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In 2018 Wellbeats launched a consumer app, and entered the workplace wellbeing arena

JEN ZYGMUNT VP sales and marketing

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The ability to access different types and levels of fitness at any time, from any location continues to be a dominant trend. This market is projected to reach US$2.6bn by 2022

What are the biggest trends in virtual fitness? The ability to access different types and levels of fitness at any time, from any location continues to be a dominant trend. This market is projected to reach US$2.6bn by 2022. In addition, as our knowledge of behaviour change increases, there’s more of a demand for “Fitness that fits.” This is what we strive for with our programming – to meet people at all ages and stages of life with fitness that allows them to be active anywhere, doing things that interest them.

people engaged well beyond the four walls of their club. By integrating with the Wellbeats virtual fitness platform in a variety of ways, operators can create membership continuity and free up staff to focus on acquisition and retention. Wellbeats content is also a perfect complement to group exercise programmes and is a cost-effective way for clubs to expand their class offerings. Clubs can pay a licensing fee to offer Wellbeats content in the club via a per-site subscription fee and charge a per-member, per-month fee to offer the Wellbeats app to their members.

Why should operators choose you? Wellbeats makes it easier for health and fitness clubs to extend the member experience and to keep

Wellbeats content is an ideal complement to group exercise programmes

Supplier: Wellbeats Product: Running and Recovery channels ellbeats continues to add new content, for example, we’re launching a new running channel featuring Olympian Carrie Tollefson, and a Recovery channel that focuses on stretching, which is an important, but often overlooked element of fitness for many people. In December, we launched a consumer app that is available in the Apple App Store and in late 2018, we also introduced our platform to the employer market for use in workplace wellbeing initiatives.

©Cybertrek 2019 healthclubmanagement.co.uk May 2019

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Profile for Leisure Media

Health Club Management May 2019  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.

Health Club Management May 2019  

Health Club Management is the magazine and online community for decision-makers in the global health club, fitness and gym industry.