Spa Business issue 3 2021

Page 12

Spa people

by Megan Whitby, assistant editor

We were ahead of our time creating the spa – the idea of creating a space simply to take care of your wellness seemed outlandish at the time – but for me, it felt natural and innate Carole Bamford founder, Bamford

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12 spabusiness.com issue 3 2021

to a cookery school and, most importantly, visit the birthplace of the Bamford brand, its flagship spa called The Bamford Wellness Spa – formerly The Haybarn Spa – which has recently undergone a multi-million-pound renovation. The new 1,150sq m facility has doubled in size and gained a wet area with a herbal steamroom, crystal sauna, wellness pool as well as new treatment rooms and a café. The spa is housed in an agricultural barn complete with a palette of cool white tones, flecks of greenery and exposed woodwork, all bathed in light after the architects maintained the original structure’s imposing high ceilings. The destination offers a host of Bamford spa rituals blending eastern and western modalities, retreats and a schedule of indoor and outdoor classes, including gong therapy, meditation, pilates and yoga. The spa also encompasses a new Bamford Outdoor Wellness Tipi and a Crystal Hut for healing sessions with a clairvoyant. Bamford feels the spa’s atmosphere is calming and soothing, due to the views out to the greenery of the orchard and countryside which root the space in nature, creating a sense of peace and mirroring the healing aspect of the space itself.

photo: bamford

Carole Bamford set up her first spa in 2004, after a trip to India

he story behind luxury lifestyle and wellness brand Bamford began in 2004 after Lady Carole Bamford decided to explore her passion for meditation, healing treatments and holistic therapies sparked by a trip to India in her twenties. Bamford – wife of billionaire and chair of JCB Sir Anthony Bamford – was inspired after meeting yoga instructor Vettri Selvan during her travels. So, in 2004 she invited Selvan to England to help her set up the first Bamford Spa and bring what she’d learned about healing in India to the UK. The brand was launched as a branch of the Bamford’s original organic farming business Daylesford Organic, one of the first real trailblazers in the organic movement in the country. Daylesford Organic was born after Bamford convinced her husband to begin transforming their family estate in the picturesque Cotswolds into sustainable, organic farming land. Since then, the Bamfords’ 2,500-acre Daylesford Farm has blossomed into a thriving working farm that produces a rainbow of fresh produce, available to buy in an onsite farm shop, gardening shop, kitchen, bakery and creamery. Guests can also stay over in luxury cottages, make their way