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The total solution for attractions and venues

Upload products and tickets directly on to your website instantly with real time stock information.

Tickets can be printed at home, sent to smart phones or posted. Physical products are sent via your preferred method.

With more and more people turning to the internet for their retail and ticketing purchases, be seen and increase your operations exponentially.

www.merlinsoft.co.uk

01226 321213


The total solution for attractions and venues

Sell Tickets in your Sleep Ever dream of making money in your sleep? With the Merlin® online ticketing solution you can sell tickets via your own website, agents, tour companies or any other source, all day everyday. This means your sales will increase without any additional investment in systems or personnel. Improve Cash flow Visitors buying tickets online pay in full and upfront. This means instant cash in the bank for you. Increase visitor numbers The online ticketing industry is growing. This year it has been estimated that as much as 40% of ticket sales to major events and venues have been made on-line. Merlin® Tickets ensures your attraction does not miss out on this growing distribution channel and enables you to better promote your attraction to this growing marketplace. Offer 'fast track' entry and improve visitor flow On arrival at the venue your customer's ticket is scanned and validated automatically either at the box office or directly via links to access control barriers or gates allowing fast and secure entry to the venue without the need for manned entry points. Increase 'secondary' spend If a customer has bought tickets in advance online, their in-park spend in areas such as gift shops, cafés, bars and restaurants tends to increase. We have evidence to show that this can be as much as 24%! This seems to relate to the fact that the visitor psychology does not include the advance ticket payment within their daily budget. Increase visitor retention rates Merlin® Tickets enables you to build loyalty schemes, season passes and memberships to ensure your customer retention rates increase by offering incentives and special discounts to any additional expenditure. This can even apply to guests they have brought with them if required. Improve the return on your marketing and promotions Merlin® Tickets provides valuable information on visitor demographics that will help in planning your future promotional campaigns. Merlin® Tickets can also be used to monitor your current promotional codes. How good was that ad you placed for 2-4-1 entry? Is it worth promoting one child free with every paying adult? Become an expert on your customer's buying habits. Not just ticketing – you can sell anything Merlin® is more than just a ticketing solution, it also allows you to sell other products and other eservices for a full e-commerce experience, with the added benefit of being able to see total sales on the same report. It also means that the customer only has one payment to make for anything they require. This can also increase ancillary spend with ticketing orders, particularly when products are linked to the venue or event.

www.merlinsoft.co.uk

01226 321213


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