Matrix Trent House, 234 Victoria Road, Fenton, Stoke on Trent, Staffordshire, ST4 2LW
Tel: +44(0)800 389 6078 Fax: +44(0)1782 644365 Email: firstname.lastname@example.org Twitter: @MatrixFitnessUK Facebook: www.facebook.com/MatrixFitnessUK
James Blower, sales director hospitality & wellness EMEA & APAC
Background Matrix Fitness, one of the world’s leading commercial fitness brands, is a division of Johnson Health Tech, founded in 1975. Preferred by some of the world’s finest hotels and resorts, Matrix offers an array of premium cardio, strength, and integrated solutions, which support the demands of boutique hotels and spas, enabling customers to create an inspirational fitness experience for their guests with minimal effort. With more than 40 years’ experience and an extensive understanding of user behaviour, Matrix knows what guests expect from their workouts and the company’s goal is to help the customer to deliver that and more.
Main products and services Matrix strives to offer innovative and aspirational equipment which is easy to maintain, facilitates wellness programming and delivers the best return on investment. ■ CARDIO: The all-new, three-tiered cardio offering was launched in an effort to make it easier for customers to find fitness solutions specific to their needs. Compatible with five reimagined consoles for combinations of performance and technology which can accommodate virtually any fitness facility’s budget, space and members as well a range of bases (Performance, Endurance, Lifestyle).
■ STRENGTH: The new Go Series strength units are compact and ideal for facilities looking to appeal to members new to strength training and circuit programmes, it comprises ten single station machines, designed with low starting weights and back-to-back configurations which improve traffic flow.
USPs The Matrix ethos spurs innovation and values creative problem solving. The company has set the standards which others strive to and its drive for excellence ensures the needs of customers are always met.
Top clients Hyatt, Four Seasons Hotels & Resorts, Marriott Hotels, Accor, Carlson Rezidor Hotel Group, InterContinental Hotels Group, Wyndham Hotels & Resorts, Starwood Hotels & Resorts, Club Med.
Where in the world? 36 wholly-owned subsidiaries, and a distributor and service network in 60+ countries.
Future plans Matrix Fitness has complemented its cardio offering with the introduction of the Performance Plus Treadmill and the Virtual Training Cycle: an immersive training experience which
delivers exclusive programmes, streaming of music, movies and access to instructor-led content on the gym floor. The new Go Series strength units are compact and designed with minimal adjustments to accommodate virtually any fitness facility’s budget, space and members. A total solutions partner, Matrix delivers a range of services, working in collaboration with selected and talented partners to provide customers in the hospitality industry with bespoke packages to suit all needs.
Who’s who? Matthew Pengelly, UK managing director; James Blower, sales director hospitality & wellness EMEA & APAC; Nigel Tapping, head of sector hospitality.
What the clients say “As a company that is continually anticipating and addressing customers’ changing needs, we are delighted to be working with a supplier for whom innovation is a key business driver. The original solutions offered by Matrix help us deliver exceptional guest experiences, and, coupled with its exceptional customer service, make Matrix an ideal preferred supplier for Marriott Hotels.” Alison Ainsworth, Senior Director of Golf, Leisure & Spa Operations Europe, Marriott Hotels SPA BUSINESS HANDBOOK 2021 – 2022 239