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Q:

What is the most important thing you do in advance of attending the National Conference & Business Fair?

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Answer: Our team always prepares for conference by

Choose two to three new companies that you want

reaching out to our WBENC leads well in advance

to target, and make a list of who you have met in the

to let them know we plan to attend and invite them

past and want to reconnect with. Make sure you are

to reconnect with us. It’s a great way to ensure that

registered or that your registration is updated in their

you have the opportunity to meet during a very busy

vendor portal. Re-evaluate your message to make

week. It’s also the perfect time to invite our clients,

sure it fits the industries you are targeting. Consider

vendors, and partners to attend and learn more

having different capabilities statements for different

about what WBENC can do for their business.

industries.

Brenda Loube President, Corporate Fitness Works

Patti Winstanley Aztech

corporatefitnessworks.com

aztech.com

Planning! I bring several staff members. Together we

Do your homework. Select your targeted prospects

map out everything – from how we will work the trade

and research what is happening in their organization

show floor, to the seminars we will each attend (and

and where your services can fit. Use social media

we all attend different seminars). We go in with a plan

sites to identify names and titles in their organization

to maximize our productivity and ensure that we get

that you would like to connect with. And last but not

the most from our time there.

least FOLLOW UP!

Joan LaGrasse CEO, Imagen, LLC

Michelle Vondrasek President, Von Technologies

imagenanything.com

vontechnologies.com

PRESIDENT’S REPORT

// RESOURCES

WBENC President's Report June 2016  

WBENC President's Report June 2016

WBENC President's Report June 2016  

WBENC President's Report June 2016