Page 1

Central Activities Districts Andrew Widdicombe Assistant Director Program Coordination Urban Development

Melbourne 2030 Urban Growth Boundary Green Wedges Activity Centres (incl CADs) Principal Public Transport Network Growth areas Networked cities

Where are the CADs?

What Are CADs? • New formal designation in the typology of centres: ‘Mini-CBD’s’ • Places for more intense development than other activity centres (jobs, housing, services, institutions etc – Intensified land use and public transport – Allowing people to work / live / play locally • Very high quality places – like inner Melbourne • 20+ year projects, mainly through private investment and private sector development

Where did they come from? (ANCESTORS IN TRANSIT CITIES, M2030 ETC)

PARENTS “The creation of a multi-centre city … reduce congestion…to spend less time commuting to and from work”.


Move to Polycentric City

• 6 new CADs • Employment corridors

• Jobs closer to housing • Targeted re-development


Increasing Population

Climate Change


Managing Melbourne’s growth towards 5 Million


Energy security

CADs don’t operate alone…

6 x CADs, 1 x WEP + Central Geelong

City Shapers: - State significance - Focus of greatest effort, $ etc

‘In between space:’ - Targeted $ in addition to ordinary programs where redevelopment will best be achieved in short term PACs, MACs, ECs, Brownfield Sites, Tram lines

Growth and Change accommodators: - Shared interest (metro significance) - Support to Local Govt including programs (eg. CBP, EAP etc) + services (eg. DF, PDP, Urban Design etc)

CAD Vision Government’s words in M@5M: •

CBD-type jobs and commercial services

A strong and diverse retail sector

Specialised goods and services drawing on a large regional catchment

Significant opportunities for housing redevelopment in and around these centres – provides a market

Accessible for walking, cycling, public transport or car by being located at a junction in the Principal Public Transport Network; and

Centres of community activity

Recently approved high level objectives Five key objectives and appropriate measures:  More housing  More jobs  More development  More sustainable transport  Sense of place More focussed than TC’s wide ranging aims but implementation / specific projects can also at times help achieve other policy objectives.

To be achieved predominantly through private investment

How? Using six step delivery model: ‘the 6 steps to urban renewal heaven’ – considered by Cabinet, used by Minister and even understood by DPC and DTF Basically plagiarised from VicUrban’s approach in Docklands and Dandenong, and adapted for each CAD: 1.

Shared vision


Planning certainty


Supportive infrastructure


Land assembly


Seed / catalyst projects


Marketing and investment facilitation

1. Shared Vision Achieve an agreed shared vision amongst the major stakeholders for development of the CAD • Commercially grounded • Owned by Government, Council and community • Clear and agreed expectations and targets

2. Planning Certainty For the development and investment industry, the community, and whole-of-government. • Clear rules in planning scheme that make it easy to get a permit • Minister for Planning or a DAC to be the Responsible Authority • One Stop Shops in Footscray and Dandenong

3. Supportive Infrastructure Coordinate delivery of roads, public transport, health, education, public spaces and social and civic infrastructure. • Initial focus on transport/ public realm - bus interchanges, streetscape • Need to expand to health, education infrastructure, utilities/services, community and cultural infrastructure too

4. Land Assembly Facilitating land assembly for infrastructure and catalyst development sites - this needs to ensure a supply of development sites is provided / maintained. • Acquisition and consolidation of public and private assets – may be via ‘on market’ acquisitions • Land fragmentation

5. Seed/ Catalyst Projects For example, Government-tenanted buildings, new public services or institutions, affordable housing • Constructive and creative partnerships with government agencies, the private sector and Federal and Local Government • Initial focus on government accommodation • Developing projects with DoH and DEECD re health and education services

6. Marketing and Investment Facilitation To facilitate Council and community support, and desired investment and development • Investment attraction • Working closely with development industry and Councils • Web, publications, forums, TV …….

Who? !!!PRIVATE SECTOR PRIVATE SECTOR PRIVATE SECTOR!!! • Councils and communities (need tacit and active support) • Whole of Government: current key players and partners in around $600 million of committed public investment: – DPCD & VicUrban – DoT & VicRoads

Need new strategic friends and thinking next, including DHS, DEECD, DIIRD, DH, Arts Victoria – Hence new governance arrangements – Commonwealth involvement? – Other policy levers (eg fiscal / taxation policies)

These are 20-30+ year projects … – We’re engaged in first 5 years or so – Need to secure longer term Govt. support and funding – Hold our nerve as this takes time!








Melbourne - VicUrban - Andrew Widdicomne Presentation - What Are CADs  

Andrew Widdicombe Assistant Director Program Coordination Urban Development Melbourne 2030 Urban Growth Boundary Green Wedges Activity Centr...

Read more
Read more
Similar to
Popular now
Just for you