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Artist in Residency (AIR) at the National Parks The American Conservation Film Festival— Inspiring Change, Offering Solutions Car-Centric to Car Free The Great Travelling Van Show Is Rolling Your Way! DATA’s 32nd Anniversary Celebration! A publication of the Dulles Area Transportation Association




inside @livemore features Artist in Residency (AIR) at the National Parks BY JIM SCHLETT

The 2018 American Conservation Film Festival: Inspiring Change, Offering Solutions

on the cover Ride On! Winner of the DATA raffle prize at Reston Town Center’s Tenant Green Day event, Simran Ludher, plans how to spend his gift card at The Bike Lane.

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Sunrise Looking Toward Deep Cut by Jim Schlett, Artist in Residency at Manassas National Battlefield Park. Read more about the Artist in Residency program on page 6.


Ashburn Celebrates Its Heritage


Car-Centric to Car Free


Better Block Foundation -

Changing Neighborhoods, Changing Lives


The Great Travelling Van Show Is Rolling Your Way!


Dulles Matters


DATA’s 32nd Anniversary Celebration!

on our site:

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@livemore .

published by the Dulles Area Transportation Association

EDITORS Doug Pickford Aundrea Humphreys DESIGN factoryBstudio ADVERTISING SALES Hugh Barton Barbara Barton Kelly Woodward

CEO’s Note


Got a story idea?


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Contact DATA Kelly Woodward, Director of Sales and Marketing

As inevitable as the changing of the seasons, most major metropolitan regions experience the end of summer back-to-school and backto-work traffic crunch. The Washington region is no exception, and planned maintenance scheduled on Metro may well exacerbate this year’s transition. DATA is here to help you find better solutions to getting to work, so if you are tired of long commutes and of wasting your time sitting in traffic, give us a call for a free consultation on your choices and options. If by chance you are reading this while on Metro, or riding a bus, then you are in for some good reading. In this edition we are highlighting the upcoming American Conservation Film Festival being held in Shepherdstown, WV during the weekends of October 12-14 and 19-21. The festival highlights films “on a wide selection of conservation topics from varying perspectives from around the world.” Tell your friends and take a group out to Shepherdstown and enjoy these great films and the quaintness of this historic town.

1886 Metro Center Drive, Suite 230, Reston, VA 20190 Phone (703) 817-1307 Fax (866) 652-0847

Dulles Area Transportation Association (DATA) ensures nondiscrimination in all programs and activities in accordance with Title VI of the Civil Rights Act of 1964 and the Americans with Disabilities Act (ADA). To request this information in an alternate format, contact DATA at (703) 817-1307.

We are also shining a spotlight on the National Park Service’s Artist in Residency program. Jim Schlett provides a great overview of the program and recounts his experiences at three different National Parks, two of which are located in our region. This program provides an interesting “outside” perspective on the beauty of these different parks. Fortunately for those who may have missed Jim’s program this year, you may be able to meet him at Gettysburg National Military Park in September. Lastly, but certainly not by any means least, September 21 & 22 represent your opportunity to go car free! The International Car Free Day (recently expanded to two days) is celebrated in 40 countries and represents a great opportunity to bike, walk or use transit as your primary means of transportation on those days. Car Free Day, like Earth Day, is a great way to recognize how valuable our clean air and natural environment are to our well-being. So, drop the keys for a day (or two) and Live More and Commute Less!


Doug Pickford Editor/Executive Director/CEO

Loudoun County Commuter Services delivers fresh ideas for reaching your workplace. From bikes and buses to carpools and vanpools, we’ll help you choose an easier way to go.





+ Connect to the Silver and Orange Lines on LC Transit

+ Travel with others 15 or more miles to work

+ Ride in a stress-free comfortable coachstyle bus

+ Share rides with commuters who live and work near each other

+ Park and ride to Rosslyn, Crystal City, the Pentagon and Washington, D.C.

+ Split travel costs with fellow carpoolers

+ Choose your stop in Tysons, Arlington or Washington, D.C.

+ Split costs and lease of commuter vehicle

+ Read, sleep or work as a passenger



Ashburn Celebrates Its Heritage On Sunday, September 9, 2018, a significant part of the history of Ashburn and Loudoun County, Virginia will rightfully be memorialized at the unveiling of an official Virginia Historical Marker recognizing Belmont Chapel. The community surrounding Ashburn is invited to join a host of community and Virginia leaders, as well as the Ambassador to the US from Liberia, at this memorable event on the grounds of St. David’s Episcopal Church and School in Ashburn. Over 180 years ago, Margaret Mercer, a remarkable but somewhat controversial woman in her day, purchased Belmont Plantation from the Ludwell Lee family with the intention of providing a broad-based boarding school for those who could afford it, as well as providing the same opportunities for those who could not. Courses included mathematics, science, art, languages and philosophy and emphasized ethics and morality. Well known as an abolitionist, Mercer included the children of Belmont’s slaves and tenant farmers in her classes. Margaret Mercer was

one of the cofounders of the African Resettlement movement, which sought to persuade free blacks to emigrate to Liberia. In 1841, using the profits from a collective farm and proceeds of craft sales from her students, she had Belmont Chapel built, partially to expand the education availability for black and white children in the area, but also to provide a center for community worship and social activities. A lifelong Episcopalian, she invited local ministers and Bishops from Richmond to hold services there as well as weddings, baptisms and funerals. Over 250 graves which surround the Chapel ruins to this day are the final resting place of local citizens whose names are among the most well known in Loudoun County history. The chapel eventually became a part of the Episcopal Diocese of Virginia after Mercer bequeathed it to the Diocese in her will. The last service at Belmont Chapel was a wedding in 1951. Subsequently, the carriage road leading to the chapel became overgrown and the property fell into disrepair. A fire set


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by vandals in 1963 destroyed most of the building except for the foundation and a portion of the stone façade. Today, Belmont Chapel is part of the grounds of St. David’s Episcopal Church and School which was established in 1990. They continue the rich legacy begun by Margaret Mercer by providing a place for children’s education and Ashburn community events. We hope you will join us as we commemorate the foundational value of Belmont Chapel to the Ashburn and Loudoun County citizens, as well as its founder Margaret Mercer, who diligently and gracefully helped to make the Ashburn area a better place in her lifetime. For more information, call 703-729-0570 or contact Conrad Jones at





Artist in Residency (AIR) at the National Parks Art Captures the National Park Story – A Personal Journey BY JIM SCHLETT

Sunruise at Brawers Farm.

Over the years, Dulles International Airport has become a portal for numerous business opportunities created by the expansion of Washington’s Metro system. In addition to helping create a booming economy, Dulles is also a gateway to many sites of our National Park Service, which as many have said, is “America’s Best Idea.” One of the initial triggers for the creation of the National Parks was the artists and photographers who created images that captured the imagination of others, sparking tourism to remote sites, producing the westward expansion and initiating the process to “set-aside” land for future generations

Stonewall at Dawn.

to enjoy. To this day, the Arts and the National Parks make for a great combination, as over 40 National Park locations have established an ArtistIn-Residency (AIR) program and application process. After retiring from the Federal government with over 30 years of service in 2011, including the last 15 as the Director of Administration for the Law Department, I had decided to “refocus” on my photography, which has been an important part of my life dating back to my receiving a gift of a Polaroid camera back in the early 1960s. Back around 2015, I had learned of the AIR program and process. I

had been very fortunate to have been selected as the AIR at the Whiskeytown National Park Recreation Area in Northern California in 2016. This is the same area that unfortunately was hard hit by the “Carr Fire” of this summer. This year I was selected as the Artist-In-Residence at Catoctin Mountain Park in Thurmont, Maryland for May 6 – 19, as well as Manassas National Battlefield Park from July 26 – August 9. The two weeks I spent in Catoctin, just a short drive north on Route 15 from Leesburg, were amazing. The park, a hidden gem within the NPS, also houses the Camp David Retreat

for our last 13 Presidents. The Park provides lodging to the artists and I was assigned housing at Camp Misty Mount, a historical complex of cabins built in the 1930s by the Works Progress Administration. As part of the program, the artist gives at least one workshop and donates one piece of work to the park. Over my 2 weeks, I managed to hike 4-8 miles most days in order to find just the right place to stand for photographing, as Ansel Adams liked to say. The very knowledgeable park rangers, staff and volunteers provided insights on the park in terms of special favorite places and spots to hike, relax and unwind. At that time

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of the year, everything was just bursting out in a beautiful spring green, which made for some excellent photo opportunities. Enjoying American history at the same time, I learned of the creation of the Park and its legacy, including its service as a training ground for the Office of Strategic Services (OSS), the predecessor to the CIA, during World War II. This park, while small compared to many other parks, has camping sites, cabins, several trails, great vistas and a unique history. Later this summer, on July 27, just a short drive south from Dulles Airport, I served as AIR at Manassas National Battlefield park, the site where 2 major battles were fought during the Civil War back in 1861 and 1862. These battles had a meaningful impact on this great internal struggle of America, which defines our nation to this day. Today it is obvious that neither side was ready for war, with mostly volunteer armies that had enlistments of just 90 days. On July 21, 1861, the largest battle ever fought in America up to that point took place just west of a slow, wandering stream that would become famous, “Bull Run.” The battle raged back and forth and it appeared that the Union would be victorious but for the arrival of Confederate troops by train and the steadiness of General Thomas Jackson, who prior to the war was a professor at Virginia Military Institute (VMI). From that point on, he was known to both sides of the conflict as “Stonewall” Jackson. Eventually, as the day wore on, with confusion reigning on both sides, the disorganized Union troops left the field and retreated towards Washington, DC. Across the nation, people now realized that this war would not end quickly but few ever expected it to last until late spring of 1865, accounting for the deaths of over 600,000 Americans. No other war or conflict that America has been involved in has ever surpassed that figure. Thirteen months later, the two armies again met at Manassas for the last 3 days of August and fought an even more encompassing battle. This


time, troops under General Robert E. Lee, the owner of the Custis-Lee Mansion atop of Arlington National Cemetery, hammered and routed the Union Army, commanded by General Pope. Lee’s battle plan resulted in confusion in the Union ranks, despite the heroic acts of the troops, and eventually resulted in a demoralizing retreat by the Northern Army. Today, the park’s 5,000 acres include a Visitors’ Center, long hiking trails, woods, horseback paths, a cemetery, battlefield signage, and gently rolling fields and ridges that make for great paintings and photographs. A portion of my time was spent with Park rangers, employees, interns and volunteers who are dedicated to preserving the park and ensuring that the story of what occurred at this site over 150 years ago is not forgotten. The knowledge that these folks bring to the daily hikes at well known sections of the field - such as Henry Hill, Deep Cut, Chinn Ridge and Brawner’s Farm is incredible. With so many National Park Service sites, such as Great Falls, Gettysburg, Harpers Ferry and Shenandoah within an easy drive from the Dulles area, it is well worth your time to make such an adventure happen. In our parks, I and other artists part of the AIR program reconnect to nature, history and the universe, so needed in today’s faster-paced society and world. Since I took many images, one of the difficult and timeconsuming tasks is editing my work down to the best 15 – 30 for prints for future exhibitions. I am hopeful that people will respond to my work in ways that will benefit the parks by encouraging new volunteers and increasing visitation. I will also be exhibiting some of my photographs from these two AIR experiences at the ArtSpace Gallery in Herndon Virginia later this year. More of my photographic images in individual galleries by subject matter can be found at

Chimny Rock, Catoctin.

Sunrise Looking towards Deep Cut.





The 2018 American Conservation Film Festival: Inspiring Change, Offering Solutions

Image from Inventing Tomorrow.


o you recall the last time that you attended an event that left you spinning with inspiration–with so many useful ideas that you hardly knew which to act on first? Just a short drive away, a small organization uses the power of film to engage people in conservation and offers solutions that enable each of us to make a positive change for our environment. You’ll find the festival, in its 16th year, in Shepherdstown, West Virginia–approximately 70 minutes from our nation’s capital. The American Conservation Film Festival presents contemporary films on a wide selection of conservation topics from varying perspectives from around the world. The films and filmmakers explore stories on wildlife and wild places, food and ag-

Image from The Rise of Vertical Farming.

riculture, cultural heritage, climate change, energy use and extraction, consumption and waste, and water quality among other issues affecting our planet and ourselves. The 2018 American Conservation Film Festival will be held October 12-14, with an encore of awardwinning films October 19-21. In partnership with Shepherd University and the National Conservation Training Center, the festival will present 36 films selected from over 300 submissions from 44 countries. Each of the films is selected on the strength of its conservation message, storytelling, and visual impact. Awards are given in seven categories, recognizing the most skillfully produced, enlightening, and compelling films on a range of important issues.

The theme of this year’s festival, “Solutions,” features films, speakers, and programming that offer festival-goers ways to become engaged in conservation. Special programming for 2018 includes discussions with filmmakers and conservation experts, demonstrations, food-tastings, and hands-on activities for children. The festival also offers a two-day Conservation Filmmaker Workshop which includes expert seminars on the craft of conservation filmmaking–covering everything from camera gear to distribution–with helpful insights for filmmakers and media producers of all ages, backgrounds, and skill levels. Admission to the festival is $55 for a full festival pass (both weekends) for adults; students and ages 18 and under are

admitted free to all films as space allows. Tickets are also available for each weekend or specific film blocks. Among the must-see films of the 2018 lineup,

The Devil We Know unravels one of the biggest environmental scandals of our time. The film tells the story of a group of citizens in West Virginia who take on a powerful


corporation after they discover it has knowingly been dumping a toxic chemical called C8–now found in the blood of 99.7% of Americans – into the drinking water supply. The film, by Stephanie Soechtig and Jeremy Seifert, premiered at Sundance earlier this year. The top honor of the festival, The Green Fire Award, is granted to The Serengeti Rules by filmmaker Nicholas Brown. The award is named in honor of Aldo Leopold and is given to the film that exhibits an extraordinary level of excellence in filmmaking, offering the audience a fresh perspective on their relationship with the environment. The Serengeti Rules shares the story of a band of young scientists and their time in the most remote and spectacular places on Earth. Driven by their insatiable curiosity about how nature works, they discover a single set of “rules” that govern all life. Awards were also given to Enough White Teacups (Foreign Film Award), filmmaker Michelle Bauer; Walk on the Mountain (Student Film Award), filmmakers Luke


October 12-14 Encore of Award Winning Films:

October 19-21 — Tickets:


Watkins, Onika Richards and Eddie Mostert of Ithaca College; Bird of Prey (Green Spark Award for highlighting Conservation Heroes), filmmaker Eric Liner; The Rise of Vertical Farming (Green Spark Award for highlighting a path to sustainability), filmmaker Geert Rozinga; Inventing Tomorrow (Green Spark Award for inspiring the next generation), filmmaker Laura Nix; and Wildlife and the Wall (Short Film Award), filmmaker Ben Masters. “For people who care about the environment and pride themselves on getting news from the front lines, these films make a must-see list. This October we’ll be delivering investigative exposés, gorgeous nature films, and inspiring documentaries on unstoppable conservation heroes,” said American Conservation Film Festival Manager, Hilary Lo. The full festival film lineup, trailer links, and tickets are available on the American Conservation Film Festival website at You’ll also find helpful information about visiting Shepherdstown and local accommodations. The American Conservation Film Festival also offers programs throughout the year, including the NextGen Capture Conservation Contest (for ages 18 and under), Conservation Video Summer Camp (for high school students), and Best of Fest screening events in Virginia and Maryland. If you are ready to fill up on inspiration, put real solutions into action, and make a positive change, get your tickets for the 2018 American Conservation Film Festival today.

Image from The Serengeti Rules.

Image from Bird of Prey.





Car-Centric to Car Free Drop your car keys and go car free on either Friday, September 21 or Saturday, September 22, or both days! Join residents and commuters in the Washington DC region and around the world for Car Free Day, celebrated in 40 countries. Like Earth Day, another worldwide ecoconscious event, Car Free Day was brought about to create awareness of ways to better the environment. Using alternative forms of transportation not only makes cleaner air, it also helps improve mobility. So get around on Car Free Day by bicycling, walking, or taking transit. For those who must travel by car, consider carpooling. Those who take the Car Free Day pledge could win great prizes such as an Apple iPod, Capital Bikeshare annual memberships, SmarTrip Cards loaded with $25, KIND Healthy Snacks, Giant Food Stores gift cards, and more! To take the free pledge, and for Car Free Day happenings in Northern Virginia, visit, or call 800 745-RIDE. The Car Free Day event caught the attention of area leaders in the Washington, DC metropolitan region in 2008, when Commuter Connections “adopted” the event. (Commuter Connections is a program of the National Capital Region Transportation Planning Board, at the Metropolitan Washington Council of Governments. The publisher of @livemore magazine, the Dulles Area Transportation Association, is a member of the Commuter Connections network.) Although Commuter Connections’ focus is on bettering the region’s notorious

commute, participation in Car Free Day is not limited to commuters. Anyone who typically drives alone to get around, regardless of where he or she is going, is encouraged to try traveling for a day or two in late September without a car. Workers are encouraged to go car free to and from work, as well as for trips outside of the daily commute. Take transit to the movies, walk to a restaurant, ride bicycles to the park, share a ride to the mall or avoid travel altogether by shopping online or working from home. The automobile has been an integral part of the American landscape for many generations, so for some, parting with a car for even just a day or two can be a challenge. However, drive alone travel patterns have been shifting over the last decade and a half. According to the Commuter Connections 2016 State of the Commute Survey, although driving alone continues to be the main way that most DCregion commuters get to and from work, that number has been in decline over the last 15 years. In 2001, 7 in 10 commuters reported driving alone to work at least three days a week. In 2016, a little more than 6 out of 10 commuters reported doing so. Here’s a bit of social history that explains how we came to need initiatives like Car Free Day. By the midtwentieth century, a solid romance flourished with road travel along the interstate highway system, which proliferated during the Eisenhower administration. By the 1950’s this network of highways ran east to west and north to south. With a smooth path of paved roadways, America

fast became imbedded as a car culture. With the newfound freedom to travel farther distances in a short period of time, young families moved away from central urban areas and into low-density, car-dependent communities. As the nation saw a mass exodus from urban areas to perceived better lifestyles in the suburbs, the term “suburban sprawl” was coined. Times were good, until the oil embargo of the 1970’s brought about sky-rocketing gas prices, rationing, and long lines at the pump. The new reality turned carpooling into a legitimate way to move people more cost effectively and efficiently than driving alone. Flash forward to current day, and shopping malls with expansive surface parking lots are becoming less prevalent, and regional planners aim to manage growth with a more transit-oriented, mixed-use development, walkable-communities model. Enormous population and job growth have made the Washington, DC region a national proving ground for variable-toll “Express Lanes”, as an approach to keep the immense flow of traffic moving at an acceptable pace. The Express Lanes have made carpooling a more attractive option through the carrot of a quick, toll-free commute. Technology also helped to chip away at the need to rely entirely on driving alone to work. The State of the Commute Survey has found that more workers in the region are teleworking. In the latest survey, 32 percent of commuters reported working remotely or from home at

least occasionally, up from 27 percent in 2013. Ease of mobility and quality of life have become valuable commodities in today’s fast paced world. And environ-

mental concerns are yet another reason to use transportation alternatives. So leave that single occupant vehicle in the driveway and discover the joys of being car-free!




Better Block Foundation Changing Neighborhoods, Changing Lives BY ELIZABETH DARAK

Last month I attended the Association for Commuter Transportation (ACT) International Conference in Anaheim, CA and I was inspired by the opening presentation given by Jason Roberts. The ACT International Conference is the annual gathering of Transportation Demand Management (TDM) professionals attracting attendees from the United States, Canada, Europe, and Australia. Attendees include representatives from major employers, departments of transportation, municipalities, transportation management associations, metropolitan planning organizations, consultants, transit agencies, vendors, and other shared use mobility providers. As I mentioned previously, Jason Roberts was the keynote speaker at the grand conference opening. He is an artist, civic activist, and urban designer whose life’s work has been dedicated to the creation of healthy, vibrant, and sustainable neighborhoods. In 2006, Jason formed the nonprofit organization, Oak Cliff Transit Authority, to revive the Dallas streetcar system, and later spearheaded the city’s effort in garnering a $23 million grant from the federal government to help reintroduce a modern streetcar system to Dallas. In 2010, Jason organized a series of Better Block projects, taking blighted blocks with vacant properties in Dallas and converting them into temporary, walkable districts with pop-up business-

es, bike lanes, cafe seating, and landscaping. The Better Block project started when a group of community organizers, neighbors, and property owners gathered together to revitalize a single commercial block in an underused neighborhood corridor. The group brought together all the resources from the community and converted the block into a walkable, bikeable neighborhood destination for people of all ages complete with bike lanes, cafe seating, trees, plants, pop-up businesses, and lighting. The project was developed to show the city how the block could be revived to improve area safety, health, and economics, if ordinances that restricted small business and multi-modal infrastructure were removed. Since then, The Better Block approach has been used in over two hundred cities around the world to illustrate rapid street changes and community revitalization. These cities have reported greater understanding and urgency by elected officials, leaders, and citizens for permanent change. Team Better Block’s work was featured in the 2012 Venice Biennale and has been spotlighted in The New York Times, The Washington Post, and Dwell Magazine. Here are some example of Better Block projects. East Grand Better Block DES MOINES, IOWA The goal of East Grand Better Block was to envision a shared use trail that

accommodated cyclists, skaters, joggers, people in wheelchairs, and other forms of nonmotorized transportation. The community wanted to see East Grand as a place to come and stay, not just a place to get through. Linwood Better Block FORT WORTH, TX Linwood Better Block demonstrated and implemented several, simple traffic calming and place-making elements in an area in transition, addressing safety and connectivity concerns from new and old residents asking for more attention. Akron Better Block AKRON, OH Akron Better Block took place in the North Hill neigh-

Akron Better BlockAKRON, OH.


borhood on N. Main Street, a wide, intimidating four-lane thoroughfare that was created to quickly move cars from downtown to the suburbs. Better Block worked to reduce the scale of the street to allow for human activity and encouraged local entrepreneurs to test out their business ideas in the vacant storefronts for the weekend. The Akron Bet-

ter Block team filled the gaps made by parking lots and demolished buildings by creating pedestrian plazas and fields for sports, yoga, and ping pong. For one weekend at least, N. Main Street realized its potential as a thriving, economically viable block. To see these Better Block projects, visit




The Great Travelling Van Show Is Rolling Your Way!

It’s mobile. It’s multi-purpose. And we’re hoping it can motivate you to change your commute! DATA’s Great Travelling Van Show, a Dodge Caravan wrapped in colorful graphics, hit the road in June bringing

Engineering, Planning, and Environmental Consultants 11400 Commerce Park Drive Suite 400 Reston, VA 20191 (703) 674-1300

information on vanpooling to commuters right at their home or office. And with generous subsidies provided by DATA through a Vanpool!VA grant from the Virginia Department of Rail and Public Transportation – the first two

months are totally free and there’s even a gas card included – there’s no better time to see if vanpooling is your “better way to work.” The idea for the GTVS came from DATA’s years-long effort to encourage Westfields

International Corporate Center employees to form vanpools to help reduce congestion on roads leading to and from the 1,100 acre Class A Fairfax County business park. And with the addition of residential and retail – including a 120,000 squarefoot Wegmans – the need to reduce single occupant vehicle traffic has never been more pressing. Over the next months, this information kiosk-on-wheels will be visiting locations within Westfields as well as offices and residential communities throughout Fairfax, Loudoun, and Prince William Counties. The van’s first stop was at The Aerospace Corporation where DATA’s Program Managers Liz Darak, Karla Nativi, and Sarah McGowan joined Enterprise representative Dayna Paszkiet in explaining the advantages of vanpooling. Employees learned that when 4-15 coworkers share a ride, they can each save on gas, reduce out-of-pocket maintenance expenses, lower car insurance, and shorten their commute by taking tollfree advantage of HOV and Express Lanes. Vanpoolers typically share

driving responsibilities, reducing the individual stress of fighting traffic day-in, day-out. Vans can be equipped with wifi, so riders can jumpstart their workday…or, better yet, stream their favorite Netflix series! Depending on the length of your commute, vanpooling can save you hundreds of dollars each month, cutting commuting costs as much as 80%! In the next few weeks, you’ll see The Great Travelling Van Show at businesses like Northwest Federal Credit Union in Herndon and Oracle’s Reston location. Attending an outdoor fair or festival? Look for the GTVS (pictured) and ask how vanpooling might improve your commute. If you think your employees or co-workers might benefit from learning more about vanpooling and the grant subsidies available right now, call DATA at 703.817.1307 and one of our Program Managers can help you schedule a visit from The Great Travelling Van Show. There’s never been a better time to get moving.





Dulles Matters

Don’t Miss Dulles Day Festival and Plane Pull 2018

For more than 25 years, Washington Dulles International Airport has invited the community to a free, one-day open house to experience aviation up close and raise money for a good cause. This year, the Dulles Day Festival and Plane Pull 2018, benefitting Special Olympics Virginia, is on Saturday, September 15. “We are extremely proud of the event that we’ve built over more than two decades as a partner to this community and in support of a great cause,” said Mike Stewart, Airport Manager for Dulles International Airport. “Spe-

cial Olympics Virginia opens doors for athletes with intellectual disabilities to have their dreams fulfilled of competing in the sports they love. The support of the community and the donations raised through Dulles Day is vital to the ongoing success of Special Olympics.” For newcomers to the event, you can start the day early with the first activity: a 5K and 10K Race on the Runway. Runners will trot over huge skid marks where aircraft wheels touch down each day on an airport runway, and take in unique

views that are normally seen for just a few moments by airline passengers. There are only 2,500 runner slots available, so register early at Following the race at

10:30 a.m., the gates open to the airfield where a huge, free festival awaits all visitors. The signature event of the day is the Plane Pull, a friendly competition featuring teams of 25 people trying to pull a full-size jet aircraft weighing 82 tons - the longest distance in the shortest time. Proceeds from this fund-raising activity benefit Special Olympics Virginia. But guests don’t have to race or pull planes to enjoy the Dulles Day Festival and Plane Pull—there’s something fun for everyone. Children can flex their muscles in the Kids’ Truck Pull competition, and surrender to fun at kids’ play area with bounce houses and a dunk-a-cop tank. For aviation enthusiasts, there will be current and vintage aircraft on display, and a classic car show. Not to be left out, the Airports Authority

Police, Fire and Rescue and Maintenance teams will also display the massive equipment that keeps the airport running smoothly. For those guests curious about the airport, there will be airfield tours aboard the famous Dulles Mobile Lounges and rides on Airports Authority Fire Trucks. And for the dog lover community, the Airports Authority Police Department K-9 team will give hourly demonstrations. And for the foodies, several food and beverage vendors and food trucks will be on site offering a wide variety of options for all tastes. The day-long, familyfriendly event has free admission and free parking, and is accessible through the Silver Line Express. For more information about Dulles Day Festival and Plane Pull, visit




DATA’s 32nd Anniversary Celebration! DATA welcomed Commonwealth of Virginia Secretary of Transportation, Hon. Shannon Valentine (inset photo ©David Galen), as keynote speaker at DATA’s 32nd Anniversary Celebration and Awards Ceremony on Thursday, May 24th at the Hilton Washington Dulles Airport Hotel in Herndon. The annual dinner event is one of only two fundraisers DATA holds each year to help support its mobility management efforts. DATA President John Martin served as emcee for the evening, introducing the elected officials in attendance and delivering opening re-

marks. Helen Cuervo, District Engineer, Northern Virginia District of the Virginia Department of Transportation, introduced Secretary Valentine. The Secretary shared the new administration’s vision for transportation in the Commonwealth, particularly as it relates to the challenges faced by businesses and citizens in the Dulles area.  As always, a highlight of the evening was the presentation of DATA’s Awards. This year’s honorees included: • J. Hamilton Lambert, recipient of the 16th Annual Dr. Sidney Steele Founder’s Award. Mr. Lambert is a for-

mer Fairfax County Executive and the current Executive Director ofthe Claude Moore Charitable Foundation. • James N. Larsen, recipient of the President’s Award. Jim is the former Executive Director and CEO of DATA and currently heads up the Commuter Services Bureau of Arlington County’s Department of Transportation. • Bob Evans and Kelley Westenhoff, recipients of the “DATAs.” Bob and Kelley provided key support to DATA’s Live More Commute Less: FOCUS! grant, aimed at establishing a bike-oriented

community in Reston and at encouraging commuters to bike or walk the “last mile” from the Wiehle-Reston East Metro station to their home or office. Fairfax County employers who have received “Best Workplaces for Commuters” designation were recognized with a banner in the ballroom. The program conclud-

ed with DATA Executive Director Doug Pickford thanking the event’s sponsors and providing brief remarks on the successes and future challenges for DATA. For more information on DATA, or to become a DATA member, please contact Director of Sales and Marketing Kelly Woodward at

Taking the Metro to Dulles International? It’s an easy door-to-door connection between the airport and the Wiehle Metro station with a short ride on the Silver Line Express bus.


Metro to Dulles. Closer than Ever.

ABOUT DATA The Dulles Area Transportation Association (DATA) is a Transportation Management Association (TMA) that identifies transportation needs; promotes steps to meet those needs; and provides a forum for members and other concerned parties to be informed of opportunities and participate in timely actions that will bring about a more effective transportation system. • DATA works with employers in Fairfax, Loudoun and Prince William counties. • DATA offers FREE consultation on assessing and meeting your employees’ transportation needs.

INITIATIVES Commuting Choices • Onsite Rideshare Program. Our Mobility Managers provide direct assistance and on-site ridematching services on a regular basis to employees. The Mobility Manager will encourage employees to carpool, vanpool, take public transit, and bike/walk to work.

• Best Workplaces for Commuters. BWC is a national designation that recognize employers who have excelled in implementing green commuter programs like, ridesharing, transit benefits, biking and walking, teleworking and other strategies.

Commuting Strategies

• Residential and Commercial Transportation Program Management. DATA can assist property owners and management companies in developing and implementing mobility strategies that encourage the use of transportation alternatives. DATA has extensive experience in transportation outreach, informational events that promote biking, transit, ridesharing, and teleworking, and hands-on instructional seminars where we actually assist residents in navigating our transportation systems. DATA is also conversant in documentation and reporting for compliance with local government mandates and/or agreements. From a transportation demand management program standpoint, DATA can provide full service strategies and programs that will improve your mobility options.

• Telework. We offer assistance to companies interested in starting or expanding their formal telework program. • Flextime. DATA assists with more information about how to set up a flextime program. • Guaranteed Ride Home (GRH). DATA can help your employees who carpool, vanpool, bike or walk or take transit at least twice a week to sign up for a free ride home in case of an emergency. Special Programs • Interested in vanpooling? DATA will bring our mobile vanpool information kiosk - a van wrapped with colorful graphics - to your business or residential community. • Plu$50. Plu$50 is an incentive program that offers Fairfax employees a free $50 SmarTrip card just to try transit. • E3Calc. E3Calc is an employee survey that measures your company’s carbon footprint created by employee commuting patterns and helps you initiate programs to reduce it.


For more information on our services please contact:

We can help you set up and promote these programs and provide all the information your employees need through different events like: • Health/benefits fairs • Lunchtime brown bags events • Mini transportation fairs • Earth Day activities

Dulles Area Transportation Association 1886 Metro Center Drive Suite 230 Reston, VA 20190 I tel. 703-817-1307

DOUG PICKFORD Executive Director / CEO

@livemore September|October 2018  
@livemore September|October 2018