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ABOUT ME DESIGN GRAPHIC PACKAGING&DISPLAYS FASHION&GADGETS VIDEO


Carmelinda Covino I love laughing, chatting and partying with friends as well as dancing or drinking (with responsability!) I am very friendly, honest and sweet. I really talk a lot. I’m a shopaholic, can’t resist to bag and necklaces. I love languages, love talking to people from a country I dont even know where it is. I wanna go to Fijii or back to Australia. I love airports and stations, almost have my trolley ready to go. I like to meet old friends and I love guys who make me laugh. I love cooking for friends and I adore cheescake. I should have been born in England, I love english and the teatime. I love gingseng coffee. I wish I’d be taller. I appreciate Klimt and Schiele. I go crazy for design forniture and lamps and I cannot live without computer (get a mac!) I pay attention to details, and I got a great memory (be careful).


//////////////////////// DESIGN retail*product*product-service design


SPUMA Marketing&Trade (2009) for Spumador Development and realization of a stand for MIA Fair in Rimini to promote the new Spuma drink image (Spuma, true drinking).


KIDS AREA Marketing&Trade (2009) for Autogrill

Development and realization of a new kids’ playground for Autogrill, Italy’s biggest provider of food and beverages and retail services for travellers .

“Dedicated to our bigger guests...”


SCACCO MATTO

READY TO PLAY: USE WHATEVER YOU WANT!

Graduation project (2008) in collaboration with Giovanardi srl and Gspot -fabbrica di design contemporaneo-.

Scacco Matto is the result of a reseach for a new product/service model which aims to reuse industries’ leftovers to create design objects with a story and new values.

Blo.G is the virtual platform through which designers, social cooperatives and industries can share know-how, technology and new ideas to create more “eco-sensitive” objetcs like this table “Scacco Matto” which is made of metal, plexiglass and soft cylinder used to pack watches .


DIABOLaid Project developed at QUT, Brisbane, Australia (2006)

Concept for an underwear garment for life-saving.

It can be used by skiers, rock climbers, rescue teams and people who live in mountain places. Study of co-branding or customization by sportswear fashion brands. Use of wearable electronics and gps technology.


STONEGG bright bench Graduation project (2002) In collaboration with Santa&Cole. Project selected for “Raccontare la luce� exhibition during TDM fair in Padua, organized by Arch. Paolo Schianchi with Ottagono magazine.


MARBELLOUS Uni project (2008) in collaboration with Mattias Benvegnù of MinottiCucine.

Design of a new concept store for Carrara’s marble promotion.

A three-floors store that -through the metaphore of “Alice in Wonderland”guides customers, designers and suppliers through Carrara’s history and marble’s new possibilities in terms of design and architecture.


LLOUS MARBELLOUS MARBELLOUS MARBELLOUS MARBELLOUS

MARBELLOUS MARBELLOUS MARBELLOUS MARBELLOUS MARBE


////////////////////// GRAPHIC brand image*adv*guerrilla*below the line


creativity

Bar|Cafè

CTRL+X CTRL+ART MARBELLOUS\ CONCEPT STORE DEL MARMO DI CARRARA


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Marketing&Trade (2009) for Fratelli la Bufala Flyer for promotional activities connected to city’s shops in Milan&Rome.

tel: 06 .68790 01

www.f ratellila bufala .com

corso Vittorio Eman uele II

via de Pellegr l ino

vicolo del G allo

Campo dei Fi ori via de cordalla

piazza Farnes e vicolo delle Grotte

via de l Biscio ne


Kafferin

Marketing&Trade (2009) for private client Brand image and interior design graphic development of a new cafè in Como, Italy.

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BASKO

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Marketing&Trade (2009) for Basko

Offerte valide dal 15 DIcembre a 15 Gennaio 2009

Cover design for Basko supermarkets. Fliers.

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PANE DI CAPO Marketing&Trade (2008) for private client

Logo restyling and development of brand image for a bakery/pastry in Rodhes, Greece.


IN NEED OF FRESH AIR? Self promotion 2008 I am fresh air

MAGNIFYING

Self promotion 2008 Inside the details


ECODESIGNER’s BREAD

Graduation project (2008)

DESIGN ONLY Graduation project (2008)

Guerrilla marketing to promote BloG project

Guerrilla marketing to promote BloG project

www.blogdesign.it

Playing on the “remains” concept, this guerrilla action creates an uncommon parallelism beetween food and industrial world. Screw and hacksaw instead of fork and knife invite people to think about industrial overlefts in a new and creative way promoting“BloG” project. This action aims to focus people’s attention on the trash can, isolating it, through a “work in progress” stripe sign. “Design only”, because over-lefts become new material for design objects.


Castiglion del Bosco Creative Communications (2008) for Castiglion del Bosco Brochure of Ferragamo’s luxury suites in Castiglion del Bosco, Tuscany

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s u i t e s

Intesa San Paolo Creative Communications (2007) for Intesa San Paolo Bank Communication materials for Intesa San Paolo’s annual convention.


BCC

Freelance (2006) Corporate identity of a rising local bank. Proposal for a striking adv campaign based on the claim “Leave piggy alone. We love animals.� and the different possibile ways to break a piggybank.


MyO abitare l’ufficio Uni project (2006) MyO “living the office” is the project of a new kind of hotel thought for business men and design studios. Advertising for bookable “office” rooms, customized meeting spaces “pay per use”, showcases for rent.

Laundrynk Uni project (2005) Unfortunately they didn’t book.

We offer the visibility you are looking for.

Designing you meeting space will be easier.

Billboard to promote a new laundry/pub in a mysterious and unconventional way.


/////// PACKAGING&DISPLAYS


UNILEVER fs Marketing&Trade (2009) for Unilever Food Solution

Brand image and packaging development for a new jam brand for the hotellerie’s sector.

Frutta utilizzata: 60g per 100g Zuccheri totali: 20g per 100g Ingredienti: albicocche, zucchero, gelificante, pectine, correttore di acidità, acido citrico.

Frutta utilizzata: 60g per 100g Zuccheri totali: 20g per 100g Ingredienti: albicocche, zucchero, gelificante, pectine, correttore di acidità, acido citrico.

ciliegie pesche

Frutta utilizzata: 60g per 100g Zuccheri totali: 20g per 100g Ingredienti: albicocche, zucchero, gelificante, pectine, correttore di acidità, acido citrico.

Frutta utilizzata: 60g per 100g Zuccheri totali: 20g per 100g Ingredienti: albicocche, zucchero, gelificante, pectine, correttore di acidità, acido citrico.

Kafferin wine Marketing&Trade (2009) for private client

Wine labels design. Selection of wine concerning geographical location.


CASTIGLION DEL BOSCO

MELLIN

Creative Communications agency (2008) for Castiglion del Bosco Study of gift pack for Ferragamo’s luxury suites in Castiglion del Bosco, Tuscany.

MELLIN Creative Communications agency (2008) for Mellin Displays for Mellin annual convention whose theme was “Go ahead!” Event’s coordinate image was related to sailors’ world.


LAUNDRYNK Uni project 2005 Single vacuum-packed soaps, laundry bag, stickers, branded underwear for a new concept of laundry/ pub called Laundrynk.


TEA BAG


//////////// FASHION&GADGETS accessorizes*tshirts* gadgets


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The project aims to refresh Pescura imaginary with a coloured and stylish pattern made of summer time related icons. This pattern can also be a distinctive element for a new and stronger brand image or to characterize a series of accessorizes.

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The famous wooden sandal has been recognised for many decades as an international style icon and for its 50th anniversary Dr. Scholl promotes the restyling of a new outsole.

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Special mention President of Jury Diego Dolcini, fashion designer.

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Pescura Design Contest (2008)

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PIRELLI

Creative Communication agency (2008) for Pirelli Gadget for Pirelli’s re-edited Cinturato tyre presentation.


HEY BOY

LOVE IS IN THE AIR


SERVICE XP OBJECTS Workshop with Elena Pacenti from Domus Academy (2007) Gadgets are “experience objects”.

Customized gadgets for Triennale Design Museum. Distinctive elements related to the author or the subject of the current exhibition are used to create instant wearable paper-mockups. Uploading a funny photo of you wearing “Andy Wahrol hairs” or “Salvador Dalì mustaches” you can have the chance to win the exhibition’s catalogue or a save-off for the next show.


Street pillow is a gadget that each small pub or bar who hasn’t available outside seats can sell (at a low price) to its customers. The pillow is inflatable and has a sticker to play a game: if you find the person with the same sticker as yours, both of you can share a free drink offered by the pub.


////////////////////////////////// VIDEOS cartoon*intros*short videos


ME*

*ASK

*ASK E M


Carmelinda Covino Via Sauli, 9 20127 Milan (Italy) mob: +39 3403710241 phone: +39 0236525293 write me at: linda.covino@fastwebnet.it


C.Covino_portfolio_2009