LVC Brand Book

Page 10

TALKING POINTS

When you only have a minute. We’re often called on to describe the College without the luxury of time. This simple set of talking points conveys LVC’s key distinctions in a way that is brief and easy to digest. By design, it is short enough to be shared in the length of a typical elevator ride.

ELEVATOR SPEECH

A highly regarded liberal arts college near Hershey, Pennsylvania, Lebanon Valley College is distinguished by: • Innovative, high-impact, and customizable learning experiences • Broad and challenging curricular offerings that include in-demand, specialized majors–supported by technology with global reach • Warm, respectful, and supportive relationships that promote personal growth through creative risk taking • College-wide devotion to community outreach • Transparent awarding of generous academic scholarships Our aim is to educate graduates who are thoughtful, confident, adaptable, and prepared—to excel in their careers and make meaningful contributions to their communities.

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JUST A (SOUND) BITE When incorporating these ideas into casual conversation, an even shorter and more plainspoken version might be:

“ Lebanon Valley College offers

innovative programs and customizable learning experiences that lead to intellectual and personal transformations. Our graduates are accomplished scholars and confident citizens, prepared to lead and contribute in their professions and communities. ”


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