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TYPOGRAPHY


Look around you in the space that you are in right now. Count the examples of type that you can see. • What is the function of each example of type? • Is it a sign? • Is it a website? • Is it a logo? • Is it a book title? • How many different typefaces can you see?


Commonly used terms Letterform • A letterform is the individual character Typography • Typography is the design of the letterforms Font • A font is the delivery mechanism. A font is a set of letterforms that can be used to format text in a particular style.


A group of typefaces that are drawn the same way but are different from each other are in overall thickness are called a type family.


fonts • A typeface will often belong to a larger family of related fonts with different styles variations e.g.: regular, italic. A set of fonts belonging to the same font family is known as a typeface.


ABCDEFGHIJKLMNOPQRSTUVWXYZ Abcdefghijklmnopqrstuwxyz Garamond Regular - font ABCDEFGHIJKLMNOPQRSTUVWXYZ Abcdefghijklmnopqrstuwxyz Garamond Italic - font ABCDEFGHIJKLMNOPQRSTUVWXYZ Abcdefghijklmnopqrstuwxyz Garamond Bold- font ABCDEFGHIJKLMNOPQRSTUVWXYZ Abcdefghijklmnopqrstuwxyz Garamond Bold Italic – font


fonts Historically - moveable metal type different set of type for each size of type so each size was technically a different font.


fonts Fonts were made in foundries. http://www.linotypefilm.com/


fonts Originally – when type still were little blocks of metal or wood and thus only fit for a specific size – a font was a single point size of a complete set of characters


This is a sample sentence (Times New Roman, 10 point)

This is a sample sentence (Times New Roman, 11 point)

This is a sample sentence (Times New Roman, 12 point)

• This is a sample sentence (Times New Roman, 20point)

• This is a sample sentence (Times New Roman, 24 point)

• This is a sample sentence (Times New Roman, 28point)

• This is a sample sentence (Times New Roman, 32 point)


fonts • Each font would be kept in a separate print drawer • Today fonts are saleable so single font can be used at any size - size distinction is no longer made.


Typeface classification The individual characteristics of a typeface's drawing are what distinguished it from other typefaces. Typefaces can be classified into groups and sub groups

usually roman (sometimes known as plain or book), italic (someti mes called oblique),bold and bold italic.


A Sans-Serif Fonts The sans-serif font Futura below has a vast type family. It contains many intermediary weights: light, book, medium, bold, and extra bold. It also contains several condensed versions for more slender type.


A Serif Fonts The serif font below, New Bodoni DT, also has many weight variants

.


Antique Fonts Antique fonts have a long history and can be used to evoke a period feel

.


Decorative Fonts Decorative fonts include highly decorated and really eccentric fonts, often with very specific uses and rarely appropriate for more than three words at a time.


Script Fonts

Script fonts, which resemble handwriting, can be subdivided into traditional scripts that look as though they were produced by

a quill pen and those that mimic modern styles of handwriting.


Non-Commercial Fonts A problem with non-commercial fonts, such as those decorative fonts that have free usage or are Internet downloads, is that they often have only one weight and are therefore of limited use.


Typeface classification The listed websites explain type classification clearly. http://www.fontshop.com/fonts/category/ This website carries over 150,000 fonts in every style and category. Browse by the general type categories in this list or fine tune your search using the subcategories below. http://typedia.com/learn/only/typefaceclassifications/ Learn Typeface classifications. This website lists the classes of type classifications, gives a definition of each and identifies examples of sub classes.


references <http://fontfeed.com/archives/font-ortypeface/>


introduction to typography