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Bird: Why can’t gyms sell memberships based LifeBEAM’s Cliff Chen is aiming around outdoor walks? to tackle the obesity crisis with the help of technology

It was the Spike Jones movie Her which really inspired us. We liked the idea of putting a person into your ear CLIFF CHEN

CREATIVE AND EXPERIENCE DIRECTOR, LIFEBEAM

T

echnology has been instrumental in inducing inactive lifestyles, so we now want to use it to bring about a positive change,” says LifeBEAM’s Cliff Chen. “We want to take on the big hairy problem of obesity.” LifeBEAM’s artificial intelligence personal trainer, Vi, could indeed be a game changer when it comes on stream early next year. It’s a fitness tracker, a PT, a phone and a music player all wrapped up in one set of top quality headphones, designed in partnership with Harman/Kardon.

AI PERSONAL TRAINERS

The company’s background is in biomechanics for the aerospace sector, but in 2012, LifeBEAM crossed over to the consumer market, developing wearable tech for clients like Samsung and Under Armour. The idea to create a PT controlled by artificial intelligence emerged three years ago. “We had lots of bio-feedback capabilities that we wanted to bring to a 14

healthclubmanagement.co.uk September 2016 ©Cybertrek 2016

Us doluptur? Ic tem dolo molores doluptur sum que es doluptionem aliquo et ea Vi: A tool to keep people on track between gym visits

Profile for Leisure Media

HealthClubManagement September 2016  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.

HealthClubManagement September 2016  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.