Page 1


A trivia benefit giving local families the answers they need.

April Biser

Phone: 304.613.0769 E-mail:

Erin Shaver

Phone: 304.544.7002 E-mail:

FOR IMMEDIATE RELEASE: April 17, 2012 Marshall University Club Teaming up with Paula Vega Cakes to Benefit River Valley Child Development Services with Flavorful Fundraiser HUNTINGTON, W.Va—Marshall University’s Public Relations Campaign Club will be teaming up with Paula Vega Cakes to sell funfetti cupcakes to benefit River Valley Child Development Services. Funfetti is the flavor of the month, and for each funfetti sprinkled cupcake sold, Paula Vega Cakes will donate $1 to RVCDS. Paula Vega, the store’s founder, said she believes each child in our area deserves a chance to have quality childcare from professionals who are as passionate about children as they are about cupcakes. “Nothing is sweeter than happy, healthy children who deserve all of the resources available from our community,” Vega said. “Being a mother myself, I am happy to help and support a cause that can help other working parents know their children are receiving the best care available.” The cupcakes costs $3.25 each, and are available at the Paula Vega Cakes shop at 308 Ninth Street in Huntington. The fundraiser will last until April 28th. The cupcake sale is one of many fundraisers the Public Relations Campaigns Club has hosted leading up to a trivia night called “Questions”, to raise money for RVCDS. “Questions” will take place April 28th at the Big Sandy Superstore Arena Ball Room, and registration is available at Vega says she and her co-workers jumped at the chance to get the community involved by adding their flavorful flair. “We love being creative with new cupcake flavors that are delicious and fun,” Vega said of the funfetti confections. “Instead of just giving money straight to the charity, this helps us make our customers aware, and gives them a chance to be involved as well.” Proceeds from "Questions" and related events will go toward River Valley’s T.I.P.S. (Tuition Investment Program Support) scholarship program. The T.I.P.S. scholarship program helps low-income families afford quality child care. Proceeds from cupcakes sold will also go toward updating facilities. RVCDS has been assisting families since 1971, and is considered to be one of the top child care facilities in the Tri-State. It serves more than 8,500 people each year with more than 140 employees. Nearly 75 percent of the staff members have earned college degrees. For more information, please contact campaign directors April Biser and Erin Shaver, or e-mail ### The Public Relations Campaign Club is a group of students from the W. Page Pitt School of Journalism and Mass Communications at Marshall University working to improve their skills as public relations professionals. As such, the students work as a professional agency to aid real organizations in promoting themselves and fundraising.

Cupcake press release  
Read more
Read more
Similar to
Popular now
Just for you