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HCM PEOPLE

DARrEN SEaly co-founder, MINDSET

Tell us about Mindset Mindset is a new boutique fitness club located in the heart of Waterloo, London. We want to encourage people to develop their mental and emotional health, as well as honing their physical fitness. The environment at Mindset means users can focus on, and improve their mental wellbeing, as this is the source of any good workout. How did you decide on this concept for Sealy has developed the new business? a wellbeing model As I’ve worked as a based on mental, personal trainer and I’ve physical, social, seen how much a positive emotional and mindset can improve an nutritional individual’s fitness journey, health I wanted to create a facility that encompassed this approach; where the body is challenged, but a person’s mind is tested too. Our mantra is based around the concept of ‘total fitness’, which Taking this into account also helps comprises five main elements – mental, create healthy habits that ensure their physical, social, emotional and nutritional. workouts and nutrition are sustained It was important for me to create a successfully. This is where Mindset is place that helps people target all these unique: all these factors are taken into areas and empowers them to strive for consideration to achieve the end goal. total fitness and wellbeing. How do the classes actually What’s your professional develop mental and background? How did that emotional health? What do influence the idea for the club? you do that’s different? I’ve worked as a personal trainer in One of the main differences between London for 10 years. In this time, I’ve Mindset and other studios in the market, trained people of all shapes and sizes, is that we keep the classes small, so that each with their own individual goals. each individual can be properly catered Understanding the different for on 1:1 level, rather than the instructor requirements of people influenced the treating the whole room as one. thinking behind the launch of Mindset. Our Asset class is female-only, Even if two people have the same goal, which overcomes a huge emotional they’re likely to have their own mental barrier that some women face when and emotional obstacles to overcome going to the gym. Keeping a femalebefore embarking on physical training. led class for females only, can make 18

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We’ve incorporated mental health and wellbeing into the whole Mindset experience

the whole experience feel less pressured for those taking part. We also offer a Reset class; a hybrid of yoga, meditation, core strength and calisthenics which are intertwined to help members moving more fluidly and functionally like we all naturally should. This is a place to reset your mind, and prepare for whatever life has to throw at you next. On the other end of the scale, we have a Sets and Reps class which is high energy, to get the blood pumping, and to keep participants engaged, so that their minds are constantly thinking about what piece of equipment or exercise is next. The fact that we cover the full spectrum of emotional boundaries is what makes us different. Is mental health built into every class, or just specific classes? We’ve incorporated mental health and wellbeing aspects into the whole Mindset experience, from the moment you step in the doors of the studio. Some classes have more of a focus than others, but our whole mentality is that the road to attaining your peak physical fitness begins with having a strong mind. Do you have plans to open more clubs? Or future plans for the current club? Future plans for Mindset are to establish ourselves as a leader in the industry and to help as many people as possible achieve total fitness and wellbeing. We believe our brand values are unique when it comes to the everyday boutique studio. We aim to open a second Mindset studio in London next year. ●

Profile for Leisure Media

Health Club Management October 2018  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.

Health Club Management October 2018  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.