HCM Issue 6 2021

Page 84

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Suppliers talk to HCM about how they’re forging new offerings to meet the evolving needs of members

Fusion Fitness

photo: freemotion

Participants using Freemotion’s Fusion Team Training stay on the same piece of equipment throughout

By combining power and metabolic training, participants build muscle and burn calories in record time Tony Ali Freemotion Fitness

photo: freemotion

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We’ve developed Fusion Team Training, a new approach to small group training which fuses cardio and strength to create an engaging, highenergy and motivating experience. Designed for five to 15 participants, classes deliver the expertise of personal coaching with the motivation of a group dynamic. For members, this provides a lower-priced entry point to receive personalised coaching,

consequently allowing operators to provide an offering to maximise revenue through small group training. By combining power and metabolic training, participants build muscle and burn calories in record time – perfect for today’s time-conscious, omnichannel fitness consumers. Participants train on their own Freemotion Fusion Cardio Strength Trainer for the duration of a class, so there’s no need to share equipment or wipe down multiple stations, giving users control over their workout environments.