As spas reopen, how can software help operators meet the numerous post-lockdown challenges they face?
The future of hospitality was always mobile, but COVID-19 will dramatically accelerate that shift
PREMIER SOFTWARE SOLUTIONS It’s important to offer a contactless journey, which is as seamless as before, while enabling social distancing. Core by Premier Software’s functionality helps take the stress out of new COVID-19 processes, from booking, cleaning schedules and staff rotas to departure. Core will automatically send a COVID-ready online medical questionnaire for clients to fill in prior to arrival, for example. When coupled with a virtual consultation, staff can limit faceto-face communication. On the day, operators can use Premier SMS to notify clients when they’re ready for them – avoiding crowding in the waiting area. Core’s hero reporting feature is invaluable when reopening the spa. It puts the information operators need to maximise profits at their fingertips.
Using Group Activity booking, clients can see how busy the spa is through a traffic light system 86 spabusiness.com issue 3 2020
Frank Pitsikalis RESORTSUITE
Whether they want to offer priority booking to those with cancelled appointments, purchased gift vouchers, or are top spenders, Core sends this information direct to their inbox. Using Group Activity booking, clients can see how busy the spa is through a traffic light system. This affords them the flexibility to choose a quieter period. Should the client need to cancel their appointment due to COVID-19, staff can also assign a cancellation reason code. This enables operators to accurately report on revenue lost later. Similarly, if a staff member starts to display symptoms, operators can use Core’s COVID Client Warning system to alert clients. As all staff and client details are stored securely within Core, complying with government Test and Trace services is simple.
The future of hospitality was always mobile, but COVID-19 will dramatically accelerate that shift. The major change is that guests will prefer to use their own device, that they can keep clean, to manage their entire experience and ResortSuite Mobile can deliver this – from mobile check-in and digital room keys to mobile intake, menus, booking, itinerary, mobile ID and mobile payments. The unique opportunity ResortSuite brings to spa operators is the ability to streamline the entire guest journey with a single app, while eliminating the need for touching surfaces. Our mobile-enabled solution allows guests to manage their own wellness itinerary and with real-time booking capabilities, it gives them full access to book everything that a property has to offer – from room reservations, spa treatments, classes, dining, golf and more. The two other greatest reopening needs ResortSuite can help with is limiting calls through online booking and revenue management. Yield management through dynamic availability will be key to control the mix of services available, based on demand, to maximise profit. Longer services will reduce the number of times a room needs to be sanitised, for example, and offering only signature treatments during peak demand times will ensure profitability.