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ENVIRONMENT PHOTO: MATTHEW ROBERTS

About 50,000 people, schools and businesses signed up to the 30 Days Wild challenge, pledging to connect with nature every day

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Engaging with the tourism industry

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eserves and visitor centres provide a range of amazing wildlife experiences, both on the coast and inland. Trusts around the country are keen to work with tourism businesses that want to offer their guests a wildlife experience.

In Yorkshire, the local Wildlife Trust leads The Yorkshire Nature Triangle, a partnership which promotes the value of ecotourism to the area, including highlights such as the UK’s largest mainland colony of gannets, and the most easily viewable mainland colony of puffins. The network of environment and wildlife experiences aims to extend the day tripper into a tourist who stays for a couple of days. Twothirds of accommodation providers now say that coming to experience nature is one of the top reasons for tourists to stay with them.

The Nature Triangle has lots on offer, including advice to businesses to make themselves more nature friendly for visitors: for example, putting up trail cameras to film local wildlife. The Yorkshire Wildlife Trust now has its own ecotourism officer. Individual Wildlife Trusts have also worked with Center Parcs to help guests enjoy nature as woodland, lakes and waterways are at the heart of many of their holiday villages. Wildlife Trusts have monitored and reviewed species and habitats, and Center Parcs villages have been awarded The Wildlife Trusts’ Biodiversity Benchmark. Some local Wildlife Trusts work with members of the British Holiday and Home Park Association, advising on creating on-site nature havens, which are not only attractive for visitors, but can provide vital corridors, allowing wildlife to move between important habitats.

Head Atlantic Puffin Flamborough East Yorkshire UK

Ranger s Ramble at Cente r Parcs

Profile for Leisure Media

Leisure Management Volume 37 2018  

Leisure Management is the magazine and online community for decision-makers in the global leisure industry.

Leisure Management Volume 37 2018  

Leisure Management is the magazine and online community for decision-makers in the global leisure industry.