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The Red Roadmaster’s US Market Monthly Re-cap + Stock Talk ™

24 March 2010

Date Line: Hong Kong (SAR) China

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Red’s Bull Alert:The Tech, Industrial and Materials sectors, led the Bulls Charge sending the DJIA and S&P 500 to 18 month highs, as the DJIA chalked up its 10th day of gains on the past 11 sessions, the NAS closed at its highest level since August 18, 2008, and the Russell 2000 gained 1.1%, and up 19% from its intra-day low on February 5.

Re-cap of the US Stock Market Action for the session ending 23 March 2010 US Stocks rallied hard Tuesday, The S&P industrials sector was the S&P 500's best performer, with the S&P materials sector also lending support. Both indexes ended slightly above 1% on the day. Semiconductor stocks were also strong performers, lifting the NAS. The Philadelphia semiconductor index rose 2.3%. The DJIA gained 102.94 pts, or 0.95%, to close at 10,888.83, the S&P 500 rose 8.36 pts, or 0.72%, to close at 1,174.17, and the leading NAS tallied up + 19.84 pts, or 0.83% to end the session at 2,415.24. U.S.-listed shares of Baidu Inc jumped 2.6% to US$594.88/shr after Google Inc shut down its mainland China portal and began rerouting searches to its Hong Kong operation. Google shares slid 1.5% to US$549. Volume and Breadth: About 8.03B/shrs traded on the NYSE, the AMEX and NAS below last year's estimated daily average of 9.65B/shrs. Advancers outnumbered decliners on the NYSE by about 2 to 1, and on the NAS 2 stocks rose for each 1 that fell. Stocks to Watch Today Baidu, Inc. (BIDU), Google Inc. (GOOG), Kraft Foods Inc. (KFT), and United States Steel Corporation (X),

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Baidu, Inc. (BIDU) Up-date 4

Last Look: January 14, 2010

March 24, 2010 Paul A. Ebeling, Jnr. Analyst Today, let’s look at Baidu, Inc. (BIDU), the leading China search engine, from a Technical POV. The overall indications, after Wednesday’s (March 23) market action, are Bullish; in the near term Neutral, mid-term Bullish, and long term Neutral. The recent Candle Stick analysis is: Neutral

**Chart by: http://www.stockta.com

Latest News and Opinion: On Rio Tinto and Google in China http://online.wsj.com/article/SB10001424052748704896104575140811762923240.html? ru=yahoo&mod=yahoo_hs

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Wednesday’s Market Action

Close 594.88

+ 15.16

Volume 3,667,300/shrs

There is a DOJI on March 18 and sic Gaps open up between November 4, 2009 and March 23, 2010 at 348.52/57.50, the near term resistance is NIL, support at 593.56 and the 50 day (EMA) exponential moving average is 502.99 This is Baidu, Inc. (BIDU): Baidu.com provides Chinese language Internet search services primarily in the People's Republic of China. The company offers a Chinese language search platform, which consists of Web sites and online application software; and Baidu Union, a network of third-party Web sites and software applications. Its products include Baidu Web Search that allows users to locate information, products, and services using Chinese language search terms; Baidu Post Bar and Baidu Knows, which provides users with a query-based searchable community; and Baidu News that provides links to local, national, and international news. The company also offers Baidu MP3 Search that provides algorithmgenerated links to songs and other multimedia files; Baidu Image Search, which enables users to search various images on the Internet; Baidu Space to create personalized homepages in a query-based searchable community; Baidu Encyclopedia; and various online search products. In addition, it provides Baidu Desktop Search that enables users to search files without a Web browser; Baidu Sobar, which makes search function available on every Web page that a user browses; and Baidu Anti-Virus that provides anti-virus software products and computer virus-related news. Further, the company offers Japanese search services, including Web search, image search, video search, and blog search capabilities. Its services enable users to find relevant information online, including Web pages, news, images, and multimedia files. The company also offers online marketing services to its P4P and tailored solutions customers directly, as well as through its distribution network. It serves small and medium enterprises; corporations; and e-commerce, information technology services, consumer products, manufacturing, health care, entertainment, education, financial services, and real estate industries.

Industries Where Baidu.com Competes Media: China Internet Search & Navigation Services: China Baidu, Inc. (HQ) Founder, Chairman and Chief Exec. Officer Yanhong Li 12th Floor Ideal International Plaza No 58 West-North 4th Ring Beijing, 100080 China Phone: 86 10 8262 1188 Fax: 86 10 8260 7007 http://www.baidu.com

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Google Inc. (GOOG) Up-date 18

Last Look: March 12, 2010

March 23, 2010 Paul A. Ebeling, Jnr. Analyst Today, let’s look at Google Inc. (GOOG), the Internet Search Engine leader, from a Technical POV. The overall indications, after Wednesday’s (March 23) market action, are Neutral: in the near term Neutral ,mid-term Bullish, and long term Neutral. The recent Candle Stick analysis: Neutral.

**Chart by: http://www.stockta.com

Latest News and Opinion: Google to phase out China search partnerships http://www.reuters.com/article/idCNTOE62N04V20100324?rpc=44

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Wednesday’s Market Action Close 549.00

- 8.50

Volume 5,482,400/shrs

There is one Gap open up between on March 1, 2010 at 533.29/535.01 the near term resistance is 557.27, support at 547.35, and the 50 day (EMA) exponential moving average is 557.21. This is Google Inc. (GOOG): Google operates the leading Internet search engine, offering targeted search results from billions of Web pages. Results are based on a proprietary algorithm -Google's technology for ranking Web pages is called PageRank. The company generates nearly all of its revenue through ad sales. Advertisers can deliver relevant ads targeted to search queries or Web content. Google also operates the Google Network, a network of third party customers that use Google's advertising programs to deliver relevant ads to their own Web sites. Founders Sergey Brin and Larry Page each have nearly 30% voting control of the company.

The Competitive Landscape Demand comes largely from corporations that sell consumer products, and telecommunications, entertainment, and financial services. The profitability of individual companies depends on creative skills and good marketing. Large companies are advantaged in being able to serve the varied needs of large customers, but small companies can be competitive through special talent or lower pricing or through special services. The industry is labor intensive, but the high value of the product produces annual revenue per employee of about US$150,000. Advertising and Marketing Industry Forecast The output of US advertising services is forecast to grow at an annual compounded rate of 5.5 % between 2008 and 2013.

Google Inc. (HQ) Chairman & Chief Exec. Officer Eric E. Schmidt Ph.D. 1600 Amphitheatre Parkway Mountain View, CA 94043 United States Phone: 650-253-0000 Fax: 650-253-0001 http://www.google.com

Kraft Foods Inc. (KFT) Up-date 4

Last Look: December 17, 2009

March 23, 2010 5


Paul A. Ebeling, Jnr. Analyst Today let’s look at Kraft Foods Inc. (KFT), the USA’s #1 food company and 2 in the world (behind Nestlé), from a Technical POV. The overall indications, after Wednesday’s (March 23) market action is Neutral: in the near term Neutral, mid-term Bullish, and long term Neutral. The recent candle stick analysis is: Bearish.

**Chart by: http://www.stockta.com

Latest News and Opinion: General Electric, Kraft, DuPont Hit Highs http://www.thestreet.com/_yahoo/story/10709596/1/general-electric-kraft-dupont-hit-highs.html? cm_ven=YAHOO&cm_cat=FREE&cm_ite=NA

Wednesday’s Market Action Close 30.78

+ 1.05

Volume 28,224,800/shrs

There is a Bearish Engulfing Candle on March 19 and no Gap open up or down on the Chart,, the near term resistance is NIL, support at 30.04, and the 50 day (EMA) exponential moving average is 28.91. 6


This is Kraft Foods Inc. (KFT): The Company manufactures and markets packaged food products and grocery products worldwide. The company offers snacks, including cookies, crackers, salted snacks, and chocolate confectionary; beverages, including coffee, packaged juice drinks, and powdered beverages; cheese, including natural, process, and cream cheeses; and grocery, including spoonable and pourable dressings, condiments, and desserts. It also offers convenient meals, including primarily frozen pizza, packaged dinners, lunch combinations, and processed meats. Kraft Foods markets its products under various brand names, primarily including Kraft cheeses, dinners and dressings; Oscar Mayer meats; Philadelphia cream cheese; Maxwell House and Jacobs coffee; Nabisco cookies and crackers and its Oreo cookie brand; Milka chocolates; and LU biscuits. It sells its products to supermarket chains, wholesalers, super centers, club stores, mass merchandisers, distributors, convenience stores, gasoline stations, drug stores, value stores, and other retail food outlets.

Competitive Landscape Demand is related to eating trends and to the changing structure of the grocery industry. Profitability for individual companies is determined by efficiency of operations. Large companies have scale advantages in procurement, production, and distribution. Small companies can compete by offering specialty goods or superior local distribution services. Despite high automation, the low value of the product produces a fairly modest US$150,000 in annual revenue per employee for commercial bakers.

Bakeries Industry Forecast The output for US bakery and pasta products is forecast to grow at an annual compounded rate of 2 % between 2008 and 2013. Data Sourced: December 2009

Kraft Foods Inc. (HQ) Chairman and Chief Exec. Officer: Irene B. Rosenfeld Three Lakes Drive Northfield, IL 60093 United States Phone: 847-646-2000 Fax: 847-646-6005 http://www.kraft.com

Kraft Foods Subsidiaries Boca Foods Company

United States Steel Corporation (X) Up-date 12 Last Look:

March 7, 2010

March 24, 2010

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Paul A. Ebeling, Jnr. Analyst Today let’s look at United States Steel Corporation (X), one of the world’s steelmaking leaders, from a Technical POV. The overall indications, after Wednesday’s (March 23) market action is Bullish: in the near term Bullish, mid-term Bullish, and long term Neutral. The recent Candle Stick Analysis is;: Neutral

**Chart by: http://www.stockta.com

Latest New and Opinion: What in the World Is Goldman Sachs Thinking? http://www.fool.com/investing/general/2010/03/23/what-in-the-world-is-goldman-sachs-thinking.aspx

Wednesday’s Market Action Close 63.32

+ 2.98

Volume 18,210,700/shrs

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There is a Bearish Engulfing Candle on March 17, are three Gaps open up between November 11, 2009, and March 2, 2010 at 38.56/54.77, the near term resistance is at 66.42 support at 59.98, and the 50 day exponential moving average is 55.26. This is United States Steel Corporation: Pittsburgh, PA based United States Steel is the US’s #2 integrated steelmaker behind Mittal Steel USA. US Steel operates mills throughout the US Mid-west, Ontario, Canada, and in Serbia and Slovakia. U.S. Steel produces sheet and semi-finished steel, tubular and plate steel, and tin products. Its customers are primarily in the automotive, construction, chemical and steel service center industries. Further, U.S. Steel offers services in mineral resource management, engineering and consulting. In 2007 the company acquired tubular goods maker Lone Star Technologies for US$2.1B and Stelco for US$1.1B. US Steel is ranked #146 in FORTUNE 500.

The Competitive Landscape United States Steel's competition in the primary Metals Manufacturing sector is Mittal Steel USA. The industry is highly concentrated and the major companies control 90% of the market. The output of US primary ferrous and non-ferrous metals manufacturing is forecast to increase at an annual compounded rate of 4.4 % between 2008 and 2013.

United States Steel Corporation (HQ) Chairman & CEO John P. Surma Jr. EVP & COO John H. Goodish 600 Grant St. Pittsburgh, PA 15219-2800 United States Phone: 412-433-1121 Fax: 412-433-5733 http://www.ussteel.com

United States Steel Subsidiaries and Affiliates Pro-Tec Coating Company Transtar, Inc. U.S. Steel Canada Inc Disclaimer DO NOT BASE ANY INVESTMENT DECISION UPON ANY MATERIALS FOUND ON THIS WEBSITE OR IN OUR NEWSLETTERS. Red Roadmaster is not registered as a securities broker-dealer or an investment advisor either within the US Securities and Exchange Commission (the “SEC”) or with any state securities regulatory authority. We are neither licensed nor qualified to provide investment advice. The information contained on our website or in any of our newsletters should be viewed as commercial advertisement and is not intended to be investment advice. Any information found on our website, or in any of our newsletters is not provided to any particular individual with a view toward their individual circumstances. The information contained on our website, and in any newsletter we distribute, is not an offer to buy or sell securities. We distribute opinions, comments, and information free of charge exclusively to individuals who wish to receive them.

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Our newsletter and website have been prepared for informational purposes only and are not intended to be used as a complete source of information on any particular company. An individual should never invest in the securities of any of the companies’ profiled based solely on information contained in our report. Individuals should assume that all information contained on our website or in one of our newsletters about profiled companies is not trustworthy unless verified by their own independent research.

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Paul Ebeling on Baidu, Inc. (BIDU), Google Inc. (GOOG), Kraft Foods Inc. (KFT),  

Paul Ebeling on Baidu, Inc. (BIDU), Google Inc. (GOOG), Kraft Foods Inc. (KFT), and United States Steel Corporation (X),