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Generation Media Awarded IPA Gold C4’s Kathryn Mewes partners Standard ration Media are proud to announce the with Summer Infant
Summer Infant UK are partnering with Kathryn Mewes, author of The Three Day Nanny and star of C4 TV show The 3 Day Nanny, to provide practical advice to help parents navigate their way through some of the major infant and toddler milestones. The partnership has just launched with the first in the series of the guides for parents, focusing on helping toddlers’ transition from Cot to Bed, which can be found on the Summer Infant UK Facebook page. “We are thrilled to be working with such a leading parent consultant like Kathryn Mewes in our marketing efforts”, says Hashim Yilmaz, General Manager of Summer Infant UK, “one of our marketing objectives is to build Summer Infant brand equity and trust amongst our consumers; so what better way to do that than to provide some really practical help in the form of really useful information from such a credible parenting guru.” Summer Infant UK will soon be announcing their marketing plans to support the launch of Born Free later this year, which will include further partnering with Kathryn Mewes. Web: www.summerinfant.co.uk
Proven free o f toxins lon the ia c ffi o It’s es lin ttle is one of the only bo
Pura en confirmed free of market which has be non-profit and 80,000 toxins by the firm MadeSafe independent testing eSafe was created (madesafe.org). Mad t endent source to cu to provide an indep ds an br of pe g hy through the marketin eco-progressive d an ety saf t tou o wh products. bly the only Pura bottles are possi household of ies or product in all categ otocol! In pr g tin tes incredibly detailed s thi et me to ts uc prod t to earn BOTH the on the global marke y an mp co ly on the other words, Pura is IED seals. s, 2012 NTOXIC CERTIF ntact UK Distributor MADESAFE and NO s amazing range? Co thi ing ck sto in ed Interest .co.uk Ltd at info@2012ltd
Gene achievement of IPA Gold Standard for their Continuous Professional Development. This is the third year the agency has received this coveted accreditation from the Institute of Practitioners in Advertising. ies ncies To achieve IPA CPD Gold accreditation, agenc l pment develo their of were required to undergo a full review iveness of effect the e nstrat demo and s programmes and system that led revea s ission subm Their ss. succe ess these on busin t pmen develo they take a holistic approach to professional show they that and t budge ble regardless of the size of availa e, in support creativity in building an energetic learning cultur ed clear of real business objectives. The agencies also provid to n add-o an y merel evidence that CPD practice is not g fuellin ess, busin their of heart the operations but lies at ence. excell e servic client and ss succe commercial da The IPA judges cited “Generation Media have create yees emplo in ced eviden y clearl is culture of learning, which really sharing best practice and ideas with each other (this d myself stood out versus other submissions)… I had to remin way!” good a in that of the agency’s size and I mean Tel: 0207 637 9970
Cantaloop appoints Bertelli tions Communica leading pregnancy and
One of the nursing lingerie brands Cantaloop has appointed Bertelli Communications to manage PR and social media in the UK. Bertelli will raise brand awareness via both traditional and online media as well as managing all social media channels on behalf of the company. For further information, please contact Cantaloop on: 01538 399541
iCandy wins Queen’s Award ard For Enterprise in International Trade iCandy are delighted to announce that Her Majesty The Queen has been graciously pleased to approve the Prime Minister, Mr. David Cameron’s, recommendation that iCandy should receive a Queen’s Award for Enterprise in International Trade this year. iCandy is very much looking forward to welcoming Her Majesty The Queen’s representative at iCandy World’s Headquarters in Biggleswade, Bedfordshire, typically the Lord Lieutenant, who will present iCandy with a commemorative engraved crystal bowl in acknowledgement of the brands achievements. Furthermore iCandy’s two Joint CEO’s, brothers Bradley and Warren Appel, will be attending Her Majesty The Queen’s reception at Buckingham Palace on Thursday 14th July 2016. Web: www.icandyworld.com
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