(Left) Step and Play is a giant interactive keyboard from Technically Creative. (Right) The company delivered a range of immersive interactives for Xplore in Athens
With clients including the Xplore Family Entertainment Centre in Athens, Technically Creative provides a one stop, in-house solution to create memorable and magical experiences. We talk to CEO, Marc Broadbent
GETTING CREATIVE What does Technically Creative do?
around the globe. From private
have worked all over the world,
We create the ultimate in immersive
attractions, theme parks and
completing projects such as the
experiences. Our team is dedicated
FECs, creative design studios to
Xplore Family Entertainment Centre
to providing captivating visitor
museum and retail contractors.
in Athens, and the Madagascar
experience installations, large or
Mad Pursuit attraction in Dubai.
small. Think of us as your one-stop
What services do you offer?
all in-house experience provider.
As a one-stop-shop experience
What’s your company mission?
provider, we currently offer the
To be a one-stop-shop for all
Which sectors do you work in?
following services: concept design,
attraction technical requirements.
We work with theme parks, family
interactive environments, lighting,
We love guiding our clients from their
entertainment centres, retail and
interactive software, audio visual,
initial idea right the way through to
visitor attractions. Anything fun!
show control, electrical/electronics
project completion and aftercare.
and project management. What type of projects do you take on?
We’re also extremely excited to
What makes you special and different?
We create VR attractions, software
have launched a range of off-the
We’re a one-stop-shop for all
modelling and interactive games, as
shelf Technically Creative products,
interactive attraction needs. That
well as immersive retail experiences,
including Magic Sand Pit, which
means we can take your initial idea
interactive mini-golf centres and
brings imagined landscapes to life;
through concept, R&D, design,
F&B environments. Other areas
The Town Planner, an interactive
production and finally through to
include lighting, show control and
VR landscape creator; and Step and
installation. We also offer aftercare
digital audio installations, projection
Play, a giant interactive keyboard.
and maintenance packages to ensure
mapping, bespoke exhibition stand tech, electronics, and installations.
your installation continues to bring Where in the world do you work? We can work anywhere! All our
joy to guests for years to come. Another key factor that separates
Who are your key clients?
installations are designed and built
Technically Creative from the
We work with a range of different
at our headquarters, before being
competition, is that every member of
clients to create attractions all
installed on site. Our dedicated team
our team has installation experience,
attractionsmanagement.com 1 2021
Attractions Management Issue 1 2021