4 Online Resources to Stay Updated with Social Media

Page 1

4 Online Resources to Stay Updated with Social Media


Social media is dynamic and gives you enough opportunities to reach out to your target audience. But you need to be in touch with the changes. Advanced and outsourced digital marketing services keep in step with the latest developments in Internet marketing. Beyond just the search engine rankings page (SERP), there are other avenues to make a difference. Social media is one of these. If you’re doing well on social media, chances are that your brand would become popular. That’s because the social networks are the hangout destinations for most people. Of course, a lot depends on the kind of customers you’re targeting. But a wide section of the world’s buying population does frequent social networks. An experienced SEO company would be able to do the research for you and identify the means to target your audience. Once you’ve zeroed in on social media as one of the important areas to target, then you need to be at the top of the game. There are so many things and so many brands waiting to grab the attention of the audience on the social networks. And there are new tools and strategies that come to play. The Dynamics of Social Media There is no question that social media is dynamic. That dynamism makes it ever-changing. So when social media marketing is an integral part of your strategy, you need to keep in step with new developments and trends. Social networks launch new features and algorithms. You need to educate yourself on new strategies to employ, new features and trends, and any statistics or data about changing user habits at the social networks. Some Resources for Social Media Enlightenment Sometimes, reading other news sources and blogs can help keep yourself updated with all the trends. They give you new ideas to put into action, and these strategies could give you the edge you need to master the social networks.

Social Networking News, Updates and Tips


A great, must-have source of social networking news and updates, as well as winning tips is Social Media Today. If you need to stay in touch with every bit of what’s happening in the social networking world including new algorithms and features, you need to be in touch with this resource. The constant updates about news and algorithms help you plan your social marketing strategy accordingly. You also get insights on new tools you can use to maximize the potential of a particular social network to the advantage of your marketing goals. One of the news articles doing the rounds in the blog is Twitter testing a new option enabling users to hide some replies to their tweets. Another post has some great tips on visual content marketing. It also carries a report on a survey about customer perception of brand authenticity.

Resourceful Reports and Smart Strategies

Social Media Examiner is another great social media blog. It has a great deal of resources and insights into improving your social media performance, primarily covering Facebook, Instagram and video marketing. There are some cost-effective solutions suggested too. Each social network is different, and you get insights on maximizing the unique features of these networks to your advantage. It is a great resource for experts as well as beginners. The site carries a report on LinkedIn company page and live video updates. There is another report on Instagram captions that can facilitate engagement as well as a post on mistakes commonly made with Facebook Ads, among many other resourceful reports.

Experiments and Groundbreaking Findings


Social Media Lab by Agorapulse is all about getting right into the social networking business, carrying out hardcore experimentation into different strategies and plans, and coming up with the results. These experiments also give you motivation to carry out some tests yourself and develop new strategies. Experiments such as the benefits of emojis to tweets, 3rd party scheduling apps in Facebook, etc. are some of the experiments you’ll find. The site also offers podcasts. Advanced digital marketing Long Island companies experiment with various such strategies and concepts to deliver the best results for their customers. Content Marketing Tools and Visual Platforms


Socially Sorted is another useful resource. It gives you information on the various tools out there that can be used for content marketing. Visual platforms such as Pinterest and Instagram are the primary focus of this site, but there are resources that would also benefit other social media marketers, plenty of them. Marketers using Facebook and Instagram would also find many takeaways. It isn’t any wonder then, that Socially Sorted has made it to Social Media Examiner’s top-10 list of social media blogs thrice in a row. For example, one of its latest posts talks about social media ideas for March. Another one discusses some efficient explainer video tools. It also provides insight on optimizing visual content on Pinterest to secure more traffic on the social network. Yet another post gives interesting ideas on adding GIF stickers to Instagram “Stories”. “Stories” is a very innovative concept by Instagram and that can help in brand building by connecting to your target audience. GIF stickers can surprisingly do their part in building up your brand. Advanced digital marketing services in Long Island are familiar with many of these strategies, and they keep experimenting with, and developing, new techniques to increase engagement. And the techniques they develop are suited to the specific needs of customers, making outsourcing social media optimization a great option for business and institutions.

200 Broadhollow Road, Suite 207 Melville, NY 11747 (631) 494-3324 info@managedoutsource.com