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F I T N E S S - K I T. N E T
PRODUCT INNOVATION Lauren Heath-Jones rounds up the latest product launches in health and fitness
Physical Company to oﬀer mind and body solution with Merrithew reformer range, says John Halls
hysical Company has expanded its offering of mind and body equipment to include Pilates reformer
“Extending our distribution rights to include the range of Merrithew reformers means we’re able to offer a full mind body studio solution, from flooring to large Pilates equipment, supported by a full range of accessories.” John Halls.
equipment from Canadian brand Merrithew. Suitable for boutique facilities, as well as in-club Pilates studios, the reformer range offers a wide range of motion and programming possibilities, as well as signature innovations that enables users to have greater fluidity and control over their movements during classes. “Extending our distribution rights to include Merrithew reformers means we’re able to offer a full mind body studio solution, from flooring to large Pilates equipment, supported by a full range of accessories,” says John Halls, MD of Physical Company. Lindsay Merrithew, president and CEO of Merrithew, says: “The UK is a key market for us.
Physical Company and Merrithew: bigger deal Extending our partnership with Physical Company will create more opportunities to make our pilates and fitness equipment more accessible to leisure operators, studio owners, sports clubs and individual fitness professionals.”
The reformer ranges are suitable for professional and at-home use, as well as for rehabilitation purposes, with prices starting from £2,300. fitness-kit.net KEYWORD
Jason Rickaby announces PhD Nutrition and David Lloyd Leisure partnership
hD Nutrition has announced a new partnership with David Lloyd Leisure, that will see the company become the official sports nutrition partner for the health club operator. As a brand partner, the company will supply its range of performance and active nutrition products, which include protein powders, bars, drinks and other high-protein snacks, to all UK properties in the David Lloyd Leisure portfolio. “We’re delighted to have been chosen as the sports
We’re committed to ensuring every member has access to the nutrition they need to help them achieve their active lifestyle goals” Jason Rickaby
Xerio rumque do secem caeum es aperumque dolore nutrition partner for such a prestigious and iconic UK health and fitness operator,” said PhD Nutrition CEO and founder, Jason Rickaby. “PhD Nutrition offers a added-value benefit for David Lloyd Leisure’s members and
we’re committed to ensuring every one has access to the nutrition they need to help them achieve their active lifestyle goals,” he added. fitness-kit.net KEYWORD
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