Property Photography

Your Guide to Captivating Interior Design Photography

by Jacqui Priestley and Inara Home Imagery

We spend so much time and effort creating a beautiful home where we can unwind and enjoy time with loved ones. But for some, interior decor is a real outlet for creativity, and their surroundings are an extension of themselves. So how can you capture this effort and enjoy sharing photos of your designs? Here are 3 top tips from local property photography specialists Inara Home Imagery:

1 Verticals Should Be Vertical

Your walls are vertical, aren’t they? Well then they should appear vertical in the photos! Angled walls can make us subconsciously uncomfortable (or even slightly nauseous!) as our brain knows that walls should be vertical so will be trying to ‘straighten’ them as you look at the image.

2 Light Your Spaces

The rooms should be well-lit – no spooky black corners or ‘blown out’ lights. We use off-camera lighting to ensure that the room is evenly lit.

Some rooms should ‘feel’ bright and others cosy – either way, correct lighting is crucial to achieve the right mood.

3 Simplify Your Shot

The apparent simplicity of a head-on shot can be very pleasing on the eye. You can use it to create a perfectly symmetrical shot, for example down the middle of a bed, or capture a group of items at the end of a sofa or bedside.

This is the type of shot where it’s not only important for the verticals to be vertical, but also the horizontal lines to be horizontal. At first, it can be a bit tricky to get that right, but the clean lines have great impact.

Inara Home Imagery has years of experience shooting for interior designers such as Hannah Dean Interiors, Atelier Interior Design, Willow Grey Interiors, Morris Molloy Interior Design, Holly Scott Interior Design…and many more!

They love to work collaboratively with clients and take time capturing the perfect imagery to show off their projects.

For some clients, e.g. architects and estate agents, that extra ‘wow factor’ comes from Inara’s Lifestyle Staging service – the team turns up to shoots with carefully chosen accessories, soft furnishings, food and drink to create an enticing space. They also use beautiful bouquets of professionally arranged flowers from a local florist.

So even if a house isn’t beautifully dressed to start with, by the time the stylists have worked their magic and the shoot is underway, the properties look worthy of featuring in a magazine!