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ABOUT US Lexicon is a creative, PR & Digital Marketing agency in Thailand providing services from our Bangkok headquarters to the world. Lexicon fuses together the best of contemporary digital marketing (social media, analytics, SEO) with the best of traditional content-driven marketing (copywriting, branding, visual design). Lexicon is unique in Thailand as all our work is done in-house, meaning we don’t charge additional agency fees. Our copywriting team sits side-byside with our designers, video producers and social media marketers, thus ensuring joined-up solutions and world-class services at local Thai prices. We fit in wherever there’s a gap in your company. From outsourcing your whole online marketing operation to assisting with your branding, content writing, graphic design, video production, explainer videos, and social media marketing. These USPs allow Lexicon to differentiate on both price and quality, making us an excellent partner for multinationals looking to enter the Thai market, as well as for companies in Singapore and Hong Kong looking to lower operating costs while maintaining international standards.

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OUR VALUES

We are part of your marketing team. Internally, we bring our diverse backgrounds and multidisciplinary capabilities together to provide our clients with innovative ways to connect with their target audience.

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We are an inherently creative company. Our mandate is to tell your story in creative, original ways to make magic out of the mundane.

We deliver what we promise. We carefully review all content we produce, and ensure we deliver high-quality work on time. Our goal is for you to be 100% satisfied.

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OUR CLIENTS

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TESTIMONIALS Lexicon truly understands the ever-changing SEO & social media landscape and is able to deliver content that is not only creative and engaging but most importantly promises to improve the visibility of your brand online. Vincent Gerards, Assistant Director, Marketing & Communications, Banyan Tree Hotels & Resorts

We’ve worked on a number of writing, social media and training projects with Lexicon and all have been very successful. Their social media marketing campaigns have proven especially profitable for us, and have helped us to position ourselves as thought leaders in our industry. Highly recommended! John Casella, Managing Partner, PKF Thailand

They’re like my one-stop service; writing, translation, graphic design, or even publishing, and I also know I can rely on them...thumbs up! Sukanya Sangsrisak, Executive, CHANEL (Thailand)

Lexicon is professional, quick, competitively priced and delivers meticulous work. We can see that they put a lot of effort into the work and it is very good. Thank you for the excellent work. Duangkamon Bangsomboon, P&OP Analyst, Siam City Cement

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Great to work with David and Lexicon. Following their advice we built a joint thought-leadership-focused, social media marketing plan that is increasing the visibility of Grant Thornton to new and existing clients as well as current and prospective team members Chris Cracknell, Chairman, Grant Thornton, Thailand

Lexicon provides ISB with invaluable support with marketing strategy and content creation in all areas. We have been incredibly impressed with their level of service and the quality of their work. Shelley Bragg, Marketing Director, International School Bangkok

Lexicon makes our work easier than ever! Their work is very creative and expert. Thank you so much for doing a great job. Corporate Communications, Indorama Ventures PCL.

Lexicon is an agency specialized in online and digital marketing. This company is suitable for our needs, besides, they can provide social media consulting services in order to make our brand more effective. Panya Prakobkit, Senior Operation Manager, SATO AUTO-ID (THAILAND) CO., LTD.

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TESTIMONIALS Lexicon developed our thought leadership strategy, which has helped amplify our members through social media. They also played an integral role is setting up and facilitating our Digital Workshop series. Brendan Cunningham, Executive Director, Australian-Thai Chamber of Commerce

David Norcross and his team at Lexicon got it right away – our vision for the re-design of our quarterly, trade magazine “Voyageur”. It now has a clean, sleek look which makes readers want to pick up the magazine and delve in. Besides their wonderful creativity, the team is an absolute delight to work with. I cannot do anything but highly recommend them. Rose Swagemakers, Executive Director, Thai-Canadian Chamber of Commerce

Lexicon’s experienced team helped us better understand how to capitalise on digital marketing channels to engage with our clients. Their knowledge about how to reach target audiences through online media was very valuable. Susan Kahwati, Senior Trade Commissioner & Minister-Counsellor (Commercial), Australian Trade and Investment Commission (Austrade)

The videos Lexicon produced for us are fantastic and we are so happy with your work – thanks again to you and the team! I hope we will get a chance to work together again in the future. Mairi Dupar, Strategic Knowledge Manager, Climate and Energy Policy, Overseas Development Institute

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I have been very impressed with Lexicon’s ability to take quite complex material and turn it in to highly readable and entertaining content, and with amazingly fast turnaround times. Our very first article was picked up by an international publication and very quickly provided brand value to both PKF Thailand and PKF internationally. Andrew McBean, CEO, PKF International

Lexicon’s copywriting team in Bangkok provide excellent quality content, are very responsive and flexible to our needs. Vic Vacharasinthu, Director, Marketing and Sales. Luma Health Insurance

Able to present complex ideas in an easy-to-understand way. Their articles have been some of the most popular that we have published, and have always been delivered on time and to the highest quality. Fergal Barry-Murphy, Chief Editor, Hyrbrid Media

I have worked with Lexicon on several projects and found them to be professional and responsive. They are very helpful and willing to go the extra mile to ensure that our requirements are met. Julie Goh, Director of Knowledge Management, IPSOS Singapore

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Magazine Writing Press Releases Thought Leadership Lifestyle Content Website Content Writing EDM

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Magazine Writing

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Thai & English


Press Releases

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Thought Leadership

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Thought Leadership

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Lifestyle Content

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Thai


Lifestyle Content

English

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Website Content Writing

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EDM

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Social Media Brand Template Quote Image Illustration Infographic

Website

Banner Web Layout Cover Article Newsletter Layout Character Design Icon Design

Print

Illustration Magazine Layout Event Key Visual

Brand Identity

Logo Design Brand Book Graphic System

Photography

Poster Profile Events Promotional

Videography

GIF Explainer Video Commercial Video Overview Video DIY Video Motion Graphic Video Interview Video Street Interview Professional Interview

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SOCIAL MEDIA

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Brand Templates


SOCIAL MEDIA

Quote Images

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SOCIAL MEDIA

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Illustration


SOCIAL MEDIA

Infographic

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WEBSITE

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Web Layout


WEBSITE

Cover Article

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WEBSITE

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Newsletter Layout


WEBSITE

Character Design

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WEBSITE Client: Teepol Website

Client: Mentis

Client: Guri Wellness Website

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Icon Design


WEBSITE

Banner

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PRINT

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Illustration


PRINT

Illustration

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PRINT

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Magazine Layout


PRINT

Event Key Visual

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BRAND IDENTITY

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Logo Design


BRAND IDENTITY

Brand Book

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BRAND IDENTITY

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Graphic System


BRAND IDENTITY

Graphic System

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PHOTOGRAPHY

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Poster


PHOTOGRAPHY

Profile

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PHOTOGRAPHY

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Events


PHOTOGRAPHY

Promotional

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VIDEOGRAPHY

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GIF


VIDEOGRAPHY

Explainer Video

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VIDEOGRAPHY

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Commercial Video


VIDEOGRAPHY

Overview Video

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VIDEOGRAPHY

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DIY Video


VIDEOGRAPHY

Motion Graphic Video

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VIDEOGRAPHY

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Interview Video


VIDEOGRAPHY

Street Interview

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Strategy Consulting Company Launch Brand Awareness Product Sales Thought Leadership Fusion Marketing

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SOCIAL MEDIA A coherent strategy is at the foundation of all successful marketing campaigns. Lexicon’s strategy and creative teams combine to produce in-depth strategy documents; including annual marketing strategies, brand books and tone of voice guidelines.

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Strategy


Consulting

SOCIAL MEDIA Lexicon produces world-class content in the heart of Bangkok. We also act as consultants for social media and content marketing projects.

Whether consulting on strategy or training on best practice, Lexicon can provide half, full or multiple day consultation as well as consultation on retainer.

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SOCIAL MEDIA

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Company Launch


SOCIAL MEDIA

Brand Awareness

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SOCIAL MEDIA

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Product Sales


SOCIAL MEDIA

Thought Leadership

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SOCIAL MEDIA

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Fusion Marketing


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Banyan Tree Grant Thornton, Thailand Plasticity Sato IWA

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Hospitality/F&B

Banyan Tree Bangkok

+28% Page Follower Increase

+38% Increase in People Reached

+60% Video View Increase

Sold Out Events

BRIEF: To increase Brand Awareness and Engagement on Facebook for Banyan Tree Bangkok’s 4 Restaurants: Taihei, Bai Yun, Saffron and Vertigo Too.

TARGET AUDIENCE: Affluent Bangkok Residents

SERVICES: Strategy, Social Media Management, Video Production, Graphic Design, Targeted Advertising, Photography, Content Writing, Audience Research, Event Promotion

STRATEGY: Social Media Calendar & Target Audiences

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Hospitality/F&B

Banyan Tree Bangkok

SOCIAL MEDIA MANAGEMENT

EVENT PROMOTION

PHOTOGRAPHY & VIDEO PRODUCTION

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Financial Service

Grant Thornton

+ 50% Increase in LinkedIn Followers

Magazine Publication Speaking Engagements

Segmented B2B Audience 20,000 *

LinkedIn Strategy

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Develop Thought Leadership content strategy

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Develop Social Media Marketing strategy

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Connect with C-Suite B2B audience through social media

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Position GT as thought leaders for key service sectors

TARGET AUDIENCE: B2B C-suite individuals and decision makers in Thailand

SERVICES: Strategy, Content Writing, Video Production, Graphic Design, Targeted Advertising, Social Media Management

STRATEGY:

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Financial Service

Grant Thornton

Content Writing

Graphic Design & Video Production

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Brand Awareness

Plasticity

1,000,000 Average Reach *

Brand Identity

Cartoon Characters Viral Videos

1000+ Engagements per Post

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Educate Thai public about the need to reuse and recycle plastic

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Develop brand identity for Plasticity

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Make recycling fun and relevant to Thais

TARGET AUDIENCE: Mass Thai audience

SERVICES: Strategy, Content Writing, Video Production, Graphic Design, Targeted Advertising, Social Media Management, Animation, Character Design

STRATEGY:

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Brand Awareness

Plasticity

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Product Sales

SATO

500,000 THB in Sales

Product Launch

17,000 Niche Target Audience

#1 Online in Thailand

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Identify niche audience for barcode printing

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Develop strategy to create barcode printing community

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Engage audience

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Convert audience into sales

TARGET AUDIENCE: B2B: Logistics, Medical, Labeling Firms

SERVICES: Strategy, Content Writing, Graphic Design, Targeted Advertising, Social Media Management

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Product Sales

SATO

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Company Launch

IWA

70 Seats Sold For Launch Event

100,000 Niche Target Audience

10,000 New Followers

Proof of Concept

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Launch New Company

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Develop Content and Visual Strategy

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Identify Target Audience

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Sell Tickets to Event

TARGET AUDIENCE: Bangkok-based, High-Society Business Women

SERVICES: Brand Development, Strategy, Social Media Management, Targeted Advertising, Event Promotion, Content Writing, Video Production, Illustration, Graphic Design

STRATEGY:

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Company Launch

IWA

SOCIAL MEDIA

VIDEO PRODUCTION

EVENT PROMOTION

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Contact us: C.C.T Building 13th Floor Surawong Road 02 235 8868 getintouch@lexiconthai.com www.lexiconthai.com

Lexicon - Digital Marketing Agency  
Lexicon - Digital Marketing Agency  
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