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N U TR ITI O N

MEND aims to educate whole families

MyActive: MEND

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n evidence-based programme for children – devised by dieticians, psychologists and fitness instructors – MEND puts the emphasis on lifestyle and fun. It takes a holistic approach, looking at the whole family and empowering parents to change their children’s behaviour first, and then their own. Parents are educated in making healthier food choices, such as how to read labels and how to assess what’s healthy and what isn’t, as well as suitable portion sizes. They’re also shown how to play with their children to encourage them to be more physically active. This might mean signposting them to local

amenities such as parks, or encouraging them to introduce a walk to school each day. For young children, the sessions take place once a week for 10 weeks; older children come twice weekly. MyActive tries to embed every programme in the local community, so people can continue to be active even when the programme fi nishes. At the moment it’s a commissioned service, but MyActive plans to remodel the MEND brand to extend its reach; some of its principles are already being exported into MyActive’s wider golf, leisure and food experience offerings.

Vivafit

PHOTOS: SHUTTERSTOCK.COM

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omen-only fitness franchise Vivafit offers a clinical nutrition programme as part of its membership, which includes two consultations with a qualified nutritionist, supported by weekly customised coaching emails and message-based access to a nutritionist at all times. The nutritionist completes a health questionnaire with each participant – taking into account factors like sleep quality and stress levels, as well as assessing eating style and lifestyle patterns – before drawing up a personalised eating plan which takes into account all of these lifestyle factors. The member is weighed and measured each month, with the information recorded and assessed by the nutritionist to see if the plan needs to be adjusted. The exercise element is overseen by fitness staff. ●

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Vivafit: Online access to a nutritionist

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Profile for Leisure Media

HealthClubManagement September 2016  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.

HealthClubManagement September 2016  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.