Spa Business Handbook 2016

Page 205

COMPANY PROFILES

The Madison Collection The Madison Collection, 1620 NW 28th St, Miami, FLorida 33142 USA

Tel: +1 305 573 1220 Fax: +1 305 573 4880 Email: charmaine@themadisoncollection.com Skype: charmainetanya LinkedIn: www.linkedin.com/pub/charmaine-lang/5/a76/796 Facebook: www.facebook.com/madisoncollection www.themadisoncollection.com

Background The Madison Collection was launched in 1999 by industry expert Charmaine Lang to provide quality, reliable and innovative products. From its headquarters in Miami, Florida, USA, the company works with leading hotels and spas around the world and is renowned for providing impeccable linens with an emphasis on operational use.

Main products and services The Madison Collection creates superior towels and robes, as well as bath and spa accessories that provide comfort, absorbency and durability for operator and client. By combining quality, lightweight terry and luxurious weaves, The Madison Collection offers innovative products to a global clientele. The company’s collections are well thought out to provide ease of use on-site. Towels and robes to be used at the pool and beach, sauna, spa and in-room each feature a different pattern, so laundry staff may easily identify delivery zones. This also allows for the simple separation of operating revenues for various areas on property. The Madison Collection’s products are washed and dried four times after dyeing, before cutting and sewing to ensure fibres are chemical-free, thus resulting in minimal shrinkage – under four per cent, compared

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to the industry standard of 10 per cent. Because of the company’s superior cotton and sophisticated dyeing process, its products last more than 300 washes – and have been tested up to 527 washes.

USPs The Madison Collection goes to great lengths to provide partners with the finest products. Customers reap the benefits of the company’s environmental safety efforts. Created at the same factory since the company’s inception, all products utilise the best cotton (grade 5.5 - 6.5) and dyes. The Madison Collection takes its place in the industry – and the world – seriously. Its factory is one of the few where spinning, weaving, dyeing, cutting and sewing takes place in one location, therefore ensuring supreme quality as well as little to no environmental impact. The Madison Collection is also celebrated for its exceptional service and likes customers to help tell its story. One of The Madison Collection’s favorite accolades is that clients liken working with the company to the VIP attention received with private banking.

How many spas do you supply? The company distributes across the globe – to North, Central and South America, Africa,

Charmaine Lang, President & CEO

Asia, Australia, Caribbean, as well as Richard Branson’s Necker Island and Moskito Island.

Top clients Ritz Carlton (most locales); One & Only Palmilla; Diamante; Cabo; Wynn Resorts (including Encore), Las Vegas and Macau; Condado Vanderbilt, Puerto Rico; Lizard Island, Australia; Cape Grace, South Africa.

Plans for 2016 The new Bordado towel will be introduced. It has been four years in the making and is set to revolutionise and set new standards in the industry.

Who’s who? Charmaine Lang, president and CEO; Mandy Meyerowitz - Australasia distributor; Gayle Meyers – Africa distributor; Queenie Keung – Hong Kong distributor.

What the clients say “The Madison Collection has provided 14 years of exceptional service. Charmaine’s word is her bond. “We’ve had towels remain in service through hundreds of washings. Their longevity amazes our commercial laundry service.” Susie Milus Marquez, director spa operations, Grand Hotel Marriott Resort, Golf Club & Spa SPA BUSINESS HANDBOOK 2016 205


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