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The HSG: a portrait Facts and figures

Vision 4 General Principles 6 The University of St.Gallen (HSG) 10 The organisation of the HSG 13 Schools and ES-HSG 14 The HSG – an overview 18 Teaching and Learning 22 Students 23 Degree courses 26 Degree courses and the labour market 29 Rankings 30 Life-long ties 31 Executive education at the HSG 32 People – Research – Added Value Strategic cooperation Research focus Issue-related research – profile areas Research platform Alexandria


34 36 37 38 40

Internationality and Regional Roots 42 International partnerships 44 Enrolments for English-language Master’s programmes 45 Region 47 Public lectures 49 Entrepreneurship and Financial Power 50 Entrepreneurial units at the HSG 51 Funding 52 Value created by the HSG in the region 53



Vision As one of Europe’s leading business universities, we are recognised globally as a place for thought

leadership on current social matters and for the

economic, business, and

development of talent

able to integrate perspectives and act both entrepreneurially and responsibly. |4


General Principles To this end, we strengthen and develop: • the long-standing HSG culture of trust, mutual respect and cooperation between students, faculty, and administration; • the integration of economic, legal, social and cultural perspectives, as well as international affairs, as a basis for analysing contemporary challenges in society and the economy; • the promotion of lifelong learning from degree-course studies to executive education with the active involvement of the HSG’s alumni; • the involvement of students in the development of the HSG and their lifelong ties to the University; • promoting interaction between faculty and students in an environment characterised by diversity; • a research culture that prizes excellence and that is fully committed to academic freedom; • entrepreneurial platforms – such as the institutes, course programmes and Schools – that attain the objectives of the University as a whole and are sustained by the initiative of students and faculty; • the synergetic development of regional and international roots; • an effective, inspiring campus infrastructure and a service-oriented administration; • a size that permits the HSG to create its own profile to pursue a sensible internal division of labour and to enhance its position on the international academic arena, while still allowing for personal development and flexible, pragmatic structures.



Specific Principles


Teaching and Learning

Internationalisation and Regional Roots

We offer talented and dedicated students a carefully calibrated range of majors that satisfy the highest international standards and are recognised as such. We strive for educational excellence by means of excellent teaching, transparent course structures and efficient administrative processes, while at the same time responding to the developments in cutting-edge knowledge and in the global labour market. We seek to inculcate both the skills to solve complex problems in a structured manner and the academic, social and cultural skills needed for all levels of lifelong learning. In this way, we educate entrepreneurial personalities with lifelong ties to the HSG whose actions are informed by social responsibility for the benefit of the economy and society.

As a consequence of the global presence of our research, the diversity of students and faculty, and the fact that we systematically enable both students and faculty to gather study and research experience in foreign countries, we have established and further the HSG’s position in the worldwide university landscape. At the same time, we cultivate and reinforce the HSG’s roots in the city and the canton by increasing the public’s level of awareness of the region and guarantee the region’s access to international knowledge. In this way, we safeguard St.Gallen as an educational location in the long term and contribute to the creation of economic and social value in the region.

People – Research – Added Value

Entrepreneurship and Financial Power

With the HSG’s working environment, we offer academics who are committed to undertaking scholarship and who are interested in interdisciplinary approaches a place for reflection which – thanks to our unqualified commitment to academic freedom – enables them to conduct research at the highest level of excellence. Through this research, we make a contribution towards the solution of current problems in the economy and in society while being globally perceived as an opinion leader in our analyses of selected issues.

As a state university, we are careful to create a secure financial framework that safeguards the development of our teaching and research quality. For this reason, we cultivate a sense of entrepreneurship that is in the interest of the University as a whole. For largescale innovation projects, we look to forms of mixed public/private funding while at the same time considering new business models for the University over the longer term. With the help of a high proportion of third-party resources and long-term sponsorship revenues, we are able to further open up and expand the range of our academic activities and strategic scope. In all this, we are aware of the special responsibility that as a public institution we bear for how we meet these challenges.


The University of St.Gallen (HSG)

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What is now known as the University of St.Gallen – School of Management, Economics, Law, Social Sciences and International Affairs (HSG) was established as a business academy in 1898 during the heyday of St.Gallen’s embroidery industry. The following year the first lectures took place. Internationality, practical relevance and an integrative view have characterised the HSG from the very beginning. Today, the University of St.Gallen is one of Europe’s leading business universities. It is accredited with EQUIS and AACSB.

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The University of St.Gallen (HSG) Professional and personality education In 2001, the Bachelor’s and Master’s courses were introduced, and the education provided by the University was subjected to extensive reforms. Since then, the focus has not only been on professional education but also on personality education. Bachelor’s, Master’s and doctoral degrees can be obtained at the HSG in the fields of management, law, social sciences and international affairs, with the close linkage between studies, practice and being research given priority.

More than 150 partner universities

The organisation of the HSG University Executive Organisation

Administration Business areas

Schools Teaching



• Research • B.A. HSG projects • M.A. HSG • Dr./Ph.D. HSG • Publications


Public purse

The HSG is linked with over 150 partner universities. Thus students have the possibility of obtaining a double degree in cooperation with other universities or going on an exchange semester. The HSG also offers numerous executive education programmes such as postgraduate courses, seminars and programmes.

Services • Research, consultancy and expert activities

Executive education • MBA • EMBA • Diplomas • Certificates • Customised programmes • Seminars

• Institutes • Research center • Centers

Competitive funds

Accreditations and rankings The University of St.Gallen is one of the frontrunners in the field of business education. This is confirmed by international seals of approval and worldwide ranking results. The HSG has been accredited with EQUIS since 2001 and with AACSB since 2003. It has thus been awarded the most important international seals of approval for business schools.

Since January 2011, the HSG has had a new structure and organisation which are intended to do justice to the increasing demands made on teaching and research, as well as to the HSG’s growth. The reorganisation, which was entitled “New Governance”, will make the University of St.Gallen more adaptive to strategies.

The HSG generates half the budget funds by itself Institutes and research centers The HSG is characterised to a significant extent by its 30 institutes and research centers: the institutes, whose organisation is largely autonomous, are self-financing but are closely involved in the work of the University. They are active in research, consultancy and executive education.

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The HSG generates just over half of its resources through executive education and services, as well as through third-party contributions to research. The remaining half is funded by resources from the public purse, which provides the basic funds for teaching and research. The funds contributed by the Canton of St.Gallen amount to approx. 20 per cent of the entire HSG budget.

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The University of St.Gallen (HSG) Schools and the ES-HSG

President SoM-HSG School of Management

Dean Website

Prof. Dr. Walter Brenner




Law School


School of Finance

School of Economics and Political Science

School of Humanities and Social Sciences

Prof. Dr. Karl Frauendorfer

Prof. Dr. Monika Bütler

Prof. Dr. Lukas Gschwend Prof. Dr. Ulrich Schmid

• Major in Economics (B.VWL) • Major in International Affairs (BIA)

• Major in Law and Economics (BLE) • Major in Law (BLS)

Bachelor’s programmes

• Major in Management (B.BWL)

Master’s programmes

• Information, Media and Technology Management (IMT) • Marketing, Services and Communication Management (MSC) • Finance and Accounting (MAccFin) • Strategy and International Management (SIM) • Organization Studies and Cultural Theory (MOK)*

• Banking and Finance (MBF)

• Economics (MEcon) • Quantitative Economics and Finance (MiQE/F) • International Affairs and Governance (MIA)

• Law (MLS) • Law and Economics (MLE)

• Organisation Studies and Cultural Theory (MOK)*

Doctoral programmes

• Economic Sciences with focus on – Accounting – Business Innovation – International Business – Strategy & Management and Marketing

• Economic Sciences with focus on Finance

• Economics and Finance (PEF) • International Affairs and Governance (DIA)

• Law (DLS)

• Organisation Studies and Cultural Theory (DOK)

Profile areas

• Responsible Corporate Competitiveness • Management of Business Innovation

• System-wide Risk in the Financial System

• Quantitative Economic Methods • Global Democratic Governance • Economic Policy

• Law, Innovation and Risk

• Cultures, Institutions and Markets


Executive School of Management, Technology and Law

Prof. Dr. Winfried Ruigrok


* The MOK is a programme jointly run by the SoM-HSG and the SHSS-HSG, with the chief responsibility lying with the SoM-HSG. | 14

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The University of St.Gallen (HSG) New structure and organisation The HSG consists of the following Schools: the School of Management, the School of Finance, the School of Economics and Political Science, the Law School and the School of Humanities and Social Sciences. In the course of the reorganisation, the discipline of finance was given a School of its own. Owing to the important cross-sectional function of finance in all areas, the HSG is continuing to develop this area in an integrative way and to profile it as a strong point.

Schools The Schools draw up their own human resource plans. However, they take their bearings from a fundamental mission in teaching, research and executive education. Besides the Schools, the institutes, research centers and centers have an important and strong function at the HSG. They work in research and executive education and provide services in research, consultancy and expert opinions.

ES-HSG with special tasks Executive education is offered by the “Sixth School”, the Executive School of Management, Technology and Law (ES-HSG), and by the institutes. The ES-HSG has been conceptualised as an institute with special tasks for the University as a whole. Its executive education programmes are intended to contribute to the reputation of the HSG within and outside the German-speaking world, and to the University’s overall budget.

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The University of St.Gallen (HSG) The HSG – an overview Establishment 1898 as a “Commercial Academy” Academic degrees B.A. HSG | M.A. HSG | Dr. HSG | Ph.D. HSG Majors Business Administration Economics Law Law and Economics International Affairs Students 6,726 students from 80 nations Faculty 84 professors 79 assistant professors more than 400 lecturers Average degree course costs Living costs and tuition fees: CHF 25,000 p.a. Executive Education MBA Various EMBAs Various diplomas and certificates Customised programmes Entrepreneur School HSG Alumni 19,700 members 100 Clubs on 5 continents University budget 2010 CHF 190m, of which more than 50 per cent is funded through third-party resources

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History 1898 Establishment of the University of St.Gallen as a “Commercial Academy” 1911

Renamed “Graduate School of Commerce”

1938 The HSG is granted the right to issue doctor’s degrees 1963 Relocation to the Rosenberg site and renamed St.Gallen Graduate School (HSG) 1968 HSG is Switzerland’s first institute of tertiary education to open an executive education section 1986 Canton of St.Gallen becomes the HSG’s sole funder 1989 Inauguration of the Library Building 1995 Renamed University of St.Gallen (HSG) 1995 Inauguration of the new Convention and Executive Education Center (WBZ) on Holzweid 2001 Integral introduction of the Bologna reforms 2005 Establishment of the Executive School of Management, Technology and Law (ES-HSG) 2006 Introduction of transinstitutional cooperation centers (HSG Centers) 2008 Inauguration of the Executive Campus HSG (WBZ-HSG) with an additional seminar wing and a new building with 54 hotel rooms 2011

The new University Statutes enter into force. Update of the designation “University of St.Gallen - School of Management, Economics, Law, Social Sciences and International Affairs (HSG)”

Reopening of the renovated and extended buildings of the University of St.Gallen. HSG students now have a new restaurant and a triple sports hall, and they are able to use the Aula again.

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The University of St.Gallen (HSG) The Campus: a dialogue between culture and architecture The compact Campus, short distances and a modern infrastructure support students in their individual and joint learning efforts and in their everyday life at the University. The extensive range of media available and the wealth of books and journals in the Library are remarkable: The open-access library contains more than 460,000 bound books, more than 70,000 e-books and over 16,000 electronic journals. The HSG is not only an institute of education but also a well-regarded place of art. Its works of art are integrated in the architecture and everyday student life. Thus almost all the works were specially made by the artists for their respective locations rather than placed there at a later stage. This creates a dialogue between culture and architecture that pervades all the buildings. In the Main Building, which is regarded as an important example of the 1960s, art provides a counterpart to architecture. In the Library Building of 1989, works of art complement the diversity of architectural forms in a narrative way.

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Teaching and Learning

Students Final grades of the general qualification for university entrance • 44 per cent of new HSG students with a Swiss school-leaving certificate have an average grade of at least 5.0. • 91 per cent of new HSG students with a German school-leaving certificate have an average grade of at least 1.75. HSG 2008 graduate surveys (with addendum from spring 2009)

The reasons for studying at the University of St.Gallen are as varied as the possibilities they open up for students.

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Teaching and Learning Besides purely specialist knowledge, studies at the HSG convey prerequisites for successful personal education. The assumption of personal responsibility is the core idea of the course architecture with Bachelor’s and Master’s degrees developed on the occasion of the Bologna reforms. Personal initiative and dedication in addition to core studies and wellfounded knowledge: HSG students are entrepreneurs on their own account.

Percentage of women 50



From 2005 to Autumn Semester 2010, the number of students at the HSG rose from 4,499 to 6,726. This growth was partly the consequence of a higher number of fi rst-semester students and partly the consequence of newcomers at the Master’s Level from both Switzerland and other countries. Today, about 45 per cent of all Master’s students at the HSG hold a Bachelor’s degree from another university. This is probably the result of the quality and the efforts which the HSG made in the course of the Bologna reforms with the reconceptualisation of teaching.










Student statistics Doctoral Level Master’s Level Bachelor’s Level Assessment Year









The proportion of women at the HSG continues to grow. In Autumn Semester 2010, a total of 2,073 women were studying at the HSG, which is tantamount to a share of 30.8 per cent. Proportionally, the number of women is highest at the Master’s and Doctoral Levels with 31 and 32 per cent, respectively.






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Teaching and Learning Studies

Degree-course architecture

Degree courses Bachelor’s Level


Management (BWL)


Economics (VWL)


Law (BLS)


Law and Economics (BLE)


International Affairs and Governance (BIA)


Master’s Level Information, Media and Technology Management (IMT)


Accounting and Finance (MAccFin)


Banking and Finance (MBF)


Strategy and International Management (SIM) Economics (MEcon) Quantitative Economics and Finance (MiQE/F) International Affairs and Governance (MIA)


Law (MLS)


Law and Economics (MLE)


Organization Studies and Cultural Theory (MOK)


Business Management (from Autumn Semester 2012)


Marketing, Services and Communication Management (MSC)


Doctoral Level Management (PMA) with focus on Accounting


Business Innovation




International Business


Strategy & Management




International Affairs and Political Economy (DIA)


Organization Studies and Cultural Theory (DOK)


Law (DLS)


Three levels, three pillars: the course architecture of the University of St.Gallen

Student commitment According to the motto, “One day we’ll leave the university we have helped to shape”, about half of all the students are involved in one of the approx. 100 associations and initiatives. Despite the time-consuming workload caused by their degree courses, almost half of all the students at the Bachelor’s and Master’s Level are still involved in such activities, the St. Gallen Symposium which has been organised by students ever since 1969 is a case in point. Involvement in a student organisation of the HSG Bachelor’s Level Master’s Level Doctoral Level

2006 51 % 46 % n. a.

2007 43 % 42 % n. a.

2008 59 % 35 % n. a.

2009 51 % 46 % 28 %

2010 54 % 46 % 29 %

Ph.D. Level Quantitative Economics and Finance (PEF)

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Teaching and Learning Satisfaction

Studies and the labour market

Satisfaction with learning success

When HSG students take up their studies, they become entrepreneurs in their own right. They plan and shape their studies themselves, which requires a high degree of personal initiative.

Student self-assessment: proportion of positive assessments of learning success 2006 2007 2008 2009 B.A. graduates 76 % 71 % 76 % 77 % M.A. graduates 78 % 74 % 82 % 81 % Doctoral students n. a. n. a. n. a. 86 % (course assessment)

2010 70 % 77 % 71 %

The HSG graduates’ high degree of satisfaction with their learning success is gratifying. Positive assessments account for about 70 per cent among Bachelor graduates and just under 80 per cent among Master graduates. Swiss market shares of HSG degrees Bachelor’s/Master’s Levels Economic sciences Legal sciences Political sciences Doctoral Level Economic sciences Legal sciences Political sciences

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28 % 7 % 15 %

22 % 6 % 16 %

23 % 5 % 12 %

25 % 6 % 13 %

48 % 10 % 14 %

42 % 9 % 7 %

53 % 10 % 15 %

47 % 7 % 13 %

Practical experience • 76 per cent of B.A. HSG students serve an internship of at least six months’ duration • 84 per cent of B.A. HSG students gain their first professional experience during their studies • 89 per cent of M.A. HSG students gain their first professional experience during their studies Job-hunting • 76 per cent of B.A. HSG graduates are able to choose from among an average of two job offers and already have a regular job at the time of their graduation while another five per cent are engaged in negotiations • 80 per cent of M.A. HSG graduates are able to choose from among an average of 2.2 job offers and already have a regular job at the time of their graduation while another four per cent are engaged in negotiations Recruiting firms From January 2010 to July 2011, 705 companies advertised 1,911 jobs. In 2010 alone, 1,069 jobs were advertised by 472 companies.

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Teaching and Learning For the HSG, two rankings are of central importance. They are of international significance while at the same time corresponding to the University’s range of activities in teaching and executive education: the Financial Times Ranking and the CHE Ranking. In the CHE ranking, the HSG has maintained its position in the European top group. In the Financial Times ranking, the University’s SIM-HSG was included in the individual Masters in Management Ranking for the first time, which earned the HSG a significant leap forward in the European Business School Ranking, in which the positions in the five individual rankings are aggregated.

HSG Alumni is the official alumni organisation of the University of ­ St.Gallen. Since 2005, the number of active HSG alumni has risen from 16,800 to over 19,600. In the same period of time, the number of regional Alumni Clubs has nearly doubled from about 50 to 100. Today, there are HSG Alumni Clubs on five continents. HSG Alumni is regarded as one of Europe’s biggest and most professional alumni organisations. Its activities are divided up into the areas of friend-raising, brain-raising and fundraising.

Ranking results for degree courses and executive education

Development, Alumni members 19’151





CHE Ranking Excellence Ranking for Master’s programmes in Economics Management Economics International Affairs Legal Sciences





n. a.

Top group

n. a.

n. a.

Top group Top group Top group n. a.

n. a. n. a. n. a. n. a.

Top group Top group Top group n. a.

Top group Top group n.a. Top group

In the Financial Times Ranking, the European positions are indicated. The Ranking of the Center for Higher Education (CHE) makes a distinction between top, middle and bottom group.

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2007 n. a. 11th n. a. 2. (CEMS) 20. 20th 25th


2011 2010 2009 2008 n. a. n. a. n. a. n. a. 15th 16th 13th 14th 12th n. a. n. a. n. a. September 4th (SIM)/ 1. (CEMS) 3. (CEMS) 1st (CEMS) 3rd (CEMS) 2nd (CEMS) 24. October 22nd 20th 24th December 16th 30th 30th


Financial Times Ranking Full-time MBA Executive Education Master in Finance Master in Management 2nd (CEMS) Executive MBA Metaranking (overall)


Life-long ties





14’000 Autumn Autumn Autumn Autumn Autumn Autumn 2005 2006 2007 2008 2009 2010

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Teaching and Learning Development, Alumni Clubs












Executive School of Management, Technology and Law (ES-HSG) The Executive School of Management, Technology and Law (ES-HSG) was set up in 2005. Its English-language programmes and its partnerships with various institutions abroad contribute towards the HSG’s internationality: 45.7 per cent of all students of the ES-HSG are foreign nationals. With more than 200 courses, the ES-HSG offers Switzerland’s largest course portfolio.


The ES-HSG’s fields of activity MBA (part-time/full-time)

Various EMBAs


0 Autumn Autumn Autumn Autumn Autumn Autumn 2005 2007 2008 2009 2010 2006

Various short seminars

Various diplomas and certificates


Executive education at the HSG The University of St.Gallen conceives of executive education as one of its central tasks besides degree-course teaching and research. Executive education courses are invariably characterised by practical relevance and topicality, without neglecting the theoretical basis. Today, the HSG generates a turnover of almost CHF 30m with its executive education. The providers of executive education are the institutes and the Executive School of Management, Technology and Law (ES-HSG).

Entrepreneur School

Customised programmes

Institutes The HSG institutes organise executive education courses in their respective specialist fields. The range of diploma and certificate programmes and seminars covers requirements in the areas of economics, management, law, humanities and political science.

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People – Research – Added Value

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Five Schools Since the reorganisation in January 2011, the HSG has consisted of the following Schools: the School of Management, the School of Finance, the School of Economics and Political Science, the Law School and the School of Humanities and Social Sciences.

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People – Research – Added Value The HSG professors are divided up among the various Schools as illustrated in the diagram below. School of Finance School of Humanities and Social Science

SAP Research Center, since 2006 Cooperation with SAP in the application and use of new types of corporate software; part of SAP’s worldwide research network. Audi Market Research Center, 2006-2009 Cooperation with Audi for the development of innovative market research methods for the exploration of customer requirements and marketing.

School of Management Law School

School of Economics and Political Science

Jobs in full-time equivalents as at 1 January 2011

Strategic cooperation ventures Besides basic research, the HSG has always conducted practice-related research. This also finds expression in the strategic cooperation ventures with reputable practice partners. These cooperation ventures offer both young and experienced academics attractive research conditions in the sense of a direct transfer of knowledge.

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Strategic cooperation projects in research (selection)

SBB Lab, since 2010 Cooperation with the Swiss Federal Railways (SBB); deals with questions of the management of transport services, particularly the challenges faced by management between government and the market.

Research focus Since 2006, interdisciplinary research has been conducted at the HSG in the so-called research focus on the fields of “Work, Ageing and Welfare” and “Wealth and Risk”. Work, Ageing and Welfare This research focus investigates the causes and dimensions of social welfare, concentrating on the consequences of an ageing population for working life and the labour market, for the healthcare systems and activities such as voluntary work and housework. Wealth and Risk This research focus pools HSG research activities in the fields of finance, banking and the insurance business and concentrates its research on the central issues of asset creation and risk management.

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People – Research – Added Value Issue-related research – profile areas To cover issue-related research, so-called profile areas are developed at the HSG. They are oriented towards HSG research as a whole. Each School of the HSG is responsible for at least one profile area. With these areas, groups and teams conduct research with the aim of making a contribution to the University’s top European position and the HSG’s typical cooperative organisation culture.

School of Management Responsible Corporate Competitiveness This profile area’s activities focus on the challenges of responsible corporate management and strategy. Specifically, the question arises as to the organisational and individual skills required for the mastery of central fields of tension in multi-unit companies, i.e. in firms with more than one unit in the sense of products, customer groups, geographical markets, etc. Management of Business Innovation The activities of the Management of Business Innovation profile unit focuses on the capability arising from outstanding science and technology potential that exists in highly developed countries (such as Switzerland) to generate sustainable value creation processes. School of Finance System-wide Risk in the Financial System System-wide Risk in the Financial System is the joint, overriding research topic in this profile area and the central link between the various research fields in the School of Finance. The financial crisis has shown that knowledge about the systemic properties and risks of the financial system is still incomplete. Even if certain areas of finance can be described as highly advanced and mature, the interactions between the various areas and their impact on the system as a whole have not been sufficiently explored.

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School of Economics and Political Science Quantitative Economic Methods The Quantitative Economic Methods profile area has its core competencies (and strong points) in the combination of teaching and research. This methodologically oriented profile area investigates and supplies the empirical methods that are central to demanding consultation in economic policy-making. Global Democratic Governance The Global Democratic Governance profile area explores the causes, effects and the democratic legitimation of new forms of governance. Its goals are the scientific exploration of the shifts and growing gap between a globalised economic, trade and investment system, on the one hand, and the political decision-making process and the democratic representation channels that are still rooted in the territorially limited nation states, on the other hand. Economic Policy The core competence of the Economic Policy profile area lies in the examination and communication of knowledge about the interactions between markets and governments. It aims to attain an understanding of the functional mechanisms of markets and alternative institutional arrangements and their interdependence. School of Humanities and Social Sciences Cultures, Institutions and Markets This profile area stands for outstanding research and teaching in the humanities and social sciences that focuses on the issue of “Cultures, Institutions and Markets” at the interfaces with the legal, political and economic sciences. Law School Law, Innovation & Risk This profile area deals with legal research into the promotion of innovative, entrepreneurial activity and the mastery of the concomitant risks by means of laws and regulation on the basis of interdisciplinary methods.

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People – Research – Added Value Research platform Alexandria With the research platform Alexandria, the HSG has pursued the aim of granting free access to as many HSG research results as possible since 2004. However, Alexandria does not only serve as an archive for publications but also offers researchers and anyone else who is interested numerous additional services: reports on on-going research projects, personal profiles of academics and the latest research news and statistics. Working papers, newspaper articles and contributions to debates through Alexandria also furnish insights into current research projects. Number of publications and page impressions on Alexandria Publications, total

2006 1,043

2007 955

2008 1,085

2009 1,191

2010 1,105

Page impressions Visits

2006 333,032 2,045,140

2007 558,943 3,423,477

2008 636,636 4,065,335

2009 732,695 5,656,186

2010 665,189 3,715,785

Handelsblatt Research Ranking In the first Handelsblatt Research Ranking in the field of Management, which was published in 2009, the University of St.Gallen attained second place in German-speaking Europe, followed by the Universities of Mannheim and Zurich. The top position of the ranking was occupied by the University of Vienna. In 2008 and 2010, the Handelsblatt also ranked research in economics at the universities of German-speaking Europe. The HSG came 7th (2008) and 8th (2008); the University of Zurich occupied first place. Handelsblatt Ranking Research in Economics Research in Management

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2008 7th

2009 n.a.

2010 8th




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Internationality and Regional Roots

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Internationality Students from 80 nations are united under the umbrella of the HSG. About half of the professors come from foreign countries. The University of St.Gallen consistently follows the path of internationality: the range of English-language courses is aimed at international prospective students, in particular. Cooperation ventures are in place with international networks. In addition, the HSG is establishing representations in its target regions, such as Asia and Latin America. Students can choose from among courses taught by more than 150 partner universities.

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Internationality and Regional Roots Students In today’s global economic and educational world, specialist qualifications must be complemented by an understanding of other cultural areas. With a high degree of cultural diversity on its Campus, the HSG enables students to already experience internationality in their everyday university life. To be able to ensure a good numerical balance between Swiss and foreign students, however, and to keep costs under control, the proportion of foreign students in degree courses from the Assessment Year to the Master’s Level has been limited to a maximum of 25 per cent since 1963. Since that year, the HSG has also run an annual written admission test for prospective students of foreign nationalities.

Faculty About 50 per cent of the HSG’s faculty are of foreign origin.

International partnerships

English-language Master’s programmes: extramural applications from the non-German-speaking areas 500



Total English-language programmes MBF SIM MIA MiQE/F MEcon, in English since Autumn Semester 2010



0 2005






The HSG is a member of CEMS, PIM and APSIA. The five English-language programmes registered a total of 730 applications for Autumn Semester 2011, which is tantamount to almost 70 per cent of all applications from regular prospective students at the Master’s Level.

The HSG encourages exchanges with other universities. At the Master’s Level, double degrees are possible with • Fletcher School, Tufts University, Boston • Nanyang Technical University, Singapore • Bocconi, Milan • ESADE, Barcelona • HEC, Paris • RSM Erasmus, Rotterdam • Fundaçao Getulio Vargas, São Paolo • CEMS Alliance • Graduate School of International Studies, Yonsei University, Seoul | 44

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Internationality and Regional Roots Number of partner universities and incoming/outgoing guest students

Partner universities

Integration of English Besides German as the official and cultural language, English is increasingly being integrated into the University as a business language. • Bachelor’s Level: numerous courses in English • Master’s Level: 6 English-language programmes (from 2012) • Doctoral Level: 6 English-language programmes • Executive education: MBA and GEMBA in English



















Incoming students Outgoing students



The value created by the University of St.Gallen also benefits the City of St.Gallen, the region and the Canton through effects on the regional economy. Effects on the regional economy • The HSG creates an annual added value contribution of CHF 152m to the labour market region of St.Gallen (5,367 students in 2007). • Students, in particular, contribute to the increase in regional purchasing power – they spend about CHF 80m in the St.Gallen agglomeration. This amounts to an overall per capita purchasing power influx of CHF 719 in the St.Gallen agglomeration (5,367 students in 2007).





0 2005/06






The HSG has massively extended its network of partner schools in the last few years. In 2005, the University of St.Gallen still had 83 partner universities at home and abroad; now, it counts more than 150 reputable universities worldwide among its exchange partners. In 2005, there were only 288 students spending a guest semester at the HSG; now, the University is able to welcome almost 500 guest students from all over the | 46

world every year. During the same period of time, the number of HSG students spending a guest semester at a partner university increased from 323 to about 550. 35 per cent of undergraduates and 54 per cent of all students at the Master’s Level spend at least one semester abroad.

Image and regional identity Thanks to its high media presence, the HSG provides more publicity for the region. With the region as an educational center, this is connected to attributes such as “innovative”, “open” and “dynamic”. In 2010, the University was mentioned 8,044 times in regional, national and international media, which corresponds to an advertising value (advertising equivalent value) of almost CHF 10m. The vast majority of articles were published in supraregional titles. 47 |

Internationality and Regional Roots Public lectures

Number of public lectures according to disciplines 94 2008/09


92 80


100 87

Since the count of the number of articles and the advertising equivalent value was started in 2007, an increase in values has been registered both in Switzerland and abroad, particularly in Germany, Austria and the UK. This has also been the case because of increased support by faculty, researchers and institutions in their media work, and as a consequence of new services and an increased output for regional, national and international media representatives.

The HSG offers approx. 90 public lectures on a wide variety of topics every year, to which it is able to welcome an annual audience of approx. 4,000 people from the region. In 2004, Switzerland’s first Children’s University was inaugurated, which has since been successfully staged for about 500 children from St.Gallen and surroundings every year. Since 2008, public lectures have also been held in the regions of Eastern Switzerland, with a lecture series on a current issue.


of which AEV outside the St.Gallen agglomeration 7,272 9,974 11,366 8,889


Articles, total 3,909 5,488 10,261 8,044

Advertising equivalent value (AEV) in CHF 1,000, total 8,020 11,603 13,703 9,844


Year 2007 2008 2009 2010

of which outside the St.Gallen agglomeration 2,872 4,094 8,020 7,208


Development of media clippings and advertising equivalent value (AEV)

Economic Sciences Law Other Humanities & Social Sciences Exact & Natural Sciences


2006 72.1 39.2 239.3

2007 72.6 40.8 270.5

2008 71.0 44.3 263.1

2009 69.8 41.4 267.6

2010 70.9 48.9 270.9











Staff Total, University

2006 2,809

2007 2,785

2008 2009 2,901 2,486

2010 2,223





Full-time equivalents Professors Permanent lecturers/assistant professors Assistants and research staff Lecturers, teaching assistants & visiting professors Administration



Number of staff The HSG is among the biggest employers in the Canton. 77 per cent of its staff live in the labour market region of St.Gallen.

Permanent jobs as at the beginning of each year

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Entrepreneurship and Financial Power

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The HSG’s entrepreneurial units In total, 39 institutes, research centers and centers are currently linked with the HSG. These are largely autonomous and are run in an entrepreneurial way. They are particularly active in the fields of research, executive education and services. They advise private enterprises and government offices. On this basis, the institutes and research centers make a substantial contribution towards the HSG’s self-funding rate of more than 50 per cent. The remaining funds are contributed by the Confederation and the Canton.

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Entrepreneurship and Financial Power Value creation by the HSG in the region in 2007

HSG centers

Overall budget Self-funding Purchasing power, labour market region of St.Gallen Value creation, St.Gallen labour market

CHF 155m 53.6 % approx. CHF 119m approx. CHF 152m

Public contributions Canton of St.Gallen

CHF 28.7m


CHF 21.7m

Other cantons

CHF 21.5m

HSG research institutes

Funding Consolidated turnover of the HSG and contribution by the Canton Comparison in million CHF and per cent 2005 2006 Consolidated turnover, HSG 139.87 148.28 Contribution, Canton 27.6 28.69 Contribution, Canton, in % 19.7 19.3

2007 164.02 31.57 19.3

2008 185.87 30.95 16.6

2009 179.82 34.08 19.0

2010 193.64 38 19.6

The University’s consolidated turnover increased by 36 per cent to CHF 190.7m between 2005 and 2010. The contribution provided by the Canton of St.Gallen as measured against the consolidated turnover remained roughly stable at about 19.5 per cent.

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According to the HSG’s 2007 Regionalisation Report, the University of St.Gallen, its students and the participants in its executive education courses together spend about CHF 300m p.a. Of the overall expenditure, about CHF 172m are spent in the St.Gallen agglomeration, and about CHF 196m are spent in the labour market region of St.Gallen. This means that in these regions, additional turnovers in those amounts are generated through the HSG. After deduction of purchasing power infl ux in the form of shopping outside the region for example, this results in the net purchasing power infl ux. Thus approx. CHF 119m of additional purchasing power was made available to the labour market region of St.Gallen through the HSG. Every student brings an average of CHF 24,000 in purchasing power to the region. Per capita, this amounts to CHF 719 for the agglomeration of St.Gallen and to CHF 226 for the labour market region of St.Gallen. This results in a contribution to value creation and thus to the regional income for the labour market region of St.Gallen of about CHF 152m per year.

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How to reach us How to reach us Half-hourly train connections and the A1 motorway connect St.Gallen directly with Zurich Airport and all of Switzerland’s major cities.

In St.Gallen the no. 5 and 9 buses provide a direct connection between the Main Railway Station and the University. The number of parking spaces on the Campus is extremely limited.


München Von / from Zürich



St. Leonhard-Strasse


Unterer G rab en


Ma r

Bus 5 ➞ Rotmonten

z lat

Von / from Appenzell

Altstadt / Historic City Center







Hauptbahnhof / Main Station


Toggenburg Rapperswil / Luzern


iedstr Winkelr Bus 9

p kt



Bus 5

Von / from Romanshorn St. Jakob-Strasse / Langgasse












A 13







Tor s



en Burggrab



Gra ben


Zürich Airport

Universität / Campus Bus 9




Bus 5



Guisanstrasse Bus 9

Ober er


Autobahn A1 / A1 Motorway Ausfahrt / Exit Kreuzbleiche Richtung / Direction Zentrum



Var nbü els tra


Ho lzs tr




Weiterbildungszentrum Executive Campus



Rorschacher -Strasse

Autobahn A1 / A1 Motorway Ausfahrt / Exit St. Fiden Richtung / Direction Zentrum Von / from Rorschach

Imprint Publisher: University of St.Gallen (HSG) Editor: Daniela Kuhn-Meboldt, Communication Layout: Susan Bauer Photos: Hanspeter Schiess, Hannes Thalmann, University of St.Gallen Sources: Argus, BfS, CHE, Financial Times, Handelsblatt, IDT-HSG, University of St.Gallen (HSG) Printed by: Typotron AG Edition: 2,000 copies Copyright: University of St.Gallen (HSG) 2011

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University of St.Gallen (HSG) Communication Dufourstrasse 50 CH-9000 St.Gallen Telephone +41 (0)71 224 22 25

HSG 2011  

Facts and figures of the University of St. Gallen

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