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SAGE · sageusa.org

or meal immediately following the planned program. The peer networks that develop among your participants may well be the most valuable things they gain from your programming. Keep in Mind: LGBT caregivers may be more interested in social events that are exclusively for LGBT people, especially if they are interested in connecting with other LGBT people, dating, or if they have encountered negativity around their identity in the past. This is a good opportunity to partner with a local LGBT organization or hold an event at an LGBT-specific location.

Finding Participants You likely have LGBT participants in your programs already, but finding more may require some targeted outreach. In addition to getting the word out, you will need to establish enough trust with the community for LGBT people to feel comfortable utilizing your services. Here are some suggestions: •

Be sure to include signals that you are LGBT welcoming in your marketing and outreach materials. This may include text, like “all families welcome,” symbols like the rainbow flag, or images of LGBT couples and families.

If there are local LGBT organizations in your area, partner with them to produce programming and to promote your services. Specifically, you might look for: •

An LGBT community center (visit CenterLink at lgbtcenters.org to find one)

An LGBT Chamber of Commerce

A local SAGE affiliate (sageusa.org/sagenet)

A local PFLAG chapter (pflag.org)

LGBT Resource Centers at local colleges and universities

HIV/AIDS Advocacy Organizations

Advertise in LGBT media and on LGBT-targeted websites or social media groups.

Participate in local Pride events.

Find places where LGBT people gather, such as a particular neighborhood, restaurant, or bar. In addition to advertising your services, consider hosting programs at those locations.

Use word of mouth—if you have current participants, staff or supporters who are openly LGBT, ask them to spread the word about specific programs or services through their networks.

Don’t forget that LGBT people are everywhere, and not all of them are actively engaged in LGBT-specific activities. It is just as important to display LGBT resources and include information about your welcoming services when you do outreach in non-LGBT settings.

Profile for SAGE

SAGE Careving Guide  

This guide provides an overview of caregiving in the LGBT community, and specific ideas, lessons learned and best practices for expanding pr...

SAGE Careving Guide  

This guide provides an overview of caregiving in the LGBT community, and specific ideas, lessons learned and best practices for expanding pr...

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