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Letters 2 2019

Letters Do you have a strong opinion, or disagree with somebody else’s point of view on topics related to the spa industry? If so, Spa Business would love to hear from you. Email your letters, thoughts and suggestions to theteam@spabusiness.com

Pitfalls to avoid when investing in cryotherapy Adela Thornton-Wood, director and co-founder, Quantum Cryotherapy

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was pleased to see Spa Business focusing on cryotherapy (see SB19/1 p76), but it did not explain the significant differences between direct and indirect cryotherapy. Direct cryotherapy applies cold nitrogen vapour directly to the body, with the head typically above and external to the chamber. Indirect cryotherapy uses liquid nitrogen to cool down air so the user is only ever exposed to the super-chilled air and the nitrogen gas is safely ducted away. The user can experience cryotherapy in a fully enclosed chamber and the entire body, including the head, is exposed to extreme cold. This

Adela Thornton-Wood

is important because so many of the wellbeing benefits are based on the brain’s response to cold. There are safety implications to consider too. Direct exposure to nitrogen vapour carries a risk of asphyxiation and cold burns. Many direct cryotherapy systems are not supplied with

oxygen monitors and ventilation systems which, while costly, are crucial for safe operation. Gas companies won’t supply liquid nitrogen if installations do not meet stringent safety criteria. In addition, while overseas manufacturers may seem like a cheaper option at the outset, they can leave customers without any locally-based engineers to deal with maintenance issues. Service agreements should be scrutinised! Being aware of these issues before making an investment could help spas avoid expensive and potentially harmful mistakes further down the line. ● www.quantumcryotherapy.com

Growing demand for mental health retreats Dervla Louli, founder, Compare Retreats

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erry Bodeker’s whitepaper revealing the proven mental health benefits of spa modalities was a timely read (see SB19/1 p60). Last year, our own wellness travel survey found that mental health is a new primary focus for consumers. Compare Retreats is a booking portal which partners with big brands from Aman to Mandarin Oriental as well as boutique resorts. Out of our 500-plus retreat-goers questioned, 63 per cent selected 14 spabusiness.com issue 2 2019

Out of our 500-plus retreat-goers questioned, 63 per cent selected mental health as their top priority

Dervla Louli

mental health as their top priority. This shows a shift away from body-shaping, weight-loss and fitness training which have long dominated retreat offerings. Moreover, millennials rated mental health far higher than other demographics, with 67 per cent ranking it first compared to 58 per cent

of gen X and only 53 per cent of those aged 50 and over. Elsewhere, we uncovered a strong desire for plastic-free policies, favoured by 90 per cent of respondents; and an indifference to digital detox, with only 1 per cent showing an interest in it. With a rapidly evolving wellness travel industry, it will be interesting to see how these preferences shape the trends of the future. ● ● www.compareretreats.com

Profile for Leisure Media

Spa Business issue 2 2019  

Spa Business issue 2 2019