger Fisk Roger Fisk began working for the start-up Obama campaign in 2007 and helped create that culture, while managing a nationwide grassroots fundraising team that focused on lowdollar donor events and raised US$100 million in 11 months. He was directly responsible for coordinating and managing the media’s coverage of more than 150 events across the country. In the first Obama administration, Roger helped design and implement trade missions before working on the re-election campaign, which succeeded because it scaled the start-up culture of the first campaign. Outside politics, he has advised many Fortune 500 companies on their PR, marketing and workplace motivation strategies. 64

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


BRANDING & SOCIAL MEDIA MASTER CLASS 30 LEADERSHIP

What is covered: Compete on every level – the new tools of social media can be even stronger when leveraged with older tools such as free and earned media on television, in print and on the radio Steady leadership while creating change – learn how to make circumstances work for you and avoid distractions that decrease focus and motivation Engaging and motivating – learn how social media were used to build a movement that multi-million-dollar television advertising could not defeat Organisation innovation – the Obama organisation took the status of underdog and made it a strength. This workshop shows how to succeed in the face of doubt Customise to maximise – the sheer volume and diversity of today’s messaging climate requires that you customise and adapt your outreach with surgical precision Actionable ideas and measurable traction – New Day Strategy can brainstorm with you and design a sustained, cohesive, multiplatform campaign that will bring real shape, creativity and measurable results to your branding initiative, product launch, annual fund or capital campaign Value and expected outcomes: New tools to apply to current challenges How to create a culture of mission urgency and consistency In-depth understanding of real-time communication challenges Concrete examples of how your team can start changing TODAY

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31 THE ATTACKER MINDSET: Growth by Disrupting the Status Quo Most businesses and organisations today face the onslaught of disruptive forces: of market liberalisation, rapid technology advances, changing consumer behaviours, and new threats from non-traditional competitors. In this unique masterclass, Azran Osman-Rani, himself a successful entrepreneur, shares his secrets of success. In particular, you will witness the story of how unprecedented innovation in product development and management practices led AirAsia X to become one of the most successful low-cost airlines in the world.

MASTERCLASS LEADER: Azran Osman-Rani In 2007, at the age of 36, Azran was appointed founding CEO of AirAsia X, the world’s pioneer lowcost long-haul airline. He led the development of AirAsia X’s business model to break many longhaul airline conventions. Azran currently chairs the advisory board for the Asia Business Centre, Curtin Business School in Australia, and holds board positions with PT XL Axiata in Indonesia and Apex Investment Services in Malaysia. He also advises start-ups and high-growth businesses through Endeavor Malaysia, Kairos Society, and the Cyberview.

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DISRUPTION MASTER CLASS 31 LEADERSHIP

What is covered: Manage risk and harness the ‘entrepreneurial spirit’ by using corporate venture structures to attack new customer segments with ‘no-turning-back’ determination Traditional strategic planning and budgeting are outdated. Gain strategic advantage through experimentation Harness customer insights and deploy design-thinking’s iterative problem-solving processes to continuously innovate new ways to delight customers Build a culture of curiosity and risk-taking by removing the fear of failure in your organisation and prioritising agility over caution Azran’s energetic, humorous and interactive masterclass uses his reallife experiences in revolutionising a traditional ‘old economy’ airline industry, combined with his business development work in the ‘new economy’ media and technology sectors. Value and expected outcomes: Specific practical actions and techniques that you can deploy to infuse an entrepreneurial spirit and an innovator’s mindset into your organisation Working tools to bring about positive change and create business breakthroughs, even in the most traditional industries and sectors Inspiring case studies and examples from real-life projects to illustrate that world-beating breakthrough innovation need not be high-tech or complex

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32 FRUGAL INNOVATION: Make it Better, Not More It is widely believed that the world needs a different approach to innovation – frugal innovation – to achieve better outcomes for more people while using fewer resources. This workshop from Charles Leadbeater is designed to help organisations adopt frugal innovation as a mindset and a core value. In a highly interactive, problem-solving style, Charles will take you through the stages of frugal innovation to prepare you to apply its principles within your own organisation.

MASTERCLASS LEADER: Charles Leadbeater Charles Leadbeater is internationally renowned and sought after for his unrivalled expertise on innovation. Over the past decade he has published a string of bestselling books on innovation, from Living on Thin Air in 1999 to We-Think: Mass innovation, not mass production in 2008. In 1998 he wrote the British government’s path-breaking white paper, Building the Knowledge Driven Economy. His report The Pro-Am Revolution was nominated by The New York Times as one of the best ideas of the decade. His latest book, The Frugal Innovator, was published in 2014.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


DISRUPTION MASTER CLASS 32 LEADERSHIP

What is covered: The workshop is organised into three main areas: Rationale – innovation needs to be refocused on better outcomes rather than more stuff. Three factors create this new context: The squeeze (slow growth in middle-class consumer incomes) The rush (the influx of aspirational immigrants to the developed world) The crunch (the mounting pressure on resources generated by urban growth) Principles – Lean innovations minimise waste in all forms Frugal innovators simplify products Frugal innovators practise ‘re’ activity: reuse, recycle, remake When communities share resources intelligently they get lower-cost solutions Tools – the main methods of frugal innovators to be discussed by Charles and tried by the participants Value and expected outcomes: Inspire new thinking and provide practical help for companies seeking to generate a more innovative culture Gain tools and techniques for a more efficient organisation of the innovation process within the company as a whole or just your team Better understand the global context of innovation and disruption across industries Change of mindset and adoption of efficient innovation as a core value in the organisation

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33 HOW TO THRIVE IN A GAMECHANGING WORLD Words like ‘disruption’ and ‘game-changer’ have recently become part of standard management and media vocabulary. From financial services to farming, energy to electronics, communications to cars, we read stories every day of ‘game-changing’ events and companies. So often these are presented with great wisdom in hindsight, whereas what practising executives need is better competitive foresight – the ability to see and analyse game-changing signals in advance, figure out their consequences, and decide what to do about them.

MASTERCLASS LEADER: Gordon Hewitt Gordon Hewitt is one of the original and foremost thinkers in this area, and is recognised as a worldwide authority by senior executives, CEOs and boards. His work over the past two decades, often in partnership with the late C.K. Prahalad, has been at the leading edge of thinking about corporate competitiveness and corporate governance in the new world economy. Gordon retains long-standing academic posts at the Ross School of Business, University of Michigan, and Duke Corporate Education. He is working with CEOs and boards of major corporations around the world.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


DISRUPTION MASTER CLASS 33 LEADERSHIP

What is covered: In this session, Gordon will present a practical model of disruptive foresight and game-changing strategy. This will enable participants to do five key things: Spot early signals of competitive disruption in their industry Analyse the forces driving disruption and their likely consequences Consider realistic strategic options to benefit from disruption Ensure the organisation acquires the capabilities to handle gamechanging challenges Drive a deep mindset shift throughout the organisation, well beyond the legacy of traditional change management models Participants will: Learn to draw a more relevant map of their competitive arena, and the identity of new game competitors Develop a more accurate scorecard of competitive performance Get beyond traditional SWOT analysis and industry positioning, develop new game methods of doing strategy See disruption as an opportunity rather than a threat, being able to deliver breakthrough forms of innovative value to clients and customers Value and expected outcomes: This workshop enables executives to develop relevant techniques to: Analyse their market environment, the changing basis of competition, and find potential areas for disruption Formulate and implement strategy in a ‘new game world’ Take collaborative venturing to a new level across the organisation Identify the core assumptions in their own dominant logic, and show how to bring them in line with new competitive realities

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34 DISRUPT YOUR STRATEGY FOR WINNING Innovation is a word we are using too much lately, but things rarely change just because we bring this issue on board. There are some 'sacred cows' in every business that just can’t let you really think outside your box. In this masterclass devoted to strategic innovation, Professor Costas Markides works with your executive team to help you rethink some of the most orthodox assumptions, recreate a strategy for today’s new world and rebuild your organisation to reach new targets. As leaders, your top team will then have to work with your employees to win their emotional commitment to change – a quite separate challenge. Costas will enable them to make this commitment with techniques used by leaders such as Steve Jobs and John Chambers.

MASTERCLASS LEADER: Costas Markides Regularly ranked among the world’s top 50 business thinkers by Thinkers50, Professor Costas Markides is recognised as one of the foremost experts on strategy and innovation. His work explores how established companies can pursue radical or disruptive innovation and how they can compete with two business models in the same industry. He is currently Professor of Strategy and Entrepreneurship and holds the Robert P Bauman Chair of Strategic Leadership at London Business School, together with numerous consulting projects with clients all over the world.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


STRATEGY MASTER CLASS 34 LEADERSHIP

What is covered: Costas will lead you through a tailored series of discussions and exercises highlighting the most important elements of successful strategic innovation: Assumptions and decision-making: questioning is not enough – what are the sacred cows in your organisation? How to innovate: focusing on your business and looking outside for ideas Your organisational environment and changes you would like to see Beyond creativity: how do you know if your idea is any good? Selling your ideas to win emotional commitment from your employees The knowing-doing gap and what to do about it

Value and expected outcomes: Ideal mixture of world-class academic concepts and real-life business examples to trigger innovation where it is most needed Inside track on some of the most inspirational recent case studies, examples, and best practices Sincere discussion with your top team, sparking new ideas and insights Putting your particular business in focus

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35 GROWTH, TRANSFORMATION AGILITY: Accelerate Your Strategy Execution Foresight leaders have realised that to execute their strategy they need to succeed both in their daily business, and also by implementing their strategic and transformation initiatives. Leading transversal projects successfully has become a critical skill for senior executives and middle management. Antonio has spent more than 20 years researching what successful companies and governments have in common as a key driver in successful implementation of their long-term vision. He is one of the few world experts who combines teaching, advising and keynotes with a corporate senior role in a leading multinational. This distinctive mix makes his masterclasses engaging, hands-on and exceptionally practical.

MASTERCLASS LEADER: Antonio Nieto-Rodriguez Antonio is the world's leading champion of project management and strategy implementation. He has experience in the pharma, banking, telecom, technology, consulting, energy, and public sector industries. Antonio has been nominated Thinker of the Month by Thinkers50. His concepts, such as the ‘Hierarchy of Purpose’, have been featured in Harvard Business Review. He is Director of the Program Management Office at GlaxoSmithKline Vaccines and past chair of the global Board of Directors of the PMI. 74

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


STRATEGY MASTER CLASS 35 LEADERSHIP

What is covered: Developing a culture that drives execution – focus, alignment and discipline Creating a roadmap for growth – translating ideas into value We have defined our strategy carefully – what is next? Select the right projects that will help your organisation compete in the future Prioritisation – an essential ingredient for successful execution Understanding the importance of capacity to optimise the number of projects Making sense of complexity – becoming an agile organisation Project management tool-kit: most practical way to assess if projects will deliver value Delivering transversal projects in a matrix – influencing without authority The essential role of the executive team in delivering successfully strategic initiatives This unique masterclass provides you with a structured framework for exploring cutting-edge ideas in strategy implementation and project leadership to ensure that your organisation achieves its vision and strategic objectives. Value and expected outcomes: Understand what you need to do to accelerate your organisation’s strategy execution Learn how to drastically reduce the size of your projects while achieving more impact Share ideas and concepts that work and can be applied in your organisation now Understand how to become an innovation-driven and agile organisation Learn how to attract talent and keep employees engaged, motivated and high-performing 75


36 THRIVING IN AN AGE OF DISCOVERY: Are You Renaissance-Ready? Genius is flourishing – and so is risk. The first Renaissance confronted leaders with a stark choice between two strategic attitudes: wait-andsee, or audacity. Hesitate until the chaos of the age settled into some new order – or be liberated from conventional caution by existential threats and historic possibilities. And today, we face the same stark choice. The vast majority of today's corporations have dropped anchor rather than brave the biggest storm in living memory. Instead of investing, companies hoard cash and buy back their own shares. In this unique masterclass, Chris will help you assess your readiness for the second Renaissance.

MASTERCLASS LEADER: Christopher Kutarna Chris is co-author of Age of Discovery: Navigating the Risks and Rewards of Our New Renaissance, a bestselling, internationally acclaimed book published by Bloomsbury and St Martin’s Press. He has been a Governor General’s Medallist twice and a Commonwealth Scholar, and is now a fellow of the Oxford Martin School with a doctorate in politics from the University of Oxford. Previously, Chris was a consultant with the Boston ConsultingGroup in New Zealand, Australia and China.

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curious attitude. Everybody was really energized and wanted to get to work immediately!” IKEA

What is covered: A primer on the ‘second Renaissance'. What better way to stretch our expectations for the future than to explore what has already happened under similar circumstances? Chris will help you to put on the same glasses that helped him to foresee the biggest political shocks of the 21st century. Are you Renaissance-ready? Chris condenses the chief corporate wisdom of the first Renaissance into six categories of behaviour that together inform your team or organisation’s capacity to magnify flourishing genius and mitigate flourishing risk. The Renaissance Readiness Index™. Chris charts the strengths, vulnerabilities and development priorities of your team or organisation against all six categories via a proprietary survey of 47 specific indicators (administered to all participants prior to the masterclass). Chris interprets the results and facilitates a dialogue on their implications. Value and expected outcomes: A clear, inspiring recognition and renewal of the burden today’s leaders bear A fresh assessment of skills and attitudes demanded by the environment versus those practised within the organisation Identification of critical development needs for the team or organisation A business case for a fresh executive development agenda Refinement of existing development budgets

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STRATEGY MASTER CLASS 36 LEADERSHIP

"Chris combines a vast knowledge together with a humble and


37 INNOVATING FOR THE FUTURE: The Integration of Profit and Purpose Social and environmental constraints, new ways of organising, and a shift in needs and mindsets of employees, customers, and other stakeholders pushes organisations to rethink how to operate in order to stay relevant. Through his vast experience Dr. Busch has developed tried-and-tested tools and approaches that help companies combine profit and purpose, combined with a unique perspective on how innovation and impact can be developed in the global context.

MASTERCLASS LEADER: Dr. Christian Busch Dr. Busch is a leading expert on purpose-driven business and innovation. His experience includes more than 10 years of research and teaching at the London School of Economics. He is co-founder of Sandbox Network, a leading community of young innovators, and Leaders on Purpose, a platform convening high-impact leaders Part of the World Economic Forum’s ‘Expert Forum on Business and Entrepreneurship’, a senior advisor at multinational companies and start-up enterprises, as well as having business experience in China, Mexico, Germany, the UK, and the US, Dr. Busch brings a global perspective. 78

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


SUSTAINABILITY & ETHICS MASTER CLASS 37 LEADERSHIP

What is covered: This masterclass will tackle questions such as: How to translate a strong purpose across the organisation, and develop meaning in corporate structures? How to spread high-impact ideas across the organisation? How to reframe innovation as an opportunity, rather than perceiving it as a threat? How to develop a strong culture and related processes? How to engage networks and communities to get things done? How to engage the next generation(s) most eectively? Using a mix of hands-on executive masterclass and motivational keynote techniques, Dr. Busch will discuss how to develop purposedriven organisations that are ready for the future. Dr. Busch will combine insights from research, with practice on how to develop and sustain meaningful innovation over the long-run, and in day-to-day practices. Value and expected outcomes: Actionable tool-kits, including the Impact Organisation Scorecard Approaches on how to implement and sustain meaningful innovation eorts Tools on how to develop strong communities and networks An engaged and energised team

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38 IMAGINE BETTER AND MAKE IT HAPPEN How does your business make sense of a complex, interconnected and rapidly evolving world? What are the creatively disruptive innovations, trends and challenges that are likely to unravel your business model before your very eyes? How might you respond? In a roller-coaster ride of a masterclass, Ed Gillespie will take you on a journey into the future, today. You’ll understand how reconnection with ‘bigger than self’ organisational purpose, creation of powerful visions and big transformational ideas, delivered with cutting-edge creativity, can unlock potential in your business.

MASTERCLASS LEADER: Ed Gillespie Ed Gillespie is a writer, communications specialist, serial entrepreneur and futurist. He is co-founder of Futerra, a change agency that specialises in business transformation and creative communications and campaigns. For the past 15 years Futerra has been internationally renowned for its influential and award-winning work on some of the biggest corporate sustainability initiatives, from Unilever’s ‘Sustainable Living Plan’, through Mondelez’s ‘Coffee Made Happy’ to SABMiller’s ‘Prosper’.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


SUSTAINABILITY & ETHICS MASTER CLASS 38 LEADERSHIP

What is covered: Overview of the landscape of disruptive innovation that is going to change your business – whether you like it or not The global megatrends, such as climate change, that will challenge not just the way you do things, but actually what you do Futerra’s proven ‘Theory of Change’, 15 years in development, that helps you navigate your response to this complexity Case studies of how pioneering businesses are responding to our situation in creative and dynamic ways to secure future success Ed’s style is brisk, bold and inspirational. He is able to take audiences with him through infectious and irreverent humour, aligned with important insights, information and intelligence.

Value and expected outcomes: Understand the interdependent challenges facing your business Get a fresh and objective perspective from outside your company Appreciate how to think, act and respond differently Learn from the extensive expertise of a proven thought leader Know the immediate practical next steps you might take to act

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39 LEAD WITH INTEGRITY: Wield Value-Based Decision-Making Approach The most successful and enduring businesses are those that combine a meaningful purpose and a clear set of values, with leaders who display both rational and emotional intelligence of the highest order. This masterclass by Roger Steare enables leaders at all levels to reflect on these issues in a highly engaging and compelling way. At the core of this workshop is the alignment of all stakeholder values so that all forces within a business pull in the same direction.

MASTERCLASS LEADER: Roger Steare Roger Steare is Corporate Philosopher in Residence at Cass Business School and a Fellow of the policy think tank ResPublica. In 2009 HSBC UK asked Roger to advise their senior leadership team on how to strengthen their values, decisionmaking and culture. As a result, over the following three years profits increased by more than 55% to US$1.54 billion. Values-based leadership is now a global programme across HSBC. After the Gulf of Mexico disaster in 2010, BP asked Roger to help them design a new leadership programme to rebuild their culture and to strengthen their values and behaviours. Roger’s 'ethicability’ decision-making framework is now core to the new BP Code of Conduct. 82

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


SUSTAINABILITY & ETHICS MASTER CLASS 39 LEADERSHIP

What is covered: This masterclass is firmly grounded in neuroscience, psychology, anthropology and behavioural economics. Roger will talk about: Value-based decision-making Ethics by gender and age and how that affects business dynamics How to engender harmony in decision-making Doing the right thing Trust Co-operation Service ‘Lead with Integrity’ gives leaders the opportunity to stop and think about their purpose, their values and the decisions they need to make – in a very pragmatic way.

Value and expected outcomes: Pragmatic, profitable yet principled management of a business for long-term success Deep understanding of the value of ethical decision-making Tools and techniques to enhance trust and respect for the decisions you make

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40 BIOLOGY OF RISK-TAKING Companies, both financial and non-financial, are destabilised by behavioural changes among their employees. Excessive risk-taking on the upside, dysfunctional risk-aversion on the downside, impairs longterm corporate returns. What causes these shifts in risk behaviour? Increasingly human biology can help answer this question. John Coates will introduce you to a new perspective on risk-taking, one that focuses on physiology rather than psychology. This perspective will provide novel insights into decision-making, risk-taking, fatigue, and stress; how these dier between men and women; how they can be managed.

MASTERCLASS LEADER: John Coates John Coates, former research fellow in neuroscience and finance at the University of Cambridge, previously traded derivatives for Goldman Sachs and ran a trading desk for Deutsche Bank. He is the author of the bestselling book, The Hour Between Dog and Wolf. How Risk Taking Transforms Us, Body and Mind. His scientific research on risk-taking has become need-to-know, spreading beyond finance to law, healthcare, tech, sports, and the military.

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RISK MASTER CLASS 40 LEADERSHIP

What is covered: This masterclass will bring the weight of research in human biology to bear on your self-understanding and demonstrate that the key to performance is the state of your physiology. This basic fact raises several challenges: Most physiological changes, such as subtle alterations in heart rate, blood pressure, hormone levels, take place below the level of consciousness, so how can you become aware of them? How can you manage your physiology to improve the basic parameters of workplace performance, such as focus, speed of reactions, memory recall? How can you develop resilience to fatigue and stress? This masterclass will help you become more scientifically advanced in managing yourself and your employees. Value and expected outcomes: Understand why risk management so frequently fails to protect companies Learn to manage your own physiology and better understand your employees’ changing behaviour Understand the counter-intuitive ways managerial practices aect the risk-taking and stress of employees, and in turn their performance and health Learn how to foster physiological resilience to fatigue, loss of focus and stress Appreciate how diversity contributes to risk management

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41 ADAPT YOUR BUSINESS TO EMERGING GLOBAL THREATS Technological development has created not only new opportunities but also new vulnerabilities and risks, including those of terrorism, political extremism, espionage, organised crime, cyber threats, and more. Today, security-related risks must be an integrated part of corporate risk management and focus must be on the ability of the corporation not only to identify, prevent and counter specific threats, but also to recover from specific incidents. In this masterclass devoted to strategic corporate security and risk management, Jakob Scharf works with your executive team to help you adapt your business to emerging global threats.

MASTERCLASS LEADER: Jakob Scharf Jakob Scharf is former director general of the Danish Security and Intelligence Service. During his term, he dealt with terrorism and cyber threats aecting national security interests and private corporations as well. Since he resigned in 2014 he is the executive director of CERTA Intelligence & Security, a consultancy company providing intelligence, analysis and security advice for private corporations.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


RISK MASTER CLASS 41 LEADERSHIP

What is covered: Jakob will lead you through a series of discussions, which will enable you to answer the following questions: What are the most relevant and important security-related threats and risks aecting your organisation? What are the consequences and how vulnerable is your organisation in case of a security-related incident? Are the security level and security culture within your organisation appropriate? Has your organisation implemented such strategies, plans, guidelines and security measures, which are necessary and expected? Is your organisation using its resources on security in the most cost-eďŹƒcient manner? Value and expected outcomes: A unique insight into terrorism, political extremism, espionage, organised crime, cyber threats and other significant security threats relevant to private corporations Thorough understanding of the way private corporations need to adapt to emerging global threats A specific assessment of the maturity of your organisation in dealing with security-related threats, risks and vulnerabilities

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42 THE GLOBAL MACRO OUTLOOK More than a decade ago, Thierry Malleret founded the Global Risk Network at the World Economic Forum, helping global CEOs and decision-makers to make sense of what's coming and better prepare for it. Today, through The Monthly Barometer, a predictive analysis, he engages prominent investors and business leaders in forwardthinking, and supports them in making the appropriate investment and strategy decisions. His approach combines a macro perspective based on a holistic vision of risks, with micro insights derived from the science of highperformance. His workshop boils down to being adequately prepared, from a mental, intellectual and physical perspective. As the French scientist Louis Pasteur used to say: ‘Chance favours the prepared mind!’

MASTERCLASS LEADER: Thierry Malleret Thierry Malleret headed the Global Risk Network at the World Economic Forum. His other professional achievements include: working in investment banking (as a chief economist and strategist at a major Russian investment bank and as an economist at the EBRD in London); think tanks and academia (both in New York and Oxford); and government (with a three-year spell in the prime minister's office in Paris). Thierry is the co-founder and main author of The Monthly Barometer; he has also written several business and academic books including Global Risks – Business Success in Turbulent Times and Disequilibrium: A World

Out of Kilter. 88

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


INTERNATIONAL BUSINESS MASTER CLASS 42 LEADERSHIP

What is covered: The interdependence of macro themes and the pitfalls of silo thinking The ranking of current and future global risks The ability to make complex decisions in an uncertain and volatile environment The leadership attributes critical for dealing with uncertainty and complexity Thierry's input is based on insights generated from the exceptional network of thinkers that underpins The Monthly Barometer. His workshop is framed in such a way as to deliver maximum efficiency. For those willing to give it a try, the workshop can take place in the mountains while climbing, skiing or walking. Neuroscience shows that these activities act as a ‘cognitive enhancer’. Value and expected outcomes: Connecting the dots between different macro themes: economics, finance, geopolitics, societal issues, tech, the environment Infusing a sense of ‘what's coming next’ in the corporate culture Making the management and top leadership aware of disruption and inflection points Providing insights on wellbeing techniques that improve decisionmaking capabilities

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43 THE AGE OF COMPETITION: Geopolitics and the Global Business Environment Understanding the new power game, with its continuous changes on the chessboard, is crucial for any strategy planning and decision analysis, whether your business is national or global. This fascinating masterclass is led by Oliver August, a world-renowned expert on geopolitics and editor and correspondent at The Economist. He will answer key questions: How is the new global system shaping up? What sort of conflicts will emerge and which are unlikely? How far and how fast will the balance of power tilt? Who will be the economic winners? How can your own industry and brand be affected by these trends?

MASTERCLASS LEADER: Oliver August Oliver August has reported from the world’s war zones and financial markets for more than two decades. His specialisations include American grand strategy, Chinese development, Middle East conflicts, African and Asian emerging markets and the future of the EU. He has been based in Baghdad, Beijing, Beirut, Berlin, Damascus, London, Nairobi, New York and Singapore. Oliver is the author of two books: Along the Wall and

Watchtowers, A Journey Down Germany’s Divide (1999) and Inside the Red Mansion (2007).

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


INTERNATIONAL BUSINESS MASTER CLASS 43 LEADERSHIP

What is covered: This masterclass works out where economic opportunities lie in the future and how conflicts will shape the global business environment, including deep dives into the economics and geopolitics of the Middle East, Europe, Russia, China and the US, and tracing how global stock and commodity prices are influenced by geopolitics. This masterclass is orchestrated through a series of simulations and group exercises. You will not only more deeply understand geopolitical threats and opportunities but actually put yourself 'in the enemy’s shoes', playing out several scenarios from different perspectives. Trying different 'hats' makes your thinking more nuanced and sophisticated and, perhaps to your surprise, you see the world differently. Value and expected outcomes: Understand where economic opportunities lie in the future and how the global business environment will be affected by conflicts Get tailored advice about your geographic exposure and industry sector Gain an in-depth understanding of the future of globalisation, where businesses can operate in the future and whether globalisation will pass a high-water mark Learn more sophisticated and less biased interpretations of current and future geopolitical trends, eventually leading to better decisions

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44 ACCELERATE BUSINESS GROWTH ON A GLOBAL SCALE To build sustainable growth in international markets over the next decade, it is important not to repeat the mistakes other companies have made and it is crucial to understand where different countries are heading. In this intensive masterclass Nenad Pacek examines global economic megatrends and how they influence various regions and countries; and offers a step-by-step guide on how to outperform the competition and achieve accelerated, sustainable growth in challenging and constantly changing environments. He draws on lessons he has learned from hundreds of international companies over the last 27 years.

MASTERCLASS LEADER: Nenad Pacek Nenad Pacek is a world-leading global strategy expert and the number one go-to advisor for hundreds of executives, helping them build successful businesses in all the emerging markets. The founder of Global Success Advisors and the CEEMEA Business Group, Nenad has a client network of more than 450 multinational corporations. Previously, Nenad was vice president of The Economist Group. He is the author of four books on global economy and emerging markets’ business issues.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


INTERNATIONAL BUSINESS MASTER CLASS 44 LEADERSHIP

What is covered: Economic and business megatrends in global and emerging markets Analysis of why competition in emerging markets is accelerating A market-by-market economic outlook guide for key emerging markets An economic outlook for the developed world Strategy guidance for multinational companies to accelerate growth Insights into fast-changing corporate best practices for faster international growth Future strategic, structural and operational pillars of international corporations

Value and expected outcomes: Gain knowledge needed to better identify future risks and opportunities; more eectively prioritise markets and make the right assumptions for 1–5-year plans and budgets Receive guidance on how to change your corporate strategy to accelerate growth and outperform competitors in emerging markets in a sustainable way Develop ability to benchmark your company’s approach to emerging markets against evolving best practices Achieve multi-million cost savings by avoiding potential hidden threats and conflicts often inevitable in the territories of 'unknown'

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45 HOW TO FIX THE FUTURE Both the greatest opportunity and the greatest challenge in the world today, for governments and corporations alike, is the digital revolution. In this exclusive LSB masterclass, Andrew Keen – who has spent the last two years talking to the world’s most innovative entrepreneurs, investors, policymakers and educators – lays out the best practices for fixing the digital future. Be the first to learn how to solve the great problems of our age. From fake news to data surveillance to smartphone addiction to the looming threat of robots taking our jobs, this is the masterclass that presents a winning strategy for humans in the digital 21st century.

MASTERCLASS LEADER: Andrew Keen A serial start-up entrepreneur who founded his first high profile internet company in 1994, Andrew Keen is one of the world’s leading authorities on the digital revolution. He is the author of three bestselling books, the host of a Techcrunch chat show, the founder of the Silicon Valley salon FutureCast and the tech columnist for GQ. His latest project – for which he has travelled to Singapore, Estonia, India and many other countries around the world – is a roadmap for figuring out the human place in our digital future. His new book is based on these travels and is titled: How to Fix the Future.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


TECHNOLOGY & INNOVATION MASTER CLASS 45 LEADERSHIP

What is covered: Andrew’s personal discovery of innovation around the globe represents the heart of this masterclass. There will be no theory. Everything covered in this dynamically interactive session will be practical and accompanied with compelling examples from the real world: What we can learn from the industrial revolution in terms of taming the excesses of today’s digital revolution Cases of Estonia and Singapore as digital ‘utopias’ combining enlightened public policy and an innovative business culture Alternative digital business models, particularly from innovative start-ups in Germany, the UK and India Examples of policymakers – both in Europe and the US – who are stimulating human innovation through the thoughtful regulation of big tech companies Examples of innovative education models from all over the world – from Singapore and Switzerland to Sweden Value and expected outcomes: For entrepreneurs and trend spotters – learn what the dominant business models of the digital future will be and why they are the reverse of today’s conventional Silicon Valley mindset For executives and strategists – learn how to harness today’s most cutting-edge technologies – artificial intelligence, virtual reality, the internet of things – that are radically transforming your industries and companies For policymakers and politicians – learn how to build an advanced digital democracy with technologies such as blockchain, in order to build a more lasting social contract with your citizens For parents and teachers – learn why the future can only truly be fixed by our kids 95


46 ACCELERATE YOUR COMPANY TRANSFORMATION IN THE NEW AI FUTURE Every single company today is affected by the accelerated digitalisation that AI brings to the workplace. AI is not just a new technology that will dynamically transform our products and services, but also it will impact the kind of human capital that needs to adapt its skills and tacit knowledge to the third industrial revolution. Inma Martinez’s focus on the digital acceleration affecting life, work and play, has allowed her to create strategies and protocols on how businesses should reorganise their human capital, as well as their products and services, in order to address the transformational forces of AI and digitalisation, and increase their innovation by harnessing disruptive technologies. MASTERCLASS LEADER: Inma Martinez Inma Martinez is a technology pioneer behind the first AI system for the mobile industry (1999) and has continued to innovate in both tech start-ups and the corporate world, by analysing human behaviours within both digital and non-digital contexts in order to create innovation products. She has served as an independent technology advisor to the EU Technology Commission since 2001 and in 2010 she was appointed as a spokesperson on technological development and entrepreneurship at the UK Trade and Industry Catalyst Programme. 96

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


TECHNOLOGY & INNOVATION MASTER CLASS 46 LEADERSHIP

What is covered: Identifying the impact of digitalisation on your organisation and learning how to: Reshape your leadership programmes and your new recruitment strategies with AI tactics Redesign your marketing strategies and customer services bots with AI that truly delivers human approaches and empathy Learn to balance the act of introducing AI systems into your company whilst retraining and repurposing your current human capital into the new emerging roles and jobs of the future Value and expected outcomes: Identify specific approaches to ignite innovation and connect with your customers via marketing tactics that respond to the new digital times Reduce the negative feelings towards AI and job losses and identify the new roles that the digital future brings Learn to build and manage your data analytics team towards results that ignite product innovation Inma leads her audiences into adopting new mindsets and attitudes by explaining science and tech in humanistic terms and by way of case studies that show how others have done it. She oers a bespoke approach to each masterclass and reveals not just what is happening today but why, unveiling how the audience can harness specific tools and approaches to leverage from these forces and achieve successful outcomes. 97


47 MASTER THE INTERNET OF THINGS This practical workshop is designed to introduce the practical side of creating a connected product and adjusting your strategy to playing on this boosting market. Whether you are a product design team looking to grow their toolkit or a business enterprise looking to expand into software-enabled products, you will find insight and inspiration in this interactive workshop. Alexandra Deschamps-Sonsino, arguably one of the leading voices in the IoT space, will cover everything from planning a product and prototyping, to beta testing, making bigger production batches, and engaging with wholesalers and retailers. She discusses IP and business structures as well as investment in this space.

MASTERCLASS LEADER: Alexandra DeschampsSonsino Alexandra Deschamps-Sonsino is an interaction designer, product designer and entrepreneur. She was named first in a list of 100 Internet of Things Influencers (2016), second in Top 100 Internet of Things Thought Leaders (2014) and was in the Top 100 Influential Tech Women on Twitter (2014). She is the founder of the Good Night Lamp, connected lamps for your global friends and family. She is the director of designswarm, a strategic consultancy focusing on the internet of things, working with BBC R&D, P&G, British Gas, EDF R&D and Nominet, British Telecom and others. 98

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


TECHNOLOGY & INNOVATION MASTER CLASS 47 LEADERSHIP

What is covered: A history of the internet of things A breakdown and planning document for connected product development Prototyping tools and approaches Beta testing with users First design iterations Design for manufacture (materials, processes) Working with retailers Software in connected product development (firmware and backend) Assembly and logistics Branding, marketing and PR Intellectual property Investment and business structures

Value and expected outcomes: Gain the full understanding of the internet-enabled product design process Learn how to build a strategy, form teams and partnerships around IoT Inspire your teams to create innovative solutions and products

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48 THE FUTURE, NOW Welcome to your future. A meaningful future in which the fascinating technologies of the fourth industrial revolution will merge seamlessly with core human needs. Artificial yet emotive intelligence, the internet of more than ‘things’, predictive versus big data… How will you make sense – and real use – of it all? This eye-opening masterclass helps you demystify and uncover the most groundbreaking digital and technological advances that will radically redefine our realities. It will equip you to identify the next generation of innovation, inventions and pioneers that will transform your organisation, and uncover those applications of these technologies most relevant to you.

MASTERCLASS LEADER: Shivvy Jervis Voted a thought leader ‘making digital Britain tick’, Shivvy Jervis is an award-winning futurist, writer and presenter uncovering the most explosive tech advances of the next decade. She has been named a top 10 future leader for London and received a Britain’s Asian Women of Achievement Award. Shivvy is currently authoring a book on the game-changing future technologies and inventors of the next decade. For the past five years, she has also produced and fronted web video series Digital Futures, regularly drawing more than 200 thousand viewers per episode and tracking up an 11 million-plus viewership to date.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


relevant from the mere buzz” Curator of TED Global

What is covered: ‘The Future, Now’ is a fast-paced, four-hour masterclass that will: Uncover those applications of both current and emerging digital technologies that could transform your business Give you insider access into the next wave of advances and inventors that must be on your radar Help you navigate the ‘noise’ by quickly honing in on truly valuable market insights Equip you to ‘think like a futurist’ Handpick the most compelling case studies demonstrating how world-leading, agile start-ups and the most progressive multinational companies are leveraging digital technologies to achieve explosive success Challenge stereotypical notions and mindsets about what it takes to deploy a digital transformation strategy – it’s simpler than many might think

Value and expected outcomes: Develop a unique understanding of the technological applications most transformative for enterprise Be introduced to the most fascinating innovations and inventions relevant to your business through case studies Grasp factual takeaways to apply immediately in your business

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TECHNOLOGY & INNOVATION MASTER CLASS 48 LEADERSHIP

“Shivvy Jervis has the remarkable capacity to uncouple the


49 CYBER SECURITY AWARENESS This cyber security awareness workshop is designed by a crossfunctional team consisting of professional hackers, corporate psychologists, and instructional designers – to provide you with the essential knowledge to practice good cyber hygiene. Jamie will give delegates an understanding of what motivates a hacker and why you or your company might be compromised. Delegates will understand their responsibility for protecting company data and how to implement practical cyber security processes into their everyday working lives.

MASTERCLASS LEADER: Jamie Woodruff Jamie Woodruff is one of the world’s leading authorities on hacking and cyber security. He entered the public eye when he successfully hacked Facebook as part of a student competition at Bangor University. Jamie is a director of a cyber security company specialising in training, penetration testing and recruitment. He is also the cyber safety advisor for the Cybersmile Foundation which specialises in online cyber bullying.

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LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CYBER SECURITY MASTER CLASS 49 LEADERSHIP

What is covered: The workshop covers ‘how to’ and cyber security best practices in the following areas: passwords, encryption, phishing, email security, online security, offline security, data classification, remote working, social engineering and risky behaviours. Understanding vulnerabilities – cyber security awareness; past, present and future; human risk; typical scenarios Cyber security protection – people; processes; physical protection Cyber security strategy – develop, deter and defend Jamie uses a balance of discussion, scenarios, case studies, personal experiences, videos and interactive exercises to bring the subject to life. Some sessions use an overall cyber security game to increase engagement and understanding.

Value and expected outcomes: Understand the threats that directly affect you as an employee Learn how to be secure at work and online Grasp essential cyber security processes

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50 CYBER SECURITY FOR SENIOR EXECUTIVES We are living in a knowledge economy where information has become incredibly valuable and experiencing a cyber attack or data breach impacts an organisation’s bottom line. The cyber threat landscape is composed of malicious and non-malicious threats, which are both internal and external. Motivations for malicious attacks vary – and depending on your organisation’s industry and the data it creates, receives, shares and stores, it will be the target of different attack actors and methods. Cyber security is about people, process, information and technology and as such is a business issue, not just an IT one. Effective business leaders need to understand what cyber security means to them and their organisations.

MASTERCLASS LEADER: Dr Jessica Barker Dr Jessica Barker is a leader in the human nature of cyber security. Co-founder of a cyber security consultancy, Redacted Firm, she is engaged by organisations of all sizes, from multi-national firms to SMEs. Her work surrounds the psychology and sociology of cyber security, particularly regarding cyber security threats, social engineering, how to effectively communicate cyber security messages, the psychology of fear and cyber security, and the language of cyber security. Jessica has recently chaired panels at the Commonwealth Cyber Security Forum in London, the Financial Services Summit 2016 in London and the GSMA Mobile 360 event in the Hague. 104

LONDON SPEAKER BUREAU EXECUTIVE LEARNING MASTERCLASSES


CYBER SECURITY MASTER CLASS 50 LEADERSHIP

What is covered: Jessica will use real-life case studies to address: The cyber security threat landscape, including the latest threats faced by organisations Practical advice on incident management and what organisations should have in place to safeguard business continuity during and after a cyber crisis The session will demystify the technical nature of cyber security to provide the audience with an understanding of cyber security that is required of modern board members An exploration of the inherently human element of cyber security and the extent to which people are either an organisation’s weakest link or first line of defence, depending on the approach and management of the organisation’s leaders The roles and responsibilities of senior business leaders in managing and mitigating cyber security issues in their organisations Value and expected outcomes: An understanding of the holistic nature of cyber security and how all elements – people, process, information and technology – are best managed in an organisation An awareness of how to assess the particular threats faced by individual organisations and how to use risk assessment and management frameworks to mitigate the risks Working through an incident response scenario exercise to explore what happens when an organisation experiences a cyber attack or data breach and how to respond in the most effective way

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London Speaker Bureau represents and works with some of the most influential people in the world, from politicians and economists to thought leaders, futurists and entrepreneurs. Between them, they cover a vast range of topics, from management and finance to technology, education, innovation, motivation and the environment. We have expanded our services far beyond traditional keynotes: providing our clients with the opportunity to invite outstanding global leaders and business experts as trainers, boardroom advisors and individual coaches for their management teams. Our unmatched network of 17 international offices allows us to provide speakers and trainers from all over the world, to suit all types of briefs and budgets be they small or large, in-house or external. If you want some ideas on how we can assist, please do contact us now.

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CONTACT US To talk through your requirements and to book an Executive Learning masterclass for your team, please contact your local London Speaker Bureau oďŹƒce. Once we know your area of interest and what you want to achieve from the programme, our experienced consultants will work together with the masterclass leader and instructional designer to create and deliver a masterclass perfectly tailored to meet your objectives and help deliver long-lasting organisational impact. You can find more info at www.londonspeakerbureau.com

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Executive Learning Masterclass Directory 2017  

Together with our top speakers and a team of experienced instructional designers, we have created a portfolio of masterclasses, each of them...

Executive Learning Masterclass Directory 2017  

Together with our top speakers and a team of experienced instructional designers, we have created a portfolio of masterclasses, each of them...

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